Founder Collective
Founder Collective is a venture capital firm founded in 2009 and headquartered in Cambridge, Massachusetts, with an office in New York. It focuses on seed- and early-stage technology companies, investing primarily in software, information technology, and TMT sectors across the United States and globally. The firm was established by successful entrepreneurs who have built and exited companies, and it emphasizes a founder-friendly approach that aims to minimize capital requirements while supporting portfolio companies. Although industry-agnostic, Founder Collective prefers opportunities with an information technology component and pursues a hands-on, founder-oriented investment style through multiple co-managed funds.
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Past deals in Pets
Smalls
Series B in 2023
Smalls is a direct-to-consumer cat food company that produces human-grade, fresh meals for cats delivered to customers. Its products are prepared with fresh meat and a small amount of green vegetables, gently cooked to lock in nutrients and moisture, and offered in customized kits tailored to a cat's nutritional needs. Founded in 2017 by Matt Michaelson and Calvin Hughes and based in New York, Smalls focuses on convenient, high-quality meals designed for cats.
Front of the Pack
Series A in 2021
Front of the Pack produces and sells pet supplements focused on enhancing dogs' overall health. Their platform offers products to improve dental health, alleviate joint pain, and promote coat health.
Front of the Pack
Seed Round in 2020
Front of the Pack produces and sells pet supplements focused on enhancing dogs' overall health. Their platform offers products to improve dental health, alleviate joint pain, and promote coat health.
Smalls
Series A in 2020
Smalls is a direct-to-consumer cat food company that produces human-grade, fresh meals for cats delivered to customers. Its products are prepared with fresh meat and a small amount of green vegetables, gently cooked to lock in nutrients and moisture, and offered in customized kits tailored to a cat's nutritional needs. Founded in 2017 by Matt Michaelson and Calvin Hughes and based in New York, Smalls focuses on convenient, high-quality meals designed for cats.
Smalls
Seed Round in 2019
Smalls is a direct-to-consumer cat food company that produces human-grade, fresh meals for cats delivered to customers. Its products are prepared with fresh meat and a small amount of green vegetables, gently cooked to lock in nutrients and moisture, and offered in customized kits tailored to a cat's nutritional needs. Founded in 2017 by Matt Michaelson and Calvin Hughes and based in New York, Smalls focuses on convenient, high-quality meals designed for cats.
Embark
Seed Round in 2017
Embark offers dog DNA testing that ends preventable diseases in dogs. It was founded by top experts in genomics, computational biology, and software design to sell an industry-leading dog DNA test. They use a clinical-grade CLIA-certified SNP chip to provide the most accurate and comprehensive results (200,000+ genetic markers) available on the market.
Their data contributes to proprietary genetics research that will help dog owners optimize nutrition, exercise, allergies, and prevent a variety of heritable conditions. Their technological advantage, intellectual capital, and research-focus enable them to push canine health toward our shared vision of preventative veterinary care.
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