Pendulum Holdings
Acquisition in 2024
Pendulum Holdings, established in 2019 by D'Rita and Robbie Robinson, operates as a strategic investment and advisory platform based in Beverly Hills, California. The firm focuses on supporting businesses led by founders and leaders of color through its two primary branches: Pendulum Opportunities, which invests in early-stage momentum-building companies, and Pendulum Partners, which offers strategic advisory services. By aligning its investment strategy with the evolving expectations of values-driven consumers, Pendulum aims to accelerate opportunity and value creation for its portfolio companies. As a registered investment adviser, Pendulum Holdings is dedicated to reimagining the landscape of entrepreneurship and investment.
Rebelstork
Series A in 2024
Rebelstork operates an online marketplace in Canada and the United States that enables the buying and selling of overstock, open box, and quality used baby gear, as well as related baby care products. Founded in 2018 and headquartered in Toronto, the company uses an AI-powered resale pricing algorithm and aims to promote a circular economy by enabling brands and retailers to participate in offering affordable, trusted gear while reducing waste for the next generation. The platform targets parents seeking reduced-price, high-quality options and supports sustainability by facilitating reuse and responsible consumption.
The Long Drink Company
Venture Round in 2024
The Long Drink Company, founded to bring a modern twist to Finland's traditional long drink, produces a variety of refreshing alcoholic beverages that combine flavors of citrus soda with a liquor kick. The brand emerged in response to Finland's post-World War II need for a welcoming drink for international visitors during the 1952 Summer Games. Launched in the U.S. in 2018, The Finnish Long Drink quickly gained popularity, recognized as the World's Fastest Growing Spirits Brand by The Spirits Business in 2023. The company's offerings include options that are natural, zero sugar, strong, and flavored, catering to diverse consumer preferences. With its products available in over 50,000 locations across the United States and Canada, The Long Drink Company successfully bridges cultural and generational gaps, providing a memorable beverage experience for social occasions such as sports events and festivals. The brand has also achieved notable recognition, including a Gold Medal at the 2019 New York International Spirits Competition.
K Health
Venture Round in 2023
K Health is a data-driven digital primary care company offering an AI-powered platform for personalized health management. It aggregates user data to build predictive models, enabling individuals to learn about their health by comparing themselves with others who share similar characteristics, and it provides a free symptom tracker. The platform supports remote care, including doctor consultations for well below a copay, and maintains users' medical history to deliver clinical data insights. Founded in 2016 as Kang Health and renamed K Health in 2018, the company is based in New York with an additional office in Israel. Its goal is to connect health data to enable accessible, data-informed primary care.
WuKong Education
Series B in 2023
WuKong Education is a prominent provider of online education aimed at children living abroad. The company focuses on making Chinese language learning accessible, while also offering courses in Math, English reading, and writing. Its platform combines live online classes with interactive and self-paced learning options, creating an engaging educational experience that can be accessed at any time and from any location. WuKong Education develops a dedicated curriculum featuring original courses specifically designed to facilitate progressive learning for children.
Asaren
Venture Round in 2023
Asaren manages the mental health needs of their blue-chip clients' employees, with industries ranging from banking, energy, retail, and many others. They provide triage assessment, DNA testing, and online consultation with medical professionals.
Spatial Labs
Seed Round in 2023
Spatial Labs is a technology infrastructure company focused on bridging the digital and physical worlds to enhance everyday life. The company develops innovative products and services that enable users to create engaging experiences that promote joy and self-expression. By leveraging technology, Spatial Labs aims to empower individuals to shape their environments and connect with brands in novel ways, particularly targeting younger demographics. The firm collaborates with various notable brands, including Adidas x Ivy Park and IKEA, to create immersive experiences that provide valuable consumer insights and unlock new revenue models. Committed to sustainable innovation and cultural impact, Spatial Labs is dedicated to making technology a seamless extension of human experience.
Partake Foods
Series B in 2022
Partake Foods, Inc. is a food company that specializes in the production and sale of allergy-friendly cookies. Founded in 2016 and headquartered in Jersey City, New Jersey, the company offers a diverse range of products, including nut-free, gluten-free, and vegan cookies. Its offerings feature various flavors such as sprouted grain chocolate chip, double chocolate chip, sweet potato millet, carrot oat, and birthday cake mini cookies. Partake Foods is committed to providing non-genetically modified and kosher options, catering to health-conscious consumers and families seeking safe snack alternatives. The company's products are available for purchase online, emphasizing accessibility for customers looking for healthy, allergen-free snacks.
Stellar Pizza
Series A in 2022
Stellar Pizza is a pizza company that operates a fleet of automated, mobile restaurants designed to deliver fresh pizza quickly and efficiently. Founded in 2019 by Benson Tsai in Los Angeles, California, Stellar Pizza utilizes robotic technology to prepare touch-free pizzas from start to finish in under five minutes. This innovative approach allows the company to serve customers their favorite food on the streets, ensuring that they receive hot and freshly made pizzas with minimal waiting time. Through its mobile pizza trucks, Stellar Pizza aims to enhance the delivery experience of this popular cuisine.
Altro (fka Perch)
Series A in 2022
Altro, formerly known as Perch, is a financial technology company founded in 2019 and headquartered in Los Angeles, California. The company has developed a platform that enables users to enhance their credit scores by utilizing their recurring expenses, such as bills and subscriptions, as part of their credit history. Through its free app, Altro allows users to link these payments, helping them to recognize and leverage previously uncounted financial activities to improve their credit standing. Altro aims to empower individuals by making every payment contribute to their financial growth and creditworthiness.
Madison Reed
Venture Round in 2022
Madison Reed, Inc. is a beauty company based in San Francisco, California, that specializes in manufacturing hair care products, including permanent hair colors, root touch-up products, and color reviving glosses. The company employs a proprietary ammonia-free formula and uses technology to provide salon-quality hair color at home for an affordable price. Madison Reed also offers a range of hair care accessories and tools, such as color bowls, brushes, and professional color kits. In addition to its extensive online product offerings, the company operates hair color salons in California and provides franchising opportunities. Founded in 2013, Madison Reed is committed to creating hair coloring formulations that are free from harsh ingredients like ammonia and parabens, incorporating beneficial nutrients such as keratin and argan oil to cater to individual customer needs.
Unblocked Brands
Seed Round in 2022
Unblocked Brands, founded in 2021 and based in Los Angeles, California, is an entertainment platform that aims to reshape the future of music and entertainment through digital innovation. The company specializes in creating customized music collectibles in the form of non-fungible tokens (NFTs). By leveraging its platform, Unblocked empowers music artists and their fans to connect in new ways, fostering community engagement and delivering unique experiences. Through this approach, the company seeks to transform the traditional NFT landscape, providing opportunities for deeper interaction between artists and their audiences.
Savage X Fenty
Series C in 2022
Savage X Fenty is a lingerie brand founded by music and fashion icon Robyn Rihanna Fenty, dedicated to celebrating fearlessness and confidence. The company offers a diverse range of lingerie, nightwear, and underwear designed to embrace inclusivity across all sizes, skin tones, and ages, including specific offerings for pregnant women and drag queens. By providing an extensive assortment of products at accessible price points, Savage X Fenty aims to redefine the lingerie marketplace and empower individuals to look and feel their best. The brand has garnered attention for its innovative approach and commitment to diversity, positioning itself as a leader in the fashion industry.
Founded in 2016, Andie is a New York-based online retailer specializing in women's swimwear. It offers a range of swimsuits, including one-piece and two-piece styles, along with accessories and gift cards. The company operates as a direct-to-consumer brand, providing high-design, luxurious swimwear at accessible prices.
Maker Wine Company
Seed Round in 2021
Founded in 2019, Maker Wine Company specializes in producing and distributing premium canned wines. It offers sustainable, low-intervention wines from independent wineries, catering to millennial wine drinkers seeking vegan-friendly and keto-friendly options.
Setter is a smart contract wallet that invites mainstream users into the fold and bridges the gap between web2-to-web3 commerce with ease.
Babylist is a leading online marketplace specializing in baby products. It uses proprietary data and unbiased editorial advice to recommend tried-and-tested products to new parents. Babylist registries facilitate shopping support from friends and family, serving over 8 million people annually.
Spatial Labs
Pre Seed Round in 2021
Spatial Labs is a technology infrastructure company focused on bridging the digital and physical worlds to enhance everyday life. The company develops innovative products and services that enable users to create engaging experiences that promote joy and self-expression. By leveraging technology, Spatial Labs aims to empower individuals to shape their environments and connect with brands in novel ways, particularly targeting younger demographics. The firm collaborates with various notable brands, including Adidas x Ivy Park and IKEA, to create immersive experiences that provide valuable consumer insights and unlock new revenue models. Committed to sustainable innovation and cultural impact, Spatial Labs is dedicated to making technology a seamless extension of human experience.
Hungry is a Washington D.C.-based company that operates a food catering and delivery marketplace. Founded by Eman Pahlavani, Shy Pahlevani, and Jeff Grass, Hungry connects independent chefs with businesses seeking high-quality catered meals. The platform offers a variety of prepared meals for different occasions, allowing businesses to order office lunches from a network of local chefs with curated menus. Hungry is committed to community improvement through initiatives like the ‘Fight Against Hunger’ program, which donates one meal to those in need for every two purchased, and the ‘WeRecycle’ program, which promotes environmental waste reduction by offering biodegradable plates and cutlery. The company has operations in several major U.S. cities, including Philadelphia, Atlanta, Boston, and New York City, with plans to expand its footprint to 23 cities by the end of 2021.
MERIT Beauty
Series A in 2021
MERIT Beauty is a cosmetic brand company that offers luxury skincare products. The company was founded in 2021 by Katherine Power and is headquartered in Los Angeles, California, United States.
Misha's Kind Foods
Seed Round in 2021
Misha's Kind Foods is a plant-based food brand specializing in non-dairy spreadable cheese made from a base of cashew and almond milk. The company's products are crafted using locally sourced fresh herbs, vegetables, and spices, ensuring a flavorful experience without the use of vegetable oils, soy, fillers, starches, or nutritional yeast. All offerings are vegan, lactose-free, gluten-free, paleo, keto, and kosher pareve, catering to individuals with dietary restrictions or those seeking healthier alternatives to traditional dairy products. Misha's Kind Foods is committed to providing accessible and enjoyable dairy-free options for a diverse consumer base.
Wyze Labs
Series B in 2021
Wyze Labs, Inc. is a technology company based in Kirkland, Washington, founded in 2017, that specializes in smart home devices. The company is known for its flagship product, the WyzeCam, which enables users to stay connected with their families through features such as live streaming, motion and sound detection, night vision, and two-way audio. Wyze Labs focuses on making quality smart home technology accessible and affordable by collaborating with innovative manufacturers. Its products are designed to be user-friendly and compatible with popular voice assistants like Alexa and Google Assistant. The company primarily sells its products online, emphasizing high-quality features at competitive prices.
Founded in 2013 by Drexel University students Yakir Gola and Rafael Ilishayev, Gopuff is a pioneering instant commerce platform that delivers essential products directly to consumers' doorsteps. Its extensive product range includes over-the-counter medicine, baby food, cleaning supplies, snacks, beverages, and select alcoholic drinks, ensuring customers can satisfy their needs and cravings promptly.
Avaline LTD. is an organic wine label based in Burbank, California, founded in 2019. The company specializes in producing and distributing clean wines, offering a variety of options including white and rosé flavors. Avaline focuses on creating wines that are made from organic grapes and free from synthetic additives, ensuring that all products are plant-based and devoid of unwanted extras such as isinglass or eggs. This commitment to quality allows consumers to enjoy unadulterated and sugar-free wines, appealing to those seeking healthier beverage choices.
Ledger is a prominent company specializing in security and infrastructure solutions for cryptocurrencies and blockchain applications, established in 2014 and headquartered in Paris, France. The company has become a leader in the market with over one million hardware security devices sold across more than 165 countries. Its flagship products, including the Ledger Nano S and Ledger Nano X, are designed for secure management of cryptocurrencies, featuring built-in displays and connectivity options for ease of use. For enterprises, Ledger offers Ledger Vault, a fully managed SaaS solution that safeguards substantial amounts of multiple cryptocurrencies while addressing physical and IT security threats. Additionally, Ledger is actively engaged in the industrial Internet of Things (IoT) sector, utilizing its secure hardware technology to connect sensors and machines to blockchain-based assets. The company also operates a production facility in Vierzon, France, and maintains offices in San Francisco.
Misha's Kind Foods
Venture Round in 2021
Misha's Kind Foods is a plant-based food brand specializing in non-dairy spreadable cheese made from a base of cashew and almond milk. The company's products are crafted using locally sourced fresh herbs, vegetables, and spices, ensuring a flavorful experience without the use of vegetable oils, soy, fillers, starches, or nutritional yeast. All offerings are vegan, lactose-free, gluten-free, paleo, keto, and kosher pareve, catering to individuals with dietary restrictions or those seeking healthier alternatives to traditional dairy products. Misha's Kind Foods is committed to providing accessible and enjoyable dairy-free options for a diverse consumer base.
Bitski is a developer-focused platform designed to facilitate the creation, sale, and purchase of non-fungible tokens (NFTs) for creators, brands, and platforms. It connects communities through ownable digital content, making blockchain technology accessible to mainstream brands and celebrities. The company offers a decentralized wallet system that allows users to access their digital assets from any browser or device, ensuring security through a username and a resettable password. By simplifying the process of engaging with blockchain, Bitski aims to enhance the user experience in the growing NFT market.
LIT Method
Venture Round in 2021
LIT Method develops a digital workout platform that makes fitness accessible through programs that blend personal training, physical therapy, and injury prevention. The approach delivers low-impact strength training to build strength, enhance mobility, and correct muscle imbalances. The company offers an integrated suite of products, including an all-in-one machine that combines water rowing, Pilates reformer, and resistance-band training, along with digital memberships and showroom studio experiences.
Savage X Fenty
Series B in 2021
Savage X Fenty is a lingerie brand founded by music and fashion icon Robyn Rihanna Fenty, dedicated to celebrating fearlessness and confidence. The company offers a diverse range of lingerie, nightwear, and underwear designed to embrace inclusivity across all sizes, skin tones, and ages, including specific offerings for pregnant women and drag queens. By providing an extensive assortment of products at accessible price points, Savage X Fenty aims to redefine the lingerie marketplace and empower individuals to look and feel their best. The brand has garnered attention for its innovative approach and commitment to diversity, positioning itself as a leader in the fashion industry.
K Health is a data-driven digital primary care company offering an AI-powered platform for personalized health management. It aggregates user data to build predictive models, enabling individuals to learn about their health by comparing themselves with others who share similar characteristics, and it provides a free symptom tracker. The platform supports remote care, including doctor consultations for well below a copay, and maintains users' medical history to deliver clinical data insights. Founded in 2016 as Kang Health and renamed K Health in 2018, the company is based in New York with an additional office in Israel. Its goal is to connect health data to enable accessible, data-informed primary care.
Partake Foods
Series A in 2021
Partake Foods, Inc. is a food company that specializes in the production and sale of allergy-friendly cookies. Founded in 2016 and headquartered in Jersey City, New Jersey, the company offers a diverse range of products, including nut-free, gluten-free, and vegan cookies. Its offerings feature various flavors such as sprouted grain chocolate chip, double chocolate chip, sweet potato millet, carrot oat, and birthday cake mini cookies. Partake Foods is committed to providing non-genetically modified and kosher options, catering to health-conscious consumers and families seeking safe snack alternatives. The company's products are available for purchase online, emphasizing accessibility for customers looking for healthy, allergen-free snacks.
Altro (fka Perch)
Seed Round in 2020
Altro, formerly known as Perch, is a financial technology company founded in 2019 and headquartered in Los Angeles, California. The company has developed a platform that enables users to enhance their credit scores by utilizing their recurring expenses, such as bills and subscriptions, as part of their credit history. Through its free app, Altro allows users to link these payments, helping them to recognize and leverage previously uncounted financial activities to improve their credit standing. Altro aims to empower individuals by making every payment contribute to their financial growth and creditworthiness.
Fabletics
Series D in 2020
JustFab Inc. Co-CEOs, Don Ressler and Adam Goldenberg, launched Fabletics with Kate Hudson after they saw a gap in the activewear marketplace: there were plenty of luxury brands, but none that offered stylish and high quality gear at an accessible price point. These three unstoppable innovators joined forces to create the Fabletics brand in 2013. The parent company is TechStyle, Inc.
K Health is a data-driven digital primary care company offering an AI-powered platform for personalized health management. It aggregates user data to build predictive models, enabling individuals to learn about their health by comparing themselves with others who share similar characteristics, and it provides a free symptom tracker. The platform supports remote care, including doctor consultations for well below a copay, and maintains users' medical history to deliver clinical data insights. Founded in 2016 as Kang Health and renamed K Health in 2018, the company is based in New York with an additional office in Israel. Its goal is to connect health data to enable accessible, data-informed primary care.
Mate.Bike
Series A in 2020
Mate.Bike is a Copenhagen-based startup founded in 2016 by siblings Christian Adel Michael and Julie Kronstrøm Carton, specializing in the production of electric bicycles designed to address traffic congestion, climate change, and health concerns. The company offers portable and foldable electric bicycles that are easy to charge, either directly from the bike or by removing the Lithium-Ion battery. Each bicycle is equipped with an integrated USB charging port, allowing users to charge their devices on the go. Mate.Bike focuses on providing a customizable and environmentally friendly mode of transportation at an affordable price, ensuring accessibility and convenience for its customers.
Wyze Labs
Series A in 2020
Wyze Labs, Inc. is a technology company based in Kirkland, Washington, founded in 2017, that specializes in smart home devices. The company is known for its flagship product, the WyzeCam, which enables users to stay connected with their families through features such as live streaming, motion and sound detection, night vision, and two-way audio. Wyze Labs focuses on making quality smart home technology accessible and affordable by collaborating with innovative manufacturers. Its products are designed to be user-friendly and compatible with popular voice assistants like Alexa and Google Assistant. The company primarily sells its products online, emphasizing high-quality features at competitive prices.
Our Place
Series A in 2020
Our Place is a company focused on enhancing the experience of home cooking by designing cookware and dinnerware that simplify meal preparation. Their product line includes frying pans, side bowls, drinking glasses, and main plates, all inspired by contemporary multi-ethnic kitchen traditions. The company aims to foster connections among people through shared meals, celebrating diverse cultures and honoring culinary traditions. By creating functional and aesthetically pleasing kitchenware, Our Place encourages the joy of cooking and dining together, making family dinners a more enjoyable experience.
Factor is a subscription-based meal delivery service that specializes in providing dietitian-designed, chef-crafted prepared meals. Founded in 2013 in Batavia, Illinois, the company focuses on health and wellness by offering a rotating menu of fresh, ready-to-eat meals for breakfast, lunch, and dinner. Their offerings include a variety of dietary preferences, such as keto, Paleo, low-carb, vegetarian, plant-based, and high-protein options, all of which can be conveniently heated in the microwave or oven. Factor emphasizes the use of fresh ingredients sourced from trusted partners, ensuring that meals are free from hormones, antibiotics, gluten, refined sugars, and GMOs. The company aims to deliver a perfect balance of nutrition and taste, enhancing the overall health and performance of its consumers.
Founded in 2015, StockX operates an online marketplace facilitating the buying and selling of limited edition sneakers. Its platform offers stock market-like visibility, enabling users to anonymously trade products, create personalized sneaker portfolios, and compare collections.
Squad
Convertible Note in 2020
Squad is a San Francisco-based company that offers a web-based platform designed to facilitate social interaction among users. The platform allows friends to connect and spend time together by enabling video and audio chats while sharing their screens. Users can showcase various content from their devices, including messages and videos from apps like TikTok, creating an immersive shared experience. Additionally, Squad features an AMA (ask me anything) function, which aggregates information from various online profiles, making it easily accessible in one central location. This blend of social engagement and information sharing positions Squad as a versatile tool for enhancing digital interactions.
Hungry is a Washington D.C.-based company that operates a food catering and delivery marketplace. Founded by Eman Pahlavani, Shy Pahlevani, and Jeff Grass, Hungry connects independent chefs with businesses seeking high-quality catered meals. The platform offers a variety of prepared meals for different occasions, allowing businesses to order office lunches from a network of local chefs with curated menus. Hungry is committed to community improvement through initiatives like the ‘Fight Against Hunger’ program, which donates one meal to those in need for every two purchased, and the ‘WeRecycle’ program, which promotes environmental waste reduction by offering biodegradable plates and cutlery. The company has operations in several major U.S. cities, including Philadelphia, Atlanta, Boston, and New York City, with plans to expand its footprint to 23 cities by the end of 2021.
Versed is a cosmetic company that offers a clean skincare brand sold through retail and direct-to-consumer channels. Founded in 2018 and based in West Hollywood, California, the brand focuses on affordable, safe skincare for women, delivering products such as serums, toners, and cleansers with clear ingredient choices and without fussy packaging, toxins, or unnecessary markups. Versed aims to provide accessible clean beauty through both traditional retailers and online platforms.
Altro (fka Perch)
Convertible Note in 2019
Altro, formerly known as Perch, is a financial technology company founded in 2019 and headquartered in Los Angeles, California. The company has developed a platform that enables users to enhance their credit scores by utilizing their recurring expenses, such as bills and subscriptions, as part of their credit history. Through its free app, Altro allows users to link these payments, helping them to recognize and leverage previously uncounted financial activities to improve their credit standing. Altro aims to empower individuals by making every payment contribute to their financial growth and creditworthiness.
Wheels is a company that operates a shared electric mobility platform aimed at transforming dockless transportation. The platform features hybrid electric vehicles known for their sleek design and functionality, including swappable parts and batteries. It also incorporates real-time dynamic maintenance capabilities, enhancing the user experience. Each vehicle is equipped with built-in Bluetooth speakers and a charging point for smartphones, making it convenient for users to navigate urban environments. By providing low-cost, enjoyable, and comfortable e-bikes, Wheels connects users to a more efficient mode of transportation within cities.
Founded in 2013, Hipcamp is a platform that connects users with private land owners for camping and outdoor recreation. It offers a marketplace where people can discover, book, and list campsites on both private and public lands, creating new revenue streams for landowners while promoting conservation efforts.
Savage X Fenty
Series A in 2019
Savage X Fenty is a lingerie brand founded by music and fashion icon Robyn Rihanna Fenty, dedicated to celebrating fearlessness and confidence. The company offers a diverse range of lingerie, nightwear, and underwear designed to embrace inclusivity across all sizes, skin tones, and ages, including specific offerings for pregnant women and drag queens. By providing an extensive assortment of products at accessible price points, Savage X Fenty aims to redefine the lingerie marketplace and empower individuals to look and feel their best. The brand has garnered attention for its innovative approach and commitment to diversity, positioning itself as a leader in the fashion industry.
Partake Foods
Seed Round in 2019
Partake Foods, Inc. is a food company that specializes in the production and sale of allergy-friendly cookies. Founded in 2016 and headquartered in Jersey City, New Jersey, the company offers a diverse range of products, including nut-free, gluten-free, and vegan cookies. Its offerings feature various flavors such as sprouted grain chocolate chip, double chocolate chip, sweet potato millet, carrot oat, and birthday cake mini cookies. Partake Foods is committed to providing non-genetically modified and kosher options, catering to health-conscious consumers and families seeking safe snack alternatives. The company's products are available for purchase online, emphasizing accessibility for customers looking for healthy, allergen-free snacks.
Hungry is a Washington D.C.-based company that operates a food catering and delivery marketplace. Founded by Eman Pahlavani, Shy Pahlevani, and Jeff Grass, Hungry connects independent chefs with businesses seeking high-quality catered meals. The platform offers a variety of prepared meals for different occasions, allowing businesses to order office lunches from a network of local chefs with curated menus. Hungry is committed to community improvement through initiatives like the ‘Fight Against Hunger’ program, which donates one meal to those in need for every two purchased, and the ‘WeRecycle’ program, which promotes environmental waste reduction by offering biodegradable plates and cutlery. The company has operations in several major U.S. cities, including Philadelphia, Atlanta, Boston, and New York City, with plans to expand its footprint to 23 cities by the end of 2021.
Founded in 2017, SparkCharge specializes in manufacturing portable, fast-charging stations for electric vehicles. Its modular design allows for easy mobility and convenience, enabling vehicle owners to charge their cars on the go without relying on wired infrastructure or gas-polluting generators.