Potentia Capital

Soprano Design is a prominent provider of intelligent mobile messaging software solutions tailored for enterprises and governments globally, delivering over 12 billion messages annually. Established in 1994 and headquartered in Sydney, Australia, the company has expanded its presence to regions including Europe, North America, South America, New Zealand, and Southeast Asia. Soprano Design's innovative cloud-based platform seamlessly integrates various communication channels such as SMS, MMS, email, voice, and location services, ensuring secure and efficient mobile messaging experiences. The company has formed strategic partnerships with major telecommunications operators, including Telstra, AT&T, Vodafone, and Orange. In recognition of its contributions, Soprano Design received Australia’s ACOMM Award in 2021 for its mobile solution that facilitated COVID-19 contact tracing and vaccine distribution, showcasing its commitment to improving communication in critical public health initiatives.

Rex Software is a company that develops customer relationship management (CRM) software specifically for real estate agencies in Australia, New Zealand, and the UK. The firm focuses on creating business-to-business (B2B) software solutions that address the unique needs of the real estate sector. By identifying client requirements and transforming them into digital products, Rex Software aims to deliver effective financial services and enhance operational efficiency for its users. The company is dedicated to evolving its offerings to meet market demands, providing clients with tools that simplify complex challenges in the real estate and financial technology industries.

Linkly is an Australian provider of integrated payment solutions with over 20 years of experience in the industry. The company connects more than 200,000 merchant terminals across Australia and New Zealand, facilitating over two billion secure transactions annually. Linkly’s services cater to a diverse clientele, including major retailers like Woolworths and Myer, as well as smaller businesses. The company's platform features robust integration systems and online credit verification services, allowing clients to support various payment methods, including gift cards, loyalty programs, and buy now pay later options. By streamlining payment processes, Linkly enhances operational efficiency for businesses of all sizes.