Foursquare
Foursquare is a location technology platform offering business solutions and consumer products through a deep understanding of location. As a location intelligence company, Foursquare is comprised of two well-known consumer apps, Foursquare and Swarm, as well as thriving media and enterprise products. The platform leverages a deep understanding of location intelligence to unlock valuable insights about customers, enabling brands to understand and connect to targeted audiences as well as to measure foot traffic and advertising success. Its toolkit includes Foursquare Analytics; Placed powered by Foursquare; Pinpoint audiences; and Pilgrim SDK and Places API. Together, these products empower brands to analyze trends; measure foot traffic lift via multi-touch attribution; optimize advertising campaigns across hundreds of audiences; and drive deeper engagement via Foursquare’s industry-leading developer tools. Co-founders Dennis Crowley and Naveen Selvadurai established the company in New York, New York in 2009.
Unfolded is a developer of a geospatial analytics platform that helps perform data unification, enrichment, and visualization. Their platform combines, aggregates and correlates datasets by using GPU-based browser visualization combined with a backend for massive geospatial processing, enabling organizations to combine, aggregate and correlate datasets with different boundaries.
Factual is the location data company the world’s most valuable brands and tech companies trust to understand and intelligently grow their businesses. Factual provides product and engineering teams, marketers and data analysts access to the world’s most trusted, accurate and comprehensive data on places and people worldwide, transforming products, advertising and businesses with data that puts everything in context.
Placed is a location-driven insights and mobile ad intelligence platform that provides reports on consumers’ offline behaviors. Connecting the physical and digital worlds, Placed gives brands, agencies, publishers, and ad networks the ability to target location at scale, measure the offline impact of mobile ads, and deliver actionable insights into consumer behavior. The company measures and analyzes billions of location data points and place features, using a combination of models and novel techniques to bring clients accurate insights. Placed was founded in January 2011 and is headquartered in Seattle, Washington and is backed by Madrona Venture Group and Two Sigma Ventures.
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