Greycroft

Greycroft is a venture capital firm established in 2006, headquartered in New York, with an additional office in Los Angeles. The firm focuses on early-stage investments in technology startups, primarily in the internet and mobile markets. Greycroft leverages its extensive network in media and technology to provide entrepreneurs with visibility, strategic relationships, and market access to build successful businesses. With over $1 billion in assets under management, Greycroft has invested in over 200 companies, including notable successes like Venmo, Acorns, and Bird. The firm is committed to diversity, having adopted the Diversity Term Sheet Rider.

William Agathis

Investor

Adam Boutin

Partner

Teddy Citrin

Principal and Board Partner

Nick Crance

Principal

Conor Deveney

Principal

Stewart Easterby

Operating Partner

John Elton

Partner

Jon Goldman

Board Partner

Livi Grant

Investor

Sharla Grass

Principal

Alaina Hartley

Investor

Jen Hilibrand

Investor

Armin Kohan

Investor

Alan Patricof

Chairman and Co-Founder

Massimo Pennisi

Principal

Carley Phillips

Principal

Elaine Russell

Operating Partner

Peter Saperstone

Partner

Ali Schleider

Senior Associate

Dana Settle

Co-Founder and Partner

Ian Sigalow

Co-Founder and Managing Partner

Bryan Subijano

Investor and Principal

Will Szczerbiak

Partner

Mark Terbeek

Partner

Marcie Vu

General Partner

Past deals in Design

Raspberry AI

Series A in 2025
Raspberry AI employs artificial intelligence technology to design styles that are in high demand. The platform offers the convenience of instantly generating technical packs and CADs for any product image, providing a comprehensive solution for product design requirements. It also features automated, high-conversion product descriptions and photography, along with the capability to create new high-fidelity designs from a sketch or reference image.

Raspberry AI

Seed Round in 2024
Raspberry AI employs artificial intelligence technology to design styles that are in high demand. The platform offers the convenience of instantly generating technical packs and CADs for any product image, providing a comprehensive solution for product design requirements. It also features automated, high-conversion product descriptions and photography, along with the capability to create new high-fidelity designs from a sketch or reference image.

Mighty Jaxx

Series A in 2022
Mighty Jaxx is an award-winning integrated future culture platform specializing in the design and production of digital and phygital collectibles. The company collaborates with renowned artists and global brands, including Netflix, Formula 1, Hasbro, Toei Animation, Cartoon Network, Nickelodeon, Warner Brothers, and Adidas, to create unique art figures and collectibles. Mighty Jaxx ships millions of these products to over 80 countries each year, providing collectors with a diverse and exciting range of toys and designs. Through its innovative approach, the company has established itself as a leader in the collectibles market, merging art and commerce in a way that resonates with modern consumers.

Danvas

Seed Round in 2021
Danvas is a developer of a digital art platform that leverages Internet of Things technology to enhance the visibility of digital artists. The platform facilitates collaborations with leading galleries, auction houses, and fellow artists, thereby broadening the audience for digital art. Danvas provides a digital art management system and features a patent-pending micro-LED display designed for optimal aesthetics. Additionally, the company utilizes a custom algorithm that ensures high-quality rendering for various forms of art and video, including generative works. To further support collectors and artists, Danvas offers a mobile app that allows users to easily showcase and interact with their art collections on personal devices.

Lightricks

Series D in 2021
Lightricks Ltd. is a mobile application developer based in Jerusalem, Israel, specializing in image processing and creativity tools that enhance visual content creation. Founded in 2013 by a team of entrepreneurs with expertise in computer graphics, image processing, machine learning, and artificial intelligence, the company offers a range of popular applications, including Facetune, Enlight, and Beatleap. These applications integrate advanced technologies such as computer vision and augmented reality, allowing users to easily edit and customize their photos and videos. Lightricks' portfolio includes tools for both personal and professional use, catering to individual users and small businesses alike, facilitating engagement and creativity through user-friendly mobile solutions.

Ok Play

Series A in 2020
OK Play is a Los Angeles-based company founded in 2019 that focuses on enhancing family bonding through a mobile application. The app encourages parents and children to engage in meaningful conversations and creative activities. It serves as a free platform that empowers children to embark on personalized story adventures, fostering empathy, kindness, and creativity. Designed by a team of artists, educators, and scientists, the application offers themed programs and weekly creative challenges, allowing kids to take center stage in their own narratives. Through its innovative approach, OK Play aims to strengthen parent-child connections and enrich family interactions.

Mighty Jaxx

Seed Round in 2020
Mighty Jaxx is an award-winning integrated future culture platform specializing in the design and production of digital and phygital collectibles. The company collaborates with renowned artists and global brands, including Netflix, Formula 1, Hasbro, Toei Animation, Cartoon Network, Nickelodeon, Warner Brothers, and Adidas, to create unique art figures and collectibles. Mighty Jaxx ships millions of these products to over 80 countries each year, providing collectors with a diverse and exciting range of toys and designs. Through its innovative approach, the company has established itself as a leader in the collectibles market, merging art and commerce in a way that resonates with modern consumers.

Lightricks

Series C in 2019
Lightricks Ltd. is a mobile application developer based in Jerusalem, Israel, specializing in image processing and creativity tools that enhance visual content creation. Founded in 2013 by a team of entrepreneurs with expertise in computer graphics, image processing, machine learning, and artificial intelligence, the company offers a range of popular applications, including Facetune, Enlight, and Beatleap. These applications integrate advanced technologies such as computer vision and augmented reality, allowing users to easily edit and customize their photos and videos. Lightricks' portfolio includes tools for both personal and professional use, catering to individual users and small businesses alike, facilitating engagement and creativity through user-friendly mobile solutions.

Ceros

Series C in 2019
Ceros is a cloud-based platform that specializes in experiential content creation, allowing marketers and designers to develop rich, interactive content without the need for coding or traditional web development. The software functions as a design studio that facilitates real-time collaboration on digital projects, enabling users to easily create and publish engaging content with just a click. This empowers brands to effectively share their stories and connect with their audiences in a dynamic manner.

Anine Bing

Series A in 2018
Anine Bing is a fashion brand established in 2012 and headquartered in Los Angeles, California. The company designs and manufactures a diverse range of women's apparel and accessories, including bottoms, dresses, jackets, jewelry, leather goods, lingerie, shoes, tops, and perfumes. Anine Bing's offerings blend Scandinavian heritage with American influences, resulting in luxurious staples, wardrobe essentials, and statement pieces that embody a contemporary yet timeless aesthetic. Each month, the brand releases curated collections that reflect a unique design philosophy, fusing edgy and feminine styles. The products are available through retail stores and online, with flagship locations in major cities such as Los Angeles, New York, Paris, and Barcelona, among others. The brand has expanded its presence globally, selling in over 300 boutiques worldwide, catering to women seeking to express their individuality and confidence through fashion.

Blinkist

Series C in 2018
Blinkist is a digital platform that condenses key insights from over 2,500 bestselling nonfiction books into concise 15-minute reads or listens, catering to users who seek to acquire knowledge quickly and efficiently. The app provides fact-checked summaries in both text and audio formats, allowing users to engage with content from prominent authors and podcasts at their convenience. Recognized for its innovative approach, Blinkist has received accolades such as the World Summit Award in the Learning & Education category and a Google Material Design Award for Brand Expressiveness. The company, based in Berlin-Neukölln, fosters a unique workplace culture that emphasizes self-empowerment, direct communication, and mutual support, offering competitive salaries, personalized perks, and professional development opportunities.

Blinkist

Series B in 2017
Blinkist is a digital platform that condenses key insights from over 2,500 bestselling nonfiction books into concise 15-minute reads or listens, catering to users who seek to acquire knowledge quickly and efficiently. The app provides fact-checked summaries in both text and audio formats, allowing users to engage with content from prominent authors and podcasts at their convenience. Recognized for its innovative approach, Blinkist has received accolades such as the World Summit Award in the Learning & Education category and a Google Material Design Award for Brand Expressiveness. The company, based in Berlin-Neukölln, fosters a unique workplace culture that emphasizes self-empowerment, direct communication, and mutual support, offering competitive salaries, personalized perks, and professional development opportunities.

Ceros

Series B in 2016
Ceros is a cloud-based platform that specializes in experiential content creation, allowing marketers and designers to develop rich, interactive content without the need for coding or traditional web development. The software functions as a design studio that facilitates real-time collaboration on digital projects, enabling users to easily create and publish engaging content with just a click. This empowers brands to effectively share their stories and connect with their audiences in a dynamic manner.

Blinkist

Series A in 2016
Blinkist is a digital platform that condenses key insights from over 2,500 bestselling nonfiction books into concise 15-minute reads or listens, catering to users who seek to acquire knowledge quickly and efficiently. The app provides fact-checked summaries in both text and audio formats, allowing users to engage with content from prominent authors and podcasts at their convenience. Recognized for its innovative approach, Blinkist has received accolades such as the World Summit Award in the Learning & Education category and a Google Material Design Award for Brand Expressiveness. The company, based in Berlin-Neukölln, fosters a unique workplace culture that emphasizes self-empowerment, direct communication, and mutual support, offering competitive salaries, personalized perks, and professional development opportunities.

Dots

Series A in 2014
Dots is a mobile game studio based in New York City, known for creating engaging games such as Dots and Two Dots. The company develops mobile games that provide a cross-platform gaming experience, allowing users to play on both Android and iOS devices. With a focus on minimalist artwork and thoughtful design, Dots aims to deliver beautiful gameplay that invites players to explore visually stunning landscapes. The studio's philosophy emphasizes connectivity, encouraging users to experience a unique journey through its games.

Seedling

Venture Round in 2014
Seedling imagines the future of play and brings it to life by uniting modern, scalable technologies and classic materials. Itsr products enable kids 2 to 12 to seamlessly move between the digital and physical worlds they play in, creating a new category of products called reimagined play.

Redef

Seed Round in 2014
REDEF is a company that curates information streams tailored for various industry communities, integrating elements of pop culture. Its platform focuses on a diverse range of topics, including media, technology, sports, music, movies, education, fashion, design, and health. Through newsletters and community engagement, REDEF promotes a deeper understanding of these subjects by allowing users to customize their preferred content mixes and share them with others. The aim is to create an interactive environment where curated insights foster connections among professionals and enthusiasts alike.

Ceros

Venture Round in 2014
Ceros is a cloud-based platform that specializes in experiential content creation, allowing marketers and designers to develop rich, interactive content without the need for coding or traditional web development. The software functions as a design studio that facilitates real-time collaboration on digital projects, enabling users to easily create and publish engaging content with just a click. This empowers brands to effectively share their stories and connect with their audiences in a dynamic manner.

Seedling

Venture Round in 2013
Seedling imagines the future of play and brings it to life by uniting modern, scalable technologies and classic materials. Itsr products enable kids 2 to 12 to seamlessly move between the digital and physical worlds they play in, creating a new category of products called reimagined play.

Seedling

Seed Round in 2013
Seedling imagines the future of play and brings it to life by uniting modern, scalable technologies and classic materials. Itsr products enable kids 2 to 12 to seamlessly move between the digital and physical worlds they play in, creating a new category of products called reimagined play.
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