Greycroft is a venture capital firm established in 2006, headquartered in New York, with an additional office in Los Angeles. The firm focuses on early-stage investments in technology startups, primarily in the internet and mobile markets. Greycroft leverages its extensive network in media and technology to provide entrepreneurs with visibility, strategic relationships, and market access to build successful businesses. With over $1 billion in assets under management, Greycroft has invested in over 200 companies, including notable successes like Venmo, Acorns, and Bird. The firm is committed to diversity, having adopted the Diversity Term Sheet Rider.
Prezent AI operates an AI-driven platform designed to enhance communication productivity for teams and leaders. The platform leverages machine learning to automate the creation of business presentations, allowing users to produce well-structured, personalized, and branded content efficiently. By focusing on audience empathy and business understanding, Prezent AI enables employees to save time and significantly improve their productivity in communication tasks.
Alium
Seed Round in 2025
Alium is a company based in New York that specializes in developing a commercial intelligence platform tailored for sales and marketing teams. Established in 2020, the platform leverages data to offer organizations insights into consumer behavior by conducting interviews and gathering market data. This approach enables businesses to make informed, data-driven decisions, ultimately facilitating revenue growth.
Prezent AI
Series A in 2024
Prezent AI operates an AI-driven platform designed to enhance communication productivity for teams and leaders. The platform leverages machine learning to automate the creation of business presentations, allowing users to produce well-structured, personalized, and branded content efficiently. By focusing on audience empathy and business understanding, Prezent AI enables employees to save time and significantly improve their productivity in communication tasks.
Vera
Pre Seed Round in 2023
Vera develops an assessment platform to identify and address risks in artificial intelligence and machine learning models. It engages key stakeholders across teams to create data-driven assessments and use data science tools to investigate AI and ML models, helping organizations navigate through uncertainty and protecting companies and individuals from risky artificial intelligence systems.
Nextdata
Seed Round in 2023
Nextdata develops a data mesh platform designed to address the complexities of decentralizing data at scale. The company provides analytical-data-first APIs that enhance the discoverability, interoperability, and usability of data products. This enables businesses to extract valuable insights from their data, facilitating informed decision-making regarding their operations. By focusing on a decentralized approach, Nextdata aims to streamline data management and optimize the analytical capabilities of organizations.
Pie Insurance
Series D in 2022
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.
Veritonic
Series A in 2022
Veritonic, Inc. is a marketing analytics company based in New York that specializes in audio research and analytics. Founded in 2015, Veritonic offers a platform designed to measure, compare, and test various audio assets, including music, voiceovers, and jingles, to assess their effectiveness across different audience segments. The platform provides qualitative and quantitative insights into marketing responses, allowing brands, agencies, and publishers to evaluate the return on investment (ROI) of their audio campaigns before, during, and after execution. By leveraging artificial intelligence metrics, Veritonic helps clients optimize their audio marketing strategies, mitigate risks, and enhance consumer engagement through impactful audio experiences.
Branch
Series C in 2022
Branch Financial, Inc. is an insurance agency based in Columbus, Ohio, founded in 2017 by Steve Lekas and Joe Emison. The company specializes in home and auto insurance, offering a range of products including renters and umbrella insurance, which can be added to auto policies. Utilizing advanced technology, Branch streamlines the process of bundling home and auto insurance online, aiming to enhance accessibility and affordability for its customers. By leveraging community resources, Branch seeks to transform the insurance landscape, making it easier for individuals to obtain necessary coverage.
Indicina
Seed Round in 2022
Indicina Technologies Limited is a Lagos-based company that offers a digitized credit analysis platform aimed at enhancing consumer finance strategies in Africa. The platform serves a variety of financial institutions, including banks, insurers, and consumer finance companies, by providing tools for creating credit rules and models, conducting credit assessments and scoring, managing loan portfolios, and facilitating loan collections. By leveraging analytics-driven insights, Indicina helps these institutions optimize their credit decision-making processes, improve application acceptance rates, and reduce default rates, thereby contributing to the development of a robust credit infrastructure in the region.
Clozd
Series A in 2022
Clozd is a company based in Lehi, Utah, that specializes in win-loss analysis through its advanced analytics software. Founded in 2017, Clozd aims to help organizations understand the underlying reasons for their successes and failures in sales. By synthesizing win-loss data from various sources, the software provides meaningful insights that enable clients to refine their product strategies, improve messaging, and enhance strategic alignment across teams. This information is crucial for fostering sales effectiveness and driving overall business performance.
Prezent AI
Series A in 2022
Prezent AI operates an AI-driven platform designed to enhance communication productivity for teams and leaders. The platform leverages machine learning to automate the creation of business presentations, allowing users to produce well-structured, personalized, and branded content efficiently. By focusing on audience empathy and business understanding, Prezent AI enables employees to save time and significantly improve their productivity in communication tasks.
Budgie Health
Pre Seed Round in 2022
Budgie Health is a provider of healthcare services that assists employees in making informed decisions regarding their health plan benefits. By offering personalized recommendations based on real-time claims data and analytics, Budgie Health aims to reduce waste for both employees and employers. The company's approach fosters trust and simplifies the benefits selection process, ultimately enhancing the overall experience for its users.
Wallaroo
Series A in 2022
Wallaroo is a cloud-based platform designed to streamline the deployment of machine learning applications, particularly in last-mile scenarios. It offers a simple, secure, and scalable solution for processing large volumes of data in real-time. The platform addresses infrastructure challenges, allowing for rapid iteration and testing while remaining agnostic to various infrastructures and scales. This capability enables data engineers and architects to enhance applications in areas such as outpatient monitoring, real-time bidding, and risk profiling. By simplifying the deployment process, Wallaroo helps organizations turn data into actionable business results more efficiently and cost-effectively.
Elevate Research
Series A in 2021
Elevate is a company that specializes in providing marketing and customer management services, particularly tailored for the hospitality industry. It offers a platform designed to help restaurants and retailers enhance their revenue through more effective marketing strategies. This platform allows businesses to survey customers who have recently dined or shopped, gathering valuable insights into their preferences and experiences. By integrating customer data with marketing tools, Elevate enables hospitality businesses to develop targeted marketing campaigns and track customer profiles, thereby facilitating smarter marketing decisions and revenue growth within a defined timeframe.
Kandji
Series C in 2021
Kandji, Inc. is a cloud-based software provider that specializes in customizable security, compliance, and reporting solutions for Apple devices, including Mac computers, iPhones, iPads, and Apple TVs. Founded in 2018 and based in San Diego, California, Kandji offers a platform that enables IT teams to configure and enforce macOS security parameters while automating monitoring and remediation processes. The software features one-click compliance templates and over 150 pre-built automations, apps, and workflows, significantly reducing the time spent on manual tasks. Kandji's mission is to simplify and enhance the management of Apple devices for businesses, ensuring they remain secure, compliant, and productive through continuous innovation and a focus on user experience.
Databento
Series A in 2021
Databento offers a streamlined platform for accessing financial market data, founded by professionals with backgrounds in trading and engineering from leading quantitative hedge funds. The company provides a self-service model that allows users to access live exchange feeds and vast amounts of historical data efficiently. Clients can choose between a pay-as-you-go system or flat-rate pricing, providing flexibility based on their needs. By hosting servers in colocation facilities at various trading venues, Databento ensures low-latency and high-fidelity data capture directly from the source. Its platform also automates data licensing and reduces onboarding time, making it easier for businesses and financial institutions to obtain reliable, institutional-grade data while minimizing storage costs.
ZenBusiness
Series C in 2021
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.
Indicina
Venture Round in 2021
Indicina Technologies Limited is a Lagos-based company that offers a digitized credit analysis platform aimed at enhancing consumer finance strategies in Africa. The platform serves a variety of financial institutions, including banks, insurers, and consumer finance companies, by providing tools for creating credit rules and models, conducting credit assessments and scoring, managing loan portfolios, and facilitating loan collections. By leveraging analytics-driven insights, Indicina helps these institutions optimize their credit decision-making processes, improve application acceptance rates, and reduce default rates, thereby contributing to the development of a robust credit infrastructure in the region.
Emerge
Series B in 2021
Emerge is web-based truckload management system that connects shippers and their partners when executing full truckload transactions. Its system includes quote management, real-time tracking, real-time chat, analytics, history, and automated lane/repeat shipment creation. Emerge is built and maintained by industry experts that understand the pain points of working in freight and logistics. It was founded in 2017 and is based in Scottsdale, Arizona.
Branch
Series B in 2021
Branch Financial, Inc. is an insurance agency based in Columbus, Ohio, founded in 2017 by Steve Lekas and Joe Emison. The company specializes in home and auto insurance, offering a range of products including renters and umbrella insurance, which can be added to auto policies. Utilizing advanced technology, Branch streamlines the process of bundling home and auto insurance online, aiming to enhance accessibility and affordability for its customers. By leveraging community resources, Branch seeks to transform the insurance landscape, making it easier for individuals to obtain necessary coverage.
Mapped
Seed Round in 2021
Mapped is an independent data layer focused on commercial real estate, providing an artificial intelligence-powered platform that automates the discovery, extraction, and normalization of data from various sources, including building systems, sensors, and vendor APIs. The platform simplifies the integration of disparate data into a single, standardized API, effectively breaking down enterprise data silos. By enabling building owners, operators, and service providers to access and utilize real-time data from legacy systems and devices, Mapped empowers users to unlock the value of their data and drive significant improvements in business operations. Its approach facilitates the digitization of commercial and industrial environments, allowing teams to quickly access normalized live data and enhance decision-making processes.
LumaTax
Venture Round in 2021
LumaTax, Inc. specializes in developing sales tax practice management software tailored for small businesses. The company's flagship product is an economic nexus analysis tool that simplifies the process of evaluating transactions against state thresholds to ascertain nexus in various taxing jurisdictions. LumaTax's platform also facilitates the filing and payment of sales and use tax returns across the United States. The software is designed to serve diverse industries, including food and beverage, retail, services, and health and beauty. Established in 2016 and headquartered in San Diego, California, LumaTax aims to enhance sales tax compliance for its clients through automated solutions and intelligent applications.
Kandji
Series B in 2021
Kandji, Inc. is a cloud-based software provider that specializes in customizable security, compliance, and reporting solutions for Apple devices, including Mac computers, iPhones, iPads, and Apple TVs. Founded in 2018 and based in San Diego, California, Kandji offers a platform that enables IT teams to configure and enforce macOS security parameters while automating monitoring and remediation processes. The software features one-click compliance templates and over 150 pre-built automations, apps, and workflows, significantly reducing the time spent on manual tasks. Kandji's mission is to simplify and enhance the management of Apple devices for businesses, ensuring they remain secure, compliant, and productive through continuous innovation and a focus on user experience.
Pie Insurance
Series C in 2021
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.
Podsights
Venture Round in 2021
Podsights is a company that specializes in analytics, reporting, and attribution for podcast advertising. Founded in 2018 and based in New York, it offers a platform that provides podcast publishers and advertisers with actionable data and insights. This enables users to effectively target their content and measure the performance of their campaigns. Podsights replaces traditional methods of reporting, such as emailing download numbers and audio files, with modern, real-time analytics that allow for precise tracking of podcast listens and their impact on on-site activity. By utilizing a pixel-based measurement solution, Podsights equips advertisers with critical information about the effectiveness of their campaigns, contributing to a more data-driven approach to podcast advertising.
David Energy
Seed Round in 2021
David Energy is an innovative energy company focused on transforming electricity consumption and management through advanced technology. It develops an energy management platform that assists customers in optimizing their energy usage by selecting the most suitable mix of behind-the-meter (BTM) assets tailored to specific building and consumption profiles. By leveraging sophisticated machine learning, David Energy enables businesses to design, install, and finance various BTM solutions, effectively lowering energy bills and enhancing control over energy usage. With a commitment to integrating renewable energy sources and promoting smart energy management, David Energy contributes to a more sustainable and efficient energy landscape.
Brightflow AI
Seed Round in 2020
Brightflow AI is a financial intelligence company founded in 2019 by Jeffrey Priebe and Robbie Bhathal, based in Walnut, California. The company specializes in providing small and mid-sized business owners with tools for cash flow forecasting and financing. Its platform allows users to monitor cash flow from their Shopify and Amazon stores, offering real-time insights into cash inflows and outflows through visual representations such as bar charts and graphs. By delivering comprehensive financial insights, Brightflow AI helps businesses enhance their financial understanding and develop informed financial plans.
ZenBusiness
Series B in 2020
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.
Kandji
Series A in 2020
Kandji, Inc. is a cloud-based software provider that specializes in customizable security, compliance, and reporting solutions for Apple devices, including Mac computers, iPhones, iPads, and Apple TVs. Founded in 2018 and based in San Diego, California, Kandji offers a platform that enables IT teams to configure and enforce macOS security parameters while automating monitoring and remediation processes. The software features one-click compliance templates and over 150 pre-built automations, apps, and workflows, significantly reducing the time spent on manual tasks. Kandji's mission is to simplify and enhance the management of Apple devices for businesses, ensuring they remain secure, compliant, and productive through continuous innovation and a focus on user experience.
Atom Finance
Series A in 2020
Atom Finance, Inc. is an online investment research platform that caters to individual investors by providing access to institutional-quality data, documents, news, and events related to companies. Founded in 2018 and headquartered in Brooklyn, New York, Atom Finance offers a user-friendly app and global enterprise software solutions, including APIs and embeddable user interfaces. The platform is tailored to accommodate investors at various skill levels, from novices to experts, and features unique insights, dynamic tools, and distinctive visualizations. This allows users to engage effectively with the investment process, facilitating informed decision-making from research through to trade execution.
Veritonic
Series A in 2020
Veritonic, Inc. is a marketing analytics company based in New York that specializes in audio research and analytics. Founded in 2015, Veritonic offers a platform designed to measure, compare, and test various audio assets, including music, voiceovers, and jingles, to assess their effectiveness across different audience segments. The platform provides qualitative and quantitative insights into marketing responses, allowing brands, agencies, and publishers to evaluate the return on investment (ROI) of their audio campaigns before, during, and after execution. By leveraging artificial intelligence metrics, Veritonic helps clients optimize their audio marketing strategies, mitigate risks, and enhance consumer engagement through impactful audio experiences.
Chartable
Seed Round in 2020
Chartable, Inc. is a company that provides a platform for tracking and analyzing podcasts, aimed at assisting creators in understanding and growing their audiences. Founded in 2018 and based in New York, Chartable offers tools that enable users to collect and analyze data on downloads, engagement, charts, ratings, and reviews from various distribution channels. This allows both independent podcasters and major media publishers to gain insights into their own podcasts as well as their competitors. The platform is designed to help users find, track, and share podcasts or episodes, ultimately enhancing their ability to monetize and improve their content in the podcast industry.
Metadata
Series A in 2020
Metadata, Inc. operates a demand generation platform tailored for B2B enterprises, focusing on inbound marketing and customer acquisition. Founded in 2015 and based in San Francisco, the company provides tools that enable users to amplify campaigns to targeted audiences, generate comprehensive profiles for incoming signups, and create buyer and user personas. The platform allows for segmentation of prospects by various criteria such as industry and interests, facilitating the generation of a qualified sales pipeline. By integrating with marketing automation platforms like Salesforce, Metadata helps eliminate manual tasks for marketers, allowing them to concentrate on strategic initiatives. Additionally, the company's software collects and analyzes historical sales data to identify ideal customer profiles and enhance demand generation efforts, ultimately providing businesses with a reliable channel for engagement and conversion.
Branch
Series A in 2020
Branch Financial, Inc. is an insurance agency based in Columbus, Ohio, founded in 2017 by Steve Lekas and Joe Emison. The company specializes in home and auto insurance, offering a range of products including renters and umbrella insurance, which can be added to auto policies. Utilizing advanced technology, Branch streamlines the process of bundling home and auto insurance online, aiming to enhance accessibility and affordability for its customers. By leveraging community resources, Branch seeks to transform the insurance landscape, making it easier for individuals to obtain necessary coverage.
Pie Insurance
Series B in 2020
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.
Mapped
Seed Round in 2020
Mapped is an independent data layer focused on commercial real estate, providing an artificial intelligence-powered platform that automates the discovery, extraction, and normalization of data from various sources, including building systems, sensors, and vendor APIs. The platform simplifies the integration of disparate data into a single, standardized API, effectively breaking down enterprise data silos. By enabling building owners, operators, and service providers to access and utilize real-time data from legacy systems and devices, Mapped empowers users to unlock the value of their data and drive significant improvements in business operations. Its approach facilitates the digitization of commercial and industrial environments, allowing teams to quickly access normalized live data and enhance decision-making processes.
AllVoices
Seed Round in 2020
AllVoices Holding Co. is a company that develops an anonymous reporting platform aimed at facilitating the safe reporting of harassment, bias, and cultural issues within organizations. Founded in 2017 and based in Santa Monica, California, AllVoices provides a tool that allows employees to report incidents confidentially, ensuring their anonymity. The platform aggregates data from these reports, enabling company leadership to gain insights into the extent of workplace issues. Additionally, it offers features such as audit-ready documentation and early trend detection, which assist human resources teams in managing incidents more effectively and efficiently. By leveraging real-time data, AllVoices helps organizations identify and address problems before they escalate, ultimately fostering a healthier workplace culture and ensuring that employees feel heard and supported.
LumaTax
Venture Round in 2020
LumaTax, Inc. specializes in developing sales tax practice management software tailored for small businesses. The company's flagship product is an economic nexus analysis tool that simplifies the process of evaluating transactions against state thresholds to ascertain nexus in various taxing jurisdictions. LumaTax's platform also facilitates the filing and payment of sales and use tax returns across the United States. The software is designed to serve diverse industries, including food and beverage, retail, services, and health and beauty. Established in 2016 and headquartered in San Diego, California, LumaTax aims to enhance sales tax compliance for its clients through automated solutions and intelligent applications.
Emerge
Series A in 2020
Emerge is web-based truckload management system that connects shippers and their partners when executing full truckload transactions. Its system includes quote management, real-time tracking, real-time chat, analytics, history, and automated lane/repeat shipment creation. Emerge is built and maintained by industry experts that understand the pain points of working in freight and logistics. It was founded in 2017 and is based in Scottsdale, Arizona.
Podsights
Seed Round in 2020
Podsights is a company that specializes in analytics, reporting, and attribution for podcast advertising. Founded in 2018 and based in New York, it offers a platform that provides podcast publishers and advertisers with actionable data and insights. This enables users to effectively target their content and measure the performance of their campaigns. Podsights replaces traditional methods of reporting, such as emailing download numbers and audio files, with modern, real-time analytics that allow for precise tracking of podcast listens and their impact on on-site activity. By utilizing a pixel-based measurement solution, Podsights equips advertisers with critical information about the effectiveness of their campaigns, contributing to a more data-driven approach to podcast advertising.
ZenBusiness
Series A in 2019
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.
Invisible Technologies
Venture Round in 2019
Invisible Technologies Inc. operates a platform designed to automate various business operations, offering services such as meeting scheduling, lead sourcing and qualification, reservation management, team member onboarding, and inventory upkeep. Founded in 2015 and based in San Francisco, the company serves small and medium-sized businesses by integrating people, automation technology, and AI to address complex operational challenges. Invisible's approach combines a global workforce with advanced automation tools to create a digital assembly line that streamlines multiple tasks simultaneously. This allows clients to focus on more strategic and creative work, thereby enhancing operational efficiency.
Chartable
Seed Round in 2019
Chartable, Inc. is a company that provides a platform for tracking and analyzing podcasts, aimed at assisting creators in understanding and growing their audiences. Founded in 2018 and based in New York, Chartable offers tools that enable users to collect and analyze data on downloads, engagement, charts, ratings, and reviews from various distribution channels. This allows both independent podcasters and major media publishers to gain insights into their own podcasts as well as their competitors. The platform is designed to help users find, track, and share podcasts or episodes, ultimately enhancing their ability to monetize and improve their content in the podcast industry.
Pie Insurance
Series B in 2019
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.
Emerge
Seed Round in 2018
Emerge is web-based truckload management system that connects shippers and their partners when executing full truckload transactions. Its system includes quote management, real-time tracking, real-time chat, analytics, history, and automated lane/repeat shipment creation. Emerge is built and maintained by industry experts that understand the pain points of working in freight and logistics. It was founded in 2017 and is based in Scottsdale, Arizona.
Custora
Series B in 2018
Custora is a leader in advanced customer analytics tailored for the retail sector. The company offers a Customer Intelligence Platform that equips marketing leaders with the insights needed to achieve immediate results while fostering long-term profitability. This platform creates a comprehensive view of each customer and employs predictive analytics to identify key customer segments and paths. Additionally, it provides actionable recommendations aimed at enhancing customer lifetime value, addressing the practical challenges faced by marketing professionals. By leveraging data science, Custora enables brands to better understand customer behavior and develop strategic marketing initiatives that enhance the relevance and effectiveness of their communications.
PebblePost
Series C in 2018
PebblePost, Inc. is a New York-based company that operates a digital-to-direct mail marketing platform. Established in 2014, PebblePost specializes in transforming online consumer behavior into targeted direct mail campaigns. By leveraging online interest and intent data, the company sends personalized direct mail that aims to activate purchasing decisions and enhance conversion rates. PebblePost is known for its innovation in Programmatic Direct Mail, which utilizes advanced targeting and algorithmic optimization techniques. The platform integrates various marketing functions, including segmentation, campaign management, production, analytics, and optimization, allowing brands to effectively engage consumers through tailored media impressions delivered to their homes.
Pie Insurance
Series A in 2018
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.
The Block
Seed Round in 2018
The Block is a prominent research, analysis, and news organization focused on the digital asset sector. Established in 2018 and headquartered in New York City, The Block operates with a team distributed across multiple time zones, enabling continuous coverage of the global cryptocurrency and blockchain landscape. The organization aims to serve as a comprehensive resource for individuals seeking to understand and navigate the evolving world of digital assets, including programmable money, distributed ledgers, and decentralized applications. Through its in-depth reporting and insights, The Block positions itself as a key player in the digital asset space.
Wallaroo
Venture Round in 2018
Wallaroo is a cloud-based platform designed to streamline the deployment of machine learning applications, particularly in last-mile scenarios. It offers a simple, secure, and scalable solution for processing large volumes of data in real-time. The platform addresses infrastructure challenges, allowing for rapid iteration and testing while remaining agnostic to various infrastructures and scales. This capability enables data engineers and architects to enhance applications in areas such as outpatient monitoring, real-time bidding, and risk profiling. By simplifying the deployment process, Wallaroo helps organizations turn data into actionable business results more efficiently and cost-effectively.
ZenBusiness
Seed Round in 2018
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.
Allure Security
Seed Round in 2018
Allure Security Technology, Inc. specializes in designing and developing online security solutions aimed at protecting enterprises from cyber threats. The company offers Novo, an advanced user behavioral analytics software that utilizes machine learning and decoy technology to safeguard devices from data loss and intrusions. This platform provides real-time alerts and helps security professionals identify unusual activities. Additionally, Allure has developed an anti-phishing solution that detects phishing campaigns almost immediately, devaluing stolen information and assisting enterprises in dismantling malicious sites. The innovative technologies, which include authentication solutions using user behavior as a biometric password, are designed to enhance security both within and outside the enterprise environment. Founded in 1996, Allure Security is headquartered in Waltham, Massachusetts.
LumaTax
Venture Round in 2018
LumaTax, Inc. specializes in developing sales tax practice management software tailored for small businesses. The company's flagship product is an economic nexus analysis tool that simplifies the process of evaluating transactions against state thresholds to ascertain nexus in various taxing jurisdictions. LumaTax's platform also facilitates the filing and payment of sales and use tax returns across the United States. The software is designed to serve diverse industries, including food and beverage, retail, services, and health and beauty. Established in 2016 and headquartered in San Diego, California, LumaTax aims to enhance sales tax compliance for its clients through automated solutions and intelligent applications.
Branch
Seed Round in 2018
Branch Financial, Inc. is an insurance agency based in Columbus, Ohio, founded in 2017 by Steve Lekas and Joe Emison. The company specializes in home and auto insurance, offering a range of products including renters and umbrella insurance, which can be added to auto policies. Utilizing advanced technology, Branch streamlines the process of bundling home and auto insurance online, aiming to enhance accessibility and affordability for its customers. By leveraging community resources, Branch seeks to transform the insurance landscape, making it easier for individuals to obtain necessary coverage.
MapAnything
Series C in 2017
MapAnything, Inc. is a geo-productivity software company that develops solutions designed to enhance productivity and planning for businesses using Salesforce and ServiceNow. Founded in 2006 and based in Charlotte, North Carolina, with additional offices in Atlanta, Sydney, and London, MapAnything offers a suite of applications that include mapping, route planning, and territory management. Its flagship product, MapAnything, provides tools for field productivity, prospecting, and business process automation. The company also offers specialized solutions like MapAnything Live for IoT workflows and vehicle telematics, and MapAnything for ServiceNow, which focuses on IT service and asset management. With a diverse customer base exceeding 1,400 clients across various sectors—including financial services, healthcare, technology, and government—MapAnything is recognized as a Gold Salesforce App Innovation Partner and has received accolades for its innovative location analytics. The company, formerly known as Cloudbilt, Inc., rebranded in 2015 and operates as a subsidiary of Salesforce.
FanAI
Seed Round in 2017
FanAI Inc. operates an artificial intelligence-driven audience monetization platform focused on the esports sector. Founded in 2016 and based in Santa Monica, California, the company provides sponsors with insights to better understand their fans and tailor targeted relationships. By enriching and analyzing fan data, including purchase behavior, demographics, and social interactions, FanAI enables users to predict fan responses and improve the effectiveness of sponsorship investments. The platform offers features such as real-time analysis, fan segmentation, and measurement of return on investment and sponsorship. Through its services, FanAI aims to enhance the outcomes of sponsorships in the sports and entertainment industries.
PebblePost
Debt Financing in 2017
PebblePost, Inc. is a New York-based company that operates a digital-to-direct mail marketing platform. Established in 2014, PebblePost specializes in transforming online consumer behavior into targeted direct mail campaigns. By leveraging online interest and intent data, the company sends personalized direct mail that aims to activate purchasing decisions and enhance conversion rates. PebblePost is known for its innovation in Programmatic Direct Mail, which utilizes advanced targeting and algorithmic optimization techniques. The platform integrates various marketing functions, including segmentation, campaign management, production, analytics, and optimization, allowing brands to effectively engage consumers through tailored media impressions delivered to their homes.
Flashpoint
Series C in 2017
Trusted by governments, global commercial companies, and educational institutions, Flashpoint helps organizations protect their most critical assets, infrastructure, and stakeholders from security risks such as cyber threats, ransomware, fraud, physical threats, and more. Leading security practitioners—including cyber threat intelligence (CTI), vulnerability management, DevSecOps and vendor risk management teams—rely on the Flashpoint Intelligence Platform to proactively identify and mitigate risk and stay ahead of the evolving threat landscape. To learn more about Flashpoint, visit https://www.flashpoint-intel.com/ or follow us on Twitter at @FlashpointIntel.
Wallaroo
Seed Round in 2017
Wallaroo is a cloud-based platform designed to streamline the deployment of machine learning applications, particularly in last-mile scenarios. It offers a simple, secure, and scalable solution for processing large volumes of data in real-time. The platform addresses infrastructure challenges, allowing for rapid iteration and testing while remaining agnostic to various infrastructures and scales. This capability enables data engineers and architects to enhance applications in areas such as outpatient monitoring, real-time bidding, and risk profiling. By simplifying the deployment process, Wallaroo helps organizations turn data into actionable business results more efficiently and cost-effectively.
Emerge
Seed Round in 2017
Emerge is web-based truckload management system that connects shippers and their partners when executing full truckload transactions. Its system includes quote management, real-time tracking, real-time chat, analytics, history, and automated lane/repeat shipment creation. Emerge is built and maintained by industry experts that understand the pain points of working in freight and logistics. It was founded in 2017 and is based in Scottsdale, Arizona.
MapAnything
Series B in 2017
MapAnything, Inc. is a geo-productivity software company that develops solutions designed to enhance productivity and planning for businesses using Salesforce and ServiceNow. Founded in 2006 and based in Charlotte, North Carolina, with additional offices in Atlanta, Sydney, and London, MapAnything offers a suite of applications that include mapping, route planning, and territory management. Its flagship product, MapAnything, provides tools for field productivity, prospecting, and business process automation. The company also offers specialized solutions like MapAnything Live for IoT workflows and vehicle telematics, and MapAnything for ServiceNow, which focuses on IT service and asset management. With a diverse customer base exceeding 1,400 clients across various sectors—including financial services, healthcare, technology, and government—MapAnything is recognized as a Gold Salesforce App Innovation Partner and has received accolades for its innovative location analytics. The company, formerly known as Cloudbilt, Inc., rebranded in 2015 and operates as a subsidiary of Salesforce.
Fresh Nation
Convertible Note in 2017
Fresh Nation is an enterprise-level B2B wholesale marketplace and management platform for the retail grocery industry, operationalizing local and specialty food assortments for the nation’s largest retailers and distributors. Fresh Nation’s proprietary Virtual Supply Chain™ platform simplifies the complexity of working with thousands of small vendors, saving time and cutting costs. Incorporating a vendor and product rich CRM, interactive supplier portal, order management suite, accounting and invoicing tools, and flexible EDI/API integrations, Fresh Nation is becoming the grocery industry standard for enterprise specialty food management.
OmniVirt
Seed Round in 2016
OmniVirt is a technology company based in Millbrae, California, specializing in a virtual reality and 360° video distribution platform for brands and publishers. Established in 2012, the platform allows brands to easily upload, promote, and analyze immersive advertising content across a wide network of publishers. OmniVirt's innovative technology supports the creation of various ad formats, including 360°, 3D, VR, and AR, which have been shown to deliver significantly higher performance compared to traditional advertising methods. The platform is designed to be ad platform agnostic and boasts 99% browser compatibility, making it accessible for digital marketers. OmniVirt is recognized for its collaboration with renowned publishers such as The New York Times, The Wall Street Journal, and Forbes, enhancing the reach and effectiveness of immersive advertising campaigns.
LumaTax
Seed Round in 2016
LumaTax, Inc. specializes in developing sales tax practice management software tailored for small businesses. The company's flagship product is an economic nexus analysis tool that simplifies the process of evaluating transactions against state thresholds to ascertain nexus in various taxing jurisdictions. LumaTax's platform also facilitates the filing and payment of sales and use tax returns across the United States. The software is designed to serve diverse industries, including food and beverage, retail, services, and health and beauty. Established in 2016 and headquartered in San Diego, California, LumaTax aims to enhance sales tax compliance for its clients through automated solutions and intelligent applications.
Octiv
Series E in 2016
Octiv, Inc., established in 2010 and headquartered in Indianapolis, Indiana, specializes in a cloud-based sales productivity platform. This platform enhances sales efficiency by streamlining the creation, management, and tracking of sales presentations, proposals, and contracts. It integrates data from various systems like CRM, CPQ, and ERP to automate workflows and provide insights into customer behavior and engagement. Octiv serves both large enterprises and high-growth companies, helping them improve sales management and close deals more effectively. In 2016, the company rebranded from Tinderbox, Inc. to Octiv, Inc. and was later acquired by AppExtremes, LLC in 2018.
Flashpoint
Series B in 2016
Trusted by governments, global commercial companies, and educational institutions, Flashpoint helps organizations protect their most critical assets, infrastructure, and stakeholders from security risks such as cyber threats, ransomware, fraud, physical threats, and more. Leading security practitioners—including cyber threat intelligence (CTI), vulnerability management, DevSecOps and vendor risk management teams—rely on the Flashpoint Intelligence Platform to proactively identify and mitigate risk and stay ahead of the evolving threat landscape. To learn more about Flashpoint, visit https://www.flashpoint-intel.com/ or follow us on Twitter at @FlashpointIntel.
Visto
Private Equity Round in 2016
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its Visto Enterprise Advertising Hub serves as a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners effectively, optimize advertising spend, measure performance, and leverage analytics to improve operational efficiencies and return on investment. Additionally, Visto's solutions facilitate the unification of the programmatic advertising ecosystem, allowing users to control audience reach and frequency while coordinating messaging across various media channels. Through its offerings, Visto aims to provide clarity and control in data-driven advertising.
Partnerize
Series C in 2016
Partnerize is a company that specializes in partnership automation, offering a comprehensive platform designed to enhance business growth through strategic partnerships. Based in New York City with additional offices globally, Partnerize provides a suite of integrated services including discovery, recruitment, optimization, payment, brand safety, and fraud prevention. The platform leverages artificial intelligence to manage the entire partnership marketing lifecycle, from formation to analysis and prediction of future results. This enables clients to build strong relationships, gain detailed market insights, and drive high-margin revenues through efficient online marketing channels. Partnerize is known for its unrivaled service support, including an in-house program that ensures clients have full control over their partnership strategies.
Metadata
Seed Round in 2016
Metadata, Inc. operates a demand generation platform tailored for B2B enterprises, focusing on inbound marketing and customer acquisition. Founded in 2015 and based in San Francisco, the company provides tools that enable users to amplify campaigns to targeted audiences, generate comprehensive profiles for incoming signups, and create buyer and user personas. The platform allows for segmentation of prospects by various criteria such as industry and interests, facilitating the generation of a qualified sales pipeline. By integrating with marketing automation platforms like Salesforce, Metadata helps eliminate manual tasks for marketers, allowing them to concentrate on strategic initiatives. Additionally, the company's software collects and analyzes historical sales data to identify ideal customer profiles and enhance demand generation efforts, ultimately providing businesses with a reliable channel for engagement and conversion.
PebblePost
Series A in 2016
PebblePost, Inc. is a New York-based company that operates a digital-to-direct mail marketing platform. Established in 2014, PebblePost specializes in transforming online consumer behavior into targeted direct mail campaigns. By leveraging online interest and intent data, the company sends personalized direct mail that aims to activate purchasing decisions and enhance conversion rates. PebblePost is known for its innovation in Programmatic Direct Mail, which utilizes advanced targeting and algorithmic optimization techniques. The platform integrates various marketing functions, including segmentation, campaign management, production, analytics, and optimization, allowing brands to effectively engage consumers through tailored media impressions delivered to their homes.
ClearGraph
Seed Round in 2016
ClearGraph is a company that specializes in providing enterprise search solutions aimed at making data accessible to business users. Founded in 2014 and based in Palo Alto, California, ClearGraph employs a proprietary semantic search platform that leverages context awareness and natural language processing to interpret and respond to queries in plain English. This technology facilitates the analysis of enterprise data, enabling users to find and understand information quickly and efficiently. As of August 1, 2017, ClearGraph operates as a subsidiary of Tableau Software, expanding its capabilities in delivering intelligent data analysis at scale.
MapAnything
Series A in 2015
MapAnything, Inc. is a geo-productivity software company that develops solutions designed to enhance productivity and planning for businesses using Salesforce and ServiceNow. Founded in 2006 and based in Charlotte, North Carolina, with additional offices in Atlanta, Sydney, and London, MapAnything offers a suite of applications that include mapping, route planning, and territory management. Its flagship product, MapAnything, provides tools for field productivity, prospecting, and business process automation. The company also offers specialized solutions like MapAnything Live for IoT workflows and vehicle telematics, and MapAnything for ServiceNow, which focuses on IT service and asset management. With a diverse customer base exceeding 1,400 clients across various sectors—including financial services, healthcare, technology, and government—MapAnything is recognized as a Gold Salesforce App Innovation Partner and has received accolades for its innovative location analytics. The company, formerly known as Cloudbilt, Inc., rebranded in 2015 and operates as a subsidiary of Salesforce.
Kaleo Software
Series A in 2015
Kaleo Software, Inc. is a California-based company that provides an online platform facilitating connections among knowledge workers within organizations to extract, contribute, and share information. Founded in 2011, it offers an interactive knowledge network that addresses essential business questions by capturing and tagging information, thereby creating an organically growing knowledge base. The platform automates self-help by delivering concise answers to frequently asked questions, enhancing user engagement through the input of co-workers and subject matter experts. Additionally, Kaleo Software features robust analytics that highlight trending topics and identify experts within the organization. The platform integrates seamlessly with popular business applications such as SharePoint, ServiceNow, and Slack, ensuring that employees have access to critical information whenever and wherever needed. The company is headquartered in El Segundo, California.
Octiv
Series D in 2015
Octiv, Inc., established in 2010 and headquartered in Indianapolis, Indiana, specializes in a cloud-based sales productivity platform. This platform enhances sales efficiency by streamlining the creation, management, and tracking of sales presentations, proposals, and contracts. It integrates data from various systems like CRM, CPQ, and ERP to automate workflows and provide insights into customer behavior and engagement. Octiv serves both large enterprises and high-growth companies, helping them improve sales management and close deals more effectively. In 2016, the company rebranded from Tinderbox, Inc. to Octiv, Inc. and was later acquired by AppExtremes, LLC in 2018.
Flashpoint
Series A in 2015
Trusted by governments, global commercial companies, and educational institutions, Flashpoint helps organizations protect their most critical assets, infrastructure, and stakeholders from security risks such as cyber threats, ransomware, fraud, physical threats, and more. Leading security practitioners—including cyber threat intelligence (CTI), vulnerability management, DevSecOps and vendor risk management teams—rely on the Flashpoint Intelligence Platform to proactively identify and mitigate risk and stay ahead of the evolving threat landscape. To learn more about Flashpoint, visit https://www.flashpoint-intel.com/ or follow us on Twitter at @FlashpointIntel.
Custora
Series A in 2015
Custora is a leader in advanced customer analytics tailored for the retail sector. The company offers a Customer Intelligence Platform that equips marketing leaders with the insights needed to achieve immediate results while fostering long-term profitability. This platform creates a comprehensive view of each customer and employs predictive analytics to identify key customer segments and paths. Additionally, it provides actionable recommendations aimed at enhancing customer lifetime value, addressing the practical challenges faced by marketing professionals. By leveraging data science, Custora enables brands to better understand customer behavior and develop strategic marketing initiatives that enhance the relevance and effectiveness of their communications.
Partnerize
Series B in 2014
Partnerize is a company that specializes in partnership automation, offering a comprehensive platform designed to enhance business growth through strategic partnerships. Based in New York City with additional offices globally, Partnerize provides a suite of integrated services including discovery, recruitment, optimization, payment, brand safety, and fraud prevention. The platform leverages artificial intelligence to manage the entire partnership marketing lifecycle, from formation to analysis and prediction of future results. This enables clients to build strong relationships, gain detailed market insights, and drive high-margin revenues through efficient online marketing channels. Partnerize is known for its unrivaled service support, including an in-house program that ensures clients have full control over their partnership strategies.
Connectivity
Series A in 2014
Connectivity is a leading provider of customer intelligence solutions. It allows businesses of all sizes to identify their best customers, understand customer opinions and recognize their competition. The platform helps businesses identify customer segments, areas of concentration and future growth opportunities. In addition to its focus on direct business solutions, Connectivity offers a software platform through multiple channels, supporting a growing user base of tens of thousands of businesses.
Nomi
Series A in 2013
Nomi is an omni-channel marketing platform designed to enhance customer engagement for retailers. By analyzing and optimizing the return on investment from offline marketing and store operations, Nomi quantifies the effectiveness of marketing campaigns in driving foot traffic and assesses customer lifetime value. The platform helps retailers evaluate how well stores convert visitors into buyers, identify underperforming staff, and measure the impact of training and management investments on customer behavior. Nomi offers a comprehensive view of the customer conversion funnel, enabling retailers to predict store performance and diagnose operational issues proactively. Founded in September 2012 by Marc Ferrentino, Corey Capasso, Wesley Barrow, Peter Quintas, and Robert Balousek, the company is headquartered in New York, United States.
Kaleo Software
Seed Round in 2013
Kaleo Software, Inc. is a California-based company that provides an online platform facilitating connections among knowledge workers within organizations to extract, contribute, and share information. Founded in 2011, it offers an interactive knowledge network that addresses essential business questions by capturing and tagging information, thereby creating an organically growing knowledge base. The platform automates self-help by delivering concise answers to frequently asked questions, enhancing user engagement through the input of co-workers and subject matter experts. Additionally, Kaleo Software features robust analytics that highlight trending topics and identify experts within the organization. The platform integrates seamlessly with popular business applications such as SharePoint, ServiceNow, and Slack, ensuring that employees have access to critical information whenever and wherever needed. The company is headquartered in El Segundo, California.
Nomi
Seed Round in 2013
Nomi is an omni-channel marketing platform designed to enhance customer engagement for retailers. By analyzing and optimizing the return on investment from offline marketing and store operations, Nomi quantifies the effectiveness of marketing campaigns in driving foot traffic and assesses customer lifetime value. The platform helps retailers evaluate how well stores convert visitors into buyers, identify underperforming staff, and measure the impact of training and management investments on customer behavior. Nomi offers a comprehensive view of the customer conversion funnel, enabling retailers to predict store performance and diagnose operational issues proactively. Founded in September 2012 by Marc Ferrentino, Corey Capasso, Wesley Barrow, Peter Quintas, and Robert Balousek, the company is headquartered in New York, United States.
Partnerize
Series A in 2012
Partnerize is a company that specializes in partnership automation, offering a comprehensive platform designed to enhance business growth through strategic partnerships. Based in New York City with additional offices globally, Partnerize provides a suite of integrated services including discovery, recruitment, optimization, payment, brand safety, and fraud prevention. The platform leverages artificial intelligence to manage the entire partnership marketing lifecycle, from formation to analysis and prediction of future results. This enables clients to build strong relationships, gain detailed market insights, and drive high-margin revenues through efficient online marketing channels. Partnerize is known for its unrivaled service support, including an in-house program that ensures clients have full control over their partnership strategies.
Oggifinogi
Series A in 2010
Oggifinogi, Inc. specializes in advertising technology and video platforms, offering innovative player technology and comprehensive campaign analysis. The company focuses on delivering interactive advertisements through advanced rich media technology, enabling clients to enhance their advertising strategies and engage effectively with their audiences. Acquired by Collective in February 2011, Oggifinogi continues to develop solutions that optimize advertising performance and deliver measurable results for its clients.
Visto
Series A in 2007
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its Visto Enterprise Advertising Hub serves as a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners effectively, optimize advertising spend, measure performance, and leverage analytics to improve operational efficiencies and return on investment. Additionally, Visto's solutions facilitate the unification of the programmatic advertising ecosystem, allowing users to control audience reach and frequency while coordinating messaging across various media channels. Through its offerings, Visto aims to provide clarity and control in data-driven advertising.
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