IDG Capital

Pupumall is an online platform based in Fuzhou, China, specializing in the instant delivery of a diverse range of food products. Founded in 2016, the company enables customers to conveniently order groceries online, including fruits, vegetables, meat, poultry, dairy, seafood, grains, oils, beverages, snacks, and daily necessities. Pupumall's innovative platform connects individual customers with local delivery riders, facilitating quick and efficient delivery. This model not only enhances the grocery shopping experience for consumers but also optimizes warehousing and distribution processes for vendors, making it a key player in the online grocery market.

Yololand is an innovative food supplement brand that focuses on promoting a healthy lifestyle through its products. The company specializes in cereal breakfast cups, which offer a convenient way for customers to enjoy traditional food supplements. Yololand distinguishes itself with its patented Youle cup design and a clean label formula, emphasizing a fashionable and health-conscious brand culture. By prioritizing quality and convenience, Yololand aims to meet the dietary needs of today's consumers while fostering a commitment to wellness.

Femooi is a technology-driven company that specializes in the development, design, and production of beauty products for home use. It offers a range of skincare devices, including facial cleansers and the innovative Femooi Nano Meso Device, which incorporates principles of nanotechnology and material science. In addition to these devices, Femooi has created multiple nano meso serums and various skincare items, all aimed at providing effective and gentle solutions for skin cleansing and care. The company's focus on integrating advanced technology into beauty products distinguishes it in the growing market of home beauty equipment.

Baman Beef Powder, formerly known as Funiutang or F.N.T, is an online-to-offline brand that focuses on Hunan beef noodles and instant beef powder. The company markets its products through online channels while also running restaurants in Beijing, providing customers with both packaged goods and dining experiences.

Saturnbird Coffee Co., Ltd is a coffee shop operator based in Changsha, China, established in 2011. The company specializes in a range of coffee products, including a unique instant coffee powder that utilizes advanced brewing technology to preserve the original flavor and aroma of coffee beans. This innovative product can be dissolved in various liquids, such as hot or cold water, milk, and oat milk, allowing for versatile consumption. Saturnbird Coffee aims to enhance the coffee drinking experience through its thoughtfully designed cafes, which focus on the choice of utensils and interior aesthetics, creating an inviting atmosphere for coffee enthusiasts.

Daddy Sweety is a company specializing in handcrafted toasts, which launched its first store in July 2016. With over 300 locations across the United States, the brand has become a prominent presence in major shopping malls. Daddy Sweety offers a diverse range of products, featuring its signature toast series that includes flavors such as original, chocolate, caramel, durian, egg yolk, brown sugar, and mochi. In addition to toasts, the company also produces cookies, macarons, cakes, and other baked goods. Notably, in 2020, Daddy Sweety set a Guinness World Record for "The Largest Baking Course," further solidifying its reputation in the food industry.

Wenheyou is a Chinese food service company that operates a chain of customized food courts specializing in traditional Hunan spicy snacks and beverages. Its offerings include crawfish, red tea, stinky tofu, deep-fried skewers, breakfast pastries, and other trendy food items tailored to young consumers seeking unique dining experiences.

Guoquan Shihui is a Chinese food supplier specializing in hot pot and barbecue ingredients. It operates both B2B and B2C models, offering a wide range of products including casual snacks, fresh food, and ready-to-eat meals through its offline stores and online platform.

WOW COLOUR is a professional beauty and personal care retailer based in China. The company operates stores that offer a wide array of cosmetic products, including makeup, skincare, perfume, and beauty tools. By providing a diverse selection of various beauty brands, WOW COLOUR aims to create a one-stop shopping experience for customers seeking quality beauty products.

food

Jiadianziwei is a compound condiments brand focused on the R&D, marketing of flavored soup base, bowl chicken seasoning & scallion sauce.

Jiadianziwei is a compound condiments brand focused on the R&D, marketing of flavored soup base, bowl chicken seasoning & scallion sauce.

Guoquan Shihui is a Chinese food supplier specializing in hot pot and barbecue ingredients. It operates both B2B and B2C models, offering a wide range of products including casual snacks, fresh food, and ready-to-eat meals through its offline stores and online platform.

Guoquan Shihui is a Chinese food supplier specializing in hot pot and barbecue ingredients. It operates both B2B and B2C models, offering a wide range of products including casual snacks, fresh food, and ready-to-eat meals through its offline stores and online platform.

T11 Food Market operates a retail supermarket that provides fresh groceries through both an online platform and physical stores. The company utilizes smart retail technology to enhance supply chain operations, ensuring the delivery of high-quality fresh food products. By combining online accessibility with offline shopping experiences, T11 Food Market aims to offer customers a safe and efficient way to obtain fresh groceries.

Jijixian is a fresh produce e-commerce and delivery service provider based in Wuhan, China. The company specializes in offering a wide range of grocery products, including fruits, vegetables, meat, eggs, seafood, grains, and seasonings. Jijixian is known for its efficient logistics, featuring a 30-minute fast delivery service that caters to the needs of consumers looking for convenient access to fresh food. Through its platform, Jijixian aims to enhance the shopping experience for customers seeking quality produce delivered directly to their doorstep.

Songshu Pinpin is a group-buying e-commerce platform that facilitates the collective purchasing of daily necessities through the WeChat app. The company focuses on providing high-quality essential items at affordable prices, aiming to enhance the quality of life for families within communities. Users can conveniently place orders in groups, which are then processed and delivered to designated community pick-up locations. By simplifying the shopping experience, Songshu Pinpin enables families to access necessary goods more efficiently and economically.

DX is a consumer e-commerce retailer that sells its products through website. Their product categories such as phones, accessories, consumer electronics, computers, office products, automobiles, motorcycles, electrical products, tools, lights, home products, garden products, sports, outdoor, apparel, watches, security, appliances, beauty products, health products, shoes, bags, and hairs extensions.

Songshu Pinpin is a group-buying e-commerce platform that facilitates the collective purchasing of daily necessities through the WeChat app. The company focuses on providing high-quality essential items at affordable prices, aiming to enhance the quality of life for families within communities. Users can conveniently place orders in groups, which are then processed and delivered to designated community pick-up locations. By simplifying the shopping experience, Songshu Pinpin enables families to access necessary goods more efficiently and economically.

Letus Legend, established in 2015 and based in Hefei, China, operates a chain of supermarkets specializing in the sale of fresh food and kitchen supplies. The company also offers an online application for purchasing its products and provides home delivery services to enhance customer convenience.

T11 Food Market operates a retail supermarket that provides fresh groceries through both an online platform and physical stores. The company utilizes smart retail technology to enhance supply chain operations, ensuring the delivery of high-quality fresh food products. By combining online accessibility with offline shopping experiences, T11 Food Market aims to offer customers a safe and efficient way to obtain fresh groceries.

Beijing ZaiLouXia Technology Co., Ltd. operates an unmanned convenience store that specializes in offering a range of products, including snacks, fresh produce, and groceries. The company has also developed a public refrigerator aimed at enhancing the quality of life for individuals by providing a safe and reliable food supply chain. This innovative refrigerator facilitates self-service shopping, reduces delivery and packaging costs, and enhances community security. By focusing on convenience and accessibility, ZaiLouXia enables customers to easily purchase fresh food products, contributing to a more efficient and sustainable shopping experience.

LePur is a hand-made yogurt brand established in 2015, focused on promoting a healthy lifestyle through its range of high-quality yogurt products. The company offers a variety of innovative flavors, including high-protein Greek yogurt and cereal, all crafted from fresh dairy and natural ingredients sourced globally. LePur prioritizes the use of genuine ingredients to enhance the purity and healthfulness of its offerings. By leveraging advanced cold chain logistics technology, the brand ensures that its products maintain their freshness and quality, allowing consumers to enjoy a wholesome yogurt experience.

Guoxiaomei is a self-service smart shelf business operator that places snack bars in corporate offices, including Alibaba, China Telecom, Focus Media, and Tencent.

Guoxiaomei is a self-service smart shelf business operator that places snack bars in corporate offices, including Alibaba, China Telecom, Focus Media, and Tencent.

Guoxiaomei is a self-service smart shelf business operator that places snack bars in corporate offices, including Alibaba, China Telecom, Focus Media, and Tencent.

Guoxiaomei is a self-service smart shelf business operator that places snack bars in corporate offices, including Alibaba, China Telecom, Focus Media, and Tencent.

AFU is a brand of essential oil.

Songshu Pinpin is a group-buying e-commerce platform that facilitates the collective purchasing of daily necessities through the WeChat app. The company focuses on providing high-quality essential items at affordable prices, aiming to enhance the quality of life for families within communities. Users can conveniently place orders in groups, which are then processed and delivered to designated community pick-up locations. By simplifying the shopping experience, Songshu Pinpin enables families to access necessary goods more efficiently and economically.

FXiaoKe is a Beijing-based company founded in December 2011 that specializes in developing a cloud-based sales management platform tailored for Chinese enterprises. The platform incorporates features of dynamic customer relationship management (CRM) and integrates seamlessly with enterprise WeChat, facilitating efficient collaboration among businesses, individuals, and systems. FXiaoKe’s software solutions support various management functions, including field operation management, distribution chain management, and customer relationship management, specifically targeting small and medium-sized enterprises. The platform is designed to enhance productivity by enabling users to manage sales through social interaction tools and offers online office automation services that facilitate information sharing between personal computers and smartphones. The company's focus encompasses a customer-centric approach with industry-specific strategies aimed at fostering growth in sectors such as high-tech, modern corporate services, fast-moving consumer goods, agriculture, and large-scale manufacturing.

Inagora Inc. is a cross-border e-commerce company based in Minato, Japan, founded in 2014. It develops a platform that facilitates the sale of Japanese products, primarily to a Chinese customer base, through its mobile application Wando. The platform aids Japanese companies in connecting with overseas customers and simplifies cross-border transactions by addressing currency risks and providing logistics support. Inagora's online marketplace, Wandou, features approximately 40,000 products, emphasizing categories such as cosmetics, clothing, and food, and serves around 3 million users. The company is dedicated to enhancing the accessibility of Japanese goods in international markets.

LePur is a hand-made yogurt brand established in 2015, focused on promoting a healthy lifestyle through its range of high-quality yogurt products. The company offers a variety of innovative flavors, including high-protein Greek yogurt and cereal, all crafted from fresh dairy and natural ingredients sourced globally. LePur prioritizes the use of genuine ingredients to enhance the purity and healthfulness of its offerings. By leveraging advanced cold chain logistics technology, the brand ensures that its products maintain their freshness and quality, allowing consumers to enjoy a wholesome yogurt experience.

Light Life sells personal care products that include sanitary napkins, cotton towels, and cotton pads. Itallow consumers to directly buy goods or services from a seller over the internet using a web browser or a mobile app.

Consumer

FXiaoKe is a Beijing-based company founded in December 2011 that specializes in developing a cloud-based sales management platform tailored for Chinese enterprises. The platform incorporates features of dynamic customer relationship management (CRM) and integrates seamlessly with enterprise WeChat, facilitating efficient collaboration among businesses, individuals, and systems. FXiaoKe’s software solutions support various management functions, including field operation management, distribution chain management, and customer relationship management, specifically targeting small and medium-sized enterprises. The platform is designed to enhance productivity by enabling users to manage sales through social interaction tools and offers online office automation services that facilitate information sharing between personal computers and smartphones. The company's focus encompasses a customer-centric approach with industry-specific strategies aimed at fostering growth in sectors such as high-tech, modern corporate services, fast-moving consumer goods, agriculture, and large-scale manufacturing.

CargoPM is a logistics service platform that is engaged in reducing logistics costs for cross-border e-commerce sellers, providing technical support, and providing solutions for cross-border logistics with booking, guaranteeing, and cost control. Their product and service offerings include head transportation, direct delivery, transshipment and stocking transshipment, dropshipping, platform self-promotion, and large LTL delivery to a private address.

Nattitude is a retailer specializing in consumer personal care products, particularly in the amino acid cosmetics sector. The company develops and sells a range of products including amino acid shampoos, cleansing mousse, and shower gels, with a focus on providing high-quality and affordable options for Chinese families. Through its subscription personal care brands, such as Zhiguan, Nattitude aims to deliver healthy and natural personal care solutions to its customers. The company has attracted venture capital investments, reflecting its growth and potential in the evolving market of personal care products in China.

FirstCry is an online platform based in Pune, India, specializing in baby and kids' products. Founded in 2010, the company offers an extensive range of over 20,000 items from more than 250 renowned international and Indian brands, including Mattel, Pampers, and Disney. FirstCry's business model encompasses not only the sale of baby products and toys but also the wholesale distribution of fast-moving consumer goods (FMCG) through various partners. Additionally, the company operates a preschool segment via franchise partnerships across India. By focusing on quality products and providing a reliable online shopping experience, FirstCry aims to ensure customer satisfaction through prompt delivery services and responsive customer care.

FXiaoKe is a Beijing-based company founded in December 2011 that specializes in developing a cloud-based sales management platform tailored for Chinese enterprises. The platform incorporates features of dynamic customer relationship management (CRM) and integrates seamlessly with enterprise WeChat, facilitating efficient collaboration among businesses, individuals, and systems. FXiaoKe’s software solutions support various management functions, including field operation management, distribution chain management, and customer relationship management, specifically targeting small and medium-sized enterprises. The platform is designed to enhance productivity by enabling users to manage sales through social interaction tools and offers online office automation services that facilitate information sharing between personal computers and smartphones. The company's focus encompasses a customer-centric approach with industry-specific strategies aimed at fostering growth in sectors such as high-tech, modern corporate services, fast-moving consumer goods, agriculture, and large-scale manufacturing.

Xiang Qu offers models for Internet e commerce solutions. They provide distribution platforms and brand management solutions. They also provide supply chain solutions for food and tea products.

Baman Beef Powder, formerly known as Funiutang or F.N.T, is an online-to-offline brand that focuses on Hunan beef noodles and instant beef powder. The company markets its products through online channels while also running restaurants in Beijing, providing customers with both packaged goods and dining experiences.

Womai is a B2C online grocery store based in China, founded in 2008 by the COFCO Corporation, a leader in the agricultural and food products sector. The platform specializes in healthy food options, offering a variety of grocery and household items essential for daily living. By providing a convenient shopping experience, Womai enables customers to purchase nutritious food and household products online, saving them time and effort. The company's commitment to fostering healthy lifestyles aligns with COFCO’s mission of utilizing renewable natural resources to enhance the quality of life and promote societal well-being.

FXiaoKe is a Beijing-based company founded in December 2011 that specializes in developing a cloud-based sales management platform tailored for Chinese enterprises. The platform incorporates features of dynamic customer relationship management (CRM) and integrates seamlessly with enterprise WeChat, facilitating efficient collaboration among businesses, individuals, and systems. FXiaoKe’s software solutions support various management functions, including field operation management, distribution chain management, and customer relationship management, specifically targeting small and medium-sized enterprises. The platform is designed to enhance productivity by enabling users to manage sales through social interaction tools and offers online office automation services that facilitate information sharing between personal computers and smartphones. The company's focus encompasses a customer-centric approach with industry-specific strategies aimed at fostering growth in sectors such as high-tech, modern corporate services, fast-moving consumer goods, agriculture, and large-scale manufacturing.

Three Squirrels Inc., founded in 2012 and headquartered in Wuhu, China, specializes in the production and distribution of casual snacks, including nuts, dried fruits, meat clams, and puffed products. The company operates through both online and offline channels, adopting a new food retail model that enhances direct interactions between businesses and consumers. It has achieved notable success in the Chinese snack market, topping nut sales on platforms like Taobao Tmall shortly after its inception, with sales reaching nearly 8 million units in its first year. Three Squirrels focuses on research and development, as well as private label snack food packaging and sales, positioning itself as a significant player in the forest food sector.

FXiaoKe is a Beijing-based company founded in December 2011 that specializes in developing a cloud-based sales management platform tailored for Chinese enterprises. The platform incorporates features of dynamic customer relationship management (CRM) and integrates seamlessly with enterprise WeChat, facilitating efficient collaboration among businesses, individuals, and systems. FXiaoKe’s software solutions support various management functions, including field operation management, distribution chain management, and customer relationship management, specifically targeting small and medium-sized enterprises. The platform is designed to enhance productivity by enabling users to manage sales through social interaction tools and offers online office automation services that facilitate information sharing between personal computers and smartphones. The company's focus encompasses a customer-centric approach with industry-specific strategies aimed at fostering growth in sectors such as high-tech, modern corporate services, fast-moving consumer goods, agriculture, and large-scale manufacturing.

Bamatea Co., Ltd. is a large-scale tea enterprise with the integration of a tea plantation base, production and processing, chain, and export. Bama tea originated from The Xinji Tea Shop a hundred years ago, and its boss, Wang Wenli, is a representative inheritor of intangible cultural heritage, as well as the 13th generation descendant of Wang Shirang, the man who discovered Tieguanyin tea. Bamatea owns and carries out its operations in three entities: Anxi Bama Tea Limited Company, Shenzhen Bama Tea Chain Limited Company, and Xiamen Bama Tea Limited Company. Currently, the company manages a tea base of over 50,000 mu and has an annual processing capability of 6,000 tons, with one of its factories, Longmen Processing Factory, being the most modern refinement processing factory of oolong and Tieguanyin in Asia. With close to 1,000 chain stores, Bamatea ranks second in China's tea industry.

Three Squirrels Inc., founded in 2012 and headquartered in Wuhu, China, specializes in the production and distribution of casual snacks, including nuts, dried fruits, meat clams, and puffed products. The company operates through both online and offline channels, adopting a new food retail model that enhances direct interactions between businesses and consumers. It has achieved notable success in the Chinese snack market, topping nut sales on platforms like Taobao Tmall shortly after its inception, with sales reaching nearly 8 million units in its first year. Three Squirrels focuses on research and development, as well as private label snack food packaging and sales, positioning itself as a significant player in the forest food sector.

Hubei Zhou Heiya Food specializes in the deep processing of the cooked and stewed food, such as duck, goose, and duck by-products as well as vegetarian products. Zhou Fuyu founded the Zhou Heiya in 1997, and applied for the registration of the Zhou Heiya brand in 2004. He then submitted the trademark application of ""Zhou Heiya"" to the National Industry and Trademark Office in 2005. He then founded the Wuhan Century Zhou Heiya Food Limited Company in 2006 and established a new milestone in 2007. In 2008, he changed the name to Hubei Zhou Heiya Food Limited Company. In 2009, Zhou Fuyu’s company obtained the title of a ‘Wuhan famous brand product’ and one of the ten best employers. Zhou Heiya expanded its market in the big cities from 2010 to 2012.

Three Squirrels Inc., founded in 2012 and headquartered in Wuhu, China, specializes in the production and distribution of casual snacks, including nuts, dried fruits, meat clams, and puffed products. The company operates through both online and offline channels, adopting a new food retail model that enhances direct interactions between businesses and consumers. It has achieved notable success in the Chinese snack market, topping nut sales on platforms like Taobao Tmall shortly after its inception, with sales reaching nearly 8 million units in its first year. Three Squirrels focuses on research and development, as well as private label snack food packaging and sales, positioning itself as a significant player in the forest food sector.

FirstCry is an online platform based in Pune, India, specializing in baby and kids' products. Founded in 2010, the company offers an extensive range of over 20,000 items from more than 250 renowned international and Indian brands, including Mattel, Pampers, and Disney. FirstCry's business model encompasses not only the sale of baby products and toys but also the wholesale distribution of fast-moving consumer goods (FMCG) through various partners. Additionally, the company operates a preschool segment via franchise partnerships across India. By focusing on quality products and providing a reliable online shopping experience, FirstCry aims to ensure customer satisfaction through prompt delivery services and responsive customer care.

Tenfu Corporation, founded by Mr. Lee Rie-Ho, is a private label tea company based in the People’s Republic of China. It specializes in the marketing and sale of a wide array of tea products, including green tea, black tea, oolong tea, scented tea, white tea, and tea snacks. The company also focuses on developing innovative product concepts, flavors, and packaging designs through its subsidiaries. Tenfu's primary revenue comes from its Tea leaves segment, reflecting its strong position in the Chinese tea market. Through its diverse product offerings, Tenfu aims to cater to the evolving preferences of tea consumers.

Yi Ji Electrical Appliance is a Chinese provider of third partner services to traditional enterprises. It introduced the model of ""embedded e-commerce outsourcing service"" to the industry. The company is focused on providing an all-round outsourcing service in an innovative way for the e-commerce of traditional enterprises. The services cover five modules: market planning, marketing, operation, warehousing, and distribution. Yi Ji Electrical Appliance currently covers four categories, including life electrical equipment, electronic products, toys, and household articles, offering over 2,000 commodities. It has strategically partnered with companies such as Media, Joyoung, Philips, Disney, Beingmate, and others.

Tenfu Corporation, founded by Mr. Lee Rie-Ho, is a private label tea company based in the People’s Republic of China. It specializes in the marketing and sale of a wide array of tea products, including green tea, black tea, oolong tea, scented tea, white tea, and tea snacks. The company also focuses on developing innovative product concepts, flavors, and packaging designs through its subsidiaries. Tenfu's primary revenue comes from its Tea leaves segment, reflecting its strong position in the Chinese tea market. Through its diverse product offerings, Tenfu aims to cater to the evolving preferences of tea consumers.

RD Men is a provider of men's care products.

Yi Ji Electrical Appliance is a Chinese provider of third partner services to traditional enterprises. It introduced the model of ""embedded e-commerce outsourcing service"" to the industry. The company is focused on providing an all-round outsourcing service in an innovative way for the e-commerce of traditional enterprises. The services cover five modules: market planning, marketing, operation, warehousing, and distribution. Yi Ji Electrical Appliance currently covers four categories, including life electrical equipment, electronic products, toys, and household articles, offering over 2,000 commodities. It has strategically partnered with companies such as Media, Joyoung, Philips, Disney, Beingmate, and others.

Han Grass Biomass manufactures environmental-friendly substitutes for cigarettes. It uses Chinese herbs such as tea, chrysanthemum, honeysuckle, and ganoderma lucidum as the principal raw materials. It has integrated more than a hundred rare Chinese herbs with over 40 processes of refining. Han grass is similar tobacco, both in shape and smell, but it does not contain nicotine. It is combined with traditional Chinese medicine's fumigation and atomization in the process of smoking in order to take full advantage of Chinese medicine. It can help to clear throats and improve immunity.

DangDang Inc. is a prominent B2C e-commerce company based in China, established in 1999 in Beijing. Initially focused on online book sales, it quickly gained recognition as a leading book retailer, offering an extensive selection of approximately 930,000 titles and media products. Over the years, DangDang expanded its product categories to include a wide range of general merchandise, such as beauty and personal care items, home and lifestyle products, apparel, and electronics. The platform features over 113,000 stock keeping units of these general merchandise items, available through both direct sales and third-party merchants. With a loyal and growing customer base, DangDang leverages a nationwide fulfillment and delivery network, comprising 19 strategically located logistics centers, to provide efficient product delivery across the country.

DangDang Inc. is a prominent B2C e-commerce company based in China, established in 1999 in Beijing. Initially focused on online book sales, it quickly gained recognition as a leading book retailer, offering an extensive selection of approximately 930,000 titles and media products. Over the years, DangDang expanded its product categories to include a wide range of general merchandise, such as beauty and personal care items, home and lifestyle products, apparel, and electronics. The platform features over 113,000 stock keeping units of these general merchandise items, available through both direct sales and third-party merchants. With a loyal and growing customer base, DangDang leverages a nationwide fulfillment and delivery network, comprising 19 strategically located logistics centers, to provide efficient product delivery across the country.