Sprinklr

Nanigans is a Boston-based company that specializes in advertising automation software, designed to support in-house performance marketing teams. As a Software-as-a-Service provider, Nanigans offers a platform that features programmatic media buying, predictive revenue optimization, and real-time business intelligence. This comprehensive approach allows clients to enhance their advertising strategies and optimize revenue generation across various digital channels. In addition to its headquarters in Boston, Nanigans has established offices in New York, San Francisco, Seattle, London, Sydney, and Singapore, reflecting its global reach and commitment to serving a diverse client base.

Little Bird, Inc. is an influencer marketing platform based in Portland, Oregon, founded in 2011. The company specializes in providing tools for influencer discovery and engagement, enabling clients to identify key influencers and engage with them effectively to enhance brand awareness. Little Bird's platform allows users to find and share relevant content from influencers, helping organizations demonstrate thought leadership. In addition, it offers functionalities for creating targeted influencer lists for social campaigns, content discovery, social analytics, and market intelligence. The company serves various sectors, including technology, entertainment, and financial services, assisting marketers in navigating the complexities of the social web to build social capital and grow their businesses. Little Bird became a subsidiary of Sprinklr Inc. in 2016 and was previously known as Plexus Engine Inc.

Postano is a provider of a social media visualization platform that enables organizations to enhance customer engagement through compelling brand experiences. The platform curates social media content from fans and transforms it into visually appealing displays for various channels, including web, mobile, and live screens. It serves a diverse range of industries, including sports, retail, and events, by helping businesses effectively utilize social media to foster deeper connections with their audiences. Through its innovative visualization tools, Postano aims to elevate social strategies and enrich brand interactions.

Booshaka Inc. operates a word-of-mouth marketing platform designed for the social web, primarily assisting Facebook marketers in understanding and engaging with their audiences. Founded in 2010 and based in Redwood City, California, Booshaka offers tools that allow businesses to collect and analyze data on customer interactions across various channels, including social media, email, and mobile applications. The platform enables marketers to identify engaged fans, track trending content and keywords, and recognize and reward communities, ultimately enhancing consumer engagement and boosting revenue. In November 2015, Booshaka became a subsidiary of Sprinklr Inc.

newBrandAnalytics, Inc. operates a social media intelligence platform that offers tools designed for service-focused industries to analyze online conversations. The company provides a suite of solutions, including an online reputation management tool that collects and processes social media comments, and social competitive intelligence tools that convert online reviews into actionable insights for businesses. Additionally, newBrandAnalytics offers a social engagement tool that facilitates direct communication between businesses and reviewers, as well as a real-time customer feedback tool for direct manager interaction. Its solutions cater to various sectors, including hospitality, restaurants, retail, healthcare, and government agencies. Established in 2010 and based in Washington, D.C., newBrandAnalytics aims to enhance guest satisfaction, operational efficiency, and marketing strategies for its clients. The company operates as a subsidiary of Sprinklr Inc. as of June 2015.

Scup Ltda. operates a social media productivity platform that assists companies in monitoring their brands across various social media channels, including Twitter, Facebook, and YouTube. The platform allows businesses to identify influential voices discussing their brand, engage with consumers, and post content on their social networks. Additionally, Scup provides reporting and analytics tools to measure the effectiveness of social media efforts, offering tailored packages for small businesses, brands, and agencies focused on market research. Founded in 2008 and based in Sao Paulo, Brazil, Scup also has operations in the United States. The company was acquired by Sprinklr Inc. in 2015, enhancing its capabilities in social media monitoring and customer engagement.

Get Satisfaction, Inc. offers an online community platform designed to connect companies with their customers, fostering relationships that create mutual value. Founded in 2007 and headquartered in New York with additional offices in Austin and Boston, the platform enables businesses to modernize customer support, enhance sales, differentiate their brand, and drive innovation. Companies across various industries utilize Get Satisfaction to build online communities that facilitate customer engagement and feedback. The platform integrates seamlessly with various applications, including CRM and helpdesk systems, ensuring a streamlined experience for users. As of 2015, Get Satisfaction operates as a subsidiary of Sprinklr Inc.

Branderati specializes in developing an advocacy influencer platform that helps brands identify and engage with their most passionate supporters. The company focuses on creating Advocate Influencer Networks from existing social communities, facilitating a comprehensive program that encompasses recruitment, engagement, and optimization. Unlike traditional influencer marketing platforms, Branderati offers tools that allow brands to segment their audiences, target content effectively, evaluate campaign impact, and gain valuable social insights. Additionally, the platform includes social customer relationship management tools designed to invite and connect with highly engaged brand advocates. Branderati also provides strategic and creative services aimed at fostering deeper connections between brands and their advocates, transforming casual support into lasting loyalty.

TBG Digital is a specialist in social media marketing, dedicated to helping brands achieve measurable business objectives through effective social strategies. The company offers comprehensive services that include social strategy development, content creation, application builds, paid media, and performance measurement. TBG collaborates closely with major platforms like Facebook and Twitter to create products that enhance return on investment in social media advertising. Its innovative ad optimization platform, ONE Media Manager, enables brands to efficiently manage and optimize large-scale advertising campaigns on Facebook Marketplace. This platform allows for the rapid creation and organization of advertisements, cost control through various bidding strategies, and scheduling of ad delivery to enhance conversion rates. TBG Digital has successfully optimized millions of advertisements for renowned global brands, delivering substantial results and maximizing advertising effectiveness. The company operates offices in key cities worldwide, including London, San Francisco, New York, Chicago, Atlanta, Hamburg, Amsterdam, and Manila.

Dachis Group, founded in 2008 by Jeffrey Dachis, specializes in social marketing software designed for large corporate enterprises and brands. The company developed a social analytics platform that monitors social behaviors and signals in real-time, enabling clients to track and manage conversations and content across various social platforms. With a focus on unlocking the value of social business, Dachis Group aimed to grow its offerings organically and through strategic acquisitions, backed by support from Austin Ventures.

UserRules offers a comprehensive feedback management and data analysis system designed to enhance customer relationship management. Its product features an integrated community forum that facilitates user engagement, allowing customers to submit ideas, share opinions, participate in polls, and report issues. This platform encourages user interaction and feedback, which is essential for product development. Users can also engage with popular social networking sites, increasing overall traffic. The admin console includes various tools for monitoring feedback, analyzing data, and managing user interactions, helping businesses improve their product development cycles and overall user experience. Additionally, UserRules has introduced a feedback landing page that allows users to evaluate comments and flag inappropriate content, ensuring a moderated environment for discussion.

Pluck Corporation offers an integrated community platform designed for retailers, brands, and publishers, facilitating audience growth, product sales acceleration, and customer loyalty enhancement. The platform features a variety of community applications that can be utilized in different combinations, enabling users to rate and review products, engage in discussions through forums, and track unread posts. Additionally, Pluck provides tools for group creation, gamification elements like points and badges, and media sharing capabilities. The platform includes features such as one-click voting with Pluck Reactions, long-form content options with Pluck Narratives, and content discovery tools that enhance user engagement. Moreover, it offers social connectivity and community management services, and has established strategic technology partnerships to expand its offerings. Founded in 2003 and based in Austin, Texas, Pluck Corporation operates as a subsidiary of Sprinklr Inc.