Greycroft

Parade is a Brooklyn-based underwear company specializing in designer eco-friendly undergarments. Their products are crafted from 85% recycled polyamide and certified Oeko-Tex Standard 100, ensuring they're free from harmful chemicals for both skin and the environment.

Superkind is a women-led tech company developing AI-powered super experiences.

Parade is a Brooklyn-based underwear company specializing in designer eco-friendly undergarments. Their products are crafted from 85% recycled polyamide and certified Oeko-Tex Standard 100, ensuring they're free from harmful chemicals for both skin and the environment.

11 Honore, Inc. is an online retailer specializing in plus-size designer clothing for women, founded in 2017 and based in West Hollywood, California. The company offers a diverse range of apparel, including dresses, tops, sweaters, denims, pants, skirts, jumpsuits, outerwear, swimwear, and lingerie. By providing size-inclusive options, 11 Honore aims to transform the fashion landscape, making luxury and designer clothing accessible to women of all sizes. The platform not only features well-curated collections and exclusive pieces but also emphasizes personalized fit and styling advice, ensuring that customers can celebrate their bodies and express their individual styles. Through its offerings, 11 Honore seeks to honor the beauty and diversity of women's fashion, challenging traditional notions of size in the luxury market.

The RealReal operates an online marketplace for authenticated luxury resale, offering fashion for women, men and kids, as well as jewelry, watches, art and home items. Founded in 2011 and headquartered in San Francisco, it functions as a full-service consignment platform that authenticates every item through in-house experts and uses technology to determine pricing, while managing photography, listings, payments and shipping. It is the largest pure-play luxury resale platform in the United States and supports a sustainable circular economy by facilitating resale across multiple categories. The company generates revenue primarily from consignments and first-party sales on its marketplace, with additional direct sales, and provides services such as virtual appointments, in-home pickup and direct shipping to buyers.

Goop Inc. is a lifestyle brand that operates an online platform focused on wellness, curated shopping, and lifestyle content. Founded in 2008 by Gwyneth Paltrow, Goop originated as a weekly newsletter but has since evolved into a comprehensive lifestyle site. It offers a carefully curated selection of products, including apparel, beauty items, wellness products, and home goods. The platform also provides valuable content, featuring expert advice on health, fitness, and mental well-being, along with travel recommendations, cooking recipes, and design ideas. Goop aims to serve as a trusted resource for readers, presenting insights and suggestions in a personalized manner rather than through anonymous sources. The brand emphasizes clean beauty and wellness, exemplified by its exclusive skincare line, Goop by Juice Beauty, which aligns with its commitment to quality and holistic living. Based in New York, Goop continues to expand its offerings while maintaining a focus on authenticity and expert-driven content.

Founded in 2012, ANINE BING designs and manufactures a range of women's apparel and accessories. Its products include bottoms, dresses, jackets, jewelry, leather goods, lingerie, shoes, tops, and perfumes. The company sells its items through retail stores and online platforms, with locations in Los Angeles, New York, Paris, London, Barcelona, Madrid, and Berlin.

The RealReal operates an online marketplace for authenticated luxury resale, offering fashion for women, men and kids, as well as jewelry, watches, art and home items. Founded in 2011 and headquartered in San Francisco, it functions as a full-service consignment platform that authenticates every item through in-house experts and uses technology to determine pricing, while managing photography, listings, payments and shipping. It is the largest pure-play luxury resale platform in the United States and supports a sustainable circular economy by facilitating resale across multiple categories. The company generates revenue primarily from consignments and first-party sales on its marketplace, with additional direct sales, and provides services such as virtual appointments, in-home pickup and direct shipping to buyers.

11 Honore, Inc. is an online retailer specializing in plus-size designer clothing for women, founded in 2017 and based in West Hollywood, California. The company offers a diverse range of apparel, including dresses, tops, sweaters, denims, pants, skirts, jumpsuits, outerwear, swimwear, and lingerie. By providing size-inclusive options, 11 Honore aims to transform the fashion landscape, making luxury and designer clothing accessible to women of all sizes. The platform not only features well-curated collections and exclusive pieces but also emphasizes personalized fit and styling advice, ensuring that customers can celebrate their bodies and express their individual styles. Through its offerings, 11 Honore seeks to honor the beauty and diversity of women's fashion, challenging traditional notions of size in the luxury market.

11 Honore, Inc. is an online retailer specializing in plus-size designer clothing for women, founded in 2017 and based in West Hollywood, California. The company offers a diverse range of apparel, including dresses, tops, sweaters, denims, pants, skirts, jumpsuits, outerwear, swimwear, and lingerie. By providing size-inclusive options, 11 Honore aims to transform the fashion landscape, making luxury and designer clothing accessible to women of all sizes. The platform not only features well-curated collections and exclusive pieces but also emphasizes personalized fit and styling advice, ensuring that customers can celebrate their bodies and express their individual styles. Through its offerings, 11 Honore seeks to honor the beauty and diversity of women's fashion, challenging traditional notions of size in the luxury market.

NuORDER Inc. is an online wholesale platform serving the fashion industry, founded in 2011 and headquartered in West Hollywood, California. The company facilitates commerce between fashion brands and retailers, enabling brands to showcase their products and reach a wider audience while providing retailers with tools to visualize and plan their assortments. NuORDER's platform enhances the buying and selling process through features such as Virtual Showroom technology, merchandising tools, and data integration. With a user base of over 3,000 brands and 500,000 retailers, it has established a global ecosystem that streamlines wholesale operations and drives discovery in the marketplace. Designed for flexibility and scalability, the platform processes over $40 billion in gross merchandise volume, making it a significant player in the B2B e-commerce landscape.

Cotopaxi is a direct-to-consumer outdoor gear and apparel company focused on social impact. Based in Salt Lake City, it links its products to humanitarian causes in developing countries, with each sale supporting education, clean water, or health projects. The company offers travel packs, activewear, outerwear, footwear, and water bottles made from responsibly sourced materials, and a portion of revenue is dedicated to charitable initiatives. The business emphasizes transparency about the impact of its donations.

Hollar is an online dollar store founded in 2015 and based in California, United States. The company operates an e-commerce platform that provides a diverse selection of consumer products, including toys, apparel, electronics, beauty items, household essentials, party supplies, and stationery. Hollar specializes in offering unique curated gift and party collections, allowing customers to purchase a variety of affordable products conveniently online. The company's focus on delivering inexpensive options makes it an appealing choice for budget-conscious shoppers seeking a range of everyday items.

The RealReal operates an online marketplace for authenticated luxury resale, offering fashion for women, men and kids, as well as jewelry, watches, art and home items. Founded in 2011 and headquartered in San Francisco, it functions as a full-service consignment platform that authenticates every item through in-house experts and uses technology to determine pricing, while managing photography, listings, payments and shipping. It is the largest pure-play luxury resale platform in the United States and supports a sustainable circular economy by facilitating resale across multiple categories. The company generates revenue primarily from consignments and first-party sales on its marketplace, with additional direct sales, and provides services such as virtual appointments, in-home pickup and direct shipping to buyers.

Founded in 2009, Shoes of Prey is a global retailer specializing in customizable women's shoes. Customers can design their perfect footwear online or in-store, with options including ballet flats, stilettos, sandals, oxfords, and wedges. The company offers worldwide delivery and has stores across the United States and Australia.

The RealReal operates an online marketplace for authenticated luxury resale, offering fashion for women, men and kids, as well as jewelry, watches, art and home items. Founded in 2011 and headquartered in San Francisco, it functions as a full-service consignment platform that authenticates every item through in-house experts and uses technology to determine pricing, while managing photography, listings, payments and shipping. It is the largest pure-play luxury resale platform in the United States and supports a sustainable circular economy by facilitating resale across multiple categories. The company generates revenue primarily from consignments and first-party sales on its marketplace, with additional direct sales, and provides services such as virtual appointments, in-home pickup and direct shipping to buyers.

Cotopaxi is a direct-to-consumer outdoor gear and apparel company focused on social impact. Based in Salt Lake City, it links its products to humanitarian causes in developing countries, with each sale supporting education, clean water, or health projects. The company offers travel packs, activewear, outerwear, footwear, and water bottles made from responsibly sourced materials, and a portion of revenue is dedicated to charitable initiatives. The business emphasizes transparency about the impact of its donations.

NuORDER Inc. is an online wholesale platform serving the fashion industry, founded in 2011 and headquartered in West Hollywood, California. The company facilitates commerce between fashion brands and retailers, enabling brands to showcase their products and reach a wider audience while providing retailers with tools to visualize and plan their assortments. NuORDER's platform enhances the buying and selling process through features such as Virtual Showroom technology, merchandising tools, and data integration. With a user base of over 3,000 brands and 500,000 retailers, it has established a global ecosystem that streamlines wholesale operations and drives discovery in the marketplace. Designed for flexibility and scalability, the platform processes over $40 billion in gross merchandise volume, making it a significant player in the B2B e-commerce landscape.

Eloquii Design, Inc. specializes in designing and selling fashion apparel for women, particularly in plus sizes ranging from 14 to 28. Founded in 2012, the company offers a wide array of products, including dresses, tops, pants, skirts, and accessories such as shoes and jewelry. Eloquii operates primarily through its online platform, providing trendy and fast-fashion options to customers in the United States, Canada, the United Kingdom, and Australia. In addition to its e-commerce presence, the company has a physical store located in Atlanta, Georgia. With headquarters in both New York and Columbus, Ohio, Eloquii aims to deliver contemporary styles while also engaging customers with unique content through its blog and curated catalog. As of late 2018, Eloquii operates as a subsidiary of Walmart Inc.

The RealReal operates an online marketplace for authenticated luxury resale, offering fashion for women, men and kids, as well as jewelry, watches, art and home items. Founded in 2011 and headquartered in San Francisco, it functions as a full-service consignment platform that authenticates every item through in-house experts and uses technology to determine pricing, while managing photography, listings, payments and shipping. It is the largest pure-play luxury resale platform in the United States and supports a sustainable circular economy by facilitating resale across multiple categories. The company generates revenue primarily from consignments and first-party sales on its marketplace, with additional direct sales, and provides services such as virtual appointments, in-home pickup and direct shipping to buyers.

Cuyana, Inc. is a San Francisco-based fashion brand that focuses on manufacturing and retailing high-quality clothing, bodysuits, bags, small leather goods, and accessories. Founded in 2011, the company promotes the philosophy of "fewer, better things," offering timeless pieces designed with a modern aesthetic and crafted from premium materials to ensure durability. Cuyana operates an online platform for direct-to-consumer sales, allowing it to provide luxury-quality products at attainable prices. In addition to its online presence, Cuyana has physical showrooms in locations such as Palo Alto, New York City, Pacific Palisades, and Venice. Through its unique approach, Cuyana aims to bridge the gap between luxury and affordability in the fashion industry.

NuORDER Inc. is an online wholesale platform serving the fashion industry, founded in 2011 and headquartered in West Hollywood, California. The company facilitates commerce between fashion brands and retailers, enabling brands to showcase their products and reach a wider audience while providing retailers with tools to visualize and plan their assortments. NuORDER's platform enhances the buying and selling process through features such as Virtual Showroom technology, merchandising tools, and data integration. With a user base of over 3,000 brands and 500,000 retailers, it has established a global ecosystem that streamlines wholesale operations and drives discovery in the marketplace. Designed for flexibility and scalability, the platform processes over $40 billion in gross merchandise volume, making it a significant player in the B2B e-commerce landscape.

Combatant Gentlemen, Inc., founded in 2012 and based in Irvine, California, is an innovative e-commerce brand specializing in menswear. The company offers a range of premium yet affordable essentials, including suits, shirts, outerwear, denim, accessories, and footwear. Combatant Gentlemen distinguishes itself by designing its clothing in-house and owning its manufacturing processes, which includes growing its own cotton and raising its own sheep. This vertical integration allows the company to eliminate traditional markups associated with middlemen, enabling it to provide high-quality products at competitive prices. Recognized for its unique business model, Combatant Gentlemen has garnered attention from prominent industry figures and has been acknowledged as one of America’s Most Promising Companies.

The RealReal operates an online marketplace for authenticated luxury resale, offering fashion for women, men and kids, as well as jewelry, watches, art and home items. Founded in 2011 and headquartered in San Francisco, it functions as a full-service consignment platform that authenticates every item through in-house experts and uses technology to determine pricing, while managing photography, listings, payments and shipping. It is the largest pure-play luxury resale platform in the United States and supports a sustainable circular economy by facilitating resale across multiple categories. The company generates revenue primarily from consignments and first-party sales on its marketplace, with additional direct sales, and provides services such as virtual appointments, in-home pickup and direct shipping to buyers.

NuORDER Inc. is an online wholesale platform serving the fashion industry, founded in 2011 and headquartered in West Hollywood, California. The company facilitates commerce between fashion brands and retailers, enabling brands to showcase their products and reach a wider audience while providing retailers with tools to visualize and plan their assortments. NuORDER's platform enhances the buying and selling process through features such as Virtual Showroom technology, merchandising tools, and data integration. With a user base of over 3,000 brands and 500,000 retailers, it has established a global ecosystem that streamlines wholesale operations and drives discovery in the marketplace. Designed for flexibility and scalability, the platform processes over $40 billion in gross merchandise volume, making it a significant player in the B2B e-commerce landscape.

NiftyThrifty is an online thrift shop that specializes in vintage and pre-owned clothing. The platform serves as a destination for consumers looking to purchase used garments at attractive prices. NiftyThrifty curates collections of pre-owned and vintage items, making them accessible to its members on a daily basis. The company's e-commerce model not only facilitates the buying of second-hand clothing but also enables users to sell their items, fostering a sustainable shopping experience within the clothing industry.

The RealReal operates an online marketplace for authenticated luxury resale, offering fashion for women, men and kids, as well as jewelry, watches, art and home items. Founded in 2011 and headquartered in San Francisco, it functions as a full-service consignment platform that authenticates every item through in-house experts and uses technology to determine pricing, while managing photography, listings, payments and shipping. It is the largest pure-play luxury resale platform in the United States and supports a sustainable circular economy by facilitating resale across multiple categories. The company generates revenue primarily from consignments and first-party sales on its marketplace, with additional direct sales, and provides services such as virtual appointments, in-home pickup and direct shipping to buyers.

HipSwap, Inc. is a mobile and web marketplace that facilitates the discovery of a wide array of products available in neighborhoods across the United States. The platform offers a diverse selection, including antiques, art, apparel for all ages, bikes, vehicles, collectibles, electronics, furniture, home decor, jewelry, musical instruments, and sports equipment, among other items. Users can shop for over 4 million fashion items from more than 50 marketplaces with a single search. HipSwap also empowers individuals, merchants, stylists, artists, and designers to sell their products to friends, customers, and neighbors. Transactions can be completed using PayPal or credit cards, enhancing convenience for buyers. Founded by Rob Kramer, the company is headquartered in Santa Monica, California.

Trunk Club is a personalized clothing service based in Chicago that offers designer clothing for men, aiming to simplify the shopping experience. Customers provide information about their style, fit, and size preferences, after which the company sends a curated selection of apparel tailored to those specifications. Clients can try on the clothing at home, keeping only what they like while returning the rest using a pre-paid shipping label. The service is free of charge, with no hidden fees, and all shipping costs are covered by the company. Founded by Brian Spaly, who previously established the men's online retailer Bonobos, Trunk Club has gained recognition through features in major media outlets, including NBC's Today Show and the New York Times.