Merida Capital Holdings

Merida Capital Holdings is a private equity firm established in 2016 and headquartered in Rye, New York. The firm specializes in investing in the cannabis industry, targeting key growth areas such as cultivation technologies, and products and services that support cannabis as an agricultural commodity, natural medicine, and recreational consumer product. By focusing on the evolving landscape of cannabis, Merida Capital Holdings aims to capitalize on the industry's rapid development and its integration into various sectors, including pharmaceuticals. As a Registered Investment Adviser, the firm is positioned to leverage its expertise in the cannabis market to drive significant growth.

Mitch Baruchowitz

Managing Partner

Connie DeBoever

Partner

Peter Douglas

Partner

Maxwell Gerard

Vice President

Dan Lipton

COO

Daisy Mellet

President

Justin Mullen

Partner

43 past transactions

Happy Cabbage Analytics

Venture Round in 2022
Happy Cabbage Analytics, Inc. is a company that specializes in providing a data analytics and insights platform tailored for the cannabis industry. Founded in 2019 and based in San Francisco, California, the company offers a platform called Polaris, which integrates analytics, pricing, and marketing to enhance customer engagement. By analyzing dispensary data, Happy Cabbage Analytics helps businesses gain insights into customer preferences and behaviors, enabling them to create customized marketing campaigns and improve operational efficiency. The platform also facilitates targeted messaging based on individual buying habits, allowing clients to refine their communications and loyalty marketing strategies effectively.

Phylos

Venture Round in 2022
Phylos is a crop science company focused on the advancement of hemp and cannabis through molecular genetics and computational biology. Founded in 2014 and headquartered in Portland, Oregon, Phylos conducts genomic research to develop diverse traits in cannabis, providing growers with pure, uniform, and vigorous seeds and clones. The company offers a range of tools and services designed to assist cannabis growers in understanding their genetic options, evaluating new varieties, and fostering business growth. By integrating modern scientific techniques, Phylos aims to enhance the next generation of hemp and cannabis cultivation.

Pilgrim Soul

Seed Round in 2022
Pilgrim Soul is a mission-driven cannabis brand focused on optimizing human creative performance to gain a competitive edge.

Cellibre

Series A in 2021
Cellibre is a cellular agriculture company that turns cells into specialized, sustainable factories for the manufacture of globally significant products at scale.

MainStem

Series C in 2021
MainStem, Inc. operates an online supply chain management platform specifically designed for the regulated cannabis industry. Incorporated in 2014 and based in Seattle, Washington, with an additional warehouse in Portland, Oregon, the company offers a comprehensive marketplace featuring over 10,000 products, including packaging, lighting, and nutrients. MainStem's platform connects cannabis businesses with wholesale suppliers and manufacturers, streamlining the procurement process and enhancing operational efficiency. By integrating its services with popular industry software, MainStem maximizes customer reach and simplifies supply ordering. The platform also employs predictive analytics to manage spending and track orders, ultimately helping cannabis companies save time and money on their supplies.

Brytemap

Series A in 2021
Brytemap LLC is a software development company based in Hunt Valley, Maryland, specializing in technology solutions for the cannabis industry. Founded in 2017, Brytemap offers a comprehensive SaaS platform that supports cultivation, processing, and retail operations. Key features of the software include point of sale functionality, patient loyalty programs, SMS communication, and electronic payment systems. Additionally, the platform utilizes radio frequency identification (RFID) technology to assist users in tracking and managing crops and inventory. By providing tools for compliance, reporting, promotion scheduling, and customer engagement, Brytemap aims to streamline operations for cannabis growers, dispensaries, and retailers, ultimately helping them reduce labor costs and enhance revenue.

Bast Fibre Technologies

Series A in 2021
Bast Fibre Technologies operates as a fiber engineering firm that develops IP protected enhancements for hemp, flax, and other bast fibers destined for high-value consumer product markets. The company was founded in 2016 and is headquartered in Search Results Victoria, British Columbia.

Petalfast

Series A in 2021
Petalfast Inc. is a sales and marketing agency focused on the cannabis industry, providing a range of services designed to support brand growth and market expansion. Founded in 2020, the company offers marketing strategies that encompass brand development, audience segmentation, retail strategy, and various forms of media production, including photography, video, and digital content. Additionally, Petalfast utilizes a sales accelerator that consists of multiple components, allowing clients to tailor their approach for optimal results. The company is headquartered in Middletown, Delaware, and aims to help cannabis brands enhance their sales strategies and reach broader markets through its comprehensive suite of agency services.

Anebulo Pharmaceuticals

Funding Round in 2021
Anebulo Pharmaceuticals is a clinical-stage biotechnology company focused on developing innovative treatments for individuals experiencing cannabinoid overdose and substance addiction. Its primary product candidate, ANEB-001, is designed to counteract the adverse effects of cannabinoid overdose within one hour of administration. Clinical trials have demonstrated that ANEB-001 is rapidly absorbed and well-tolerated by patients. Additionally, it has been observed to induce weight loss, an effect linked to its action as a central cannabinoid receptor type 1 antagonist. The company aims to address the wide range of symptoms associated with cannabinoid overdose, which can include profound sedation, anxiety, panic, and psychosis with hallucinations.

SōRSE Technology

Convertible Note in 2021
SōRSE Technology specializes in water-soluble emulsion technology designed to infuse food, beverages, and nutraceuticals with CBD, THC, and terpenes. With a team possessing over 150 years of collective experience in product development, SōRSE employs more than 30 professionals focused on research and development, quality assurance, and operations. The company's proprietary emulsification process creates stable and homogeneous emulsions, facilitating seamless integration into various production processes. This ensures that consumers receive a consistent, stable, and safe cannabis experience. SōRSE Technology supports its clients throughout the entire production journey, from initial concept development to market launch.

LEAF

Convertible Note in 2021
LEAF is a smart home appliance that lets users grow their own medicinal plants, food, and herbs from the comfort and convenience of their own homes. Designed to automate the time-consuming and tedious process of growing high-quality plants, LEAF controls the grow environment, nutrients, lighting, pH, and connects to your smartphone to let you control all aspects of the home growing process remotely.

SLANG Worldwide

Post in 2021
SLANG Worldwide is a consumer-packaged-goods company that owns, licenses, and markets cannabis brands, serving the flower, concentrates, edibles, and beverage categories. The company was founded in 2017 and is based in Toronto, Ontario.

Canadian Rockies Hemp

Series A in 2020
Canadian Rockies Hemp Corporation offers hemp processing, processed hemp fiber, and biomaterials for industrial uses. Their hemp fiber decorticator facility is capable of processing canadian hemp for fiber, dust, and products, enabling farmers to add hemp.

Lowell Herb

Funding Round in 2020
Lowell Herb Co. is a cannabis company based in Los Angeles, California, that specializes in the cultivation and production of cannabis pre-rolls known as Lowell Smokes for both recreational and medicinal use. Founded in 1909, the company has a long history of cannabis cultivation, initially growing Indian Hemp on its farm along the central coast of California. Lowell Herb Co. is recognized for its sophisticated packaging and high-quality products, which have helped elevate the perception of cannabis consumption.

Rev Genomics

Funding Round in 2020
Rev Genomics is a big data company operating in the plant biotechnology space. It provides plant breeders, growers, and retailers with novel molecular and morphological phenotypes to differentiate themselves in high-value markets. Rev Genomics was founded in 2015 and is based in Oakland, California.

Vega Holdings

Pre Seed Round in 2019
Vega Holdings operates both indoor and outdoor facilities that produce the lucrative cannabidiol.

Higher Learning Institutions

Funding Round in 2019
Higher Learning Institutions play a crucial role in workforce development by offering career training, internships, and job placement services to students, particularly those from underserved communities. They focus on providing accessible education to the unemployed and underemployed, with specialized programs designed to equip low-income individuals for employment in the cannabis industry. These institutions emphasize hands-on training and practical experience, often in collaboration with major universities, to deliver affordable educational certificates and job-specific skills. By offering free seminars and direct connections to job opportunities, they prepare students to confidently enter a rapidly growing sector, thereby promoting economic empowerment and professional growth.

Henry's Original

Series B in 2019
Henry's Originals is a producer of handcrafted cannabis products from family-run farms in Mendocino County. Since launching in mid-2017, Henry’s Original has been featured in the Los Angeles Times, Mashable, SF Gate, Men’s Journal, LA Weekly, and Metro.

tökr

Seed Round in 2019
tökr believes that shopping for cannabis should be simple. Based in Venice, California, tökr uses data-driven technology to build connections between consumers and brands. It allows consumers to design a cannabis experience that is customized to fit their lifestyle while providing brands with an efficient tool to market products, drive traffic, and increase sales. tökr prides itself on bringing a modern tech solution to the cannabis space and is redefining how people shop within the industry.

MediaJel

Seed Round in 2019
MediaJel, Inc. is a digital marketing platform specializing in the cannabis, CBD, and alcohol sectors. Founded in 2017 and headquartered in Walnut Creek, California, the company offers a comprehensive range of services, including mobile advertising, data science, brand marketing, and creative production. MediaJel's innovative software platform supports regulated programmatic advertising, search engine optimization, and web services, enabling brands, dispensaries, and delivery services to effectively engage their target consumers. With a focus on compliance, the company provides data management and software-as-a-service solutions that facilitate brand-safe relationships throughout the digital buyer's journey. By leveraging its capabilities in mobile strategy and real-time campaign optimization, MediaJel aims to create a fair and accessible digital marketing landscape for its clients.

Henry's Original

Funding Round in 2019
Henry's Originals is a producer of handcrafted cannabis products from family-run farms in Mendocino County. Since launching in mid-2017, Henry’s Original has been featured in the Los Angeles Times, Mashable, SF Gate, Men’s Journal, LA Weekly, and Metro.

Vertical Companies

Series A in 2019
Vertical Companies introduces an entirely new perspective on the global cannabis market. Vertical is one of the first and largest vertically integrated companies in the legal medical cannabis industry. They have operations in AZ, CA and KY, combined with strategic partnerships in OH, and additional plans for expansion to other states, which position us to take advantage of the legalization and normalization of cannabis globally. Vertical is led by an executive team of entrepreneurs and business leaders from the alcohol beverage, agriculture, CPG, distribution, entertainment, food, healthcare and medical industries. Vertical’s operations include planning, permitting, development and operation of cultivation, extraction, manufacturing and distribution. They have world class capabilities in product development, co-packing, branding, marketing, distribution and legal compliance.

Simplifya

Series C in 2018
Simplifya, LLC is a Denver-based company that offers a cloud-based Software-as-a-Service application designed to assist cannabis businesses in maintaining legal compliance. Founded in 2015, its platform enables users to verify and monitor license operations in accordance with state and local regulations, assess their compliance health, and manage multiple users, locations, and licenses as their business expands. The application simplifies complex regulatory requirements into straightforward yes-or-no questions, facilitating self-audits and helping identify areas of noncompliance. Additionally, Simplifya provides support to cannabis businesses, law firms, consultants, financial institutions, and regulatory agencies, enabling them to track compliance effectively across various facilities and license types.

Materia Medica Processing

Funding Round in 2018
Materia Medica Processing Srl is a company based in Bolzano, Italy, specializing in the processing and production of cannabis-related products. Founded in 2018, the company focuses on purifying the phytochemical profile of the hemp plant to deliver high concentrations of non-psychoactive cannabidiol (CBD) alongside terpenes, emphasizing the natural benefits of these compounds. Materia Medica employs advanced purification and analytical techniques, including high-performance liquid chromatography (HPLC) and mass spectroscopy, to ensure the quality and safety of its products. The company produces tetrahydrocannabinol-free CBD extracts, which maintain the full spectrum of terpenes, allowing for the development of branded retail products that meet specific customer requirements. In addition to product development, Materia Medica also offers comprehensive cannabis analysis services.

Canndescent

Series C in 2018
Canndescent LLC is a cannabis company based in Santa Barbara, California, specializing in the cultivation of premium cannabis flowers. The company adheres to state and local regulations, ensuring compliance in all aspects of its operations. Canndescent employs a proprietary cultivation technology that enhances the aromas and flavors of its products, focusing on quality management and deep cultivation expertise. By abandoning traditional strain names, Canndescent aims to simplify the customer experience, allowing consumers to access cannabis flowers that are produced, packaged, and distributed in a consistent manner. The company caters to both recreational and medical markets, emphasizing the transformative potential of its cannabis offerings.

Mode

Seed Round in 2018
Mode is the developer of a smart cannabis dosing device and companion application. They offer a sensible approach to cannabis consumption. They enable them to reach specific health and wellness objectives and achieve the ideal experience. They focus on analytics, data visualisation, data analysis, data science, and visualization.

Steep Hill

Venture Round in 2018
Steep Hill is the world’s leading cannabis science and technology company with significant footprints in lab testing, research and development, licensing, genetics, & remote testing. No other company brings all of these sectors into one highly synergistic whole. Steep Hill’s foundation was built on testing and analyzing medical and recreational cannabis to ensure compliance with public safety standards. In 2008, Steep Hill opened the first commercial cannabis lab in the United States and has been on the cutting edge since its inception. Steep Hill is currently expanding throughout the United States and worldwide. With the goal of helping the rest of the world adopt “best practices” in cannabis testing, we also provide expert consulting services to legislators and regulators in many countries, states and municipalities around the world. Steep Hill: “Leading the Science of Cannabis. Globally℠.” Steep Hill is in Alaska, Arkansas, California, Hawaii, Maryland, Nevada, New Mexico, Oregon, Pennsylvania, Washington, and Washington DC, Canada, France, Germany, Italy, Mexico, Spain, Switzerland, United Kingdom and more to come.

Vireo Growth

Funding Round in 2018
Vireo Growth is a cannabis company focused on providing safe access to high-quality products while delivering value to its customers. The company is committed to supporting local communities through active involvement and restorative justice initiatives. Currently, Vireo Growth is transitioning to a more customer-centric approach across its various business lines, which include manufacturing, wholesale, retail, and cultivation. This shift aims to enhance the overall consumer experience while maintaining a strong commitment to community engagement.

Emerald Scientific

Convertible Note in 2018
Emerald Scientific, LLC is a distributor of scientific equipment and supplies tailored for the cannabis and hemp industries. Based in San Luis Obispo, California, the company offers a comprehensive range of laboratory tools, including cleaning and filtration tools, pipettes, storage containers, syringes, and various types of vials. Their equipment lineup features air samplers, balances, centrifuges, microscopes, and ovens, among others. Additionally, Emerald Scientific supplies a variety of chemicals, such as acids, buffers, and phytochemicals. The company also provides cannabis analysis, testing, production, and extraction services, including a biannual proficiency test known as the Emerald Test, which helps analytical laboratories meet state requirements. Founded in 2012, Emerald Scientific caters to the needs of testing labs, extraction facilities, genetics and seed companies, and research laboratories.

MainStem

Series B in 2018
MainStem, Inc. operates an online supply chain management platform specifically designed for the regulated cannabis industry. Incorporated in 2014 and based in Seattle, Washington, with an additional warehouse in Portland, Oregon, the company offers a comprehensive marketplace featuring over 10,000 products, including packaging, lighting, and nutrients. MainStem's platform connects cannabis businesses with wholesale suppliers and manufacturers, streamlining the procurement process and enhancing operational efficiency. By integrating its services with popular industry software, MainStem maximizes customer reach and simplifies supply ordering. The platform also employs predictive analytics to manage spending and track orders, ultimately helping cannabis companies save time and money on their supplies.

VividGro

Venture Round in 2018
VividGro is a leading horticultural LED division of Lighting Science Group, specializing in agricultural technology solutions for both consumer and commercial applications. The company designs and manufactures advanced LED lighting products that enhance plant growth in controlled environments, including innovative systems for the international space station. By leveraging cutting-edge hardware and software, VividGro aims to improve the profitability of growers by lowering operational costs, increasing efficiencies and yields, and reducing cycle times. Its products are particularly beneficial for the indoor horticultural and cannabis industries, enabling growers to achieve optimal results while minimizing expenses.

Simplifya

Series B in 2018
Simplifya, LLC is a Denver-based company that offers a cloud-based Software-as-a-Service application designed to assist cannabis businesses in maintaining legal compliance. Founded in 2015, its platform enables users to verify and monitor license operations in accordance with state and local regulations, assess their compliance health, and manage multiple users, locations, and licenses as their business expands. The application simplifies complex regulatory requirements into straightforward yes-or-no questions, facilitating self-audits and helping identify areas of noncompliance. Additionally, Simplifya provides support to cannabis businesses, law firms, consultants, financial institutions, and regulatory agencies, enabling them to track compliance effectively across various facilities and license types.

Manna Molecular

Funding Round in 2017
Manna Molecular specializes in the development of pharmaceutical-grade, whole-plant cannabis products and extracts, focusing on their wellness properties and therapeutic benefits. The company creates a range of innovative delivery systems, including transdermal patches, serums, and lotions, designed for precise dosing and enhanced effectiveness. By utilizing advanced scientific technologies, Manna Molecular aims to provide individualized therapy through its products, allowing consumers to access high-efficacy cannabis and cannabidiol (CBD) solutions tailored to their specific needs.

Steep Hill

Seed Round in 2016
Steep Hill is the world’s leading cannabis science and technology company with significant footprints in lab testing, research and development, licensing, genetics, & remote testing. No other company brings all of these sectors into one highly synergistic whole. Steep Hill’s foundation was built on testing and analyzing medical and recreational cannabis to ensure compliance with public safety standards. In 2008, Steep Hill opened the first commercial cannabis lab in the United States and has been on the cutting edge since its inception. Steep Hill is currently expanding throughout the United States and worldwide. With the goal of helping the rest of the world adopt “best practices” in cannabis testing, we also provide expert consulting services to legislators and regulators in many countries, states and municipalities around the world. Steep Hill: “Leading the Science of Cannabis. Globally℠.” Steep Hill is in Alaska, Arkansas, California, Hawaii, Maryland, Nevada, New Mexico, Oregon, Pennsylvania, Washington, and Washington DC, Canada, France, Germany, Italy, Mexico, Spain, Switzerland, United Kingdom and more to come.

LumiGrow

Series B in 2015
LumiGrow, Inc. specializes in horticultural LED lighting solutions, providing advanced products such as LED grow lights and a smartPAR wireless control system. This technology allows users to customize lighting schedules, manage multiple growing zones, and monitor energy consumption through devices like smartphones and tablets. LumiGrow's products are designed for various commercial applications, enhancing crop yield, quality, and consistency in sectors such as floriculture, propagation, breeding, and the cultivation of leafy greens, vine crops, and cannabis. Established in 2008 and located in Emeryville, California, the company has successfully replaced traditional HID lighting with its innovative LED solutions in numerous commercial horticulture and research settings, helping customers achieve significant improvements in crop quality and operational efficiency.
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