Greycroft

Validic, Inc. is a technology company specializing in a cloud-based platform that collects and manages mobile health data from various internet-enabled applications and devices. Founded in 2010 and based in Durham, North Carolina, Validic connects healthcare organizations with over 400 clinical and consumer devices, allowing for the integration of patient-recorded data into clinical workflows. Its primary offerings include Validic Solution, which links digital health data to healthcare providers; Validic Connect, which facilitates access to a broader range of clinical and consumer applications; and Validic Mobile, designed for data collection from health apps and in-home devices. The company serves a diverse clientele, including wellness companies, healthcare providers, pharmaceuticals, and health plans, with the goal of enhancing the quality of human life through actionable health data.

Pryon Inc. is an artificial intelligence company based in Raleigh, North Carolina, that focuses on enhancing enterprise knowledge management. Founded in 2017 by Igor Jablokov, Pryon develops an augmented intelligence platform that combines human and machine capabilities to streamline access to information across various channels and sources. The platform employs natural language processing and automated machine learning to transform unstructured data into actionable insights, thereby boosting productivity and decision-making accuracy. By utilizing a no-code approach, Pryon enables organizations to quickly harness the value of their information assets without disrupting existing operations. The company's solutions aim to simplify AI adoption, reduce complexity, and lower costs for businesses seeking to improve their workflows and knowledge utilization.

Botkeeper, Inc. is a company that specializes in developing automated accounting and bookkeeping software tailored for small and mid-sized businesses. Founded in 2015 and headquartered in Boston, Massachusetts, with additional locations in Charlotte, North Carolina, Manhattan, New York, and Balanga, Philippines, Botkeeper integrates with various business software, including Quickbooks and Expensify. Its platform enhances financial management through automation, providing services such as accounts receivable and payable tracking, invoice generation, revenue recognition, and bank reconciliation. By combining skilled accountants with machine learning and AI, Botkeeper offers clients 24/7 support, insightful financial dashboards, and unlimited reporting capabilities. The platform streamlines bookkeeping workflows, enabling businesses to save time and reduce costs significantly compared to traditional bookkeeping methods, thereby facilitating growth and informed decision-making.

Pryon Inc. is an artificial intelligence company based in Raleigh, North Carolina, that focuses on enhancing enterprise knowledge management. Founded in 2017 by Igor Jablokov, Pryon develops an augmented intelligence platform that combines human and machine capabilities to streamline access to information across various channels and sources. The platform employs natural language processing and automated machine learning to transform unstructured data into actionable insights, thereby boosting productivity and decision-making accuracy. By utilizing a no-code approach, Pryon enables organizations to quickly harness the value of their information assets without disrupting existing operations. The company's solutions aim to simplify AI adoption, reduce complexity, and lower costs for businesses seeking to improve their workflows and knowledge utilization.

Botkeeper, Inc. is a company that specializes in developing automated accounting and bookkeeping software tailored for small and mid-sized businesses. Founded in 2015 and headquartered in Boston, Massachusetts, with additional locations in Charlotte, North Carolina, Manhattan, New York, and Balanga, Philippines, Botkeeper integrates with various business software, including Quickbooks and Expensify. Its platform enhances financial management through automation, providing services such as accounts receivable and payable tracking, invoice generation, revenue recognition, and bank reconciliation. By combining skilled accountants with machine learning and AI, Botkeeper offers clients 24/7 support, insightful financial dashboards, and unlimited reporting capabilities. The platform streamlines bookkeeping workflows, enabling businesses to save time and reduce costs significantly compared to traditional bookkeeping methods, thereby facilitating growth and informed decision-making.

Pryon Inc. is an artificial intelligence company based in Raleigh, North Carolina, that focuses on enhancing enterprise knowledge management. Founded in 2017 by Igor Jablokov, Pryon develops an augmented intelligence platform that combines human and machine capabilities to streamline access to information across various channels and sources. The platform employs natural language processing and automated machine learning to transform unstructured data into actionable insights, thereby boosting productivity and decision-making accuracy. By utilizing a no-code approach, Pryon enables organizations to quickly harness the value of their information assets without disrupting existing operations. The company's solutions aim to simplify AI adoption, reduce complexity, and lower costs for businesses seeking to improve their workflows and knowledge utilization.

Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.

Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.

Validic, Inc. is a technology company specializing in a cloud-based platform that collects and manages mobile health data from various internet-enabled applications and devices. Founded in 2010 and based in Durham, North Carolina, Validic connects healthcare organizations with over 400 clinical and consumer devices, allowing for the integration of patient-recorded data into clinical workflows. Its primary offerings include Validic Solution, which links digital health data to healthcare providers; Validic Connect, which facilitates access to a broader range of clinical and consumer applications; and Validic Mobile, designed for data collection from health apps and in-home devices. The company serves a diverse clientele, including wellness companies, healthcare providers, pharmaceuticals, and health plans, with the goal of enhancing the quality of human life through actionable health data.

Parent Media Group Inc. is a company that operates family-oriented websites designed to engage and support parents. Founded in 2005 and based in Charlotte, North Carolina, the company provides a variety of online resources and communities. Its platforms include TheCuteKid.com, which offers opportunities in the entertainment industry, and ParentSociety.com, which guides parents from pregnancy through the teenage years. Additionally, CanvasPeople.com transforms personal photos into artistic creations, while DealsforMommy curates valuable deals and free samples tailored for mothers. Parent Media Group focuses on creating interactive content and fostering community connections, making it a go-to resource for family-centric information and services.

Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.