Pedralbes Partners

Pedralbes Partners is an independent investment management and advisory firm founded in 2014 and based in Mexico City. The firm specializes in providing capital to small and medium-sized enterprises aiming for growth in Europe, Latin America, and the United States. With a focus on sectors such as technology, blockchain, climate, sustainability, real estate, agro-forestry, and hospitality, Pedralbes Partners seeks to support businesses that are poised for expansion in dynamic markets.

Demian Esser

Managing Partner

José López-Portillo

Co - Founder and Managing Partner

Mauricio Villarreal

Analyst

Diego Voss

Partner

6 past transactions

GoTrendier

Venture Round in 2019
GoTrendier is an e-commerce platform based in Colombia that facilitates the buying and selling of second-hand clothing. It allows users to post and sell clothes they no longer wear, providing an opportunity to earn money from their unused fashion items. The platform is designed to enable users to browse and purchase clothing from other individuals, making it easier to find unique and affordable pieces. GoTrendier promotes sustainability by encouraging the recycling of clothing, while also offering a user-friendly experience for those looking to refresh their wardrobes. The service is free for users, allowing them to connect and engage in a vibrant community centered around fashion.

GoTrendier

Series B in 2018
GoTrendier is an e-commerce platform based in Colombia that facilitates the buying and selling of second-hand clothing. It allows users to post and sell clothes they no longer wear, providing an opportunity to earn money from their unused fashion items. The platform is designed to enable users to browse and purchase clothing from other individuals, making it easier to find unique and affordable pieces. GoTrendier promotes sustainability by encouraging the recycling of clothing, while also offering a user-friendly experience for those looking to refresh their wardrobes. The service is free for users, allowing them to connect and engage in a vibrant community centered around fashion.

GoTrendier

Seed Round in 2018
GoTrendier is an e-commerce platform based in Colombia that facilitates the buying and selling of second-hand clothing. It allows users to post and sell clothes they no longer wear, providing an opportunity to earn money from their unused fashion items. The platform is designed to enable users to browse and purchase clothing from other individuals, making it easier to find unique and affordable pieces. GoTrendier promotes sustainability by encouraging the recycling of clothing, while also offering a user-friendly experience for those looking to refresh their wardrobes. The service is free for users, allowing them to connect and engage in a vibrant community centered around fashion.

Trocafone

Venture Round in 2017
Trocafone is a Brazilian company that operates an online marketplace focused on the buying and selling of used smartphones and electronic devices. As the first end-to-end e-commerce platform in Latin America, Trocafone simplifies the process for sellers by acquiring their devices, refurbishing them, and then reselling them as certified pre-owned products. This approach enhances the buying experience for customers, who benefit from competitive pricing and the reliability associated with a retail store environment. Sellers enjoy a streamlined process that allows them to complete transactions quickly, with the convenience of using pre-addressed and pre-stamped mailers for shipping. Overall, Trocafone aims to provide a hassle-free experience for both buyers and sellers in the used electronics market.

GoTrendier

Venture Round in 2017
GoTrendier is an e-commerce platform based in Colombia that facilitates the buying and selling of second-hand clothing. It allows users to post and sell clothes they no longer wear, providing an opportunity to earn money from their unused fashion items. The platform is designed to enable users to browse and purchase clothing from other individuals, making it easier to find unique and affordable pieces. GoTrendier promotes sustainability by encouraging the recycling of clothing, while also offering a user-friendly experience for those looking to refresh their wardrobes. The service is free for users, allowing them to connect and engage in a vibrant community centered around fashion.

Logan

Series A in 2016
Logan is a mobile marketing company that serves as a comprehensive media hub for advertisers, offering tools and services to develop effective mobile advertising strategies. With a presence in multiple countries across Latin America and Switzerland, Logan focuses on audience-driven marketing techniques designed to maximize return on investment through its advanced analytics platform. The company emphasizes creating meaningful connections between mobile consumers and brands, facilitating personalized advertising experiences that help smartphone users discover and engage with new products and services. In recognition of its excellence in the industry, Logan was awarded a global Smartie by the Mobile Marketing Association in 2016, distinguishing it as a leading player in mobile marketing within Latin America.
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