Neodata Sistemas de Saude

Neodata Group specializes in optimizing the delivery of digital content through a range of advanced solutions for online dealers and publishers. Founded in 2004 and headquartered in Milan, Italy, with additional offices in Catania and Los Angeles, the company offers ad-serving technologies that include advanced display ads, video ad-server capabilities, mobile applications, and real-time reporting tools. Its News Publishers Solutions feature a homepage layout support system and personalized news delivery. Additionally, Neodata provides innovative recommendation tools, such as the Articles Recommendation System, which utilizes proprietary algorithms for real-time article suggestions based on semantic similarity, and Neo-TM, a text-mining engine that assesses content similarity across large text documents. The company is committed to helping clients engage their audiences effectively by leveraging audience knowledge and delivering actionable insights.

1 past transactions

NewsCurve

Acquisition in 2012
NewsCurve is a web analytics tool designed for online publishers to enhance their content performance in real-time. The platform assists publishers in maximizing the value of their content inventory and advertising revenue by providing insights into content effectiveness and author performance. By recognizing content that underperforms and promoting successful editorial pieces based on user engagement, NewsCurve enables publishers and media companies to improve their online publications. This decision support analytics platform helps identify the content, topics, and authors that resonate with audiences, ultimately driving new revenue opportunities for its clients.
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