Full In Partners

Full In Partners is a growth equity firm founded in 2019 and based in New York, New York. The firm specializes in early growth investments, primarily targeting companies in the software sector, including online marketplaces, mobile applications, and internet travel companies. Full In Partners focuses its investment efforts on businesses located in North America, Europe, and Israel, typically committing between $5 million to $25 million to its portfolio companies. By employing a data-driven and technology-enabled approach, the firm aims to provide hands-on support to the teams it invests in, fostering consistent and predictable growth for its portfolio.

Jacob Cole

Investment Principal

Jessica Davis

Co-Founder and Managing Director

James Feldkamp

Partner and Chief Risk Officer

Sean Hager

Investor

Joseph Kim

Investor

Tina Philip

Managing Partner

Eric Tonkyn

Founding Partner

11 past transactions

RepeatMD

Series A in 2023
RepeatMD is a software as a service (SaaS) company that operates a patient engagement platform designed to automate revenue generation for aesthetic and wellness practices. The platform offers a variety of features, including customizable mobile rewards programs, e-commerce solutions, and personalized marketing campaigns. By providing a comprehensive digital treatment catalog and a custom mobile app, RepeatMD helps healthcare providers enhance patient experiences through easy browsing, purchasing, and financing options for treatments. This approach allows practice owners to focus on growing their businesses without the burden of manually pursuing outbound revenue opportunities.

AutoRABIT

Series B in 2022
AutoRABIT is a developer of a comprehensive DevSecOps platform specifically designed for Salesforce development teams. The platform enhances the quality of software releases by providing a suite of continuous integration and continuous deployment (CI/CD) tools that facilitate the configuration, building, testing, and management of development environments and deployments. Additionally, AutoRABIT offers a range of Salesforce DataOps tools aimed at optimizing data management and protection, allowing teams to gain deeper insights from their data while ensuring robust backup solutions. Through features such as automated release management, sandbox seeding, and data comparison tools, AutoRABIT helps organizations streamline their development processes, improve security, and maintain compliance, ultimately reducing defects in their software releases.

AutoRABIT

Venture Round in 2021
AutoRABIT is a developer of a comprehensive DevSecOps platform specifically designed for Salesforce development teams. The platform enhances the quality of software releases by providing a suite of continuous integration and continuous deployment (CI/CD) tools that facilitate the configuration, building, testing, and management of development environments and deployments. Additionally, AutoRABIT offers a range of Salesforce DataOps tools aimed at optimizing data management and protection, allowing teams to gain deeper insights from their data while ensuring robust backup solutions. Through features such as automated release management, sandbox seeding, and data comparison tools, AutoRABIT helps organizations streamline their development processes, improve security, and maintain compliance, ultimately reducing defects in their software releases.

Preply

Series B in 2021
Preply Inc. is an online marketplace that connects students and tutors for personalized tutoring services. Launched in 2012 and based in Brookline, Massachusetts, the platform facilitates the engagement of over 50,000 tutors with millions of learners worldwide. Preply allows tutors to create and offer subject-specific packages, which include tutoring sessions and supplementary learning materials. Students can refine their search by filtering options based on price, duration, and tutor credentials, including verified status. The platform supports various standardized test preparations, such as SAT, ACT, TOEFL, GMAT, GRE, and IELTS, primarily through online sessions. Since its inception, Preply has facilitated more than 15 million lessons, emphasizing the importance of live engagement in effective learning. The company employs over 400 individuals from diverse backgrounds across locations in Barcelona, Kyiv, and the United States, fostering a culture of experimentation and data-driven learning.

Super.com

Series B in 2021
Super.com is a financial application that focuses on helping users save money and build credit. Originally known as Snapcommerce, the company operates a platform that offers discounted everyday items and travel deals, including hotel bookings. By facilitating cashback opportunities and providing users with tools to manage their finances effectively, Super.com aims to empower consumers to make smarter purchasing decisions. The application serves as a centralized hub for users to access various deals, enabling them to maximize savings while enhancing their credit profiles through responsible spending.

Cybot

Acquisition in 2021
Cybot specializes in automated ePrivacy services that help website operators safeguard the privacy of their visitors. Its cloud-based platform provides a plug-and-play solution that simplifies the management of cookies and trackers, enabling websites to comply with legal regulations while building consumer trust. By using Cybot's powerful scanning technology, businesses can effectively monitor and control data usage, ensuring a responsible approach to data privacy. This service is designed to be easily implemented, cost-effective, and highly scalable, making it a valuable tool for organizations aiming to balance data privacy with data-driven business strategies.

Usercentrics

Series B in 2020
Usercentrics GmbH, founded in 2017 and based in Munich, Germany, specializes in developing a consent management platform that assists enterprises, publishers, and agencies in obtaining, managing, and documenting user consent across various platforms. As a leading SaaS solution for consent management, Usercentrics provides essential tools for privacy-led marketing, including consent storage, APIs, and preference management systems. The platform is designed to enhance data privacy by enabling website and app consent management, along with features like smart data protection and dynamic policy management. This comprehensive approach empowers advertisers to effectively manage user consent while ensuring compliance with data privacy regulations.

AutoRABIT

Series A in 2020
AutoRABIT is a developer of a comprehensive DevSecOps platform specifically designed for Salesforce development teams. The platform enhances the quality of software releases by providing a suite of continuous integration and continuous deployment (CI/CD) tools that facilitate the configuration, building, testing, and management of development environments and deployments. Additionally, AutoRABIT offers a range of Salesforce DataOps tools aimed at optimizing data management and protection, allowing teams to gain deeper insights from their data while ensuring robust backup solutions. Through features such as automated release management, sandbox seeding, and data comparison tools, AutoRABIT helps organizations streamline their development processes, improve security, and maintain compliance, ultimately reducing defects in their software releases.

Vinted

Series E in 2019
Vinted is an online marketplace that focuses on promoting second-hand fashion as a preferred choice for consumers. The platform allows users, primarily targeting girls and women, to buy, sell, and swap clothing, accessories, and lifestyle items in a peer-to-peer environment. Vinted enhances the shopping experience by incorporating an online chatting feature, facilitating communication between users and making transactions simpler and more efficient. With a mobile-first approach, Vinted aims to make second-hand shopping accessible and cost-effective for its community.

Pomelo Health

Series B in 2019
Pomelo Health, established in 2012, specializes in digital healthcare management. It offers a SaaS-based platform that streamlines appointment management for clinics and patients. Key features include online scheduling, automated reminders, and patient portals for form completion, reducing clinic wait times and improving overall patient experience. With a network spanning North America, Pomelo Health has served over 12 million users, aiming to revolutionize healthcare access and perception.

ServiceCore

Acquisition in 2019
ServiceCore, Inc. is a software provider specializing in business management solutions for companies in the liquid waste and roll-off rental industries. Headquartered in Lakewood, Colorado, the company offers an integrated platform that enhances operations through features such as schedule and route management, customer relationship management, inventory tracking, and streamlined accounting processes. Its offerings include a web-based order-taking system and dispatcher tools accessible via desktops, tablets, and mobile devices. ServiceCore’s software further provides comprehensive business intelligence dashboards, allowing clients to analyze sales performance, customer trends, and operational efficiency. Founded in 1988 and formerly known as Clear Computing, Inc., the company rebranded following its acquisition by 1bg, LLC. ServiceCore aims to help its clients manage their businesses more effectively and profitably with innovative and user-friendly solutions.
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