IGNIA

IGNIA is a Mexico-based venture capital firm founded in 2007 that invests across early to growth stages in Latin America, focusing on health, financial services, education and technology companies. It targets ventures that serve low-income populations and address basic services such as healthcare, housing, water and energy, and prefers sectors like fintech, SaaS, edtech, healthtech, e-commerce and marketplaces. Investments are primarily in equity, with occasional subordinated debt or convertible debt structures, and the firm pursues co-investments with other investors. The firm concentrates on opportunities in Mexico and Latin America and supports high-growth enterprises at the base of the pyramid, including B2C businesses, seeking to generate positive social impact alongside financial returns.

Juan Ansaldo

Associate

Juan Ansaldo

Associate

Emilio Arakindji

Principal

Pilar Baeza

Associate

Michael Chu

Managing Director

Past deals in Mexico

Aviva

Seed Round in 2024
Aviva is an AI-powered digital bank aimed at expanding access to financial services for Latin America’s underbanked communities, with an initial focus on Mexico. The company offers unsecured credit products for individuals and nano‑businesses and uses physical onboarding kiosks in small towns to provide a fast, documentless 3-minute video onboarding. Its AI technology blends natural language processing and video analysis to convert spoken input into a real-time credit application and to assess risk for thin‑file customers, supporting competitive interest rates. By combining cost-efficient onboarding with advanced data insights, Aviva seeks to bridge the gap to formal financial services and enable loans and credits tailored to underserved customers across the region.

Kontempo

Seed Round in 2022
Kontempo is a B2B payments platform tailored for Mexico's industrial sector. It enables wholesalers, manufacturers, and distributors to offer flexible payment terms, including credit and installments, to their customers via user-friendly software powered by advanced APIs and AI-driven risk models.

UnDosTres

Series B in 2022
UnDosTres operates an online payments platform in Mexico that enables users to pay for a wide range of services, including mobile and TV recharges, electricity and water bills, movie tickets, and other utilities, using credit and debit cards, bank transfers, or digital wallets. The platform emphasizes security and reliability in online transactions and aims to streamline payments by consolidating diverse services into a single interface. It is widely regarded as a leading and fast-growing fintech in Mexico.

Lentesplus

Series E in 2021
Lentesplus is an e-commerce platform specializing in contact lens sales. It operates across Colombia, Mexico, Chile, and Argentina, offering competitive pricing up to 30% below market standards. The company focuses on convenience and efficiency, delivering products promptly and prioritizing customer service for seamless reordering.

Fondeadora

Series A in 2020
Fondeadora is a Mexico City-based provider of digital banking services that aims to reduce inefficiencies of traditional banking. The company offers a mobile app and an international debit solution, including a physical MasterCard and a virtual card, to pay, store, and transfer money, manage expenses, and receive real-time notifications. The service is designed to be low-friction and free of commissions and paperwork. In addition to core banking features, it operates a crowdfunding-style platform that enables customers and businesses to monitor funds and securely raise funding.

Lentesplus

Series D in 2020
Lentesplus is an e-commerce platform specializing in contact lens sales. It operates across Colombia, Mexico, Chile, and Argentina, offering competitive pricing up to 30% below market standards. The company focuses on convenience and efficiency, delivering products promptly and prioritizing customer service for seamless reordering.

UnDosTres

Convertible Note in 2019
UnDosTres operates an online payments platform in Mexico that enables users to pay for a wide range of services, including mobile and TV recharges, electricity and water bills, movie tickets, and other utilities, using credit and debit cards, bank transfers, or digital wallets. The platform emphasizes security and reliability in online transactions and aims to streamline payments by consolidating diverse services into a single interface. It is widely regarded as a leading and fast-growing fintech in Mexico.

Fondeadora

Venture Round in 2019
Fondeadora is a Mexico City-based provider of digital banking services that aims to reduce inefficiencies of traditional banking. The company offers a mobile app and an international debit solution, including a physical MasterCard and a virtual card, to pay, store, and transfer money, manage expenses, and receive real-time notifications. The service is designed to be low-friction and free of commissions and paperwork. In addition to core banking features, it operates a crowdfunding-style platform that enables customers and businesses to monitor funds and securely raise funding.

Sr.Pago

Convertible Note in 2019
Sr.Pago is a mobile point of sale (MPOS) system that enables individuals and small businesses to receive card payments via smartphones and tablets. It enables users to have access to banking-related services via a chip-based debit card, a card reader that connects to any smartphone or tablet, and an app for managing transactions. The MPOS system enables its users to accept credit card payment for the services they render, transfer that money to a reloadable MasterCard debit card, and make purchases with those funds anywhere MasterCard is accepted, and a withdraw cash from any Walmart-affiliated location in Mexico. It is available for iPods, iPads, and iPhones as well as Android platforms. Sr.Pago was launched in 2010 and its operations are based in Mexico City, Distrito Federal.

Afluenta

Series C in 2019
Afluenta S.A. is a pioneering company based in Buenos Aires, Argentina, specializing in peer-to-peer lending and loans through its innovative online platform. Founded in 2008, Afluenta connects borrowers with lenders, allowing individuals and small to medium-sized enterprises (SMEs) to access loans at more competitive rates than those offered by traditional financial institutions. The platform not only provides borrowers with easier access to credit but also offers investors attractive yields on their funds. Afluenta operates in multiple countries across Latin America, including Argentina, Mexico, and Peru, with plans for future expansion into Colombia and Brazil. Its fully automated marketplace lending model features real-time credit assessment, risk scoring, and a secondary market where investors can trade loans, enhancing liquidity and efficiency in the lending process.

Fondeadora

Seed Round in 2019
Fondeadora is a Mexico City-based provider of digital banking services that aims to reduce inefficiencies of traditional banking. The company offers a mobile app and an international debit solution, including a physical MasterCard and a virtual card, to pay, store, and transfer money, manage expenses, and receive real-time notifications. The service is designed to be low-friction and free of commissions and paperwork. In addition to core banking features, it operates a crowdfunding-style platform that enables customers and businesses to monitor funds and securely raise funding.

Lentesplus

Series C in 2018
Lentesplus is an e-commerce platform specializing in contact lens sales. It operates across Colombia, Mexico, Chile, and Argentina, offering competitive pricing up to 30% below market standards. The company focuses on convenience and efficiency, delivering products promptly and prioritizing customer service for seamless reordering.

UnDosTres

Series A in 2018
UnDosTres operates an online payments platform in Mexico that enables users to pay for a wide range of services, including mobile and TV recharges, electricity and water bills, movie tickets, and other utilities, using credit and debit cards, bank transfers, or digital wallets. The platform emphasizes security and reliability in online transactions and aims to streamline payments by consolidating diverse services into a single interface. It is widely regarded as a leading and fast-growing fintech in Mexico.

Sr.Pago

Series B in 2018
Sr.Pago is a mobile point of sale (MPOS) system that enables individuals and small businesses to receive card payments via smartphones and tablets. It enables users to have access to banking-related services via a chip-based debit card, a card reader that connects to any smartphone or tablet, and an app for managing transactions. The MPOS system enables its users to accept credit card payment for the services they render, transfer that money to a reloadable MasterCard debit card, and make purchases with those funds anywhere MasterCard is accepted, and a withdraw cash from any Walmart-affiliated location in Mexico. It is available for iPods, iPads, and iPhones as well as Android platforms. Sr.Pago was launched in 2010 and its operations are based in Mexico City, Distrito Federal.

VISOR ADL

Seed Round in 2017
Visor ADL, S.A.P.I. de C.V. is a Mexico City-based company that specializes in developing a loan originator and customer management platform tailored for financial institutions. Founded in 2015, the company provides a range of services including customer management, dynamic risk analytics, proactive loan placement, and dynamic portfolio management. Visor ADL aims to empower enterprises by offering data and insights to facilitate critical financing and trade decisions related to private companies. The company is focused on building a comprehensive Enterprise Health Bureau in e-invoicing countries and operates in both Mexico and Brazil. It is backed by several venture capital firms, highlighting its commitment to innovation in the financial sector.

Finnovista

Venture Round in 2017
Finnovista is an accelerator and venture capital firm focused on transforming the financial services and insurance sectors by fostering collaboration between large corporations and startups in the fintech and insurtech industries. Established in 2012 and headquartered in Madrid, Spain, with an additional office in Mexico City, Finnovista offers a three-month acceleration program designed to support the growth of startups in Latin America and Spain. The firm is recognized as a key player in the startup ecosystem and is particularly active in investing in fintech innovations. Finnovista also organizes FINNOSUMMIT, a leading conference in the fintech and insurtech space in Latin America, and develops various corporate innovation programs in partnership with major financial institutions. Through these initiatives, Finnovista aims to empower entrepreneurs and promote financial inclusion by connecting them with essential resources and networks in the industry.

Lentesplus

Series B in 2017
Lentesplus is an e-commerce platform specializing in contact lens sales. It operates across Colombia, Mexico, Chile, and Argentina, offering competitive pricing up to 30% below market standards. The company focuses on convenience and efficiency, delivering products promptly and prioritizing customer service for seamless reordering.

Afluenta

Series B in 2017
Afluenta S.A. is a pioneering company based in Buenos Aires, Argentina, specializing in peer-to-peer lending and loans through its innovative online platform. Founded in 2008, Afluenta connects borrowers with lenders, allowing individuals and small to medium-sized enterprises (SMEs) to access loans at more competitive rates than those offered by traditional financial institutions. The platform not only provides borrowers with easier access to credit but also offers investors attractive yields on their funds. Afluenta operates in multiple countries across Latin America, including Argentina, Mexico, and Peru, with plans for future expansion into Colombia and Brazil. Its fully automated marketplace lending model features real-time credit assessment, risk scoring, and a secondary market where investors can trade loans, enhancing liquidity and efficiency in the lending process.

Sr.Pago

Series A in 2017
Sr.Pago is a mobile point of sale (MPOS) system that enables individuals and small businesses to receive card payments via smartphones and tablets. It enables users to have access to banking-related services via a chip-based debit card, a card reader that connects to any smartphone or tablet, and an app for managing transactions. The MPOS system enables its users to accept credit card payment for the services they render, transfer that money to a reloadable MasterCard debit card, and make purchases with those funds anywhere MasterCard is accepted, and a withdraw cash from any Walmart-affiliated location in Mexico. It is available for iPods, iPads, and iPhones as well as Android platforms. Sr.Pago was launched in 2010 and its operations are based in Mexico City, Distrito Federal.

Rocket.la

Convertible Note in 2017
Rocket.la is the largest platform for financial advice in Mexico, boasting over 4 million registered users, with 1.6 million having provided access to their credit history. By leveraging this data, Rocket.la has established the most comprehensive Credit Marketplace in the region. The company focuses on enhancing users' credit scores and overall financial health, offering tools and resources that help customers navigate important financial decisions related to credit reports and scores. Its platform is designed to enable users to achieve their financial objectives in an efficient, responsible, and organized manner, empowering them to take control of their financial lives.

Airtm

Seed Round in 2017
Airtm Inc., established in 2015, operates an online platform enabling users worldwide to send, receive, and store money in U.S. dollars. The company connects users with certified cashiers who facilitate transactions, with Airtm Inc. earning a commission. Airtm Inc. is headquartered in Dover, Delaware, and its services are accessible via a web-based platform.

Sr.Pago

Seed Round in 2016
Sr.Pago is a mobile point of sale (MPOS) system that enables individuals and small businesses to receive card payments via smartphones and tablets. It enables users to have access to banking-related services via a chip-based debit card, a card reader that connects to any smartphone or tablet, and an app for managing transactions. The MPOS system enables its users to accept credit card payment for the services they render, transfer that money to a reloadable MasterCard debit card, and make purchases with those funds anywhere MasterCard is accepted, and a withdraw cash from any Walmart-affiliated location in Mexico. It is available for iPods, iPads, and iPhones as well as Android platforms. Sr.Pago was launched in 2010 and its operations are based in Mexico City, Distrito Federal.

Primedic

Series A in 2008
Primedic is a healthcare company focused on providing essential medical equipment and services. It operates primarily in Mexico, where it caters to the base of the pyramid by ensuring access to vital healthcare solutions. The company specializes in the manufacture and distribution of automatic defibrillator products, which include ECG monitors, energy modules, cables, and paddles. These products are designed to support hospitals, emergency services, and healthcare professionals in effectively treating patients. Through its innovative offerings, Primedic aims to enhance the quality of emergency medical care and improve health outcomes in underserved communities.

IGNIA

Venture Round in 2008
IGNIA is a Mexico-based venture capital firm founded in 2007 that invests across early to growth stages in Latin America, focusing on health, financial services, education and technology companies. It targets ventures that serve low-income populations and address basic services such as healthcare, housing, water and energy, and prefers sectors like fintech, SaaS, edtech, healthtech, e-commerce and marketplaces. Investments are primarily in equity, with occasional subordinated debt or convertible debt structures, and the firm pursues co-investments with other investors. The firm concentrates on opportunities in Mexico and Latin America and supports high-growth enterprises at the base of the pyramid, including B2C businesses, seeking to generate positive social impact alongside financial returns.

Aviva

Aviva is an AI-powered digital bank aimed at expanding access to financial services for Latin America’s underbanked communities, with an initial focus on Mexico. The company offers unsecured credit products for individuals and nano‑businesses and uses physical onboarding kiosks in small towns to provide a fast, documentless 3-minute video onboarding. Its AI technology blends natural language processing and video analysis to convert spoken input into a real-time credit application and to assess risk for thin‑file customers, supporting competitive interest rates. By combining cost-efficient onboarding with advanced data insights, Aviva seeks to bridge the gap to formal financial services and enable loans and credits tailored to underserved customers across the region.
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