Socialbakers
Socialbakers is a leading social media management platform that serves thousands of enterprise brands and small to medium-sized businesses globally. It utilizes the largest social media data set in the industry to provide analytics and optimization services, enabling brands to measure and compare the effectiveness of their social marketing campaigns. With over 2,500 clients across 100 countries, Socialbakers tracks approximately 10 million social profiles on all major social platforms, including Facebook, Instagram, Twitter, YouTube, LinkedIn, and others. Established as a Facebook Marketing Partner in 2011 and a Pinterest and LinkedIn Marketing Partner in 2017, Socialbakers is dedicated to helping brands ensure that their social media investments yield measurable business outcomes.
EdgeRank Checker
Acquisition in 2014
EdgeRank Checker is a web application focused on Facebook analytics, specifically examining the impact of EdgeRank on Facebook Pages. It aims to assist marketers in enhancing their visibility and engagement on the platform. With over 500,000 Facebook Pages benefitting from its services, EdgeRank Checker provides users with a free EdgeRank Score, allowing them to quickly gauge how effectively their updates are perceived. This score typically ranges from 0 to 30+, offering a straightforward metric for understanding EdgeRank's influence. For those seeking more in-depth analysis, EdgeRank Checker Pro delivers customized page recommendations to help users improve their EdgeRank. Additionally, Pro users can analyze their performance relative to their industry and adopt successful strategies from their peers, ultimately aiming to enhance their overall social media presence.
Social Insider
Acquisition in 2014
Social Insider is a company specializing in social media data analytics. It develops tools and applications that enable users to analyze social media performance and gain insights into audience engagement and content effectiveness. By providing detailed analytics, Social Insider helps businesses optimize their social media strategies and make informed decisions based on data-driven insights.
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