Prides Crossing Capital

Prides Crossing Capital is a financial institution founded in 2013 and headquartered in Wakefield, Massachusetts that manages private investment funds that provide debt capital to smaller middle-market companies. The firm has experience in a broad range of industries like specialty software, media/communications, financial services, information management, tech-enabled services, and education among others.

Karen Liesching

Managing Partner

Jason Luther

Partner

Peter Sherwood

Managing Partner

1 past transactions

V12 Data

Private Equity Round in 2014
As an omnichannel data powerhouse, V12 Data combines rich data assets with robust technology to provide brands with a seamless and connected customer view. Their solutions bridge the right data across channels to power right time omnichannel engagement when, where, and how a brands’ customers prefer. Their data and technology platform links customer records with their proprietary blend of online, offline and digital marketing data for highly personalized, one-to-one consumer marketing, regardless of device or channel.
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