Staley Capital

Staley Capital Management LLC is a private equity and venture capital firm founded in 2008 and headquartered in Wellesley, Massachusetts. The firm focuses on growth capital and buyout investments, primarily targeting technology-enabled business services and software companies that demonstrate innovative value propositions. Staley Capital seeks to invest in emerging growth, middle market, mid venture, late venture, and later stage companies within sectors such as fintech, retail IT, marketing services, and consumer supply chain. With a preference for investment amounts between $5 million and $20 million, the firm typically engages with companies that have sales ranging from $5 million to $50 million and EBITDA up to $40 million. Staley Capital aims to create value by collaborating with executives, leveraging their extensive experience in private equity to enhance growth and institutionalize sales and marketing efforts, thereby fostering long-term customer relationships and improved operational efficiencies.

Kenjo Maeji

Vice President

Renny Smith

Co-Founder and Managing Partner

14 past transactions

Bite

Series A in 2024
Bite Inc. specializes in developing digital ordering solutions tailored for the hospitality industry, focusing primarily on quick service and fast casual restaurants. Founded in 2015 and headquartered in New York, the company offers innovative products such as bitekiosk, which provides kiosk ordering software for guests, and biteFLASH, a mobile interface that enables contactless ordering through QR codes. Additionally, Bite’s self-ordering kiosk software employs facial recognition technology to identify guests and learn their preferences, allowing for personalized recommendations. This approach not only enhances the guest experience but also helps restaurants build stronger customer relationships.

SmartAction

Venture Round in 2023
SmartAction LLC is a technology company that specializes in AI-powered customer self-service solutions through its cloud-based platform. Founded in 2002 and based in El Segundo, California, the company focuses on automating complex customer service communications across various channels, including voice, SMS text, chat, social media, and mobile. SmartAction's Intelligent Voice Automation (IVA) platform utilizes advanced natural language speech recognition and artificial intelligence to manage intricate customer requests, allowing call center agents to dedicate more time to meaningful interactions. By bridging the gap between traditional Interactive Voice Response (IVR) systems and human agents, SmartAction aims to enhance customer satisfaction and improve operational efficiency for enterprises, positioning itself for sustained growth in the customer service technology market.

Datasembly

Series B in 2023
Datasembly, Inc. specializes in transforming web data into structured information, focusing primarily on grocery and retail pricing. Founded in 2014 and based in Washington, D.C., the company aims to collect comprehensive pricing data for every product sold in stores daily. By aggregating millions of pricing records from various retailers and online platforms, Datasembly provides valuable insights for consumer packaged goods (CPG) companies, retailers, and analytics firms. Its technology employs natural language processing and machine learning to convert complex data into organized reports that facilitate informed business decisions. The insights generated from this data support market research, economic indicators, and consumer applications, thereby enabling clients to navigate the volatile retail landscape effectively.

Aspire Marketing Services

Private Equity Round in 2019
Aspire Marketing Services, LLC is a provider of tech-enabled marketing solutions tailored for automotive dealers and manufacturers across the United States and Canada. Founded in 2017 and headquartered in Irving, Texas, with additional offices in Chicago, the company offers a comprehensive suite of services, including advanced analytics, creative design, email, SMS, telephony, and direct mail, all managed in-house. Aspire aims to address the specific business needs of the automotive sector by enhancing lease retention, driving showroom traffic, boosting service and parts sales, and reducing costs for business development. Through these offerings, Aspire Marketing Services supports automotive businesses in improving operational efficiency and meeting their customers' needs effectively.

SmartAction

Venture Round in 2018
SmartAction LLC is a technology company that specializes in AI-powered customer self-service solutions through its cloud-based platform. Founded in 2002 and based in El Segundo, California, the company focuses on automating complex customer service communications across various channels, including voice, SMS text, chat, social media, and mobile. SmartAction's Intelligent Voice Automation (IVA) platform utilizes advanced natural language speech recognition and artificial intelligence to manage intricate customer requests, allowing call center agents to dedicate more time to meaningful interactions. By bridging the gap between traditional Interactive Voice Response (IVR) systems and human agents, SmartAction aims to enhance customer satisfaction and improve operational efficiency for enterprises, positioning itself for sustained growth in the customer service technology market.

Yieldbot

Series C in 2016
Yieldbot Inc. is a data intelligence company based in New York, founded in 2009. It specializes in providing actionable insights through its predictive technology, which utilizes publisher site data, visitor referrer data, and site click stream data. One of its key offerings is the Intent Graph, which enables users to map and understand visitor intent, thereby helping media companies monetize their audiences more effectively. Additionally, Yieldbot provides Pubfood.js, an open-source header bidding framework that allows seamless integration of demand partners into publisher ad stacks. By delivering targeted digital media that drives guaranteed actions, Yieldbot aims to create a more relevant online experience for consumers, brands, and publishers alike, ultimately enhancing the value of media in the digital landscape.

MNTN

Venture Round in 2015
MNTN Performance TV is a Connected TV advertising platform that focuses on delivering measurable results for marketers through advanced targeting, measurement, and optimization technologies. The company offers a cloud-based advertising solution that integrates cross-device capabilities across social, mobile, and display advertising. Key features of the platform include audience segmentation, campaign management, a creative ad builder, and comprehensive reporting tools. This enables clients to achieve transparency and maintain control over their campaigns, ultimately driving measurable conversions, revenue, and site visits. MNTN aims to not only meet the immediate goals of TV campaigns but also to create a lasting impact that supports long-term business growth.

Olo

Series C in 2014
Olo powers digital ordering and delivery programs that connect restaurant brands to the on-demand world. Olo’s platform enables millions of orders per week across every stage of restaurant ecommerce, from fully-branded guest interfaces to the back-of-house order management features that keep over 60,000 restaurants running smoothly. Orders from Olo interact seamlessly with existing restaurant systems to help brands capture demand from brand direct website and apps, marketplaces, social media channels, and virtual assistant devices like the Amazon Echo. Over 100 million consumers use Olo to order ahead and get meals delivered from the restaurants they love, such as Applebee’s (DIN), Cheesecake Factory (CAKE), Chili’s (EAT), Denny’s (DENN), Five Guys Burgers & Fries, Jamba Juice (JMBA), Noodles World Kitchen (NDLS), Shake Shack (SHAK), sweetgreen, Wingstop (WING), and more. SKIP THE LINE®

Zeta Global Holdings

Venture Round in 2012
Zeta Global Holdings is a data and analytics company that offers a comprehensive cloud-based marketing platform designed to help brands acquire, grow, and retain customers. Established in 2007 by David A. Steinberg and John Sculley, Zeta employs advanced analytics, machine learning, and extensive consumer intelligence to support enterprises across various industries, including financial services, telecommunications, and retail. Its flagship product, the Zeta Marketing Platform (ZMP), leverages identity data to analyze vast amounts of structured and unstructured data, enabling businesses to predict consumer intent and optimize marketing efforts. Headquartered in New York City, Zeta has over 1,000 employees and maintains Centers of Excellence in key locations such as Silicon Valley, Boston, London, and Hyderabad, alongside numerous other global offices. The company competes with major players in the marketing technology space, including Oracle, IBM, Salesforce, and Adobe.

ClickSquared

Series C in 2012
ClickSquared is a leading provider of real-time relationship marketing services, specializing in intelligent, multi-channel marketing solutions. The company utilizes a team of marketing and technology experts alongside an on-demand marketing platform to create personalized interactions across various online and offline direct channels. ClickSquared's offerings include a Cross-Channel Marketing Hub that enables marketers to orchestrate and deliver analytics-driven, relevant communications through email, direct mail, social media, surveys, mobile, and web channels. The company's focus on accountable acquisition, growth, and loyalty programs helps build and enhance the reputations of some of the world's best-known brands.

Acclaris

Private Equity Round in 2010
Acclaris Holdings, Inc. is a Tampa, Florida-based company that specializes in providing software and services for managing healthcare programs. Established in 2001, Acclaris offers financial technology solutions that focus on administering flexible spending accounts (FSA), health reimbursement arrangements (HRA), and health savings accounts (HSA). The company’s integrated platform supports health plan providers, financial institutions, and human resources administrators by delivering consumer-driven healthcare products and services. Acclaris aims to enhance operational efficiency and member satisfaction while enabling faster growth and increased agility for its clients in the healthcare sector.

Acclaris

Acquisition in 2010
Acclaris Holdings, Inc. is a Tampa, Florida-based company that specializes in providing software and services for managing healthcare programs. Established in 2001, Acclaris offers financial technology solutions that focus on administering flexible spending accounts (FSA), health reimbursement arrangements (HRA), and health savings accounts (HSA). The company’s integrated platform supports health plan providers, financial institutions, and human resources administrators by delivering consumer-driven healthcare products and services. Acclaris aims to enhance operational efficiency and member satisfaction while enabling faster growth and increased agility for its clients in the healthcare sector.

Aspen Marketing Services

Private Equity Round in 2006
Aspen Marketing Services is a prominent global marketing agency that operates as a division of Epsilon, with a presence in various locations worldwide. The agency specializes in integrated direct and digital marketing services, catering to a diverse client base, including many Fortune 100 companies. Aspen offers a wide range of in-house marketing capabilities, such as direct marketing, digital marketing, experiential and event marketing, and Hispanic marketing. Additionally, the agency provides advanced analytics and predictive analytics, enhancing its marketing strategies. With a commitment to building long-term client relationships, Aspen Marketing Services leverages its comprehensive expertise to deliver effective marketing solutions across multiple channels.

NetRegulus

Series B in 2003
NetRegulus is a technology company based in Oak Brook, Illinois, that specializes in providing Internet of Things (IoT) and augmented reality (AR) platforms, along with enterprise applications. Founded in 1982, the company focuses on serving manufacturers and businesses by offering solutions that enable the creation, connection, operation, analysis, and servicing of products. Additionally, NetRegulus provides web-based regulatory management software tailored for life science companies, facilitating the effective management of clinical study and quality data. Through its innovative offerings, NetRegulus aims to enhance operational efficiency and regulatory compliance for its clients.
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