Praetura Ventures

Praetura Ventures is the corporate venture capital arm of Praetura Group, based in Manchester, United Kingdom. It focuses on early-stage investments in technologies including artificial intelligence, gaming, health tech, life sciences, and cybersecurity, aiming to support startups beyond funding. The firm is known for a hands-on, proactive approach that provides strategic value and operational support to portfolio companies.

Catherine Barber-Brown

Operational Partner

Andrew Barrow

Partner, Tech

Peter Carway

Investment Director

Louise Chapman

NPIF II Fund Principal

David Foreman

Managing Director

Past deals in England

Exciting Instruments

Seed Round in 2024
Founded in Sheffield, Exciting Instruments combines software expertise from Bulldozer Limited with Dr. Timothy Craggs' single molecule knowledge to streamline discovery processes in biophysics, life sciences, drug discovery, and medical diagnostics. Their spectroscopy tool studies protein conformations and bimolecular interactions, offering real-time data analysis and visualization via cloud connectivity.

HURR

Venture Round in 2023
HURR LIMITED is a London-based company established in 2018, specializing in a wardrobe apparel and accessories rental platform. It operates a peer-to-peer network that allows members to securely rent and share clothing and accessories, facilitating a more sustainable approach to fashion consumption. HURR offers curated selections of contemporary and luxury brands, enabling users to access trendy and unique pieces at a fraction of their retail price. The platform has been recognized as a leading player in the fashion rental market, often referred to as the "Airbnb of Fashion," as it disrupts traditional ownership models and promotes a collaborative economy in the fashion industry.

Sprout.ai

Venture Round in 2023
Sprout.ai specializes in designing and developing artificial intelligence-based software solutions for claims management and fraud detection in personal and commercial insurance lines. Its flagship product, Contextual AI, uses Optical Character Recognition (OCR) and Natural Language Processing (NLP) to streamline claims processes, reduce settlement times, enhance fraud detection, and ensure industrial-grade security.

Covatic

Series A in 2023
Covatic develops broadcast personalization software and a consumer insights platform that enables on-device personalization for applications. Incorporated in 2016, the company is based in Birmingham, United Kingdom, with an additional office in London. Its platform provides an on-device software development kit that leverages trusted first-party and offline consented data to create contextual audience segments, helping media companies deliver relevant advertising while strengthening user trust and complying with privacy regulations.

Coadjute

Venture Round in 2023
Coadjute Ltd is a London-based company founded in 2018 that specializes in developing a blockchain and AI-based network aimed at enhancing the property industry. The company provides a real-time network that facilitates secure and standardized connections among property businesses, including estate agents, conveyancers, mortgage brokers, and lenders. Coadjute's solutions enable these professionals to optimize and track construction projects from inception to occupation through decentralized workflows and data sharing. Its offerings include a quality chain for project management, instant property solutions for mortgage optimization, and smart property features that digitalize building records and asset data. Utilizing R3 Corda technology, Coadjute enhances security and efficiency while allowing for innovative collaborations across the property ecosystem. The network is currently being implemented for professionals in the UK, with plans to extend availability to consumers later in 2023.

Placed App

Venture Round in 2022
Placed Recruitment Limited is a London-based company that specializes in developing a mobile and web application designed for the hospitality industry. Founded in 2015, the platform utilizes a sophisticated matching algorithm and advanced filtering system to connect venues with candidates based on various criteria, including skills, experience, and personality traits. This innovative approach aims to streamline the recruitment process, making it easier for hospitality venues to find suitable candidates tailored to their specific needs.

Sparkbox

Seed Round in 2022
Sparkbox Limited is a London-based company that specializes in retail price optimization, planning, and insights through its machine learning-powered platform, Sparkbox. Founded in 2018, Sparkbox aims to assist merchandising teams by enabling data-driven pricing decisions. The platform forecasts and recommends pricing strategies while continuously adapting to customer responses, which helps retailers optimize prices, reduce excess stock, enhance profitability, and prevent over-discounting. By focusing on these key areas, Sparkbox supports retailers in achieving their sell-through targets and improving overall margins.

Coadjute

Seed Round in 2021
Coadjute Ltd is a London-based company founded in 2018 that specializes in developing a blockchain and AI-based network aimed at enhancing the property industry. The company provides a real-time network that facilitates secure and standardized connections among property businesses, including estate agents, conveyancers, mortgage brokers, and lenders. Coadjute's solutions enable these professionals to optimize and track construction projects from inception to occupation through decentralized workflows and data sharing. Its offerings include a quality chain for project management, instant property solutions for mortgage optimization, and smart property features that digitalize building records and asset data. Utilizing R3 Corda technology, Coadjute enhances security and efficiency while allowing for innovative collaborations across the property ecosystem. The network is currently being implemented for professionals in the UK, with plans to extend availability to consumers later in 2023.

Peak

Series C in 2021
Peak is a UK-based decision intelligence company that offers a platform for data analysis services. It uses AI and machine learning to help businesses make informed decisions across sales, marketing, planning, and supply chains. Headquartered in Manchester, Peak serves prominent clients such as PrettyLittleThing, AO, KFC, and PepsiCo, delivering significant results like a 5% increase in total company revenues and a 12% reduction in inventory holdings. Recognized by Gartner and The Sunday Times, Peak is an AWS Advanced Technology Partner and ISO 27001 accredited.

Peak

Series B in 2021
Peak is a UK-based decision intelligence company that offers a platform for data analysis services. It uses AI and machine learning to help businesses make informed decisions across sales, marketing, planning, and supply chains. Headquartered in Manchester, Peak serves prominent clients such as PrettyLittleThing, AO, KFC, and PepsiCo, delivering significant results like a 5% increase in total company revenues and a 12% reduction in inventory holdings. Recognized by Gartner and The Sunday Times, Peak is an AWS Advanced Technology Partner and ISO 27001 accredited.

Dr Fertility

Funding Round in 2020
Dr Fertility Ltd. is a Manchester-based company founded in 2018 that operates a digital platform aimed at helping couples navigate the complexities of fertility. Offering a comprehensive range of fertility tools, home testing products, and personalized advice, the company seeks to address the challenges associated with fertility, including the emotional stress often involved. Dr Fertility provides authoritative information through various services such as fertility education and video consultations with fertility clinicians. By leveraging technological advancements and delivering trustworthy resources, Dr Fertility aims to become a one-stop shop for individuals and couples throughout their fertility journey, enhancing their chances of conception.

Peak

Series A in 2020
Peak is a UK-based decision intelligence company that offers a platform for data analysis services. It uses AI and machine learning to help businesses make informed decisions across sales, marketing, planning, and supply chains. Headquartered in Manchester, Peak serves prominent clients such as PrettyLittleThing, AO, KFC, and PepsiCo, delivering significant results like a 5% increase in total company revenues and a 12% reduction in inventory holdings. Recognized by Gartner and The Sunday Times, Peak is an AWS Advanced Technology Partner and ISO 27001 accredited.

Sorted Group

Series B in 2019
Sorted Group is a global software as a service (SaaS) company based in Manchester, England, founded in 2010. The company specializes in developing data-driven software solutions that enhance the efficiency of checkouts, warehouses, and shipping processes. Its offerings include tools for managing carrier logistics, tracking deliveries, handling returns, and analyzing post-purchase performance. By focusing on improving the overall delivery and customer service experience, Sorted Group aims to streamline operations for its users, facilitating smoother interactions between retailers and consumers.

Dr Fertility

Seed Round in 2019
Dr Fertility Ltd. is a Manchester-based company founded in 2018 that operates a digital platform aimed at helping couples navigate the complexities of fertility. Offering a comprehensive range of fertility tools, home testing products, and personalized advice, the company seeks to address the challenges associated with fertility, including the emotional stress often involved. Dr Fertility provides authoritative information through various services such as fertility education and video consultations with fertility clinicians. By leveraging technological advancements and delivering trustworthy resources, Dr Fertility aims to become a one-stop shop for individuals and couples throughout their fertility journey, enhancing their chances of conception.

Sorted Group

Series B in 2019
Sorted Group is a global software as a service (SaaS) company based in Manchester, England, founded in 2010. The company specializes in developing data-driven software solutions that enhance the efficiency of checkouts, warehouses, and shipping processes. Its offerings include tools for managing carrier logistics, tracking deliveries, handling returns, and analyzing post-purchase performance. By focusing on improving the overall delivery and customer service experience, Sorted Group aims to streamline operations for its users, facilitating smoother interactions between retailers and consumers.

Tactus GBR

Venture Round in 2018
Tactus GBR is a provider of innovative protection offering a unique combination of function and design that gives mobile devices protection and added functionality. Its products include microsuction to stick users’ iPhone to windows and mirrors, special screen coatings to fend off greasy fingers, magnets which automatically shut off users’ iPad to save power, or simply a timeless, personalized design. Tactus GBR was founded in 2009 and is based in Warrington.

We Influence

Venture Round in 2018
We Influence Ltd is a digital marketing agency based in Ellesmere Port, United Kingdom, founded in 2017. The company specializes in a range of services including search engine optimization, pay-per-click advertising, social media marketing, influencer marketing, affiliate marketing, content marketing, and conversion rate optimization. By working closely with eCommerce brands across the UK, We Influence aims to enhance their clients' growth by increasing visibility and profitability through targeted digital strategies. The agency focuses on transforming businesses by leveraging effective marketing techniques to boost customer engagement and sales performance.

Peak

Series A in 2017
Peak is a UK-based decision intelligence company that offers a platform for data analysis services. It uses AI and machine learning to help businesses make informed decisions across sales, marketing, planning, and supply chains. Headquartered in Manchester, Peak serves prominent clients such as PrettyLittleThing, AO, KFC, and PepsiCo, delivering significant results like a 5% increase in total company revenues and a 12% reduction in inventory holdings. Recognized by Gartner and The Sunday Times, Peak is an AWS Advanced Technology Partner and ISO 27001 accredited.

Sorted Group

Series A in 2017
Sorted Group is a global software as a service (SaaS) company based in Manchester, England, founded in 2010. The company specializes in developing data-driven software solutions that enhance the efficiency of checkouts, warehouses, and shipping processes. Its offerings include tools for managing carrier logistics, tracking deliveries, handling returns, and analyzing post-purchase performance. By focusing on improving the overall delivery and customer service experience, Sorted Group aims to streamline operations for its users, facilitating smoother interactions between retailers and consumers.

Starcount

Venture Round in 2017
Starcount is a data and analytics company that provides insights through data feeds, custom and enterprise platforms, and activation recommendations delivered via consultancy. It helps clients improve retention of existing customers, acquire new ones, and expand brand presence across sectors such as retail, media, sports, online, finance, telecom, insurance, publishing, entertainment, fashion, and e-commerce. The company leverages social network analytics, big data, and artificial intelligence to uncover patterns in consumer behavior and generate real-time predictive insights from a global data asset. This enables clients to access consultancy services and a proprietary platform that connects business leaders with customer insights worldwide, supporting smarter decisions, cost savings, and revenue growth.

Tactus GBR

Venture Round in 2017
Tactus GBR is a provider of innovative protection offering a unique combination of function and design that gives mobile devices protection and added functionality. Its products include microsuction to stick users’ iPhone to windows and mirrors, special screen coatings to fend off greasy fingers, magnets which automatically shut off users’ iPad to save power, or simply a timeless, personalized design. Tactus GBR was founded in 2009 and is based in Warrington.

Peak

Seed Round in 2016
Peak is a UK-based decision intelligence company that offers a platform for data analysis services. It uses AI and machine learning to help businesses make informed decisions across sales, marketing, planning, and supply chains. Headquartered in Manchester, Peak serves prominent clients such as PrettyLittleThing, AO, KFC, and PepsiCo, delivering significant results like a 5% increase in total company revenues and a 12% reduction in inventory holdings. Recognized by Gartner and The Sunday Times, Peak is an AWS Advanced Technology Partner and ISO 27001 accredited.

Sorted Group

Venture Round in 2016
Sorted Group is a global software as a service (SaaS) company based in Manchester, England, founded in 2010. The company specializes in developing data-driven software solutions that enhance the efficiency of checkouts, warehouses, and shipping processes. Its offerings include tools for managing carrier logistics, tracking deliveries, handling returns, and analyzing post-purchase performance. By focusing on improving the overall delivery and customer service experience, Sorted Group aims to streamline operations for its users, facilitating smoother interactions between retailers and consumers.

Tactus GBR

Seed Round in 2015
Tactus GBR is a provider of innovative protection offering a unique combination of function and design that gives mobile devices protection and added functionality. Its products include microsuction to stick users’ iPhone to windows and mirrors, special screen coatings to fend off greasy fingers, magnets which automatically shut off users’ iPad to save power, or simply a timeless, personalized design. Tactus GBR was founded in 2009 and is based in Warrington.

Starcount

Venture Round in 2015
Starcount is a data and analytics company that provides insights through data feeds, custom and enterprise platforms, and activation recommendations delivered via consultancy. It helps clients improve retention of existing customers, acquire new ones, and expand brand presence across sectors such as retail, media, sports, online, finance, telecom, insurance, publishing, entertainment, fashion, and e-commerce. The company leverages social network analytics, big data, and artificial intelligence to uncover patterns in consumer behavior and generate real-time predictive insights from a global data asset. This enables clients to access consultancy services and a proprietary platform that connects business leaders with customer insights worldwide, supporting smarter decisions, cost savings, and revenue growth.

Sorted Group

Venture Round in 2015
Sorted Group is a global software as a service (SaaS) company based in Manchester, England, founded in 2010. The company specializes in developing data-driven software solutions that enhance the efficiency of checkouts, warehouses, and shipping processes. Its offerings include tools for managing carrier logistics, tracking deliveries, handling returns, and analyzing post-purchase performance. By focusing on improving the overall delivery and customer service experience, Sorted Group aims to streamline operations for its users, facilitating smoother interactions between retailers and consumers.

Mobedia

Seed Round in 2014
Mobedia Ltd is a digital and design agency based in Manchester, United Kingdom, founded in 2004. As a full-service agency, Mobedia specializes in creating immersive digital experiences that enhance how organizations engage with their audiences. The company offers a range of services, including branding, web-based content, mobile application development, film production, animation, and digital marketing. Mobedia focuses on learning and development projects, utilizing proven learning principles and emerging technologies to deliver effective digital learning experiences for its clients. In 2019, Mobedia became a subsidiary of Digital Balance LTD.

Sorted Group

Seed Round in 2014
Sorted Group is a global software as a service (SaaS) company based in Manchester, England, founded in 2010. The company specializes in developing data-driven software solutions that enhance the efficiency of checkouts, warehouses, and shipping processes. Its offerings include tools for managing carrier logistics, tracking deliveries, handling returns, and analyzing post-purchase performance. By focusing on improving the overall delivery and customer service experience, Sorted Group aims to streamline operations for its users, facilitating smoother interactions between retailers and consumers.

Starcount

Venture Round in 2013
Starcount is a data and analytics company that provides insights through data feeds, custom and enterprise platforms, and activation recommendations delivered via consultancy. It helps clients improve retention of existing customers, acquire new ones, and expand brand presence across sectors such as retail, media, sports, online, finance, telecom, insurance, publishing, entertainment, fashion, and e-commerce. The company leverages social network analytics, big data, and artificial intelligence to uncover patterns in consumer behavior and generate real-time predictive insights from a global data asset. This enables clients to access consultancy services and a proprietary platform that connects business leaders with customer insights worldwide, supporting smarter decisions, cost savings, and revenue growth.

Starcount

Seed Round in 2013
Starcount is a data and analytics company that provides insights through data feeds, custom and enterprise platforms, and activation recommendations delivered via consultancy. It helps clients improve retention of existing customers, acquire new ones, and expand brand presence across sectors such as retail, media, sports, online, finance, telecom, insurance, publishing, entertainment, fashion, and e-commerce. The company leverages social network analytics, big data, and artificial intelligence to uncover patterns in consumer behavior and generate real-time predictive insights from a global data asset. This enables clients to access consultancy services and a proprietary platform that connects business leaders with customer insights worldwide, supporting smarter decisions, cost savings, and revenue growth.

Starcount

Seed Round in 2012
Starcount is a data and analytics company that provides insights through data feeds, custom and enterprise platforms, and activation recommendations delivered via consultancy. It helps clients improve retention of existing customers, acquire new ones, and expand brand presence across sectors such as retail, media, sports, online, finance, telecom, insurance, publishing, entertainment, fashion, and e-commerce. The company leverages social network analytics, big data, and artificial intelligence to uncover patterns in consumer behavior and generate real-time predictive insights from a global data asset. This enables clients to access consultancy services and a proprietary platform that connects business leaders with customer insights worldwide, supporting smarter decisions, cost savings, and revenue growth.
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