Gap

Gap is a prominent American retailer that specializes in clothing, accessories, and personal care products for men, women, and children. Founded in 1969 in San Francisco, the company has grown to encompass several well-known brands, including Gap, Old Navy, Banana Republic, and Athleta. Old Navy, which is a key contributor to the company’s revenue, focuses on providing affordable fashion to a broad audience. Banana Republic emphasizes sustainable luxury, while Athleta champions inclusivity by offering activewear for women of all sizes and backgrounds. Gap operates approximately 3,200 company-operated stores and nearly 400 franchise locations across more than 90 countries, alongside a robust e-commerce platform that enhances its global reach. The brand is recognized for its commitment to accessible style, offering essential pieces such as jeans and casual wear that cater to everyday fashion needs.

Doris F. Fisher

Founder

Jeff Kirwan

President and CEO Gap global

Belisa Mandarano

Director, IT Service Level Management and Change Management

5 past transactions

CB4

Acquisition in 2021
CB4 is a provider of artificial intelligence solutions designed to assist retail teams in capturing lost sales and enhancing customer experiences. The company's software utilizes patented machine learning algorithms to analyze existing point-of-sale data, enabling the identification of physical issues that hinder sales and impact customer satisfaction. By generating customized lists of SKUs tailored to each store's unique selling patterns and operational conditions, CB4 highlights specific products that can significantly increase revenue. These recommendations address various operational inefficiencies, such as improper product placement, labeling errors, or inventory discrepancies. Retailers can implement quick fixes, like adjusting stock levels or repositioning products, to boost sales and meet customer demands. Over time, the system learns from the adjustments made by stores, allowing for increasingly valuable and actionable insights.

Drapr

Acquisition in 2021
Drapr is an e-commerce startup based in Berkeley, California, that offers an online platform for virtual clothing fitting. The application allows customers to quickly create 3D avatars to try on apparel, helping them identify the best size and fit for their personal style and body type. Drapr's services cater to both men's and women's clothing and integrate with popular e-commerce platforms such as Salesforce and Shopify. By enabling retailers to provide a virtual fitting experience, Drapr aims to enhance customer satisfaction while also reducing the rate of returns associated with online shopping. The platform is customizable, allowing brands to seamlessly incorporate the technology into their websites, thereby improving the online shopping experience.

Weddington Way

Acquisition in 2016
Weddington Way, Inc. was an online boutique based in San Francisco, California, specializing in bridesmaid dresses and offering tuxedos, suits, and accessories for men. The company focused on providing Millennials with a modern shopping experience for weddings, featuring a unique collection of dresses designed and manufactured in-house, which eliminated middlemen and markups. Weddington Way also created a community-centric shopping platform that allowed friends to shop together online in a virtual showroom, enhancing the wedding planning process through a technology-driven approach. The company was formerly known as Ilana M. Stern, Inc. and was a subsidiary of The Gap, Inc. Weddington Way, Inc. has since ceased operations.

Intermix

Acquisition in 2013
Intermix is a multi-brand fashion retailer specializing in women's ready-to-wear apparel, accessories, and cosmetics. The company offers a carefully curated selection of on-trend styles from both emerging and established designers, emphasizing a personalized shopping experience. With over 30 boutiques across the United States and Canada, as well as an online platform, Intermix aims to celebrate each customer's unique sense of style through an intimate and individualized approach. The retailer focuses on delivering exciting fashion trends while providing the expertise of personal stylists to enhance the shopping experience.

Athleta

Acquisition in 2008
Athleta is a manufacturer and retailer of women's sports clothing based in San Francisco, California. The company specializes in functional apparel designed for various sports and fitness activities, including yoga, running, golf, and tennis. In addition to clothing, Athleta offers swimwear, footwear, and accessories. Its products are available through catalogs and its online platform, catering to a diverse range of athletic needs for women.
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