Halyard Capital

Halyard Capital, established in 2000, is a New York-based private equity firm managing over $600 million. It specializes in investing in middle-market companies within the technology-enabled business and information services sectors, focusing on North America and Europe. Halyard's investment strategy includes leveraged buyouts, growth equity, and structured equity, typically taking control or influential positions with strong governance rights.

Jonathan Grad

Vice President

James Rastello

Analyst

Christopher Ruth

Partner

15 past transactions

TI Health

Private Equity Round in 2018
TI Health is a data-driven marketing and predictive analytics company that specializes in providing insights and activation strategies for healthcare companies and pharmaceutical brands. Founded by Erin DeRuggiero, the company utilizes machine learning to analyze healthcare professional (HCP) preferences and behaviors, allowing for the development of tailored content and messaging strategies. By leveraging event triggers and signals, TI Health enables its clients to deliver targeted communications that aim to enhance patient outcomes through precise targeting and informed decision-making. In March 2023, TI Health was acquired by Real Chemistry, expanding its reach and capabilities in the healthcare marketing sector.

Digital Fortress

Private Equity Round in 2017
Digital Fortress is a technology and colocation data center company based in Seattle, Washington, founded in 2012 by Timothy Doherty. The company operates multi-tenant and wholesale data centers designed to meet the needs of information technology professionals. Its facilities provide high power density, redundant power, cooling, and connectivity options that can scale from single cabinets to large secure private cages. Digital Fortress offers a range of services, including colocation, cloud access, and operational management, aimed at enhancing data connectivity for large and mid-sized enterprises. The infrastructure supports over 250 watts per square foot and delivers conditioned, uninterruptible power through UPS units with dual independent circuits to ensure full redundancy.

StratEx Partners

Private Equity Round in 2017
StratEx Partners specializes in providing human resource software and services tailored for mid-sized businesses. The company focuses on automating the administrative aspects of the employee lifecycle, such as payroll, scheduling, timekeeping, and benefits administration, which helps streamline HR functions and reduce operational risks. By offering solutions that enhance labor law compliance and automate applicant tracking, StratEx Partners enables growing businesses to better manage their workforce while concentrating on their core competencies. Its services aim to support organizations with lean resources and multiple locations, ultimately improving efficiency and performance management.

StratEx Partners

Acquisition in 2016
StratEx Partners specializes in providing human resource software and services tailored for mid-sized businesses. The company focuses on automating the administrative aspects of the employee lifecycle, such as payroll, scheduling, timekeeping, and benefits administration, which helps streamline HR functions and reduce operational risks. By offering solutions that enhance labor law compliance and automate applicant tracking, StratEx Partners enables growing businesses to better manage their workforce while concentrating on their core competencies. Its services aim to support organizations with lean resources and multiple locations, ultimately improving efficiency and performance management.

Jun Group

Series A in 2015
Jun Group is a developer of a social video platform that caters to brands, agencies, and media companies. The company specializes in delivering full-screen video, display, and rich media campaigns, primarily for Fortune 500 advertisers. By facilitating millions of opt-in page views, Jun Group enables its clients to effectively engage with their customers across social networks, mobile devices, premium content sites, and YouTube. The platform emphasizes viewability, brand safety, and transparency, driving tangible actions in brand, shopper, publisher, and influencer marketing.

Aberdeen Group

Acquisition in 2015
Aberdeen Group is a leading global provider of behavioral-based solutions designed to enhance revenue development by effectively identifying, prioritizing, and engaging potential customers. The company specializes in capturing and analyzing buyer behavior across various B2B sectors, utilizing a sophisticated market intelligence platform. Aberdeen integrates buyer intent data with data science and analytical insights to help clients deliver appropriate solutions at critical points in the buying journey. Their offerings include robust demand generation programs and programmatic advertising, all grounded in their unique Buyer Intent Data and comprehensive B2B marketing data. Additionally, Aberdeen is known for its credible market research and maintains a unified data model for cross-dimensional analytics, which helps clients improve marketing effectiveness, sales performance, and product relevance within their specific market spaces.

Focal Point Data Risk

Private Equity Round in 2014
Focal Point Data Risk, LLC is a risk management firm based in Tampa, Florida, that specializes in a comprehensive range of services aimed at addressing data risk for business and government clients across North America. Founded in 2005, the company provides cybersecurity, identity governance and access management, data privacy, analytics, internal audit, and training services. Its offerings include penetration testing, vulnerability assessments, PCI compliance, disaster recovery planning, and data privacy management, among others. Focal Point serves a diverse clientele, including retail, healthcare, financial services, technology, manufacturing, and educational institutions. The firm is recognized for its integrated approach, combining industry expertise to help clients develop effective risk and security programs. As a subsidiary of Cyber Risk Management, LLC since 2014, Focal Point continues to enhance its capabilities in the evolving landscape of data risk management.

OneSource Virtual

Series A in 2013
OneSource Virtual, Inc. is a business process as a service (BPaaS) provider specializing in the Workday platform, catering primarily to small and medium-sized enterprises. Founded in 1990 and headquartered in Dallas, Texas, with additional locations in Mesa, Arizona, Derry, Ireland, and London, United Kingdom, the company offers a range of services including Workday deployment, strategic consulting, payroll administration, benefits management, and application management. OneSource Virtual also provides myFlexPay, a financial wellness solution that allows employees access to their earned wages. As a Workday services partner, the company focuses on optimizing workforce management and enhancing the overall human capital management experience for its clients.

Datamyx

Acquisition in 2011
Datamyx LLC is a provider of database marketing solutions that assists marketers in identifying, converting, and retaining profitable customers. Founded in 1997 and based in Boca Raton, Florida, the company offers a range of services including audience targeting, lead optimization, and customer retention strategies. Datamyx enables clients to make informed business decisions using comprehensive datasets, segmentation, and real-time lead optimization tools. Its solutions enhance the effectiveness of direct marketing strategies across various industries such as banking, mortgage, automotive, and insurance. The company also operates a technology innovation center in Chicago, Illinois, and provides its offerings through its data management platform, Intelidata Express. Datamyx was previously known as Tranzact Information Services LLC and underwent a name change in November 2011.

Practice Insight

Private Equity Round in 2011
Practice Insight, LLC is a Houston-based company that specializes in providing electronic data interchange solutions tailored for the healthcare industry. Established in 2003, though its founders have been serving the sector since 1977, the company’s flagship product is the EDIinsight application. This software-as-a-service platform streamlines various stages of the claims workflow, offering functionalities such as patient eligibility verification, claims scrubbing, real-time claims submission and tracking, electronic remittance advice management, and secondary claims processing. Practice Insight also caters to resellers, large healthcare groups, and clearinghouses by providing management solutions for electronic data interchange. Additionally, the company offers technical support and training services to enhance the user experience for both practices and resellers. Practice Insight has formed partnerships with prominent healthcare IT vendors, extending its reach to over 56,000 physicians across the nation.

HCPro

Acquisition in 2008
HCPro, Inc. is a provider of integrated information, education, training, and consulting services focused on healthcare regulation and compliance. Established in 1986 and based in Middleton, Massachusetts, HCPro offers a wide range of resources including magazines, newsletters, books, videos, audio conferences, training handbooks, email newsletters, and online courses. The company's expertise spans various critical areas such as long-term care, accreditation, medical staff affairs, credentialing, medical record management, regulatory compliance, nursing, quality and patient safety, infection control, and workplace safety. HCPro aims to support healthcare organizations in driving consistency and maximizing efficiencies throughout their operations, particularly in the revenue cycle.

American Consolidated Media

Acquisition in 2007
American Consolidated Media is a regional publishing group that operates a portfolio of local community newspapers and shopping publications primarily in Texas, Oklahoma, and Kansas. The company manages five daily newspapers, nine weekly newspapers, and four shopper publications, serving small-market communities. Its assets are concentrated in Texas, where it boasts a total paid circulation of approximately 32,000 across all three states. Additionally, American Consolidated Media has a significant presence in south Texas, with its shopper group reaching over 225,000 households each week, solidifying its role as a key player in local media and community engagement.

Stella Rising

Acquisition in 2005
Stella Rising is a marketing and media agency that specializes in developing innovative digital marketing strategies and consulting services for high-growth consumer brands, particularly in the beauty, food, health, and retail sectors. The agency provides a comprehensive range of services, including communications planning, media strategy, digital marketing, search engine optimization, and e-commerce solutions. By offering sophisticated tools such as product positioning analysis, competitive trend reports, and demographic target data, Stella Rising helps its clients effectively connect with new customers and enhance product visibility in the marketplace. The company, formerly known as Women's Marketing Inc., rebranded as Stella Rising in 2018, emphasizing its commitment to building strong, recognizable brands through a blend of traditional and digital advertising techniques.

ImpreMedia

Private Equity Round in 2003
ImpreMedia is the leading Hispanic news and information company in the United States, with over a century of experience in understanding the U.S. Hispanic audience. The company publishes Spanish-language content across multiple platforms, including print and digital media, and serves the Latino community by providing relevant news, lifestyle information, and cultural insights. ImpreMedia operates a network of market-leading media properties, reaching over 30 million Hispanics annually. Recently, the company launched IM Studio, an in-house marketing solutions division that creates customized, brand-centric opportunities through engaging content, aimed at meeting the evolving needs of clients targeting the Hispanic market.

Inflow

Venture Round in 2002
Inflow provides facility-based information technology outsourcing solutions.
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