Insta Ventures

RedTrack is a technology company based in Limassol, Cyprus, specializing in ad tracking and conversion attribution solutions for marketers and media buyers. Founded in 2018, the company offers a comprehensive platform that enables users to manage and analyze their advertising campaigns across various channels without relying on third-party cookies. RedTrack's tools facilitate real-time data consolidation, allowing businesses to make timely and informed decisions, thereby reducing inefficiencies and maximizing return on ad spend. The platform includes features such as click redirects, analytics, and customizable dashboards, as well as automation capabilities for media buying and reporting. By leveraging artificial intelligence for smart link optimization, RedTrack empowers its clients to capture the customer journey effectively and optimize their marketing efforts through actionable insights and notifications.

HuLoop Automation is a company that provides an AI-powered hyperautomation platform designed to enhance business transformation by automating repetitive tasks. Its innovative platform enables organizations to create, deploy, and manage intelligent agents that act as a digital workforce, streamlining business processes. HuLoop’s solutions encompass business process automation, robotic process automation, and software test automation, allowing clients to achieve significant productivity gains and cost savings. By automating mundane activities, the platform frees up human resources to focus on strategic initiatives, such as improving customer satisfaction. Additionally, HuLoop's no-code platform is user-friendly, making it accessible for non-technical users, and can be operational within 90 days. The company positions itself to meet the growing demand for hyperautomation solutions as businesses increasingly seek efficient ways to optimize their operations across various technology platforms and organizational silos.

Warren is a self-service cloud platform tailored for regional infrastructure service providers, aimed at enhancing the management of e-commerce projects across various local data centers and hosting providers. The platform offers a comprehensive suite of features, including automated maintenance and streamlined DevOps processes, which facilitate efficient feature testing and management across diverse platforms. By enabling these service providers to collaborate, Warren supports the creation of a decentralized network that delivers a cohesive cloud experience. Its modern, reliable architecture positions it as a valuable solution for organizations looking to compete effectively in the global market.

ROOK is an API-first company that specializes in connecting applications and software with valuable health data derived from users' wearables. The firm develops a wellness platform designed to enhance the quality of life through sports, nutrition, and exercise. By offering a single application programming interface, ROOK enables clients to easily integrate, process, and embed health metrics and recommendations from numerous wearables and other data sources. This capability allows users to receive detailed evaluations of their exercise levels, ultimately supporting them in achieving optimal training results.

Lucky Carrot is a developer of an employee engagement platform that focuses on enhancing workplace culture through peer-to-peer recognition. The platform enables employees to appreciate one another for their contributions, fostering stronger relationships and team-building activities. It offers virtual rewards redeemable for gift cards, alongside tools for employee recognition and feedback. The platform also provides analytics that deliver insights into real-time employee engagement and interactions, helping organizations recognize and celebrate their employees' efforts. By promoting a culture of appreciation and connection, especially in remote work environments, Lucky Carrot aims to motivate employees and reinforce company core values.

Twik is a developer of web optimization software that focuses on enhancing site analytics and automating improvements through AI-driven solutions. The company's platform utilizes advanced machine learning algorithms to automatically personalize websites, tailoring content to individual visitors and thereby creating a more engaging user experience. Key features of Twik's software include tagless event tracking, automated goal setup, and personalized product catalogs, which allow businesses to gain precise insights into visitor behavior and improve conversion rates without requiring manual configuration or the use of cookies. By streamlining the optimization process, Twik enables businesses to effectively enhance their online presence and drive customer engagement.

Ex-Human is a company that specializes in creating customizable interactive artificial intelligence characters designed to enhance user engagement through hyper-realistic conversations. Their platform enables the development of digital humans that can communicate via text, audio, images, and video, making interactions engaging and entertaining. This technology is particularly beneficial for sectors such as gaming, dating, chatbots, and influencer marketing. By offering empathetic AI characters, Ex-Human aims to provide a unique user experience that captivates audiences for extended periods.

Adwisely is a technology company specializing in automated digital advertising solutions. Its platform is designed to streamline the creation and optimization of personalized advertisement campaigns by leveraging data analysis to enhance efficiency. By examining clients' advertising statistics, campaign objectives, and budgets, Adwisely’s technology identifies the most effective strategies for allocating resources. This automation enables businesses to effectively promote their best-selling products, complementary items, and new arrivals to existing customers, ultimately driving sales growth. Adwisely's mission is to simplify digital advertising, allowing companies to focus on improving their product or service quality while minimizing human involvement in the advertising process.

Booke helps accounting firms expand capacity to serve more clients with the same team.

Pop Market is a grocery delivery platform that specializes in delivering a wide range of grocery and convenience products to consumers within 15 minutes. The company employs a vertically-integrated model, sourcing products directly from suppliers and utilizing its own network of delivery-only facilities known as "dark stores." This approach allows Pop Market to maintain greater control over its supply chain, which helps minimize food waste and ensures rapid delivery times. The platform features a diverse selection of items, including fresh produce, daily essentials, beverages, and home goods from both well-known brands and local producers, facilitating a seamless shopping experience for customers. With a team that possesses extensive industry expertise, Pop Market is well-positioned to capitalize on the evolving demands of the grocery delivery market.

Conduit.app is a developer of data processing software intended to automate data analytics. The company's platform moves data from sources to a spreadsheet model without the use of data analysts and SQL, along with immediate integration with the existing tools, enabling businesses to find real ROI from data that is spread across SaaS apps.

Bairro Direct, an ally for e-commerce brands and retailers, providing microfulfilment solutions that transforms the way customers interact with their orders. The service offers flexible delivery options, such as next-day, same-day, and even instant delivery, to ensure that their clients’ customers receive their orders quickly and efficiently. Its plug-and-play integrations with marketplaces and e-commerce platforms enable businesses to easily access new sales channels and drive sales growth.

Otis AI is a digital marketing platform designed to simplify and enhance advertising efforts for startups and small businesses. The company's platform integrates with various social media channels, including Facebook, Instagram, Google, TikTok, and YouTube, allowing users to connect their existing platforms and leverage customer and transaction data to automate marketing campaigns. Key features include retargeting, online-to-offline attribution, creative optimization, and performance optimization. Otis AI is user-friendly, requiring no special knowledge or training to start using it. The platform has been recognized for its effectiveness, with customers reporting an average of 10x return on ad spend and significant improvements in ad effectiveness. Otis AI's unique approach to data-driven advertising helps businesses reach the right customers at the right time, making it a valuable tool for achieving marketing goals and growing a business.

Cizoo is a software company that has developed a karaoke application aimed at simplifying the music creation process for its users. This innovative application allows individuals to modify their voice in real time, enabling them to sing or rap along to a beat with the aid of auto-tunes and various audio effects. Users can easily record snippets of their performances and share videos directly with friends, enhancing their overall experience and fostering a community of music enthusiasts.

Fluent Forever Inc. is a language learning application company founded in 2013 and based in Chicago, Illinois. The company's app is designed to help users learn and retain foreign languages effectively, offering courses in languages such as Spanish, French, Italian, Russian, German, Portuguese, Korean, and Japanese. Fluent Forever provides a range of resources, including learning guides, pictures, animated templates, grammar books, and voice training tips, allowing users to customize their learning experience. The platform emphasizes improving pronunciation and fluency, making it a comprehensive tool for language acquisition.

Conte.ai is a developer of an AI-powered platform that automates social media marketing and content management. The service enables users to create, schedule, and publish unique posts across multiple social network accounts and messaging applications without the need for ongoing input. Conte.ai's system simplifies the process of content creation and management by allowing clients to search for and edit images, as well as track engagement statistics. This comprehensive approach helps businesses effectively communicate with their audience through social media and messaging platforms, streamlining their marketing efforts.

Petbuddy Group is a D2C pet care group of sustainable brands with the mission to do good for pets, pet parents and the planet. Our brand Buddy Pet Foods offers tailored subscriptions of natural- high quality dog food. In Sep 2020 we also launched Rockybox, a curated dog treat subscription box. We have invested heavy into our ecommerce/subscription platform and will over the next 5 years launch 5 to 7 more sustainable pet care brands based on data and trends. One customer group, one platform, many brands = strong value creation. Based out of Sweden we're experiencing strong growth and are seeking 5 MEUR to further scale PBG and it's brand offerings to new EU markets in 2021.

Ready Player Me, founded in 2014 and headquartered in Tallinn, Estonia, with an additional office in Los Angeles, California, specializes in creating realistic 3D avatars for virtual reality (VR) and augmented reality (AR) applications. The company utilizes advanced 3D scanning technology to generate lifelike avatars that enhance communication and interaction in gaming environments. Its platform supports developers by enabling the integration of custom 3D models into existing games, game engines, or VR applications, thereby facilitating more immersive experiences. In addition to its focus on gaming, Ready Player Me's technology also has applications in various sectors, including healthcare, where it aids in surgical planning through the creation of anatomical models. The company has showcased its scanning technology at various public venues, such as airports and museums, further demonstrating its innovative approach to 3D printing and scanning.

StringersHub is a media platform based in Minsk, Belarus, that connects professional videographers and eyewitnesses with media producers and editors who require video content. The platform allows media companies to quickly send video shoot requests or find ready-to-use footage in the gallery. Stringers from around the world can accept these tasks, complete them, add the footage to the task or upload it to the gallery, and receive payment for their work. This service enables efficient access to video content by bridging freelance videographers and civic journalists with media outlets.

Slurp is a coffee startup focused on providing sustainable and flavorful coffee options. The company operates an online retail platform that delivers artisan coffee directly to consumers' homes, offices, or workplaces. By partnering with various roasters, Slurp offers a diverse selection of quality coffees tailored to individual taste preferences. Their model emphasizes ecological practices by minimizing intermediate storage and ensuring that customers receive fresh coffee products along with tea accessories and equipment. This approach not only enhances the coffee-drinking experience but also promotes a more sustainable method of consumption.

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