General Catalyst

General Catalyst is a venture capital firm established in 2000, headquartered in Cambridge, Massachusetts, with additional offices in North America and Europe. The company specializes in early-stage and growth equity investments, focusing on technology-driven businesses. It invests across various sectors, including consumer internet, enterprise software, fintech, health assurance, and crypto. General Catalyst provides not only capital but also mentorship and resources to accelerate the growth of its portfolio companies. To date, it has managed eight venture capital funds, totaling approximately $3.75 billion in capital commitments.

Adrian Abeijon

Investor

Mark Allen

CFO

Neeraj Arora

Managing Director, Investment Team

Juliet Bailin

Principal

Marc Bhargava

Managing Director

Chris Bischoff

Managing Director

Larry Bohn

Managing Director

Teresa Carlson

President, General Catalyst Institute

Kenneth Chenault

Chairman and Managing Director

Quentin Clark

Managing Director

Mark Crane

Partner

Christopher Davis

Partner

Kyle Doherty

Managing Director

Nick van Eck

Partner

David Fialkow

Co-Founder and Managing Director

Mina Hsiang

Associate

Nmachi Jidenma

Partner

Christopher Kauffman

Principal

Genevieve Kinney

Principal

Zak Kukoff

Principal

Paul Kwan

Managing Director

Viet Le

Partner

Roy Mabrey

Partner, Investment Team

Holly Maloney McConnell

Managing Director

Karanveer Mohan

Managing Director, Investment Team

Deep Nishar

Managing Director and Member of the Management Committee

Dipchand Nishar

Managing Director

Reva Nohria

Investor

Trevor Oelschig

Managing Director

Tyler Olkowski

Investor

Pranay Orugunta

Healthcare Investor

Mo Punjwani

Associate, Investments

Candace Richardson

Principal

Paul Sagan

Investor

Pranav Singhvi

Partner

Bill Skarinka

Associate

Alex Tran

Managing Director

Catherine Tu

Partner, Investment Team

Elena Viboch

Partner

Andrea Wang

Principal, Early Stage Investment

Nathaniel Levy-Westhead

Partner, Investment Team

Past deals in Dietary Supplements

Fay

Series B in 2025
Fay is a company that connects individuals with dietitians covered by their health insurance, promoting improved dietary habits and overall well-being. It offers consulting services focused on medical nutrition therapy, enabling clients to select a dietitian and arrange either virtual or in-person consultations. Fay designs personalized nutrition plans tailored to each client's needs and works with insurance providers to ensure that these services are accessible and affordable. By facilitating customized nutrition counseling, Fay aims to enhance food-related health outcomes for its clients.

Better Health

Series A in 2024
Better Health is a support and supplies platform designed to improve the management of chronic conditions such as ostomy, chronic wounds, diabetes, chronic retention, and incontinence through peer-to-peer connections. The platform offers expert guidance to help patients select and use the appropriate medical supplies while providing education and support to enhance engagement and adherence to treatment. This approach is endorsed by healthcare payers and providers, leading to better health outcomes, reduced overutilization of services, and improved mental health for users. Better Health operates across 48 states and collaborates with major payers, including Medicare, Medicaid, and several private insurers. The platform boasts a high customer satisfaction rating of 98%, reflecting its effectiveness in modernizing the medical supplies industry and lowering healthcare costs for insurers and patients alike.

Fay

Series A in 2024
Fay is a company that connects individuals with dietitians covered by their health insurance, promoting improved dietary habits and overall well-being. It offers consulting services focused on medical nutrition therapy, enabling clients to select a dietitian and arrange either virtual or in-person consultations. Fay designs personalized nutrition plans tailored to each client's needs and works with insurance providers to ensure that these services are accessible and affordable. By facilitating customized nutrition counseling, Fay aims to enhance food-related health outcomes for its clients.

Fay

Seed Round in 2023
Fay is a company that connects individuals with dietitians covered by their health insurance, promoting improved dietary habits and overall well-being. It offers consulting services focused on medical nutrition therapy, enabling clients to select a dietitian and arrange either virtual or in-person consultations. Fay designs personalized nutrition plans tailored to each client's needs and works with insurance providers to ensure that these services are accessible and affordable. By facilitating customized nutrition counseling, Fay aims to enhance food-related health outcomes for its clients.

GetSupp

Seed Round in 2022
GetSupp is an AI-driven marketplace focused on health and nutrition, providing users with a platform to discover and purchase genuine nutrition supplements. The company aims to assist individuals in leading healthier lives by offering tailored guidance and expert-led support to help them identify the right supplements for their specific needs. Through its innovative approach, GetSupp enhances the user experience in the health supplement sector, ensuring that customers can find effective products that align with their wellness goals.

Better Health

Series A in 2021
Better Health is a support and supplies platform designed to improve the management of chronic conditions such as ostomy, chronic wounds, diabetes, chronic retention, and incontinence through peer-to-peer connections. The platform offers expert guidance to help patients select and use the appropriate medical supplies while providing education and support to enhance engagement and adherence to treatment. This approach is endorsed by healthcare payers and providers, leading to better health outcomes, reduced overutilization of services, and improved mental health for users. Better Health operates across 48 states and collaborates with major payers, including Medicare, Medicaid, and several private insurers. The platform boasts a high customer satisfaction rating of 98%, reflecting its effectiveness in modernizing the medical supplies industry and lowering healthcare costs for insurers and patients alike.

Beauty Pie

Series B in 2021
Beauty Pie is an online beauty retailer that operates as a membership-based buyers' club, providing access to a wide array of high-quality beauty and wellness products at factory-cost prices. By eliminating middlemen, Beauty Pie offers luxury skincare, makeup, haircare, body care, candles, fragrance, accessories, and nutritional supplements directly from third-party suppliers. Members can purchase a diverse range of products, including items for the face, cheeks, eyes, lips, and skin, allowing them to enjoy premium beauty solutions without the traditional markup. This direct-to-consumer model promotes transparency in pricing and enables customers to benefit from significant savings on luxury products.

Beauty Pie

Series A in 2020
Beauty Pie is an online beauty retailer that operates as a membership-based buyers' club, providing access to a wide array of high-quality beauty and wellness products at factory-cost prices. By eliminating middlemen, Beauty Pie offers luxury skincare, makeup, haircare, body care, candles, fragrance, accessories, and nutritional supplements directly from third-party suppliers. Members can purchase a diverse range of products, including items for the face, cheeks, eyes, lips, and skin, allowing them to enjoy premium beauty solutions without the traditional markup. This direct-to-consumer model promotes transparency in pricing and enables customers to benefit from significant savings on luxury products.

Elysium

Series C in 2019
Elysium Health, Inc. develops and produces health supplements focused on cellular health, long-term brain health, and biological age testing. Founded in 2014 and based in New York, the company sells its products online, aiming to enhance health and longevity through scientifically backed solutions. Elysium collaborates with scientists, clinicians, and health professionals globally to identify and formulate natural compounds. Its flagship product features a proprietary combination of ingredients designed to support overall well-being at the cellular level, addressing contemporary health challenges with a foundation in scientific research.

Elysium

Series B in 2016
Elysium Health, Inc. develops and produces health supplements focused on cellular health, long-term brain health, and biological age testing. Founded in 2014 and based in New York, the company sells its products online, aiming to enhance health and longevity through scientifically backed solutions. Elysium collaborates with scientists, clinicians, and health professionals globally to identify and formulate natural compounds. Its flagship product features a proprietary combination of ingredients designed to support overall well-being at the cellular level, addressing contemporary health challenges with a foundation in scientific research.

NatureBox

Series C in 2015
NatureBox, Inc. is a food brand based in Redwood City, California, that specializes in the online delivery of healthy snacks. Founded in 2011, the company offers a variety of non-GMO and vegan snack options, including dried fruits, nut mixes, cookies, chips, and popcorn. NatureBox aims to create a personalized shopping experience online that caters to individual taste and dietary preferences, focusing initially on the $64 billion snack food market. The company has experienced significant growth in its customer base and serves consumers across all 50 states. In addition to its commercial activities, NatureBox is committed to social responsibility, partnering with organizations like WhyHunger to provide nutritious food to underserved communities and previously donating over 150,000 meals to Feeding America.

NatureBox

Series B in 2014
NatureBox, Inc. is a food brand based in Redwood City, California, that specializes in the online delivery of healthy snacks. Founded in 2011, the company offers a variety of non-GMO and vegan snack options, including dried fruits, nut mixes, cookies, chips, and popcorn. NatureBox aims to create a personalized shopping experience online that caters to individual taste and dietary preferences, focusing initially on the $64 billion snack food market. The company has experienced significant growth in its customer base and serves consumers across all 50 states. In addition to its commercial activities, NatureBox is committed to social responsibility, partnering with organizations like WhyHunger to provide nutritious food to underserved communities and previously donating over 150,000 meals to Feeding America.

NatureBox

Series A in 2013
NatureBox, Inc. is a food brand based in Redwood City, California, that specializes in the online delivery of healthy snacks. Founded in 2011, the company offers a variety of non-GMO and vegan snack options, including dried fruits, nut mixes, cookies, chips, and popcorn. NatureBox aims to create a personalized shopping experience online that caters to individual taste and dietary preferences, focusing initially on the $64 billion snack food market. The company has experienced significant growth in its customer base and serves consumers across all 50 states. In addition to its commercial activities, NatureBox is committed to social responsibility, partnering with organizations like WhyHunger to provide nutritious food to underserved communities and previously donating over 150,000 meals to Feeding America.

NatureBox

Seed Round in 2012
NatureBox, Inc. is a food brand based in Redwood City, California, that specializes in the online delivery of healthy snacks. Founded in 2011, the company offers a variety of non-GMO and vegan snack options, including dried fruits, nut mixes, cookies, chips, and popcorn. NatureBox aims to create a personalized shopping experience online that caters to individual taste and dietary preferences, focusing initially on the $64 billion snack food market. The company has experienced significant growth in its customer base and serves consumers across all 50 states. In addition to its commercial activities, NatureBox is committed to social responsibility, partnering with organizations like WhyHunger to provide nutritious food to underserved communities and previously donating over 150,000 meals to Feeding America.

Lose It!

Series A in 2012
Lose It! is a weight loss application that aims to help individuals achieve and maintain a healthy weight through personalized tracking and community support. The platform allows users to set specific weight loss goals, track their daily food intake and exercise, and access a global community for continuous encouragement. Each member receives a customized plan and daily calorie budget based on their personal information and health objectives. Lose It! employs user-friendly tracking tools and a comprehensive database of food and exercise options, empowering users to manage their weight effectively. The application is grounded in nutritional science and behavioral data, promoting healthier living and fostering a supportive environment for its members.

Lose It!

Seed Round in 2010
Lose It! is a weight loss application that aims to help individuals achieve and maintain a healthy weight through personalized tracking and community support. The platform allows users to set specific weight loss goals, track their daily food intake and exercise, and access a global community for continuous encouragement. Each member receives a customized plan and daily calorie budget based on their personal information and health objectives. Lose It! employs user-friendly tracking tools and a comprehensive database of food and exercise options, empowering users to manage their weight effectively. The application is grounded in nutritional science and behavioral data, promoting healthier living and fostering a supportive environment for its members.
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