Superhero Capital

Superhero Capital, established in 2015, is a Helsinki-based venture capital firm focusing on seed-stage investments in technology-driven startups. It primarily invests in business-to-business software and services, with a particular interest in health tech, fintech, and IoT sectors, across Finland and the Baltics. The firm typically invests between €100,000 and €1,000,000, supporting founders and early-stage companies with both capital and expertise.

Amanda Lindqvist

Investment Director

Ivo Remmelg

Venture Partner

Juha Ruohonen

Founding Partner

Jakob Storå

General Partner

Kasper Suomalainen

Investment Manager

Past deals in Finland

Zadaa

Series A in 2020
Zadaa is a marketplace designed for the buying and selling of secondhand clothing, simplifying the process to mirror that of traditional online stores. The platform utilizes algorithms to connect users based on similar styles and sizes, facilitating a seamless experience for listing, choosing, purchasing, or selling used apparel. Operating in Germany, Denmark, and Finland, Zadaa has redefined consumer-to-consumer logistics by integrating multiple logistics companies within its marketplace, enhancing pricing and delivery efficiency. Through its innovative approach, Zadaa aims to make sustainable fashion accessible and convenient for its users.

Leadfeeder

Series A in 2019
Leadfeeder Inc. is a web analytics company based in Helsinki, Finland, founded in 2012. It specializes in providing a tool designed for B2B companies that identifies website visitors and converts them into sales leads. The Leadfeeder tool integrates with Google Analytics via an API, allowing users to access detailed information about their website traffic, including which companies visited their site and the specific pages they viewed. This functionality enables businesses to identify promising leads and facilitate communication with their sales teams or directly integrate leads into their customer relationship management systems.

Codescoop

Seed Round in 2018
Codescoop Oy, founded in 2017 and based in Helsinki, Finland, specializes in artificial intelligence-driven open source software solutions. Initially rooted in Spain, the startup focuses on developing a management and quality tracking tool for open source software that serves as an alternative to commercial software management tools. By leveraging big data techniques, Codescoop's solution simplifies code complexity, integrating data from repositories, new commits, and various external sources such as open source contribution sites and relevant news. The company aims to grow rapidly and expand its international presence while maintaining its core operations in Finland. Through partnerships with global industry leaders, Codescoop seeks to enhance software productivity and ensure the health of enterprise applications.

Zadaa

Seed Round in 2018
Zadaa is a marketplace designed for the buying and selling of secondhand clothing, simplifying the process to mirror that of traditional online stores. The platform utilizes algorithms to connect users based on similar styles and sizes, facilitating a seamless experience for listing, choosing, purchasing, or selling used apparel. Operating in Germany, Denmark, and Finland, Zadaa has redefined consumer-to-consumer logistics by integrating multiple logistics companies within its marketplace, enhancing pricing and delivery efficiency. Through its innovative approach, Zadaa aims to make sustainable fashion accessible and convenient for its users.

Custobar

Seed Round in 2017
Custobar Oy is a Finnish company that specializes in designing and developing a sales and marketing platform tailored for retailers across Europe. Founded in 2012 and headquartered in Helsinki, Custobar also has offices in Amsterdam, Berlin, Volketswil, and Sophia Antipolis. The platform integrates online and offline customer data, allowing businesses to create targeted marketing campaigns based on customer behavior. It supports multi-channel strategies, enabling retailers and e-commerce businesses, including opticians and pharmacies, to enhance customer engagement through personalized product recommendations and detailed campaign analytics. Custobar's innovative solutions have attracted over 50 major clients, demonstrating its effectiveness in improving sales conversions compared to traditional marketing methods.

Leadfeeder

Seed Round in 2017
Leadfeeder Inc. is a web analytics company based in Helsinki, Finland, founded in 2012. It specializes in providing a tool designed for B2B companies that identifies website visitors and converts them into sales leads. The Leadfeeder tool integrates with Google Analytics via an API, allowing users to access detailed information about their website traffic, including which companies visited their site and the specific pages they viewed. This functionality enables businesses to identify promising leads and facilitate communication with their sales teams or directly integrate leads into their customer relationship management systems.

Zadaa

Seed Round in 2017
Zadaa is a marketplace designed for the buying and selling of secondhand clothing, simplifying the process to mirror that of traditional online stores. The platform utilizes algorithms to connect users based on similar styles and sizes, facilitating a seamless experience for listing, choosing, purchasing, or selling used apparel. Operating in Germany, Denmark, and Finland, Zadaa has redefined consumer-to-consumer logistics by integrating multiple logistics companies within its marketplace, enhancing pricing and delivery efficiency. Through its innovative approach, Zadaa aims to make sustainable fashion accessible and convenient for its users.

TopHatch

Seed Round in 2016
TopHatch is a next-generation tools for creative people. TopHatch is based in the creative centers of Silicon Valley and Finland with team members across seven countries.

Custobar

Seed Round in 2016
Custobar Oy is a Finnish company that specializes in designing and developing a sales and marketing platform tailored for retailers across Europe. Founded in 2012 and headquartered in Helsinki, Custobar also has offices in Amsterdam, Berlin, Volketswil, and Sophia Antipolis. The platform integrates online and offline customer data, allowing businesses to create targeted marketing campaigns based on customer behavior. It supports multi-channel strategies, enabling retailers and e-commerce businesses, including opticians and pharmacies, to enhance customer engagement through personalized product recommendations and detailed campaign analytics. Custobar's innovative solutions have attracted over 50 major clients, demonstrating its effectiveness in improving sales conversions compared to traditional marketing methods.

Leadfeeder

Seed Round in 2016
Leadfeeder Inc. is a web analytics company based in Helsinki, Finland, founded in 2012. It specializes in providing a tool designed for B2B companies that identifies website visitors and converts them into sales leads. The Leadfeeder tool integrates with Google Analytics via an API, allowing users to access detailed information about their website traffic, including which companies visited their site and the specific pages they viewed. This functionality enables businesses to identify promising leads and facilitate communication with their sales teams or directly integrate leads into their customer relationship management systems.
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