Lerer Hippeau

Lerer Hippeau, established in 2010, is a prominent New York-based venture capital firm. It specializes in seed-stage investments, focusing on entrepreneurs with innovative ideas across various sectors, including consumer, enterprise, and technology. With over 250 active portfolio companies, notable investments include Allbirds, Bowery Farming, Guideline, K Health, and Zipline. The firm is known for its hands-on approach, supporting founders with product vision, customer insight, and brand-building expertise. Lerer Hippeau has also adopted the Diversity Term Sheet Rider, demonstrating its commitment to diversity and inclusion in its investment practices.

Stephanie Manning Cohen

Operating Partner

Sharlene Guiriba

Associate

Andrea Hippeau

Partner

Benjamin Lerer

Managing Partner

Will McKelvey

Investor

Isabelle Phelps

Partner

Daniel Rochkind

CFO

Maurice Russo

Investor

Max Wechter

Director of Strategy

James Wellemeyer

Investor

Past deals in Media

Mother Games

Pre Seed Round in 2024
Mother Games is a creative enterprise specializing in interactive experiences through gaming. It designs and develops free-to-play, multiplayer games that blend 3D open-world environments with mini-games, encouraging player engagement and personal growth.

Recast

Seed Round in 2022
Recast is a media measurement platform designed to help businesses reduce wasted advertising budgets. The platform employs advanced probabilistic computation and causal inference techniques, creating a fully automated insight system. By leveraging artificial intelligence, Recast accurately measures the real-time impact of marketing efforts, enabling marketing teams to assess the effectiveness of their channels. This allows organizations to make informed decisions and implement necessary adjustments to optimize their marketing performance, ultimately saving money on ineffective marketing strategies.

Sonoro

Seed Round in 2020
Sonoro is a global entertainment company focused on creating culturally relevant audio-first content in English and Spanish, including Spanglish. The company collaborates with both established and emerging talent to produce engaging stories that can be accessed anytime and anywhere, whether on a computer, mobile device, or during activities such as exercising or shopping. By delivering content that resonates with diverse audiences, Sonoro aims to enhance the way people consume stories, making it convenient for users to stay informed and entertained while managing their daily routines.

Green Matters

Seed Round in 2019
Green Matters is a lifestyle media firm that works to make environmental and technology news accessible to everyone. They provide topics that include climate news, environmental change-makers, climate justice, animal welfare, and tips for living sustainably.

Group Nine Media

Venture Round in 2017
Group Nine Media, Inc. is a digital media holding company founded in 2016 and headquartered in New York City. It focuses on creating content across several key areas, including food, drink, entertainment, news, and science. The company operates four primary brands: The Dodo, which specializes in animal-related content; NowThis, a video news publisher tailored for social media; Thrillist, which covers lifestyle topics including food, drink, travel, and entertainment; and Seeker, a platform dedicated to science and exploration. Group Nine Media engages a young audience, particularly millennials, through its video-centric, socially-driven approach, generating nearly 4 billion video views each month and providing services such as data insights, creative strategy development, and branded content.

Axios Media

Series B in 2017
Axios is a media company dedicated to providing vital and trustworthy news and analysis across various sectors, including business, technology, politics, science, and media trends. It emphasizes original and well-narrated content delivered in a concise format designed for efficient consumption. The company aims to offer information that is worthy of its audience's time and trust, ensuring that each piece of content meets high standards of clarity and relevance. Axios also operates a unique mobile platform that enhances user engagement and shareability, making news more accessible. In addition to its reporting, Axios has established a reputation for nurturing emerging talent in political journalism, with many of its former reporters moving on to prominent positions at major media outlets.

Herb

Seed Round in 2017
Herb is an online news portal and community focused on cannabis, established in 2006 and based in the United States. The platform is dedicated to curating information and resources about cannabis as a medicine and therapeutic herb, aiming to educate users and promote a deeper understanding of its benefits. By leveraging technology, Herb seeks to break the stigma surrounding cannabis and facilitate its acceptance in mainstream culture. The community provides enthusiasts with trustworthy content and a curated selection of products, experiences, and cultural insights related to cannabis, fostering a supportive environment for informed discussions and exploration of this evolving industry.

Brit +

Series C in 2017
Brit + Co is a digital media company founded in 2011 by Brit Morin, catering to women with a creative spirit. It inspires, educates, and entertains its audience through engaging content, reaching over 125 million users online and across various platforms. The company produces over 100 pieces of content daily, including videos that have garnered tens of millions of views. Brit + Co extends its reach beyond digital platforms, offering offline experiences and a free app to further engage its community.

Reelgood

Seed Round in 2016
Reelgood is a streaming aggregator platform that assists users in discovering and enjoying TV shows and movies across more than 150 streaming services. Founded in 2015 and based in San Francisco, California, the platform offers a comprehensive guide that allows consumers to browse, search, and track their viewing habits through a universal dashboard. With robust search and filtering features, Reelgood enables users to easily find new titles and manage their watching experience, offering the convenience of accessing online movies and series anytime and anywhere.

Group Nine Media

Corporate Round in 2016
Group Nine Media, Inc. is a digital media holding company founded in 2016 and headquartered in New York City. It focuses on creating content across several key areas, including food, drink, entertainment, news, and science. The company operates four primary brands: The Dodo, which specializes in animal-related content; NowThis, a video news publisher tailored for social media; Thrillist, which covers lifestyle topics including food, drink, travel, and entertainment; and Seeker, a platform dedicated to science and exploration. Group Nine Media engages a young audience, particularly millennials, through its video-centric, socially-driven approach, generating nearly 4 billion video views each month and providing services such as data insights, creative strategy development, and branded content.

Axios Media

Series A in 2016
Axios is a media company dedicated to providing vital and trustworthy news and analysis across various sectors, including business, technology, politics, science, and media trends. It emphasizes original and well-narrated content delivered in a concise format designed for efficient consumption. The company aims to offer information that is worthy of its audience's time and trust, ensuring that each piece of content meets high standards of clarity and relevance. Axios also operates a unique mobile platform that enhances user engagement and shareability, making news more accessible. In addition to its reporting, Axios has established a reputation for nurturing emerging talent in political journalism, with many of its former reporters moving on to prominent positions at major media outlets.

Clique

Series B in 2015
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.

Storehouse

Series A in 2014
Storehouse is a multimedia story-sharing platform that enables users to create and share narratives through photos, videos, and text. The application is designed to facilitate storytelling by allowing individuals to combine various media elements, making it easier to express ideas and experiences. Recognized for its innovative design and user experience, Storehouse received the TechCrunch 2015 Crunchie for Best Mobile App and the Apple Design Award in 2014. The platform aims to enrich personal storytelling by providing tools that encourage creativity and engagement.

Tubular Labs

Series B in 2014
Tubular is the leading global video measurement and analytics platform that powers broadcasters, publishers, and brands to create successful content and scale audiences faster. We provide the most complete picture of what video consumers watch and enable companies to grow digital audiences and sell brand integrations to win in the ever evolving world of video. Tubular’s software tracks over 4 Billion videos, 1 Trillion Views, 10 Million influencers, 90K brands, 40K media, and 48 Billion sponsored video views. In total, that’s over 350 Million more videos analyzed per month than our closest competitor. We know it’s not just about data, it’s about insights, and that’s why we’re trusted by 7 of the top 10 global media companies, who make strategic decisions every day based on Tubular software.

Clique

Series A in 2014
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.

Storehouse

Seed Round in 2014
Storehouse is a multimedia story-sharing platform that enables users to create and share narratives through photos, videos, and text. The application is designed to facilitate storytelling by allowing individuals to combine various media elements, making it easier to express ideas and experiences. Recognized for its innovative design and user experience, Storehouse received the TechCrunch 2015 Crunchie for Best Mobile App and the Apple Design Award in 2014. The platform aims to enrich personal storytelling by providing tools that encourage creativity and engagement.

Brit +

Series A in 2013
Brit + Co is a digital media company founded in 2011 by Brit Morin, catering to women with a creative spirit. It inspires, educates, and entertains its audience through engaging content, reaching over 125 million users online and across various platforms. The company produces over 100 pieces of content daily, including videos that have garnered tens of millions of views. Brit + Co extends its reach beyond digital platforms, offering offline experiences and a free app to further engage its community.

Refinery29

Series B in 2013
Refinery29 Inc. is a digital media and entertainment company founded in 2005 and headquartered in New York City, with additional operations in Los Angeles, London, and Berlin. The company focuses on providing feminocentric content across various lifestyle categories, including fashion, beauty, health, entertainment, and finance. Through a combination of engaging articles, original video programming, and shareable content, Refinery29 aims to inspire and empower women to lead independent, stylish, and informed lives. The platform not only informs its audience about current trends but also offers apparel and accessories, making it a comprehensive resource for women seeking to navigate modern life.

Tubular Labs

Series A in 2012
Tubular is the leading global video measurement and analytics platform that powers broadcasters, publishers, and brands to create successful content and scale audiences faster. We provide the most complete picture of what video consumers watch and enable companies to grow digital audiences and sell brand integrations to win in the ever evolving world of video. Tubular’s software tracks over 4 Billion videos, 1 Trillion Views, 10 Million influencers, 90K brands, 40K media, and 48 Billion sponsored video views. In total, that’s over 350 Million more videos analyzed per month than our closest competitor. We know it’s not just about data, it’s about insights, and that’s why we’re trusted by 7 of the top 10 global media companies, who make strategic decisions every day based on Tubular software.

Bluefin Labs

Series B in 2012
Bluefin Labs is a social TV analytics company that specializes in connecting social media commentary to television shows and commercials. Founded in 2008 and based in Cambridge, MA, with an additional office in New York, NY, the company leverages technology and professional services to provide brand advertisers, advertising agencies, and TV networks with insights drawn from extensive data analysis. This approach allows clients to understand audience engagement and sentiment related to their broadcasts. Grounded in 15 years of cognitive science and machine learning research from the MIT Media Lab, Bluefin Labs was acquired by Twitter in 2013.

Fullscreen

Seed Round in 2011
Fullscreen Media is a media company based in Culver City, California, that specializes in social-first entertainment experiences. Founded in 2011, Fullscreen provides technology and services that facilitate the creation and sharing of video content, catering to a connected generation. Its offerings include marketing services designed to help companies engage and monetize their social audiences, as well as creative strategies that enhance brand awareness. Additionally, Fullscreen provides merchandise for men, women, and children, along with various accessories available online. The company operates as a subsidiary of Otter Media, focusing on empowering artists, creators, brands, and agencies to effectively connect with and entertain their audiences.

Spanfeller Media Group

Series B in 2011
Spanfeller Media Group, Inc. is a New York-based company that owns and operates several content platforms, including The Daily Meal, a site dedicated to food-related content, and The Active Times, which focuses on sports and fitness. Founded in 2010, the company specializes in content creation, digital aggregation, curation, and customer acquisition, aiming to enhance the value of premium content through innovative strategies. Spanfeller Media Group also generates online advertising revenue and seeks to expand its portfolio by launching additional websites targeting underserved vertical content areas. As of 2016, it operates as a subsidiary of tronc, Inc.

Spanfeller Media Group

Series A in 2010
Spanfeller Media Group, Inc. is a New York-based company that owns and operates several content platforms, including The Daily Meal, a site dedicated to food-related content, and The Active Times, which focuses on sports and fitness. Founded in 2010, the company specializes in content creation, digital aggregation, curation, and customer acquisition, aiming to enhance the value of premium content through innovative strategies. Spanfeller Media Group also generates online advertising revenue and seeks to expand its portfolio by launching additional websites targeting underserved vertical content areas. As of 2016, it operates as a subsidiary of tronc, Inc.

Bluefin Labs

Seed Round in 2009
Bluefin Labs is a social TV analytics company that specializes in connecting social media commentary to television shows and commercials. Founded in 2008 and based in Cambridge, MA, with an additional office in New York, NY, the company leverages technology and professional services to provide brand advertisers, advertising agencies, and TV networks with insights drawn from extensive data analysis. This approach allows clients to understand audience engagement and sentiment related to their broadcasts. Grounded in 15 years of cognitive science and machine learning research from the MIT Media Lab, Bluefin Labs was acquired by Twitter in 2013.
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