HearstLab
HearstLab is the corporate venture capital arm of Hearst Communications, based in New York. It invests in women-led startups, primarily in technology and technology-enabled sectors such as enterprise software, data analytics, health, fintech, transportation, and media, focusing on early-stage opportunities in the United States. The firm typically participates in seed and Series A rounds and often acts as a co-investor in follow-on rounds. Beyond capital, HearstLab provides a year of hands-on services drawn from Hearst's resources to help portfolio companies scale, including assistance with commercial deals, privacy and security, legal, marketing, and fundraising. It maintains a dedicated team delivering support in UI/UX, DevOps engineering, data security, data science, brand storytelling, financial modeling, and business development. Portfolio companies also benefit from strategic guidance and networking via HearstLab Scouts, comprised of women leaders across Hearst who share networks and expertise.
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Past deals in Market Research
Quantum Platform
Seed Round in 2024
Quantum Platform is a business-to-business product platform that specializes in providing data-driven sampling solutions. The company utilizes intelligent e-process integration to offer targeted sampling services, specifically designed to engage active online shoppers based on defined criteria, thereby driving conversion rates. Quantum collaborates with global fast-moving consumer goods companies and a range of exclusive online businesses, ensuring that samples are delivered directly to the target audience's doorstep. In addition to its core sampling solutions, the company also develops specialized targeted market research and product testing campaigns, leveraging intelligent matching, feedback, and analytics to help enterprises improve their business outcomes and profitability.
Highlight
Series A in 2023
Highlight is a market research platform established in 2020 and based in New York, New York. It specializes in facilitating efficient and scalable at-home product testing. The platform allows brands to seamlessly distribute products and collect data from a diverse, vetted community of engaged consumers. This approach enables companies to obtain high-quality product insights at scale, enhancing their ability to make informed decisions based on real consumer feedback.
Highlight
Series A in 2023
Highlight is a market research platform established in 2020 and based in New York, New York. It specializes in facilitating efficient and scalable at-home product testing. The platform allows brands to seamlessly distribute products and collect data from a diverse, vetted community of engaged consumers. This approach enables companies to obtain high-quality product insights at scale, enhancing their ability to make informed decisions based on real consumer feedback.
Highlight
Seed Round in 2022
Highlight is a market research platform established in 2020 and based in New York, New York. It specializes in facilitating efficient and scalable at-home product testing. The platform allows brands to seamlessly distribute products and collect data from a diverse, vetted community of engaged consumers. This approach enables companies to obtain high-quality product insights at scale, enhancing their ability to make informed decisions based on real consumer feedback.
Highlight
Seed Round in 2020
Highlight is a market research platform established in 2020 and based in New York, New York. It specializes in facilitating efficient and scalable at-home product testing. The platform allows brands to seamlessly distribute products and collect data from a diverse, vetted community of engaged consumers. This approach enables companies to obtain high-quality product insights at scale, enhancing their ability to make informed decisions based on real consumer feedback.
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