Insight Partners is a global private equity and venture capital firm founded in 1995 and headquartered in New York City, with additional offices in London, Tel Aviv, and Palo Alto. The firm specializes in investing in growth-stage technology, software, and internet companies, focusing on sectors such as B2B, B2C, cybersecurity, cloud technology, and financial technology. With over $75 billion in assets under management, Insight Partners has invested in more than 750 companies worldwide, helping many achieve significant milestones, including over 55 initial public offerings. The firm’s approach emphasizes hands-on collaboration with visionary executives, providing practical expertise to support companies throughout their growth journey. Insight Partners is committed to fostering a culture that views growth as an opportunity, driving transformative change across various industries.
Fairmarkit is an intelligent sourcing platform that empowers organizations to more efficiently purchase the goods and services they need. By equipping procurement and supply-chain teams with automation and data, Fairmarkit promotes competitive bidding while reducing manual work within existing processes. Leveraged by innovative procurement departments across a number of industries, such as Univision, ServiceNow, and the MBTA, Fairmarkit aims to revolutionize the way organizations make purchases.
Middesk, Inc., founded in 2018 and based in San Francisco, California, specializes in providing comprehensive contextual information on businesses. The company offers a platform that facilitates background checks and centralizes essential data for risk and compliance assessments. Businesses utilize Middesk to verify and screen customers, ensuring adherence to regulatory requirements. Its services are especially valuable for B2B companies, which rely on the information to establish credit limits and determine payment terms for both new and existing clients. By streamlining the credentialing process, Middesk allows organizations to efficiently capture, verify, and monitor business credentials, thereby enhancing onboarding processes and overall operational efficiency.
BlueOcean is a company that specializes in brand intelligence, offering comprehensive brand audits and market insights to help businesses refine their marketing strategies. The company provides detailed brand evaluations within a week for a fee, enabling executives and marketers to make informed decisions quickly. Through the use of advanced algorithms, BlueOcean tracks brand health against competitors and assesses brand archetypes, allowing businesses of all sizes, from startups to established agencies, to validate concepts with data. This approach enables clients to identify issues early and make necessary adjustments, ultimately driving better business outcomes at a reduced cost.
6sense Insights Inc. is a predictive intelligence platform that aids B2B marketing and sales leaders in identifying potential prospects and understanding market dynamics through data-driven insights. Established in 2013 and headquartered in San Francisco, California, with additional offices in Texas and India, 6sense integrates various sources of time-sensitive activity, static data, and external information to offer a unified account engagement platform. This platform leverages artificial intelligence, big data, and machine learning to provide revenue teams with deep insights into buyer behavior, allowing them to prioritize accounts, engage resistant buying teams, and implement personalized multi-channel campaigns. By uncovering anonymous demand and optimizing data fragmentation, 6sense enables its users to predictably grow revenue and improve sales conversions.
BlueOcean is a company that specializes in brand intelligence, offering comprehensive brand audits and market insights to help businesses refine their marketing strategies. The company provides detailed brand evaluations within a week for a fee, enabling executives and marketers to make informed decisions quickly. Through the use of advanced algorithms, BlueOcean tracks brand health against competitors and assesses brand archetypes, allowing businesses of all sizes, from startups to established agencies, to validate concepts with data. This approach enables clients to identify issues early and make necessary adjustments, ultimately driving better business outcomes at a reduced cost.
6sense Insights Inc. is a predictive intelligence platform that aids B2B marketing and sales leaders in identifying potential prospects and understanding market dynamics through data-driven insights. Established in 2013 and headquartered in San Francisco, California, with additional offices in Texas and India, 6sense integrates various sources of time-sensitive activity, static data, and external information to offer a unified account engagement platform. This platform leverages artificial intelligence, big data, and machine learning to provide revenue teams with deep insights into buyer behavior, allowing them to prioritize accounts, engage resistant buying teams, and implement personalized multi-channel campaigns. By uncovering anonymous demand and optimizing data fragmentation, 6sense enables its users to predictably grow revenue and improve sales conversions.
Fairmarkit is an intelligent sourcing platform that empowers organizations to more efficiently purchase the goods and services they need. By equipping procurement and supply-chain teams with automation and data, Fairmarkit promotes competitive bidding while reducing manual work within existing processes. Leveraged by innovative procurement departments across a number of industries, such as Univision, ServiceNow, and the MBTA, Fairmarkit aims to revolutionize the way organizations make purchases.
UserTesting is a human insights platform that helps organizations make informed, customer-centric business decisions. It enables brands to target specific customer demographics, conduct usability studies, and engage in live conversations to gain valuable feedback. The platform captures real-time experiences through video, allowing companies to observe how users interact with their products, designs, and services. By packaging these insights into shareable video reels, organizations can facilitate discussions that enhance the customer experience, boost brand loyalty, and ultimately drive revenue growth. UserTesting's extensive panel of on-demand users further supports its mission to provide actionable insights that influence business strategies.
6sense Insights Inc. is a predictive intelligence platform that aids B2B marketing and sales leaders in identifying potential prospects and understanding market dynamics through data-driven insights. Established in 2013 and headquartered in San Francisco, California, with additional offices in Texas and India, 6sense integrates various sources of time-sensitive activity, static data, and external information to offer a unified account engagement platform. This platform leverages artificial intelligence, big data, and machine learning to provide revenue teams with deep insights into buyer behavior, allowing them to prioritize accounts, engage resistant buying teams, and implement personalized multi-channel campaigns. By uncovering anonymous demand and optimizing data fragmentation, 6sense enables its users to predictably grow revenue and improve sales conversions.
Fairmarkit is an intelligent sourcing platform that empowers organizations to more efficiently purchase the goods and services they need. By equipping procurement and supply-chain teams with automation and data, Fairmarkit promotes competitive bidding while reducing manual work within existing processes. Leveraged by innovative procurement departments across a number of industries, such as Univision, ServiceNow, and the MBTA, Fairmarkit aims to revolutionize the way organizations make purchases.
Marketing Evolution, Inc. specializes in cross-media measurement and return on investment (ROI) management solutions for marketers. The company offers a comprehensive suite of tools that enable clients to optimize their marketing spend, media mix, and creative execution. Its software platform provides real-time monitoring of marketing performance, allowing for timely adjustments in media strategies based on empirical data. Key offerings include the Matterhorn Planning Software, which aggregates marketing data, and the Telmar Matterhorn ROI tool, designed for advertising agency planners. By integrating insights from both online and offline media, including emerging channels such as social and mobile, Marketing Evolution helps clients make informed decisions and improve their marketing ROI. Founded in 2000 and based in New York, the company has partnered with Fortune 500 marketers and has gained recognition as one of the fastest-growing private marketing ROI firms in the United States.
Spot.tv provides marketers with real-time media measurement and performance insights to advertise and stay ahead of the competition. iSpot measurement and attribution analytics are used by every industry for decision making that drives sustainable growth. iSpot.tv attention analytics measures the propensity of consumers to interrupt an ad play on TV and iSpot conversion analytics is the new standard for TV attribution, directly connecting TV ad impressions with web, app, and other first-party data.
The company was founded in 2012 and is headquartered in Bellevue, Washington.
Zaius, Inc. is a company that develops an engagement platform aimed at enhancing consumer experiences across various channels. Founded in 2012 and headquartered in Boston, Massachusetts, Zaius provides a single customer view platform that processes customer interactions across devices, allowing marketers to resolve identities effectively. Its intelligent marketing automation tool enables real-time, behaviorally-triggered messaging and lifecycle segmentation. Additionally, Zaius offers cross-channel attribution and analytics, unifying data from various marketing channels to provide comprehensive insights. The company serves e-commerce and direct-to-consumer businesses, providing a suite of services that includes strategic consulting, creative services, and tactical execution. Formerly known as Voodoo Lunchbox, Inc., Zaius reflects a commitment to empowering marketers to optimize revenue from existing customers by integrating customer data and campaign execution into a cohesive platform.
Marketing Evolution, Inc. specializes in cross-media measurement and return on investment (ROI) management solutions for marketers. The company offers a comprehensive suite of tools that enable clients to optimize their marketing spend, media mix, and creative execution. Its software platform provides real-time monitoring of marketing performance, allowing for timely adjustments in media strategies based on empirical data. Key offerings include the Matterhorn Planning Software, which aggregates marketing data, and the Telmar Matterhorn ROI tool, designed for advertising agency planners. By integrating insights from both online and offline media, including emerging channels such as social and mobile, Marketing Evolution helps clients make informed decisions and improve their marketing ROI. Founded in 2000 and based in New York, the company has partnered with Fortune 500 marketers and has gained recognition as one of the fastest-growing private marketing ROI firms in the United States.
GoSpotCheck, Inc. is a Software-as-a-Service company that provides web and mobile applications designed for field-based teams to streamline surveys, audits, and reports. The platform enables businesses to utilize their employees to gather real-time retail intelligence, which is then displayed on a web dashboard for managers to identify trends and urgent issues. GoSpotCheck's solutions encompass areas such as audits and inspections, field sales performance, merchandising, marketing, food safety, quality assurance, human resources, and asset management. The company serves a wide range of industries, including consumer goods, retail, restaurants, facilities management, healthcare, and the alcoholic beverage sector. Founded in 2011, GoSpotCheck is headquartered in Denver, Colorado, and operates as a subsidiary of WorldAPP, Inc.
Qualtrics LLC provides a comprehensive software platform for data collection and analytics, enabling organizations to gather and assess experience data, referred to as X-data™, across four key areas: customer, employee, brand, and product experiences. Founded in 2002 and headquartered in Provo, Utah, Qualtrics serves over 8,500 enterprises, including a significant portion of the Fortune 100 and numerous prestigious academic institutions. The platform features a range of tools, including Qualtrics Vocalize for insights, Research Suite for surveys, and Delighted AI for automating customer feedback. Additional offerings encompass employee engagement solutions, market research capabilities, and various feedback mechanisms such as customer satisfaction surveys and employee exit interviews. By integrating these functionalities, Qualtrics assists organizations in enhancing their operational effectiveness and improving the overall experience across multiple touchpoints.
GoSpotCheck, Inc. is a Software-as-a-Service company that provides web and mobile applications designed for field-based teams to streamline surveys, audits, and reports. The platform enables businesses to utilize their employees to gather real-time retail intelligence, which is then displayed on a web dashboard for managers to identify trends and urgent issues. GoSpotCheck's solutions encompass areas such as audits and inspections, field sales performance, merchandising, marketing, food safety, quality assurance, human resources, and asset management. The company serves a wide range of industries, including consumer goods, retail, restaurants, facilities management, healthcare, and the alcoholic beverage sector. Founded in 2011, GoSpotCheck is headquartered in Denver, Colorado, and operates as a subsidiary of WorldAPP, Inc.
Moat is a free search engine for display ads. Moat also offers heatmap analytics and resources for creative.
Online ads tend to be transient: visible one second and gone the next. Whether you want to see the ads from a particular brand, discover new advertisers, or get inspiration from innovative creative campaigns, the need for a centralized ad search is evident. Enter: Moat.
Moat Ad Search is a search engine that focuses entirely on ads instead of other kinds of online content. Similar to traditional search engines, its results are compiled using a web crawler that is specifically tuned to look for ads on the web and index them for later retrieval. Moat also accepts submissions from advertisers and agencies that wish to have their ads included.
Spot.tv provides marketers with real-time media measurement and performance insights to advertise and stay ahead of the competition. iSpot measurement and attribution analytics are used by every industry for decision making that drives sustainable growth. iSpot.tv attention analytics measures the propensity of consumers to interrupt an ad play on TV and iSpot conversion analytics is the new standard for TV attribution, directly connecting TV ad impressions with web, app, and other first-party data.
The company was founded in 2012 and is headquartered in Bellevue, Washington.
Wealth-X partners with prestige brands across the financial services, luxury, not-for-profit and higher-education industries to fuel strategic decision-making in sales, marketing and compliance. We have developed the world’s most extensive collection of records on wealthy individuals and produce unparalleled data analysis to help our clients uncover, understand, and engage their target audience, as well as mitigate risk. Founded in 2010, with offices across North America, Europe and Asia, Wealth-X provides unique data, analysis, and insight to a growing roster of over 500 clients.
Qualtrics LLC provides a comprehensive software platform for data collection and analytics, enabling organizations to gather and assess experience data, referred to as X-data™, across four key areas: customer, employee, brand, and product experiences. Founded in 2002 and headquartered in Provo, Utah, Qualtrics serves over 8,500 enterprises, including a significant portion of the Fortune 100 and numerous prestigious academic institutions. The platform features a range of tools, including Qualtrics Vocalize for insights, Research Suite for surveys, and Delighted AI for automating customer feedback. Additional offerings encompass employee engagement solutions, market research capabilities, and various feedback mechanisms such as customer satisfaction surveys and employee exit interviews. By integrating these functionalities, Qualtrics assists organizations in enhancing their operational effectiveness and improving the overall experience across multiple touchpoints.
Campaign Monitor, a CM Group brand, provides an email marketing platform for businesses. Millions of marketing professionals at more than 150,000 companies around the world, including BuzzFeed, BirchBox, Coca-Cola, Disney, Rip Curl, and the San Diego Chargers, use Campaign Monitor to run email marketing campaigns that deliver results for their business. With their email marketing and automation tools, customers can create and deliver eye-catching emails that drive real business results.
Campaign Monitor was established in 2004.
Reputation.com, Inc. specializes in online reputation management solutions for businesses and individuals, operating both in the United States and internationally. The company offers a comprehensive platform that provides tools for managing negative search results, personal data removal, and executive privacy, along with services tailored for local search listings, online reviews, social media management, surveys, and analytics. Their offerings include advanced features like Reputation Score X, which merges performance metrics with prescriptive analytics, and Feedback Anywhere, an integration platform for customer feedback. Additionally, the company provides mobile applications for clients to engage with customer reviews and social media. With a focus on enhancing operational efficiency and customer service, Reputation.com serves a diverse range of sectors, including automotive, healthcare, hospitality, and retail. Founded in 2006 and headquartered in Redwood City, California, the company was previously known as ReputationDefender, Inc. before rebranding in 2011.
Campaign Monitor, a CM Group brand, provides an email marketing platform for businesses. Millions of marketing professionals at more than 150,000 companies around the world, including BuzzFeed, BirchBox, Coca-Cola, Disney, Rip Curl, and the San Diego Chargers, use Campaign Monitor to run email marketing campaigns that deliver results for their business. With their email marketing and automation tools, customers can create and deliver eye-catching emails that drive real business results.
Campaign Monitor was established in 2004.
Experian Hitwise is the leading online competitive intelligence service. Experian Hitwise gives marketers a competitive advantage by providing daily insights on how 25 million Internet users around the world interact with more than 1 million Web sites. This external view helps companies grow and protect their businesses by identifying threats and opportunities as they develop. Experian Hitwise has more than 1,500 clients across numerous sectors, including financial services, media, travel and retail. Experian Hitwise (FTS:EXPN), www.experianplc.com, operates in the United States, the United Kingdom, Australia, New Zealand, Hong Kong, Singapore, Canada and Brazil. More information about Experian Hitwise is available at www.hitwise.com. For up-to-date analysis of online trends, please visit the Hitwise Research Blog and Hitwise Data Center.
Marketmax Inc.
Venture Round in 2003
Marketmax Inc is a Computer Software company located in 101 Pine Ledge Dr, Wells, Maine, United States.
Marketmax Inc.
Series D in 2002
Marketmax Inc is a Computer Software company located in 101 Pine Ledge Dr, Wells, Maine, United States.
Marketmax Inc.
Series B in 2000
Marketmax Inc is a Computer Software company located in 101 Pine Ledge Dr, Wells, Maine, United States.
Based near Portland, Oregon, privately held Click Commerce (formerly Webridge) has been providing enterprise web-based solutions since 1996 and has focused specifically on software solutions for research administration and compliance since 2002. The company has a well-documented track record of successfully implementing projects of significant scale and complexity within leading academic medical centers and hospitals. Click Commerceâ€:tm:s eResearch Portal is designed to unify multiple research-related business processes into an integrated, comprehensive electronic solution. We are the leader in large-scale deployments with a client list that includes many of the largest National Institutes of Health (NIH)-funded research institutions.
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