Insightpool

Insightpool is an information technology company based in Atlanta, Georgia, that specializes in influencer marketing. Founded in 2012, the company offers a platform designed to connect brands with their target audiences on social media. By identifying and engaging with ideal influencers, prospects, and customers, Insightpool enhances brands' social outreach efforts. The platform collects data on users' interests and social connections, allowing businesses to create tailored marketing messages that resonate with their audiences. This approach not only helps brands cultivate their audience but also drives social key performance indicators and boosts sales, ultimately contributing to increased revenue.

Tom Deluca

President, Media and Consumer Markets

1 past transactions

NextPrinciples

Acquisition in 2015
NextPrinciples is an elegant and intuitive enterprise solution for social marketing automation that enables faster time to revenue from new as well as existing leads. Companies use NextPrinciples' Social Marketing Automation solution to significantly enhance their demand generation processes that are enabled by traditional Marketing Automation and CRM systems. NextPrinciples was incorporated in 2010 and headquartered in Milpitas, California.
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