G Squared

G Squared, founded in 2011 and headquartered in California with additional offices in Zurich, Greenwich, and Chicago, is a venture capital investment firm that focuses on early-stage technology companies in sectors such as consumer internet, fintech, insurtech, mobility 2.0, and SaaS. The firm recognizes the trend of venture-backed companies remaining private for longer periods, creating a need for both primary capital for growth and transitional capital for liquidity. G Squared adopts a unique approach compared to traditional venture capital firms, partnering with entrepreneurs who challenge the status quo and aim for superior returns. The firm has invested in a range of notable companies, including 23andMe, Coursera, Instacart, Lyft, Pinterest, and Spotify, as well as emerging disruptors like Asana, Blend, and Impossible Foods.

Rodrigo Alvarez

Principal

Ward Davis

Principal

Oscar Gastelum

Managing Partner

Richard Harris

Partner

Spencer McLeod

Partner

Tyson Morgan

Partner

Eric Richardson

Principal

Past deals in Series F

SpotOn

Series F in 2022
SpotOn is a payments and software company that aims to transform the merchant services industry by combining payment processing with customer engagement tools. Founded in 2017 and headquartered in San Francisco, California, SpotOn provides a cloud-based platform specifically designed for small and medium-sized businesses. This platform includes a range of comprehensive tools such as payments, point-of-sale systems, custom website creation, appointment scheduling, marketing, customer reviews, analytics, and loyalty programs. By facilitating effective communication and allowing merchants to import existing customer lists, SpotOn enhances business efficiency and empowers merchants to make informed decisions while improving their marketing strategies. The company's commitment to exceptional customer service further supports its mission to help businesses thrive.

Bolt

Series F in 2022
Bolt Technology OÜ operates a transportation platform that offers ride-hailing, micromobility, and food delivery services. Founded in 2013 and headquartered in Tallinn, Estonia, Bolt provides a smartphone application that enables users to book taxis based on price and quality ratings, track drivers in real-time, and order services without waiting for a dispatcher. The company has expanded rapidly, serving over 50 million customers across more than 40 countries, including regions in Europe, Latin America, and Africa. Bolt aims to reshape urban mobility by promoting a future with reduced car ownership and enhanced flexible transport options, thereby contributing to decreased traffic congestion and pollution in cities.

Tipalti

Series F in 2021
Tipalti, Inc. is a provider of accounts payable automation and global mass payments software, designed to streamline payment processes for businesses. Founded in 2010 and headquartered in San Mateo, California, with an additional office in Kibbutz Glil-Yam, Israel, Tipalti offers a comprehensive cloud-based solution that manages the entire payables workflow. This includes supplier onboarding and management, tax compliance, invoice processing, global funds disbursement, and payment reconciliation. The platform is particularly beneficial for sectors such as ad networks, affiliate networks, ecommerce, and online marketplaces, allowing companies to significantly reduce their supplier payment workload by up to 80%. By automating these processes, Tipalti helps businesses scale efficiently while maintaining financial and regulatory compliance, ultimately enhancing the experience for partners and suppliers.

Upgrade

Series F in 2021
Upgrade, Inc. is an online lending platform based in San Francisco, California, with additional offices in Phoenix, Montreal, and Chicago. Founded in 2016, the company operates as a neobank, providing access to personal loans and innovative credit products, such as the Upgrade Card, which combines the benefits of installment lending with traditional credit card usage. Upgrade focuses on offering affordable and responsible credit solutions to mainstream consumers while also providing free credit monitoring and educational resources aimed at helping individuals manage their finances effectively. Through its services, Upgrade enables consumers to gain a better understanding of their credit health and make informed financial decisions.

Collective Health

Series F in 2021
Collective Health offers a cloud-based platform that transforms how self-insured employers manage health benefits. This integrated system allows companies to administer various health plans through a single portal, providing employees with clear guidance, live concierge support, and digital tools to navigate their healthcare options. By focusing on a smarter alternative to traditional health insurance, Collective Health aims to enhance the value of healthcare investments while improving employee care. The company has experienced significant growth in the employer-sponsored insurance market, currently covering 70,000 employee and dependent lives across 15 employers, including notable clients such as Activision Blizzard, Crossfit, eBay, Palantir, and Red Bull.

Coursera

Series F in 2020
Coursera, Inc. operates a prominent online education platform that partners with over 140 leading universities and organizations globally to offer more than 1,000 courses and specializations across various fields, including arts and humanities, business, computer science, data science, and personal development. The platform enables users to engage with educational content through video lectures, interactive quizzes, and peer-graded assessments, facilitating learning for over 20 million registered learners. Founded in 2012 and headquartered in Mountain View, California, Coursera aims to provide accessible education for individuals seeking career, educational, and personal growth opportunities. The courses are available in multiple languages, catering to a diverse audience, and include innovative topics such as self-driving cars.

Toast

Series F in 2020
Toast, Inc. is a Boston-based company that specializes in developing a comprehensive point-of-sale and restaurant management platform tailored for the foodservice and hospitality industries. Founded in 2011, Toast provides cloud-based solutions that include online ordering, delivery tracking, tableside ordering, and labor management, all designed to streamline restaurant operations. The platform serves a diverse range of establishments, including restaurants, cafés, bars, and nightclubs, enabling them to enhance customer experiences and optimize business performance. By offering software subscription services, processing transaction fees, and providing financing through its Toast Capital division, Toast supports over 120,000 restaurant locations across the United States. The company stands out by processing a significant volume of financial transactions on its platform, reinforcing its commitment to delivering a robust and effective technology solution for restaurateurs.

Toss

Series F in 2020
Toss is a South Korea-based mobile financial service platform operated by fintech start-up Viva Republica Co Ltd. Since its launching in February of 2015, Toss garnered over 13 million app downloads and processed over USD$10 billion in P2P payments. Adding to its success in P2P payments, Viva Republica Co Ltd. has launched over 10 financials services to become a consumer mobile financial services platform. Toss partners with incumbent financial institutions and other fintech players to provide users with services that cover all facets of their financial lives, including payments, loans, investments, credit score management, spending analysis, and insurance products.

Peloton

Series F in 2018
Peloton is transforming the fitness landscape by integrating high-quality design with advanced technology to offer live and on-demand fitness classes led by top instructors. Founded in 2012 and headquartered in New York, the company operates an interactive fitness platform that includes two main segments: Connected Fitness Products and Subscription services. Revenue from Connected Fitness Products comes from the sale of its bikes and treadmills, along with accessories, delivery, installation, and extended warranties. The Subscription segment, which generates the majority of the company's revenue, includes monthly fees for connected fitness and digital subscriptions. Peloton's unique approach combines hardware, software, and engaging content, creating a socially connected workout experience that appeals to a wide audience. The company sells its products online and through an expanding network of showrooms, primarily serving customers in North America and select international markets.

23andMe

Series F in 2017
23andMe, Inc. is a consumer genetics company that provides DNA analysis services through home-based saliva collection kits, enabling users to explore their ancestry, inherited traits, and health insights. Founded in 2006 and headquartered in Sunnyvale, California, the company offers various services, including Health + Ancestry and Ancestry + Traits, which provide insights into a person's genetic background and over 30 trait reports. 23andMe aims to help individuals understand the implications of their genetic information while also catering to researchers by offering categorized and searchable data. The company was co-founded by Linda Avey and Anne Wojcicki and has positioned itself as a significant player in the growing biotechnology and healthcare sectors.
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