Pink Salt Ventures

Alena uses neuroscience-based games to assess the user’s behaviour and identify thinking patterns that drive key mental health disorders. Using this deeper understanding, Alena suggests the most optimal intervention and dynamically adapts to the user's changing needs. Alena was founded in 2019 in London bringing together leading figures from the world of computational neuroscience, psychiatry and user-centric innovation. You can learn more about Alena on our website: www.alena.com

Jude is a healthcare company dedicated to breaking bladder taboos, promoting incontinence awareness, and assisting individuals in living a leak-free life. Jude is a healthcare service provider specializing in bladder care solutions. The company offers advise from medical specialists via social networking sites, virtual seminars, and private chat, as well as health products, to help individuals understand their medical status and how to remedy it.

Mirza develops a FinTech platform to deliver tax-efficient employer stipends to a network of caregivers. Its tools integrate family financial planning and childcare funding to provide assistance in corporate policies for parental leave, fertility options, and modern parenting advice for employees.

MPowder Limited manufactures and sells plant-based supplement and nutritional powders to serve women during their three stages of menopause cycle. The company sells its products through its online platform. The company was founded in 2019 and is based in London, United Kingdom.