Synthesia
Series D in 2025
Synthesia Ltd. is a London-based company that specializes in an artificial intelligence-driven video production platform. Founded in 2017, the company offers a service that transforms text into professional-quality videos featuring customizable avatars and voiceovers in over 140 languages. Its innovative video synthesis technology allows users to create high-end videos for various applications, including personalized advertising, corporate communications, e-learning, and marketing. By synchronizing lip movements with new dialogue tracks, the platform facilitates the translation of video content into different languages, thereby enhancing distribution channels. Users can quickly create, edit, and share studio-quality videos directly in their browser, utilizing fully cloneable AI video templates to streamline production and meet diverse content needs.
Beehiiv is an email newsletter platform that empowers creators to produce, monetize, and expand their newsletters. The platform enhances audience engagement and growth through advanced customization and superior analytics, allowing users to effectively scale their web and email content. Beehiiv's direct engagement model reduces reliance on cookie-based data, providing a more reliable method for publishers and advertisers to connect with their audiences. Notably, the company does not take a share of subscription revenue, offering a more lucrative financial model for creators looking to maximize their earnings.
Dandelion
Series A in 2019
Dandelion is a developer and provider of a marketing platform designed to facilitate the seamless discovery of content and commerce. The company enables sellers and service providers to utilize existing content, such as product catalogs and marketplace listings, to create effective advertisements. These ads can be deployed across social media channels, thereby enhancing marketing efforts. Dandelion's vision is to empower individuals and businesses to easily engage in marketing activities, fostering an environment where anyone can participate as a marketer in addition to being a seller.
Knotch, Inc. is an independent provider of real-time intelligence focused on digital marketing, headquartered in San Francisco, California. Established in 2012, the company addresses a key challenge faced by B2B and B2C marketers: the "missing middle" of the audience journey, which often results in guesswork and lost revenue. Knotch offers a comprehensive intelligence suite that allows brands to track the impact of their content across various stages of the audience journey. This platform provides crucial insights, metrics, and benchmarks, enabling marketing and media teams to effectively plan, measure, and optimize their content strategies across paid advertising channels. By delivering data-driven insights, Knotch helps marketers identify which content assets drive high-value actions and conversions, thereby enhancing overall marketing effectiveness.
Vizbee
Venture Round in 2018
Vizbee Inc., founded in 2014 and based in New York, operates within the technology sector. The company specializes in integrating mobile and streaming devices into a cohesive application that enhances user experience at home. Vizbee transforms traditional mobile marketing channels into direct response pathways for television viewers, facilitating a more interactive and engaging viewing experience. Additionally, the company offers a solution called Homegraph, which automatically organizes connected streaming devices, thereby unifying user acquisition and retention across different devices.
Curalate, Inc. operates an online platform that helps brands facilitate consumer discovery and purchase decisions. The platform transforms images and videos into digital storefronts across websites, social media, advertisements, and emails. Curalate provides tools for brands to link products from social media, automate content posting, and gain insights into engagement metrics. Additionally, it allows brands to monitor their campaigns, competitors, and influencers. Founded in 2011 and based in Philadelphia, Pennsylvania, with offices in New York, Seattle, and London, Curalate serves hundreds of leading brands, including Gap, Neiman Marcus, and Sephora. The company's services enhance the connection between off-site discovery and on-site conversion, driving revenue growth on platforms such as Pinterest, Instagram, and Facebook. Curalate was previously known as Storably, Inc. and became a subsidiary of Bazaarvoice, Inc. in July 2020.
GumGum, Inc. is a technology company based in Santa Monica, California, that specializes in artificial intelligence, particularly in computer vision and natural language processing. Founded in 2006, the company focuses on unlocking the value of visual content generated across various platforms, including the web and broadcast television. GumGum provides a range of services, such as in-image advertising, influencer marketing, targeted media buying, and site monetization. Its flagship products include GumGum Visual Intelligence, a platform for real-time visual listening that assists brands in identifying and activating online imagery, and AdBuilder, which allows brands to create and manage in-image and in-screen advertisements. By using advanced machine learning and deep learning technologies, GumGum enhances contextual advertising and aids marketers in maximizing the media value of their investments. The company maintains a presence with additional offices in major cities across the United States, as well as locations in London and Sydney.
TrackMaven
Debt Financing in 2014
TrackMaven, Inc. is a marketing analytics and attribution software company based in Washington, D.C., founded in 2012. The company provides a comprehensive platform that enables marketers to measure and optimize their performance across various digital channels. Its software integrates with existing tools, including social networks, web analytics, and marketing automation platforms, offering a unified view of marketing metrics such as website traffic, conversions, and revenue. TrackMaven also delivers competitive intelligence, allowing users to benchmark their performance against competitors, peers, and industry influencers. Additionally, the platform offers insights into content optimization, campaign strategy, and executive reporting, thus helping marketers demonstrate their value and enhance their results. As of October 2018, TrackMaven operates as a subsidiary of Skyword Inc.
TrackMaven
Series B in 2014
TrackMaven, Inc. is a marketing analytics and attribution software company based in Washington, D.C., founded in 2012. The company provides a comprehensive platform that enables marketers to measure and optimize their performance across various digital channels. Its software integrates with existing tools, including social networks, web analytics, and marketing automation platforms, offering a unified view of marketing metrics such as website traffic, conversions, and revenue. TrackMaven also delivers competitive intelligence, allowing users to benchmark their performance against competitors, peers, and industry influencers. Additionally, the platform offers insights into content optimization, campaign strategy, and executive reporting, thus helping marketers demonstrate their value and enhance their results. As of October 2018, TrackMaven operates as a subsidiary of Skyword Inc.
Curalate, Inc. operates an online platform that helps brands facilitate consumer discovery and purchase decisions. The platform transforms images and videos into digital storefronts across websites, social media, advertisements, and emails. Curalate provides tools for brands to link products from social media, automate content posting, and gain insights into engagement metrics. Additionally, it allows brands to monitor their campaigns, competitors, and influencers. Founded in 2011 and based in Philadelphia, Pennsylvania, with offices in New York, Seattle, and London, Curalate serves hundreds of leading brands, including Gap, Neiman Marcus, and Sephora. The company's services enhance the connection between off-site discovery and on-site conversion, driving revenue growth on platforms such as Pinterest, Instagram, and Facebook. Curalate was previously known as Storably, Inc. and became a subsidiary of Bazaarvoice, Inc. in July 2020.
Captora is a marketing platform designed to enhance the effectiveness of digital campaigns by targeting and launching high-performing initiatives across search, advertising, and social channels. The platform enables marketing teams to identify the most promising opportunities, content, and channels that drive conversions, thereby allowing for the optimization of one-to-one campaigns at scale. Captora provides tools and templates to streamline campaign creation and accelerate growth, ensuring businesses can deliver tailored content to their specific targets. Companies such as DocuSign, Marketo, Cvent, MongoDB, and Acquia utilize Captora to improve their revenue and conversion rates across various digital channels.
TrackMaven
Series A in 2014
TrackMaven, Inc. is a marketing analytics and attribution software company based in Washington, D.C., founded in 2012. The company provides a comprehensive platform that enables marketers to measure and optimize their performance across various digital channels. Its software integrates with existing tools, including social networks, web analytics, and marketing automation platforms, offering a unified view of marketing metrics such as website traffic, conversions, and revenue. TrackMaven also delivers competitive intelligence, allowing users to benchmark their performance against competitors, peers, and industry influencers. Additionally, the platform offers insights into content optimization, campaign strategy, and executive reporting, thus helping marketers demonstrate their value and enhance their results. As of October 2018, TrackMaven operates as a subsidiary of Skyword Inc.
Videology
Series D in 2013
Videology is a digital media advertising technology company that specializes in providing solutions for connecting advertisers with consumers. The company develops software that enables converged and addressable advertising across both television and digital video platforms. By utilizing consumer data and advanced ad decisioning, Videology optimizes the performance of video and display advertising campaigns, ensuring that advertisements reach the most relevant audiences. Its advertising technology continually analyzes media and audience data to enhance forecasting and demand estimation, bringing the efficiencies of programmatic advertising into the traditional TV and premium video landscape. Through its offerings, Videology aims to create a more meaningful web experience for consumers while increasing accountability for advertisers.
Curalate, Inc. operates an online platform that helps brands facilitate consumer discovery and purchase decisions. The platform transforms images and videos into digital storefronts across websites, social media, advertisements, and emails. Curalate provides tools for brands to link products from social media, automate content posting, and gain insights into engagement metrics. Additionally, it allows brands to monitor their campaigns, competitors, and influencers. Founded in 2011 and based in Philadelphia, Pennsylvania, with offices in New York, Seattle, and London, Curalate serves hundreds of leading brands, including Gap, Neiman Marcus, and Sephora. The company's services enhance the connection between off-site discovery and on-site conversion, driving revenue growth on platforms such as Pinterest, Instagram, and Facebook. Curalate was previously known as Storably, Inc. and became a subsidiary of Bazaarvoice, Inc. in July 2020.
Say Media
Venture Round in 2012
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
Curalate
Seed Round in 2012
Curalate, Inc. operates an online platform that helps brands facilitate consumer discovery and purchase decisions. The platform transforms images and videos into digital storefronts across websites, social media, advertisements, and emails. Curalate provides tools for brands to link products from social media, automate content posting, and gain insights into engagement metrics. Additionally, it allows brands to monitor their campaigns, competitors, and influencers. Founded in 2011 and based in Philadelphia, Pennsylvania, with offices in New York, Seattle, and London, Curalate serves hundreds of leading brands, including Gap, Neiman Marcus, and Sephora. The company's services enhance the connection between off-site discovery and on-site conversion, driving revenue growth on platforms such as Pinterest, Instagram, and Facebook. Curalate was previously known as Storably, Inc. and became a subsidiary of Bazaarvoice, Inc. in July 2020.
Compass Labs
Venture Round in 2012
Compass Labs provides a self-service or fully managed advertising platform called CLIQ (Compass Labs IQ) that makes targeted, scalable social media ad campaigns easy to execute and measure for agencies and brands.
GumGum, Inc. is a technology company based in Santa Monica, California, that specializes in artificial intelligence, particularly in computer vision and natural language processing. Founded in 2006, the company focuses on unlocking the value of visual content generated across various platforms, including the web and broadcast television. GumGum provides a range of services, such as in-image advertising, influencer marketing, targeted media buying, and site monetization. Its flagship products include GumGum Visual Intelligence, a platform for real-time visual listening that assists brands in identifying and activating online imagery, and AdBuilder, which allows brands to create and manage in-image and in-screen advertisements. By using advanced machine learning and deep learning technologies, GumGum enhances contextual advertising and aids marketers in maximizing the media value of their investments. The company maintains a presence with additional offices in major cities across the United States, as well as locations in London and Sydney.
Umami is a NYC-based startup founded to deliver on the promise of interactive TV for consumers, networks and advertisers. Umami for iPad, a free app available now in the App Store (umami.tv/download), automatically detects what you’re watching and brings you info, bios, photos, news, gossip and social conversation while you watch. The app is part of a broader publishing platform which simplifies the process for TV networks, content partners and advertisers to create rich, enhanced TV experiences. Umami is led by veterans of interactive TV, broadband video and advertising with experience building platforms and selling media at firms like TV Guide, Aol, CBS, and Comcast. Download - umami.tv/download Check out our video - umami.tv/video On Twitter - @umamitv On Facebook - umamitv
AddThis is a social sharing and analytics platform that facilitates the distribution and tracking of online content across various digital channels. Founded in 2004 and based in McLean, Virginia, the company offers tools that enable users to share web pages, widgets, and videos on social networks, bookmarking sites, and blogs. Its platform provides valuable insights by allowing users to see how content is shared and track engagement metrics such as email shares and copied URLs. Serving over 15 million domains and reaching approximately 2 billion unique users, AddThis leverages a significant volume of page views annually to optimize user experiences and drive traffic. Its offerings cater to publishers, brands, consumers, and advertisers, enhancing their ability to connect with target audiences and improve engagement. As of January 2016, AddThis operates as a subsidiary of Oracle Corporation.
Videology
Series C in 2011
Videology is a digital media advertising technology company that specializes in providing solutions for connecting advertisers with consumers. The company develops software that enables converged and addressable advertising across both television and digital video platforms. By utilizing consumer data and advanced ad decisioning, Videology optimizes the performance of video and display advertising campaigns, ensuring that advertisements reach the most relevant audiences. Its advertising technology continually analyzes media and audience data to enhance forecasting and demand estimation, bringing the efficiencies of programmatic advertising into the traditional TV and premium video landscape. Through its offerings, Videology aims to create a more meaningful web experience for consumers while increasing accountability for advertisers.
Millennial Media
Series D in 2011
Millennial Media Inc. is a prominent provider of mobile advertising solutions, catering to advertisers and developers in the United States and internationally. Founded in 2006 and headquartered in Baltimore, Maryland, the company offers a range of services that enable advertisers to effectively reach and engage their target audiences across various mobile devices. Its offerings include a demand-side platform for direct inventory access, a premium mobile advertising exchange, and tools for designing advertisements. Millennial Media also supports developers with software development kits for various ad formats, ad serving capabilities, and mediation tools that optimize ad requests from multiple sources. Additionally, the company operates MYDAS, a mobile advertising technology that identifies unique users and tailors ad delivery based on interests and behaviors. Millennial Media serves a significant portion of leading advertisers and is recognized for providing an attractive monetization platform for app developers and publishers.
Millennial Media
Series C in 2009
Millennial Media Inc. is a prominent provider of mobile advertising solutions, catering to advertisers and developers in the United States and internationally. Founded in 2006 and headquartered in Baltimore, Maryland, the company offers a range of services that enable advertisers to effectively reach and engage their target audiences across various mobile devices. Its offerings include a demand-side platform for direct inventory access, a premium mobile advertising exchange, and tools for designing advertisements. Millennial Media also supports developers with software development kits for various ad formats, ad serving capabilities, and mediation tools that optimize ad requests from multiple sources. Additionally, the company operates MYDAS, a mobile advertising technology that identifies unique users and tailors ad delivery based on interests and behaviors. Millennial Media serves a significant portion of leading advertisers and is recognized for providing an attractive monetization platform for app developers and publishers.
Compass Labs
Venture Round in 2009
Compass Labs provides a self-service or fully managed advertising platform called CLIQ (Compass Labs IQ) that makes targeted, scalable social media ad campaigns easy to execute and measure for agencies and brands.
SpinMedia
Series D in 2009
SpinMedia Group is a leading digital media company specializing in pop culture and targeting millennial audiences. With over 100 million monthly unique visitors, it operates a diverse portfolio of more than 35 influential brands, including Celebuzz, Stereogum, and Buzznet, among others. These brands are recognized as authoritative voices in their respective categories, effectively engaging with young adults. SpinMedia Group ranks as the fifth largest web destination for adults aged 18-24 and is a significant player in the digital publishing space, being the second largest publisher in entertainment news and the tenth in music. By leveraging its extensive reach and understanding of its audience, SpinMedia Group offers tailored marketing and advertising solutions through its various platforms, connecting fans with the celebrities and brands they admire.
Buzz Media
Series D in 2009
Buzzmedia is an entertainment publisher focused on pop culture, music, and celebrity content. Based on concepts on social media, its platform enables brand advertisers to access and engage audiences using a combination of professional editorial, expert opinion, user contributions, and customized marketing solutions.
Teracent specializes in data-driven advertising optimization, providing a platform that enables advertisers and agencies to enhance their display ad campaigns by leveraging detailed audience data. The company's Intelligent Display Advertising technology creates highly customized display ads tailored to individual consumers and specific websites. This self-learning platform continuously improves campaign performance by utilizing aggregated data to deliver relevant advertising at various stages of the sales funnel. Teracent's solutions are employed not only by direct clients but also by major ad networks and data providers, establishing it as a leader in the advertising technology sector. The company was acquired by Google in December 2009, contributing to a broader suite of digital services and solutions.
AddThis is a social sharing and analytics platform that facilitates the distribution and tracking of online content across various digital channels. Founded in 2004 and based in McLean, Virginia, the company offers tools that enable users to share web pages, widgets, and videos on social networks, bookmarking sites, and blogs. Its platform provides valuable insights by allowing users to see how content is shared and track engagement metrics such as email shares and copied URLs. Serving over 15 million domains and reaching approximately 2 billion unique users, AddThis leverages a significant volume of page views annually to optimize user experiences and drive traffic. Its offerings cater to publishers, brands, consumers, and advertisers, enhancing their ability to connect with target audiences and improve engagement. As of January 2016, AddThis operates as a subsidiary of Oracle Corporation.
Mediaocean
Series B in 2008
Mediaocean is an essential platform for omnichannel advertising, managing over $200 billion in annual media spend through its software. The company provides a comprehensive advertising workflow management solution designed for advertisers, agencies, broadcasters, and publishers globally. Its platform facilitates cross-media planning, cost management analysis, invoicing, and payment management, enabling clients to effectively manage and coordinate their entire advertising process. By leveraging AI and machine learning technology, Mediaocean optimizes marketing investments and enhances business outcomes, supporting campaigns from planning and buying to ad serving, creative personalization, and performance analysis. With a workforce of 1,700 employees across 30 international offices, Mediaocean serves over 100,000 users of its products.
Rapid Mobile Media
Series B in 2008
Rapid Mobile specializes in mobile application and service delivery software, focusing on optimizing the installation and delivery of applications and digital content on mobile devices. The company offers a mobile version of its product to enhance customer outreach. Its Ad360 platform manages mobile advertising campaigns, facilitating the delivery of graphical and textual advertisements through various channels, including WAP, SMS, MMS, and applications. By integrating these services, Rapid Mobile aims to enhance the efficiency and effectiveness of mobile advertising and content distribution.
Videology
Series A in 2008
Videology is a digital media advertising technology company that specializes in providing solutions for connecting advertisers with consumers. The company develops software that enables converged and addressable advertising across both television and digital video platforms. By utilizing consumer data and advanced ad decisioning, Videology optimizes the performance of video and display advertising campaigns, ensuring that advertisements reach the most relevant audiences. Its advertising technology continually analyzes media and audience data to enhance forecasting and demand estimation, bringing the efficiencies of programmatic advertising into the traditional TV and premium video landscape. Through its offerings, Videology aims to create a more meaningful web experience for consumers while increasing accountability for advertisers.
Motricity
Venture Round in 2007
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Mediaocean
Series A in 2007
Mediaocean is an essential platform for omnichannel advertising, managing over $200 billion in annual media spend through its software. The company provides a comprehensive advertising workflow management solution designed for advertisers, agencies, broadcasters, and publishers globally. Its platform facilitates cross-media planning, cost management analysis, invoicing, and payment management, enabling clients to effectively manage and coordinate their entire advertising process. By leveraging AI and machine learning technology, Mediaocean optimizes marketing investments and enhances business outcomes, supporting campaigns from planning and buying to ad serving, creative personalization, and performance analysis. With a workforce of 1,700 employees across 30 international offices, Mediaocean serves over 100,000 users of its products.
Informative
Venture Round in 2007
Informative is a marketing company based in South San Francisco, California, specializing in online tools designed to identify customer priorities and foster brand communities. Founded in 1999, initially as Getwebby.com, the company underwent several name changes, becoming Informative, Inc. in 2002. Informative offers a range of services including surveys, community forums, blogging, and profiling, catering to diverse sectors such as advertising, media, consumer products, financial services, pharmaceuticals, software, and consumer electronics. The company's marketing analytics services further support advertising agencies and marketing firms in understanding consumer behavior and enhancing engagement.
Teracent specializes in data-driven advertising optimization, providing a platform that enables advertisers and agencies to enhance their display ad campaigns by leveraging detailed audience data. The company's Intelligent Display Advertising technology creates highly customized display ads tailored to individual consumers and specific websites. This self-learning platform continuously improves campaign performance by utilizing aggregated data to deliver relevant advertising at various stages of the sales funnel. Teracent's solutions are employed not only by direct clients but also by major ad networks and data providers, establishing it as a leader in the advertising technology sector. The company was acquired by Google in December 2009, contributing to a broader suite of digital services and solutions.
Technical Communities
Series D in 2006
Technical Communities Inc., also known as TestMart, specializes in providing marketing solutions and distribution services aimed at enhancing sales for organizations targeting U.S. government agencies, prime federal contractors, state and local governments, and educational institutions. Founded in 1998 and headquartered in San Bruno, California, the company offers a range of services, including GSA contract management and consulting, direct marketing, and sales channel support. It operates an online marketplace that facilitates the procurement of various technology products, allowing buyers to efficiently browse IT, medical, scientific, and technical equipment. Additionally, Technical Communities functions as an advertising agency, delivering lead generation, brand awareness, and market research services. The company leverages over 15 years of experience in B2B and B2G sales, supported by a proprietary database of over 2 million prospects, to assist organizations in effectively managing their sales and marketing efforts while reducing costs and risks.
Motricity
Venture Round in 2006
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Motricity
Venture Round in 2006
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Lianlian
Venture Round in 2006
Lianlian is an offline scene traffic operations platform. The company provides offline scenarios and brands with traffic operation services. Through the integrated use of mobile internet, big data, AI, and other new technologies, Lianlian, which is based on offline smart screens, empowers physical businesses.
Motricity
Venture Round in 2005
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Motricity
Venture Round in 2004
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Informative
Venture Round in 2004
Informative is a marketing company based in South San Francisco, California, specializing in online tools designed to identify customer priorities and foster brand communities. Founded in 1999, initially as Getwebby.com, the company underwent several name changes, becoming Informative, Inc. in 2002. Informative offers a range of services including surveys, community forums, blogging, and profiling, catering to diverse sectors such as advertising, media, consumer products, financial services, pharmaceuticals, software, and consumer electronics. The company's marketing analytics services further support advertising agencies and marketing firms in understanding consumer behavior and enhancing engagement.
LSF Network
Venture Round in 2004
LSF Network is a technology-focused company based in San Francisco that specializes in online performance marketing and digital advertising services. With a dedicated team of experts, LSF Network develops customer-centered, results-driven marketing solutions designed to help brands enhance their market presence and increase revenue. The company provides strategic planning services that encompass information capture, competitive analysis, and segmentation strategy, ensuring effective media buying and measurable outcomes. LSF Network operates with a global footprint, maintaining offices on two continents and managing a diverse portfolio of over 250 accounts worldwide, including notable brands such as ClubMed and Le Figaro. The company leverages advanced reporting platforms to support its marketing initiatives and optimize client campaigns.
Brands and their agencies are challenged more than ever to reach consumers where they are (e.g. on the Internet, TV‚ in stores, wireless phones‚ sporting events‚ etc.) and to run programs that produce measurable results. Integrated promotions provide the answer because they reach consumers where they interact with their brands‚ they have a specific call to action (e.g. go to the store‚ buy my product‚ provide some information‚ tell your friends)‚ and they are measurable. Cariocas delivers an Intelligent Promotion Platform helping consumer brands and their agencies engage and retain consumers through smart‚ integrated promotions that gather behavioral information across campaigns and help improve sales over time. Cariocas’ technology is based on common components that can be quickly assembled to create unique promotion "engines" such as games‚ auctions‚ multi-round tournaments‚ currency systems and other innovative activities. Cariocas’ expertise is supported by a broad patent portfolio stemming from the company’s experience in the promotions arena.
Hiwire is an internet software company specializing in the development of audio advertising technologies for the radio industry. The company offers a robust advertisement insertion network that facilitates the integration of audio and video advertisements. Additionally, Hiwire provides an online marketplace designed to help media entities efficiently manage, sell, and oversee inserted advertisements, enhancing the overall advertising experience for both advertisers and media platforms.
Technical Communities
Series C in 2000
Technical Communities Inc., also known as TestMart, specializes in providing marketing solutions and distribution services aimed at enhancing sales for organizations targeting U.S. government agencies, prime federal contractors, state and local governments, and educational institutions. Founded in 1998 and headquartered in San Bruno, California, the company offers a range of services, including GSA contract management and consulting, direct marketing, and sales channel support. It operates an online marketplace that facilitates the procurement of various technology products, allowing buyers to efficiently browse IT, medical, scientific, and technical equipment. Additionally, Technical Communities functions as an advertising agency, delivering lead generation, brand awareness, and market research services. The company leverages over 15 years of experience in B2B and B2G sales, supported by a proprietary database of over 2 million prospects, to assist organizations in effectively managing their sales and marketing efforts while reducing costs and risks.
Advertising.com
Venture Round in 2000
Advertising.com, now integrated into ONE by AOL, specializes in technology-driven solutions for marketers seeking to enhance their reach through programmatic buying and performance-driven campaigns. The company provides a range of tools that support display advertising, behavioral marketing, promotional marketing, managed affiliate placements, and video advertising, catering to the needs of direct marketers across various interactive media. As a global partner for prominent publishers, advertisers, and agencies, Advertising.com focuses on maximizing brand value online by facilitating connections with consumers across desktop, mobile, tablet, and television platforms.
Advertising.com
Venture Round in 2000
ADTECH, now a part of ONE by AOL, offers an integrated ad serving platform, enabling advertisers to measure, manage and serve campaigns. AOL Platforms enables the world's top marketers and media brands to reach consumers across desktop, mobile and TV through premium experiences, programmatic buying and performance-driven campaigns. It is the global partner of choice for leading publishers, advertisers and agencies seeking to maximize the value of their brands online. For more information, please visit www.onebyaol.com, or follow AOL Platforms on Twitter @AOLPlatforms, Facebook at facebook.com/aolplatforms and LinkedIn at linkedin.com/organization/aolplatforms.
Exent Technologies Ltd., established in 1992 and headquartered in Petah Tikva, Israel, is a digital entertainment media company specializing in the marketing, merchandising, distribution, and monetization of mobile and PC games. It offers GameTanium, a subscription service providing access to over 2,500 Android games across smartphones, tablets, and televisions, and FreeRide Games, a web-based service offering premium full-version PC casual games at no cost. Exent serves game publishers, device manufacturers, telecommunications providers, web portals, and mobile operators, including notable clients like Verizon, T-Mobile, Asus, and Lenovo. Its patented technologies enable effective ad placement around full-screen games, allowing for free gameplay. Exent is privately held, with investors including Intel Capital, Cisco, Time Warner, and NEA.
Hiwire is an internet software company specializing in the development of audio advertising technologies for the radio industry. The company offers a robust advertisement insertion network that facilitates the integration of audio and video advertisements. Additionally, Hiwire provides an online marketplace designed to help media entities efficiently manage, sell, and oversee inserted advertisements, enhancing the overall advertising experience for both advertisers and media platforms.
BoxerJam.com
Series B in 1999
BoxerJam.com is a U.S.-based company that specializes in producing primetime online game shows, enabling viewers to participate in multiplayer games from home. Founded in 1995 and acquired by Media General in 2002, BoxerJam offers original and challenging games and puzzles that are accessible to players at no cost. In addition to engaging audiences, the platform allows advertisers to serve television commercials between rounds of the games, creating a unique blend of entertainment and advertising opportunities. Participants can compete for cash and prizes, enhancing the interactive experience and attracting a diverse audience.
Technical Communities
Series A in 1999
Technical Communities Inc., also known as TestMart, specializes in providing marketing solutions and distribution services aimed at enhancing sales for organizations targeting U.S. government agencies, prime federal contractors, state and local governments, and educational institutions. Founded in 1998 and headquartered in San Bruno, California, the company offers a range of services, including GSA contract management and consulting, direct marketing, and sales channel support. It operates an online marketplace that facilitates the procurement of various technology products, allowing buyers to efficiently browse IT, medical, scientific, and technical equipment. Additionally, Technical Communities functions as an advertising agency, delivering lead generation, brand awareness, and market research services. The company leverages over 15 years of experience in B2B and B2G sales, supported by a proprietary database of over 2 million prospects, to assist organizations in effectively managing their sales and marketing efforts while reducing costs and risks.