Rent the Runway is a fashion platform that rents designer dresses, clothing, and accessories for women through its online store and physical locations. Its catalog covers party dresses, gowns, jumpsuits, rompers, outerwear, tops and bottoms, jackets, coats, jewelry, handbags, scarves, hats, and sunglasses. The company operates stores in New York, San Francisco, Santa Monica, and Washington, D.C., and serves customers nationwide online. It supports rental, subscription, and resale options, enabling customers to access a vast closet without ownership. The business emphasizes a cloud-based closet concept and a distinctive reverse logistics network to manage inventory across channels. With partnerships with hundreds of designer brands, Rent the Runway provides hundreds of thousands of pieces for work, weekends, and special occasions. Founded in 2009, the platform aims to disrupt traditional fashion consumption by offering flexible, on-demand access to apparel and accessories.
Go Try It On is an online service that enables users to share photos of themselves in order to receive feedback on their appearance before going out. The platform allows guests to seek opinions from the broader community or to keep their requests private, soliciting input only from friends. By facilitating interaction and honest feedback, Go Try It On aims to enhance users' confidence in their fashion choices.
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