Seedcamp

Seedcamp is a London-based venture capital firm and seed platform that backs early-stage startups across Europe and globally, with a focus on fintech, healthcare and technology. It identifies world-class founders addressing large, global markets and provides immediate access to smart capital, mentorship, and a lifelong, global community built on more than a decade of experience backing exceptional talent. Through its broad network of partners and mentors, Seedcamp helps portfolio companies scale, access strategic resources, and navigate early growth, with a geographic reach that spans North America, Asia, Europe and Africa.

Will Bennett

Investor

Carlos Eduardo Espinal

Partner

Sia Houchangnia

General Partner

Siavoche Houchangnia

Partner at Seedcamp Fund IV

Devin Hunt

Venture Partner

Past deals in Digital Marketing

Botika

Seed Round in 2025
Botika develops an AI-driven synthetic media platform that personalizes online shopping experiences through tailored visuals and virtual try-on capabilities. The technology augments the customer journey from marketing to purchase, with the aim of improving conversions, lowering return rates, and increasing purchase confidence.

Singulate

Pre Seed Round in 2024
Singulate is a technology company developing an AI-driven marketing platform. It aims to help businesses improve communication relevance and engagement by enabling marketers to segment audiences and personalize messages at scale. The platform uses generative AI to facilitate natural language communication, enhancing personalization beyond traditional methods. Singulate's solution has demonstrated up to 10x higher click-through rates and 5x response rates, benefiting teams responsible for demand generation, growth, and community events. It is designed to nurture and convert pipeline from events and existing customers, rather than serving as a cold outreach sales tool.

DinMo

Seed Round in 2024
DinMo provides a flexible data activation platform designed for nontechnical teams, with a modular architecture that democratizes access to CDP capabilities. The platform sits on the customer’s data warehouse, reads data to avoid duplication, and supports privacy compliance by giving customers full control over their data. Leveraging a cloud data stack, it enables non-technical users in mid-market companies to create and manage customer audiences and events and to activate them across platforms, delivering unified customer experiences without code.

Fifth Dimension AI

Seed Round in 2024
Fifth Dimension AI is a developer of artificial intelligence-powered solutions that focus on analyzing high-value data efficiently. The company's technology is designed to process unstructured data, facilitating investment analysis, asset management, and in-depth research. Additionally, Fifth Dimension AI aids in crafting effective marketing campaigns by ensuring clear data separation and defined ownership of data. This approach allows organizations to enhance their capabilities and significantly improve productivity, enabling them to generate better content and perform more effective marketing strategies.

Fifth Dimension AI

Pre Seed Round in 2023
Fifth Dimension AI is a developer of artificial intelligence-powered solutions that focus on analyzing high-value data efficiently. The company's technology is designed to process unstructured data, facilitating investment analysis, asset management, and in-depth research. Additionally, Fifth Dimension AI aids in crafting effective marketing campaigns by ensuring clear data separation and defined ownership of data. This approach allows organizations to enhance their capabilities and significantly improve productivity, enabling them to generate better content and perform more effective marketing strategies.

Plumery

Pre Seed Round in 2023
Plumery is a digital engagement platform designed to assist banks of all sizes in creating effective mobile and web experiences for their customers. The company emphasizes the development and maintenance of advanced features and innovative technologies, which help banks enhance their digital initiatives. By offering a comprehensive solution, Plumery aims to provide banks with the tools necessary to deliver engaging experiences, ensuring they are well-equipped for success in a rapidly evolving digital landscape.

Dreamdata

Series A in 2022
Dreamdata provides a B2B go-to-market data platform that ingests all GTM data, builds a complete customer journey model, and supports outcome-based analytics. It offers attribution and ROI analyses, insights into buyer signals and performance benchmarks, and enables marketers to act on insights by triggering audiences in advertising and marketing automation systems. By unifying data and automating insights, Dreamdata helps marketing and sales teams measure effectiveness, optimize budgets, and scale initiatives while uncovering new tactics along the buyer journey.

DinMo

Pre Seed Round in 2022
DinMo provides a flexible data activation platform designed for nontechnical teams, with a modular architecture that democratizes access to CDP capabilities. The platform sits on the customer’s data warehouse, reads data to avoid duplication, and supports privacy compliance by giving customers full control over their data. Leveraging a cloud data stack, it enables non-technical users in mid-market companies to create and manage customer audiences and events and to activate them across platforms, delivering unified customer experiences without code.

FUEL

Venture Round in 2022
FUEL is a platform that empowers creators to launch, manage, and grow their own NFT collections through a variety of user-friendly tools. It offers an NFT-enabled shop-building solution that allows creators to develop and control their brand's website without requiring technical expertise. By providing the means to establish fully-customized NFT shops independent of aggregator platforms, FUEL helps creators unlock new revenue streams and foster deeper connections with their audiences.

FUEL

Pre Seed Round in 2022
FUEL is a platform that empowers creators to launch, manage, and grow their own NFT collections through a variety of user-friendly tools. It offers an NFT-enabled shop-building solution that allows creators to develop and control their brand's website without requiring technical expertise. By providing the means to establish fully-customized NFT shops independent of aggregator platforms, FUEL helps creators unlock new revenue streams and foster deeper connections with their audiences.

Medusa

Pre Seed Round in 2021
Medusa is an open-source headless commerce engine and SDK that provides primitives for developers to build customized digital commerce experiences. Its tools are designed to run in modern environments, enabling developers to create scalable e-commerce applications with end-to-end software development and web application capabilities. The platform supports multi-regional shopping experiences by offering flexible data models and extensible components, allowing businesses to tailor storefronts, checkout flows, and product management to specific needs.

Dreamdata

Seed Round in 2020
Dreamdata provides a B2B go-to-market data platform that ingests all GTM data, builds a complete customer journey model, and supports outcome-based analytics. It offers attribution and ROI analyses, insights into buyer signals and performance benchmarks, and enables marketers to act on insights by triggering audiences in advertising and marketing automation systems. By unifying data and automating insights, Dreamdata helps marketing and sales teams measure effectiveness, optimize budgets, and scale initiatives while uncovering new tactics along the buyer journey.

Dreamdata

Pre Seed Round in 2019
Dreamdata provides a B2B go-to-market data platform that ingests all GTM data, builds a complete customer journey model, and supports outcome-based analytics. It offers attribution and ROI analyses, insights into buyer signals and performance benchmarks, and enables marketers to act on insights by triggering audiences in advertising and marketing automation systems. By unifying data and automating insights, Dreamdata helps marketing and sales teams measure effectiveness, optimize budgets, and scale initiatives while uncovering new tactics along the buyer journey.

Millimetric.ai

Pre Seed Round in 2018
Millimetric.ai is a growth marketing agency that specializes in monitoring and analyzing business metrics using its advanced AI platform. The company integrates with various data sources to continuously assess thousands of metrics in real time, allowing it to identify anomalies and provide root cause diagnostics. This enables clients to respond promptly to potential issues before they affect key performance indicators (KPIs). By leveraging proprietary machine-learning algorithms, Millimetric.ai delivers actionable insights that enhance conversions, expand brand reach, and foster customer loyalty. Ultimately, the company's focus is on empowering organizations to act decisively and sustain growth based on data-driven strategies.

HOKO

Seed Round in 2015
HOKO is a technology company that enables publishers to monetize their platforms by transforming them into AI-powered marketplaces. The company provides backend technology that analyzes user behavior to deliver contextually relevant deep links to complementary service providers during the user journey on mobile apps or websites. Additionally, HOKO offers an independent research platform designed to assist businesses in running effective campaigns, featuring a self-serve advertising platform that empowers publishers to explore potential applications in the creative sector. Through these innovations, HOKO enhances user engagement while creating revenue opportunities for publishers.

Car Quids

Seed Round in 2015
Car Quids connects drivers with advertisers, facilitating a unique form of outdoor advertising. Drivers earn money by displaying ads on their cars while driving, and advertisers reach millions of people daily across the UK.

minubo

Seed Round in 2014
minubo is a cloud-based eCommerce analytics platform that acts as a central data hub for online retailers. The service unifies data from fragmented sources into a single database with reporting and analysis capabilities built on eCommerce best practice metrics. By connecting multichannel data and providing transparent, metrics-based insights, minubo helps retailers make actionable decisions, optimize sales and profitability, and manage costs across omnichannel operations without imposing complex IT requirements.

Now Native

Seed Round in 2014
Now Native, founded in 2014 and headquartered in London, United Kingdom, operates as a web-based advertising platform aimed at enhancing the online publishing ecosystem. The company provides tools that enable users to seamlessly recommend content to their customers, facilitating a more engaged and informed audience. By focusing on innovative solutions for online publishing, Now Native seeks to improve the distribution and effectiveness of digital content.

Reedsy

Seed Round in 2014
Reedsy is a platform that connects authors with publishing professionals, including editors, book cover designers, translators, marketers, and publishers, and provides collaboration tools for file sharing, messaging, task allocation, and transactions. It offers a collaborative writing platform to find and hire qualified editors, writing coaches, and proofreaders for developmental editing, copy editing, proofreading, editorial assessment, and query letter reviews, helping authors manage manuscripts, showcase their books, grow newsletters, and engage readers. The service was founded in London in 2014 by Emmanuel Nataf, Matt Cobb, Ricardo Fayet, and Vincent Durand.

Lodgify

Seed Round in 2014
Lodgify is an all-in-one software-as-a-service platform for vacation rental owners and property managers to manage and market their accommodation businesses. It provides a rental marketing solution that enables users to build a mobile-friendly website with a Book Now function, manage reservations and availability, and synchronize property information across multiple external vacation rental portals. The platform aims to help owners and managers grow their businesses by offering accessible, affordable technology that combines website building, booking management, and external listing distribution. Founded in 2012 and based in Barcelona, Spain.

Popcorn Metrics

Seed Round in 2013
Popcorn Metrics is a web analysis company based in Lisbon, Portugal, specializing in providing a visual integration solution for tracking customer actions on websites without the need for custom coding. Formerly known as Startup Dashboard, the company offers an accounting tool designed to optimize business validation, customer acquisition, and sales funnel management, while also facilitating effective communication of progress to investors. Their platform allows users to set up and track events using popular analytics tools such as Mixpanel and KISSmetrics. Through a user-friendly Visual Editor, clients can monitor various metrics, including signups, logins, downloads, and revenue. Additionally, Popcorn Metrics provides a Tracking Plan feature that helps teams maintain control over their tracking activities across multiple web assets, thereby streamlining marketing analytics and lead generation processes.

minubo

Seed Round in 2013
minubo is a cloud-based eCommerce analytics platform that acts as a central data hub for online retailers. The service unifies data from fragmented sources into a single database with reporting and analysis capabilities built on eCommerce best practice metrics. By connecting multichannel data and providing transparent, metrics-based insights, minubo helps retailers make actionable decisions, optimize sales and profitability, and manage costs across omnichannel operations without imposing complex IT requirements.

Ctrlio

Seed Round in 2013
Ctrlio is a London-based company founded in 2013 that specializes in providing a customer acquisition platform for insurance companies, particularly in the motor insurance sector. The platform offers point of quote services that enable insurers to win customers more efficiently and manage their risk portfolios in real-time. By leveraging advanced machine-learning systems, Ctrlio provides access to previously unattainable data sets that help insurers identify potential customers, predict optimal pricing for quotes, and make timely comparisons. This approach benefits not only the insurers but also the channels and customers by enhancing the overall efficiency of the insurance acquisition process.

TOTEMS

Seed Round in 2012
Totems offers a marketing suite for brands on [Instagram](http://www.crunchbase.com/organization/instagram). It enables its users to discover, understand, and measure their [Instagram](http://www.crunchbase.com/organization/instagram) presence. Totems provides its customers with an advanced social analytics platform to understand their audience, track their campaigns, and benchmark their competitors. It also offers a data-driven platform to work with creators.

Antavo AI Loyalty Cloud

Seed Round in 2012
Antavo offers the market's most advanced AI-powered customer loyalty platform, streamlining the entire loyalty program lifecycle. Antavo's innovative Loyalty Planner speeds up implementation by making program planning up to 10 times faster, while the flexible Loyalty Engine, featuring an intuitive Workflows editor, brings any loyalty concept to life. At the heart of the solution is Timi AI, a groundbreaking agentic AI that guides and enhances your work at every step. As a pure-play loyalty technology vendor, Antavo’s robust, API-driven platform is recognized by industry leaders like Forrester, Gartner, and IDC. Trusted by global brands such as KFC, C&A, Flying Tiger, Notino, Scandic Hotels, Kathmandu, and Benefit Cosmetics, Antavo is the go-to choice for loyalty consultants, agencies, and system integrators worldwide. Antavo empowers businesses across fashion, beauty, retail, travel, hospitality, and beyond to create meaningful customer connections.

TOTEMS

Seed Round in 2011
Totems offers a marketing suite for brands on [Instagram](http://www.crunchbase.com/organization/instagram). It enables its users to discover, understand, and measure their [Instagram](http://www.crunchbase.com/organization/instagram) presence. Totems provides its customers with an advanced social analytics platform to understand their audience, track their campaigns, and benchmark their competitors. It also offers a data-driven platform to work with creators.

Get Fractal

Seed Round in 2011
Get Fractal is a technology company that specializes in improving the email marketing process through its web-based application. The application validates HTML emails across various email clients and automatically resolves common email design issues. By standardizing email marketing campaigns, Get Fractal simplifies the complexities of email design, making it more accessible for users. The company's innovative approach aims to modernize email design practices, helping clients convert HTML emails into a tabular format that enhances usability and effectiveness. Through these solutions, Get Fractal addresses the challenges associated with email marketing, allowing businesses to improve their communication strategies.

Campalyst

Seed Round in 2011
Campalyst empowers brands with the unique ability to better connect Return On Investment to social and interest graphs and fully understand exactly how/why social influences the path to purchase based on actual business outcomes. Their enterprise level social media management suite allows users to more effectively and efficiently manage their social presence across multiple networks and ultimately achieve greater business results by optimizing communications based upon data-driven insights into their consumers conversion paths.

Trebax Innovations

Seed Round in 2010
Trebax Innovations Ltd. is a London-based company founded in 2009 that specializes in providing software solutions for interactive engagement, conversion, and retention across web, mobile, and social media platforms. The company's flagship offering, the iGaming Suite, redefines the creation of advertising content, enabling marketers to generate and drive new revenue streams from existing online advertising channels. Trebax Innovations also offers custom development and consulting services, focusing on the integration of games, network capabilities, and rich media with traditional advertising to enhance value in the advertising sector.

Offset Options

Seed Round in 2010
Offset Options S.L. is a Barcelona-based company that specializes in technology-driven carbon offsetting solutions. It provides services such as carbon assessments and sales integration, allowing businesses to seamlessly incorporate carbon offsets into their online point-of-sale systems. The company also offers social media communication services to a variety of sectors, including travel and tourism, entertainment and events, shipping and logistics, and consumer goods. By leveraging web services, Offset Options aims to support organizations in their efforts to combat climate change through effective carbon management.

Profitero

Series A in 2010
Profitero Ltd., established in 2010 and headquartered in Dublin, Ireland, specializes in providing real-time eCommerce intelligence to retailers and brands worldwide. Its cloud-based platform offers comprehensive insights into digital shelf performance, enabling clients to optimize product content, search placement, ratings & reviews, availability, assortment, and pricing across 8,000+ retailer sites and mobile apps in 50 countries. Profitero's services also include Amazon sales and share measurement, helping brands identify factors influencing sales. The company serves a diverse range of clients, including leading brands like Bayer, Beiersdorf, and L'Oréal, and has a strategic partnership with Kenshoo, Ltd.

Teads.tv

Seed Round in 2009
Teads.tv specializes in outstream video advertising and operates a leading native video advertising marketplace. The company enables publishers to generate new outstream video inventory, which can be monetized through programmatic buying, direct sales, or third-party partnerships, including those with Teads Demand. Teads.tv focuses on creating advertising experiences that prioritize user respect, thereby offering premium inventory that was previously unavailable. Brands, agencies, and trading desks can access this high-quality inventory through the Teads Marketplace, which serves both web and mobile platforms. Additionally, Teads.tv provides managed services, where its team executes advertising strategies on behalf of clients using the company's platform. Founded in 2009 and headquartered in London, Teads.tv has expanded its operations internationally with offices in Moscow, Paris, and Bucharest.

Mobclix

Seed Round in 2008
Mobclix operates as a prominent mobile ad exchange network, offering an open marketplace platform and account management solutions tailored for app developers, advertisers, ad networks, and agencies. By providing a transparent environment, Mobclix enables developers to optimize their revenue and advertisers to enhance campaign performance. The platform offers significant advantages, including high effective cost per thousand impressions (eCPMs), streamlined management, and the ability to scale and improve performance. Advertisers benefit from precise targeting capabilities, a sophisticated bidding platform, and the opportunity to create interactive campaigns that reach mobile users instantly. Additionally, Mobclix focuses on real-time application analytics, yield optimization, and rich media advertising, while also promoting distribution and growth through social media channels. The company specifically targets users based on their location and the nature of the applications, maximizing revenue potential for iPhone developers.

uberVU

Seed Round in 2008
uberVU is a technology company that provides social media marketing solutions through its software-as-a-service (SaaS) platform. Founded in January 2008 by Dan Ciotu, Dragos Ilinca, and Vladimir Oane in Cambridge, United States, uberVU focuses on simplifying the work of social media marketers. The platform offers a comprehensive suite of features, including social media monitoring, engagement, and reporting, which allows businesses to connect effectively with customers. By analyzing large volumes of social data, uberVU delivers insights into influencers, trends, and key stories within a user-friendly dashboard. Its capabilities include smart reporting, graphical analysis, and customizable report generation, all aimed at automating and streamlining marketers' workflows. As a subsidiary of HootSuite, uberVU continues to play a significant role in enhancing social media strategies for businesses.

RentMineOnline

Seed Round in 2007
RentMineOnline is a provider of social network marketing services specifically designed for the multifamily rental housing industry. Established in July 2007, the company offers a referral management tool that enhances the apartment rental market by leveraging social networking platforms, such as Facebook. This innovative solution allows residents to earn rewards for marketing their properties to friends, thereby creating more qualified referrals and improving retention rates for property managers. By integrating social media into the referral process, RentMineOnline aims to transform how apartment rentals are promoted and managed.

Zemanta

Seed Round in 2007
Zemanta, established in 2007, is a global technology company specializing in programmatic advertising for native content. Headquartered in New York with offices across North America and Europe, Zemanta offers Zemanta One, a cross-channel media buying platform designed to promote and distribute marketing content. This platform enables large brands and digital agencies to automate, optimize, and scale their native advertising programs. Additionally, Zemanta provides content discovery and audience development tools for publishers, helping them reach new, engaged readers.
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