Roots Ventures is a venture capital firm based in Mumbai, India, founded in 2018. The firm focuses on investments in the consumer non-durables and wellness sectors, specifically targeting companies that align with the principles of a sustainable lifestyle. It aims to support businesses that prioritize health and well-being, seeking to drive growth in these sectors within the Indian market. Roots Ventures typically invests between INR 100 to 300 million in each company, reflecting its commitment to nurturing innovative enterprises that contribute positively to consumer health and sustainability.
Cancrie specializes in producing sustainable advanced materials for energy storage devices by converting waste into high-quality battery components. This innovative approach offers a drop-in solution that enhances the efficiency of energy storage systems, including batteries and capacitors. The company’s patented materials require fewer chemicals compared to traditional options, making them not only cost-effective but also environmentally friendly. By focusing on renewable resources and achieving net-zero emissions, Cancrie enables businesses to improve their energy storage capabilities while minimizing their ecological footprint.
Sports For Life
Seed Round in 2024
Sports For Life operates a network of high-quality sports academies across the United States. The company invests in these academies, providing them with advanced technology, strategic business services, and targeted investments. This enables the academies to improve their management, enhance athlete performance, and achieve sustainable growth. The ultimate goal is to create a nationwide sports ecosystem that raises the overall standard of youth sports coaching and competition.
DailyObjects
Series B in 2024
DailyObjects is an Indian e-commerce platform established in 2012 that specializes in gadget accessories. Recognizing the importance of accessories, the company has built a virtual warehouse featuring a diverse range of creative and stylish products designed to enhance the functionality and aesthetics of popular gadgets. The platform offers a variety of items, including mobile cases, screen guards, tote bags, camera accessories, and cable organizers, catering to the needs of tech-savvy consumers. With over 150 international brands represented, DailyObjects aims to elevate product design and originality, providing customers with a one-stop shop for all their technology and mobile accessory needs.
GO DESi
Series B in 2024
GO DESi LLP is a Bengaluru-based startup established in 2017 that specializes in the manufacture of confectionery products, particularly regional treats inspired by traditional homemade recipes. The company focuses on empowering farmers and rural businesses by collaborating with them directly, thereby enhancing their share of the food value chain. GO DESi produces packaged foods that reflect local flavors, utilizing micro-units in rural and semi-urban areas for production. By selling its products online, the company not only aims to revive traditional tastes but also generates income opportunities for marginal farmers, contributing to the economic upliftment of rural communities in India.
Accio Robotics
Seed Round in 2024
Accio Robotics is a robotics automation firm focused on creating advanced hardware and software solutions to simplify material handling in warehouses and on shop floors. The company's technology allows for the seamless transportation of materials within these environments and can be adapted with delivery and disinfection modules for applications in healthcare settings. By enhancing operational efficiency and minimizing human error, Accio Robotics aims to make robotics more accessible and beneficial for businesses across various sectors.
Manastu Space
Seed Round in 2023
Manastu Space is a company focused on space safety and logistics, specializing in in-space refueling, life extension, and de-orbiting services. The company has developed a green propulsion technology aimed at replacing toxic hydrazine-based propellant systems. Their innovative systems utilize hydrogen peroxide-based green propellant, which not only enhances propulsion capabilities but also addresses environmental concerns by reducing debris pollution and minimizing the risk of debris collisions in space. Through these services, Manastu Space aims to improve safety within the space industry while promoting sustainable practices.
Raaho
Seed Round in 2023
Raaho is a trucking marketplace that connects shippers with carriers across India, enhancing operational and cost efficiencies in the logistics sector. The platform offers real-time tracking of freight-loaded vehicles, enabling transparent monitoring and timely delivery. It also facilitates instant digital payments and vehicle verification, addressing the challenges of an offline and fragmented transportation industry. By leveraging a nationwide network of truckers, Raaho not only helps shippers save money but also boosts driver income and contributes to a reduced carbon footprint. Through its innovative applications, Raaho is transforming the traditional trucking landscape into a more connected and efficient marketplace.
The Kabadiwala
Seed Round in 2022
The Kabadiwala.com is an online platform that facilitates the collection of junk and scrap materials directly from customers' locations. Offering a doorstep service, the company allows individuals to easily sell items such as newspapers and other scrap materials, promoting responsible waste management practices. By integrating technology into the process, The Kabadiwala aims to assist customers in the safe disposal of their unwanted items, contributing to environmental sustainability and helping brands reduce their carbon footprint. The service not only simplifies the selling process but also encourages users to engage in recycling efforts, thus fostering a cleaner and greener community. With a dedicated team focused on delivering quality service, The Kabadiwala addresses the challenges associated with disposing of redundant items while emphasizing the importance of an eco-friendly lifestyle.
Jar
Series B in 2022
Jar is an investment technology startup founded in 2021 by Nishchay AG and Misbah Ashraf, based in Bangalore, Karnataka. The company offers a platform that enables users to save money by automatically investing spare change from online transactions into digital gold. This innovative approach not only facilitates daily savings but also encourages users to develop a habit of investing. Users can conveniently redeem their investments or withdraw funds through UPI at any time, making the process accessible and user-friendly.
Smytten
Series B in 2022
Smytten is an online discovery platform focused on premium products and services, founded in 2015 by Swagata Sarangi and Siddhartha Nangia. It caters to the direct-to-consumer market by providing a unique platform for free trials and curated shopping experiences across various categories, including beauty, skincare, male grooming, food and beverages, and smart technology. Smytten enhances the shopping experience with assisted shopping features, customized offers, and the ability for users to create personalized wishlists for regular purchases, allowing consumers to test products before making a purchase decision.
Jimmy's Cocktails
Convertible Note in 2022
Jimmy's Cocktails specializes in producing premium cocktail drinks that cater to consumers seeking crafted low-calorie mixers infused with natural flavors. The company focuses on high-quality ingredients and offers a diverse range of products, including margaritas, whiskey sours, sex on the beach, cosmopolitans, and mango chili mojitos. By emphasizing low sugar content, Jimmy's Cocktails enables consumers to enjoy affordable, ready-to-make cocktails conveniently at home.
Sublime Life
Seed Round in 2022
Sublime Life is an e-commerce platform that specializes in clean beauty products, offering a curated selection of sustainable, ethical, and effective personal care items from various brands worldwide. By providing a diverse range of products that focus on quality ingredients and eco-conscious practices, Sublime Life enables customers to explore and purchase beauty items that align with their values. The platform serves as a one-stop shop, allowing users to select and buy from a multitude of brands, ensuring a convenient and informed shopping experience.
1908 e-ventures
Venture Round in 2022
1908 E-Ventures runs an online platform and community called Sublime Life that connects and accesses ethical, sustainable, and clean brands
DailyObjects
Venture Round in 2022
DailyObjects is an Indian e-commerce platform established in 2012 that specializes in gadget accessories. Recognizing the importance of accessories, the company has built a virtual warehouse featuring a diverse range of creative and stylish products designed to enhance the functionality and aesthetics of popular gadgets. The platform offers a variety of items, including mobile cases, screen guards, tote bags, camera accessories, and cable organizers, catering to the needs of tech-savvy consumers. With over 150 international brands represented, DailyObjects aims to elevate product design and originality, providing customers with a one-stop shop for all their technology and mobile accessory needs.
StockGro
Series A in 2022
StockGro is a social investment platform that offers a gamified virtual environment for users to learn about stock trading. The platform allows individuals to buy and sell virtual securities using virtual currency, providing a risk-free way to develop trading strategies. Users can compete, interact with others, and receive rewards for their activities, enhancing the learning experience. Additionally, StockGro enables users to access, evaluate, and implement various trade techniques, making it easier for them to understand the stock market without the need to invest real money. Through this innovative approach, StockGro aims to educate and empower individuals interested in stock trading.
Hood
Seed Round in 2021
The world often sugarcoats everything and we don’t believe in it. Hood, a new age pseudonymous social network, empowers common people to stand up and share their true story without having to worry about being judged. Hood wants you to be bold and unforgiving when it comes to unveiling the truth. On Hood, anyone can share their thoughts using a pseudonymous username. The app aims to provide an anonymous social media platform for everyone to speak the truth fearlessly, to stand up to power and to discover reality. It empowers individuals to share their true experiences with the community. Wear a mask and express yourself fearlessly! Be a part of an unfiltered honest world.
Raaho
Seed Round in 2021
Raaho is a trucking marketplace that connects shippers with carriers across India, enhancing operational and cost efficiencies in the logistics sector. The platform offers real-time tracking of freight-loaded vehicles, enabling transparent monitoring and timely delivery. It also facilitates instant digital payments and vehicle verification, addressing the challenges of an offline and fragmented transportation industry. By leveraging a nationwide network of truckers, Raaho not only helps shippers save money but also boosts driver income and contributes to a reduced carbon footprint. Through its innovative applications, Raaho is transforming the traditional trucking landscape into a more connected and efficient marketplace.
Smytten
Series A in 2021
Smytten is an online discovery platform focused on premium products and services, founded in 2015 by Swagata Sarangi and Siddhartha Nangia. It caters to the direct-to-consumer market by providing a unique platform for free trials and curated shopping experiences across various categories, including beauty, skincare, male grooming, food and beverages, and smart technology. Smytten enhances the shopping experience with assisted shopping features, customized offers, and the ability for users to create personalized wishlists for regular purchases, allowing consumers to test products before making a purchase decision.
StockGro
Seed Round in 2021
StockGro is a social investment platform that offers a gamified virtual environment for users to learn about stock trading. The platform allows individuals to buy and sell virtual securities using virtual currency, providing a risk-free way to develop trading strategies. Users can compete, interact with others, and receive rewards for their activities, enhancing the learning experience. Additionally, StockGro enables users to access, evaluate, and implement various trade techniques, making it easier for them to understand the stock market without the need to invest real money. Through this innovative approach, StockGro aims to educate and empower individuals interested in stock trading.
Railofy
Seed Round in 2020
Railofy is a travel platform focused on enhancing the railway experience in India by providing various services to train passengers. The company offers a travel guarantee service aimed at waitlisted and reservation against-cancellation (RAC) ticket holders, allowing them to secure confirmed travel options at a nominal fee. Additionally, Railofy facilitates train ticket booking, PNR status checks, and food delivery services, ensuring that passengers have access to clean food while traveling. By offering affordable alternatives, Railofy aims to improve the overall travel experience for its users, including options for transportation to nearby airports.
ProEves
Seed Round in 2020
ProEves is a pro-women initiative focused on empowering women by providing essential support for balancing personal and professional lives. The company operates a platform that offers verified information on daycare centers and preschools across India, facilitating the discovery and booking process for parents. By aggregating credible data, ProEves enhances decision-making for families seeking childcare solutions. In addition to its core services, the platform features a blog that covers a range of topics related to childcare, parenting, and family life, including DIY activities, recipes, and inspiring stories from mothers. Through its comprehensive approach, ProEves aims to help women realize their true potential while ensuring quality childcare options are accessible.
Just Herbs
Seed Round in 2019
Just Herbs is a manufacturer specializing in herbal and Ayurvedic skincare and makeup products, focusing on providing chemical-free alternatives for cosmetic and skincare needs. The company emphasizes luxurious and safe formulations that incorporate plant-based ingredients, essential oils, and precious herbs. By avoiding harsh chemicals and foaming agents, Just Herbs aims to deliver effective solutions that cater to consumers seeking natural and gentle skincare treatments.
Smytten
Series A in 2019
Smytten is an online discovery platform focused on premium products and services, founded in 2015 by Swagata Sarangi and Siddhartha Nangia. It caters to the direct-to-consumer market by providing a unique platform for free trials and curated shopping experiences across various categories, including beauty, skincare, male grooming, food and beverages, and smart technology. Smytten enhances the shopping experience with assisted shopping features, customized offers, and the ability for users to create personalized wishlists for regular purchases, allowing consumers to test products before making a purchase decision.
Hoi Foods
Seed Round in 2019
Hoi Foods, established in 2017 by Indrajeet Roy, is a food and beverage services platform that caters to millennials. It offers a diverse range of multi-cuisine combination meals at affordable prices, ensuring a quality food solution for its customers.
Plant Power
Seed Round in 2019
Plant Power is a health brand established by a Whole-Food nutritionist who recognized the necessity for clean and honest food options. The company specializes in producing protein snacks that prioritize nutrition while maintaining taste. Its offerings are natural, vegan, gluten-free, and minimally processed, ensuring that they contain no added preservatives or additives. By focusing on these principles, Plant Power aims to provide consumers with healthy snack alternatives that support their daily nutritional needs.
Teamonk
Seed Round in 2019
Teamonk is a specialty tea company based in India, dedicated to offering pure and premium teas sourced from renowned tea plantations across the country. The brand features a diverse selection of black, green, oolong, and white teas, including prized varieties from Darjeeling, Nilgiris, Assam, and Arunachal. Each tea is carefully curated by tea connoisseurs to ensure a unique and high-quality experience for customers. Teamonk emphasizes freshness and authenticity, delivering its products directly to consumers' doorsteps, thereby enhancing the enjoyment of specialty tea.
Supa Star Food
Venture Round in 2019
SUPA STAR FOODS is a packaged food business that is selling its products under 2 brands SUPACORN and MISHT. SUPACORN is about healthy and tasty snacking using corn as its base. This flagship brand currently represents Sweet Corn Kernel and Cob products that are packed using unique "OXYFRESH" packaging technology that gives the products 9 months shelf life at ambient without any preservatives. All these products are ready to eat and are available in natural and pre-flavored options. SUPACORN is being sold through offline and online stores throughout India. Some of the channel partners include Spencers, Metro, Spar, More, Big Bazaar, Le Marche, Needs and many other GT outlets. There are also institutional customers like Beer Cafe etc. MISHT is a packaged Mithai with each piece packaged using special technology to give them 45 days shelf life. This brand is creating disruption in the traditional sweets market by providing convenience in storing, eating and buying. The products are sold in beautiful giftable boxes of 2 or 8 pieces. MISHT is currently sold through various supermarkets in NCR and also through speciality stores like Barista, Ferns and Petals, etc.
Misht
Venture Round in 2019
Their products are the conception of our unwavering passion for preserving traditional Indian snack food and making them available in attractive, hygienic packaging with high shelf life. Misht is a tradition which will never let your memories go and keeping the food heritage alive for future generations.
Truly Financial
Venture Round in 2019
Truly Financial is an innovative banking platform tailored for small businesses, offering a modern alternative to traditional banking services. It simplifies business banking by providing a comprehensive account that merges checking and credit card functionalities, along with a multi-currency account. This enables small business owners to efficiently manage payments to both local and international suppliers while streamlining their expenses. By replacing outdated payment methods such as wire transfers and card systems, Truly Financial offers a cost-effective, secure, and rapid solution for initiating payments and collections. The platform is designed to support the growing needs of global commerce, allowing small businesses to operate more effectively in the international market.
Coccoon
Venture Round in 2019
At Coccoon, they surround you with products that are paraben-free, devoid of any harmful chemicals and developed from a composition of ingredients that include natural actives obtained from natural sources across the globe.
Captain Zack
Seed Round in 2019
Captain Zack is a pet grooming brand dedicated to providing a soothing and reaction-free experience for dogs. The company formulates its products using natural actives, essences, and oils, ensuring that they are free from harmful chemicals and synthetic substances. Captain Zack's offerings include a variety of grooming essentials, such as dry shampoo, dog cologne, and conditioner, all designed to promote the health and well-being of pets. The products are paraben-free, vegan, and feature anti-irritant, anti-bacterial, anti-fungal, and antiseptic properties, making them a safe choice for pet owners who want to maintain their dogs' grooming without compromising on safety or quality.
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