Marcy Venture Partners
Marcy Venture Partners is a San Francisco–based venture capital firm founded by Shawn Carter (Jay-Z), Jay Brown and Larry Marcus. It provides strategic capital to early and growth stage consumer businesses that create and move culture, with a focus on brands and products that deliver high customer joy and measurable social impact. The firm targets consumer products and services, e-commerce, and technology-enabled sectors across North America, including micro-mobility, robotics, drones, virtual reality, mobile commerce, and fintech. MVP seeks management teams with a clear vision, purpose, and executional excellence, and typically leads or co-invest to accelerate growth through meaningful brand value, strong metrics, and catalysts for scale. The approach emphasizes sustainability, inclusivity, accessibility, empowerment, health and wellness, and other positive outcomes as part of its investment criteria.
Top Sectors
Top Regions
https://crunchbase.com/organization/***
https://linkedin.com/company/***
https://signal.nfx.com/firms/***
Past deals in Beer
The Long Drink Company
Venture Round in 2024
The Long Drink Company, founded to bring a modern twist to Finland's traditional long drink, produces a variety of refreshing alcoholic beverages that combine flavors of citrus soda with a liquor kick. The brand emerged in response to Finland's post-World War II need for a welcoming drink for international visitors during the 1952 Summer Games. Launched in the U.S. in 2018, The Finnish Long Drink quickly gained popularity, recognized as the World's Fastest Growing Spirits Brand by The Spirits Business in 2023. The company's offerings include options that are natural, zero sugar, strong, and flavored, catering to diverse consumer preferences. With its products available in over 50,000 locations across the United States and Canada, The Long Drink Company successfully bridges cultural and generational gaps, providing a memorable beverage experience for social occasions such as sports events and festivals. The brand has also achieved notable recognition, including a Gold Medal at the 2019 New York International Spirits Competition.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.