Founders Fund

Zellerfeld Shoe Company Inc., founded in 2020 and located in Brooklyn, New York, specializes in the design and manufacture of footwear through innovative 3D printing technology. The company aims to democratize shoe manufacturing by enabling the production of entire shoes with the push of a button. By developing its printing technology in-house, Zellerfeld challenges conventional practices within the footwear industry, striving to reform an often criticized and inequitable market.

Quince, LLC, established in 2016 and headquartered in San Francisco, California, is a retailer specializing in affordable luxury apparel, accessories, and home goods. The company offers a wide range of products for men and women, including jewelry, clothing, and home textiles, all sourced directly from manufacturers using a just-in-time production model. This approach enables Quince to provide high-quality items at competitive prices while minimizing waste.

Quince, LLC, established in 2016 and headquartered in San Francisco, California, is a retailer specializing in affordable luxury apparel, accessories, and home goods. The company offers a wide range of products for men and women, including jewelry, clothing, and home textiles, all sourced directly from manufacturers using a just-in-time production model. This approach enables Quince to provide high-quality items at competitive prices while minimizing waste.

Founded in 2017, Superplastic is a Vermont-based company that creates character-based products and entertainment. It designs limited edition art toys, apparel, games, and animation, collaborating with renowned artists to bring unique characters to life.

Forma is building photorealistic avatars that are a dynamic and deeply personal form for people’s online identity. We believe that as our online lives grow in importance, people look for more authenticity and relatability - and for everybody on the planet there is nothing more familiar than an image of themselves. Through Forma’s computer vision and graphics technology, users can create a flexible visual identity from a single photo of themselves, instantly and photorealistically. ​Today they can try on any outfit whether just for fun or before buying on e-commerce, and soon they will be able star in a movie, video game, TV show, YouTube clip, billboard ad, VR/AR, etc. The company was founded in late 2017, early in the commercialization of the recent breakthroughs in deep learning. We’ve raised seed funding from top VCs and angels and are SF-based by the Caltrain station.

Quince, LLC, established in 2016 and headquartered in San Francisco, California, is a retailer specializing in affordable luxury apparel, accessories, and home goods. The company offers a wide range of products for men and women, including jewelry, clothing, and home textiles, all sourced directly from manufacturers using a just-in-time production model. This approach enables Quince to provide high-quality items at competitive prices while minimizing waste.

Founded in 2014, Koio is a New York-based consumer goods company specializing in luxury footwear. It offers calf-skin leather sneakers for men and women, combining old-world craftsmanship with modern styling, ensuring both style and comfort.

Founded in 2017, Superplastic is a Vermont-based company that creates character-based products and entertainment. It designs limited edition art toys, apparel, games, and animation, collaborating with renowned artists to bring unique characters to life.

Quince, LLC, established in 2016 and headquartered in San Francisco, California, is a retailer specializing in affordable luxury apparel, accessories, and home goods. The company offers a wide range of products for men and women, including jewelry, clothing, and home textiles, all sourced directly from manufacturers using a just-in-time production model. This approach enables Quince to provide high-quality items at competitive prices while minimizing waste.

Argent Mill, Inc. is an online retailer based in San Francisco, California, specializing in women's workwear apparel. Founded in 2015, the company focuses on providing stylish and functional clothing designed for professional settings. Its product range includes blazers, tops, trousers, jumpsuits, outerwear, skirts, dresses, and sweaters, as well as various accessories. Argent aims to empower women by offering a collection that blends technical styling with contemporary fashion, ensuring that customers feel both confident and sophisticated in their work attire.

Summersalt is a women's apparel brand and online retailer that designs, manufactures, and sells swimwear along with complementary wardrobe essentials. The company offers swimwear, loungewear, activewear, sleepwear, travel wear, and outerwear through its direct-to-consumer platform. Founded in 2017 and based in the United States, Summersalt emphasizes data-driven design with fit based on millions of measurements from thousands of customers, aiming for comfortable, flattering, and sustainable wardrobe essentials. The brand began with recycled-material swimwear at a mid-range price and has since expanded into additional categories, earning media attention and a loyal following.

StyleHacks is a company that specializes in AI-designed, made-to-order clothing tailored to individual users' preferences and data. Through a fashion chatbot, StyleHacks provides personalized style recommendations based on users' photos and other shared information, allowing them to save time and money on their wardrobe choices. Users engage with these recommendations regularly, contributing to a rich dataset that enhances the personalization of the service. By leveraging AI technology, StyleHacks aims to eliminate the need for fast fashion, making custom apparel accessible to a broader audience. The company's mission is to empower individuals to regain control over their personal style by offering scalable personalization and daily or weekly style tips.

Willow is stylish affordable disposable underwear that offers comfort, confidence, and leak-free protection, delivered discreetly to your door at a fraction of the price. Current options on the market are either expensive or bulky and generally lacking in style — plus, you have to purchase them at the store. Willow’s product is the thinnest and most absorbent on the market, and has better odor control than other products. It’s extremely "breathable” and wicks liquid away from skin, just like sportswear. Best of all, Willow’s stylish products cost less than others because they are sold directly to the consumer, with no mark up by stores.

StyleHacks is a company that specializes in AI-designed, made-to-order clothing tailored to individual users' preferences and data. Through a fashion chatbot, StyleHacks provides personalized style recommendations based on users' photos and other shared information, allowing them to save time and money on their wardrobe choices. Users engage with these recommendations regularly, contributing to a rich dataset that enhances the personalization of the service. By leveraging AI technology, StyleHacks aims to eliminate the need for fast fashion, making custom apparel accessible to a broader audience. The company's mission is to empower individuals to regain control over their personal style by offering scalable personalization and daily or weekly style tips.