Treat AI
Seed Round in 2023
Treat AI is a customer acquisition platform designed for e-commerce brands, providing a comprehensive database that enables businesses to manage customer interactions and behaviors effectively. The platform consolidates customer data into a unified view, allowing marketers to access individual customer profiles and analyze their activities. Utilizing artificial intelligence, Treat generates personalized videos, images, and content tailored to specific customers. This capability empowers brands to experiment with targeted marketing strategies and quickly identify customer segments based on real-time behavior, ultimately enhancing customer engagement and driving sales.
Mercantile
Venture Round in 2022
Mercantile provides credit card services and related financial products for small and medium-sized businesses. The company offers a premium credit card program designed to monetize client payables and create a high-margin revenue stream for client organizations, helping them compete with larger firms in markets dominated by big companies and improve their resilience.
OpenStore
Series A in 2021
Ingenyes has a new business model in web hosting. It provides free web hosting, then 'clips the ticket' on ancillary services provided by partners such as SEO specialists, web designers, and ecommerce platforms.
The company is building a global apps store of services from web partners and connects them to small businesses via its free web hosting service.
Spiketrap
Seed Round in 2020
Spiketrap Inc. is a San Francisco-based company that specializes in developing an artificial intelligence-driven platform designed to analyze customer behavior. Founded in 2016, Spiketrap provides businesses with tools to collect, store, and visualize user-generated content from across the internet. The platform enables organizations to monitor and assess audience conversations, facilitating data-driven decision-making in areas such as marketing, business intelligence, and content creation. By leveraging real-time data analytics, Spiketrap helps clients understand audience dynamics and improve their strategic initiatives, ultimately reducing risk and enhancing returns.
Signal Advisors
Seed Round in 2020
Signal Advisors, established in 2018 and headquartered in Detroit, Michigan, is an insurance marketing organization that operates a tech-enabled platform for independent financial advisors. The company specializes in the distribution of life insurance and annuity products, streamlining processes such as licensing, contracting, new business submission, case design, marketing analytics, and compliance. Notably, Signal Advisors facilitates swift commission payments, within one day of application submission, at no additional cost to agents. By combining industry expertise, technology, and efficient processes, the company aims to empower financial advisors to grow and scale their businesses effectively.
Census is a leading data activation platform that utilizes Reverse ETL technology to transform data warehouses into central hubs for marketing and business operations. By facilitating the synchronization of customer data with essential tools, Census enables organizations to take actionable steps without the need for custom scripts or extensive engineering resources. The platform is utilized by numerous modern companies to enhance various outcomes, including personalized marketing for millions of users, significant improvements in sales productivity, and drastic reductions in customer support response times. Census focuses on aligning sales and marketing teams by sharing audience data effectively, allowing businesses to leverage and distribute product information where it is most needed.
Aesthetic
Seed Round in 2020
Aesthetic's mission is to make the world more well designed by giving every business creative superpowers. To do this, we're automating all the production design work needed by companies, starting with social media graphics. Social media is an important marketing channel for businesses, but creating quality content is hard. Our product creates the social marketing posts your brand needs without doing any design work.
Flowcode
Seed Round in 2019
Flowcode provides a QR-based customer engagement platform that enables real-world to digital conversion. The platform supports the creation of custom QR experiences, real-time data collection, CRM integration, and analytics dashboards, helping brands across industries gain actionable insights and optimize campaign performance. It also offers offline-to-online tools such as first-party data collection, geo-reporting data, mobile-first landing pages, and API integrations.
Signal Advisors
Seed Round in 2019
Signal Advisors, established in 2018 and headquartered in Detroit, Michigan, is an insurance marketing organization that operates a tech-enabled platform for independent financial advisors. The company specializes in the distribution of life insurance and annuity products, streamlining processes such as licensing, contracting, new business submission, case design, marketing analytics, and compliance. Notably, Signal Advisors facilitates swift commission payments, within one day of application submission, at no additional cost to agents. By combining industry expertise, technology, and efficient processes, the company aims to empower financial advisors to grow and scale their businesses effectively.
Aesthetic
Seed Round in 2018
Aesthetic's mission is to make the world more well designed by giving every business creative superpowers. To do this, we're automating all the production design work needed by companies, starting with social media graphics. Social media is an important marketing channel for businesses, but creating quality content is hard. Our product creates the social marketing posts your brand needs without doing any design work.
JetFuel
Seed Round in 2018
JetFuel is an influencer driven app promotion service.
The Lobby
Pre Seed Round in 2018
The Lobby is a video shopping platform that connects top fashion brands with influencers, creating an engaging shopping experience reminiscent of QVC combined with TikTok. Tailored for young professionals, The Lobby simplifies the shopping process by introducing new and emerging brands weekly. Customers can request items to be delivered to their offices for a week-long trial period without any upfront fees, allowing them to experience products before making a purchase. This innovative try-before-you-buy model eliminates the risks associated with online shopping, making it a convenient and inspiring option for consumers.
Dyspatch is an email production platform designed to assist enterprise organizations in efficiently creating and managing transactional and triggered emails. The platform centralizes the processes of template creation, approval, and publishing, enabling businesses to build engaging and interactive emails quickly without the need for coding. With advanced template management, users can collaborate within the platform, localize templates, and conduct device testing to ensure consistent branding and legal compliance. The integration capabilities with existing email service providers further streamline and scale email workflows, making Dyspatch a powerful tool for enhancing email strategy and execution across various teams and departments.
SelfMade operates a technology platform that transforms and shares images on social media. It offers professional photo editing services and social media support to help members grow their online following. The company's app provides access to its follower growth technology, allowing users to determine their brand aesthetic, growth strategy, and posting schedule.
People.ai
Series A in 2017
People.ai operates a predictive AI platform that automates sales training, coaching, and CRM sync. It helps sales, marketing, and customer success teams uncover revenue opportunities by capturing customer contacts and activities, driving actionable insights.
Founded in 2011, Maker offers a unified platform combining design, web-publishing, and analytics tools. It enables businesses like Sony and Square to create, publish, and optimize content for their websites without coding, enhancing user engagement and driving revenue growth.
RankScience
Convertible Note in 2017
RankScience provides a continuous-optimization platform for website search engine optimization, combining automated A/B testing and data science. The system automates running multiple tests to identify changes that improve the ranking of web pages in organic search results and optimize page delivery, helping businesses enhance visibility and performance of their websites.
Zenreach, Inc., founded in 2012 and based in San Francisco, California, specializes in online marketing solutions tailored for businesses with physical locations. The company's flagship product, Walk-Through Marketing, integrates digital marketing efforts with in-store results to enhance customer acquisition and lifetime value. Zenreach Engage tracks customer visits and builds detailed customer profiles, while Zenreach Attract optimizes ad performance by targeting audiences based on a business's best customers. The effectiveness of these campaigns is measured using the Walk-Through Rate™, a proprietary metric that indicates when someone exposed to an ad visits a location. Zenreach serves thousands of independent merchants and notable brands such as Peet’s Coffee, Ruth’s Chris, and BCBG Max Azria.
Amplify.ai
Seed Round in 2017
Amplify.ai is a developer of a conversational marketing and engagement platform that empowers marketing and support teams with advanced AI technology for authentic conversations. The platform facilitates natural language engagement throughout the customer journey, enabling brands to generate feature-rich bots quickly and effectively. Amplify.ai has successfully managed over 2.5 billion engagements with more than 175 million consumers globally, providing tools that drive real conversations and actionable outcomes across various industries.
People.ai
Seed Round in 2016
People.ai operates a predictive AI platform that automates sales training, coaching, and CRM sync. It helps sales, marketing, and customer success teams uncover revenue opportunities by capturing customer contacts and activities, driving actionable insights.
Zenreach, Inc., founded in 2012 and based in San Francisco, California, specializes in online marketing solutions tailored for businesses with physical locations. The company's flagship product, Walk-Through Marketing, integrates digital marketing efforts with in-store results to enhance customer acquisition and lifetime value. Zenreach Engage tracks customer visits and builds detailed customer profiles, while Zenreach Attract optimizes ad performance by targeting audiences based on a business's best customers. The effectiveness of these campaigns is measured using the Walk-Through Rate™, a proprietary metric that indicates when someone exposed to an ad visits a location. Zenreach serves thousands of independent merchants and notable brands such as Peet’s Coffee, Ruth’s Chris, and BCBG Max Azria.
Apollo is a revenue platform offering a scalable go-to-market solution for sales and marketing teams. The platform consolidates data on contacts and companies into a single interface, enabling users to identify, analyze, and engage potential customers throughout the lifecycle. It provides access to verified data for more than 210 million B2B contacts and about 35 million companies worldwide, supporting targeted outreach and conversion and helping revenue professionals find accurate information, nurture leads, and accelerate sales velocity.
SelfMade
Seed Round in 2016
SelfMade operates a technology platform that transforms and shares images on social media. It offers professional photo editing services and social media support to help members grow their online following. The company's app provides access to its follower growth technology, allowing users to determine their brand aesthetic, growth strategy, and posting schedule.
LiftIgniter
Seed Round in 2015
LiftIgniter is a San Francisco-based company specializing in machine learning-based personalization solutions. Its core offering is a personalization API that facilitates intelligent, real-time interactions across various customer touchpoints. By employing data science techniques, LiftIgniter's platform optimizes key metrics such as click-through rates, engagement, sharing, and conversion for businesses. The technology effectively analyzes user actions and responds with tailored recommendations, enhancing the overall customer experience. This dynamic learning capability allows businesses to better connect with their customers, improve communication, and ultimately drive sales. LiftIgniter was part of the Winter 2014 YCombinator class, underscoring its innovative approach in the field of personalized digital interactions.
Sendbloom
Seed Round in 2015
Sendbloom is a sales automation platform designed to assist inside sales representatives and sales development representatives (SDRs) in efficiently prospecting, segmenting, and nurturing target accounts. The platform focuses on creating hyper-targeted email campaigns, which enable users to generate personalized and automated email cadences. By leveraging data-driven strategies, Sendbloom aims to increase the number of qualified opportunities for its clients while reducing the time and costs associated with the sales process.
Boostable
Seed Round in 2014
Boostable, Inc. is a San Francisco-based company founded in 2013 that operates an online marketplace enabling sellers to preview and launch their ads. The company provides a cooperative digital advertising solution designed for ecommerce marketplaces, retailers, and platforms, allowing them to offer digital advertising as a service. Boostable's innovative model focuses on the strategic sharing of costs, data, and resources among companies, which enhances the efficiency and performance of digital ad campaigns. The leadership team at Boostable comprises experienced professionals from reputable digital advertising organizations, bringing expertise from companies such as Amazon, Facebook, MediaMath, Turn, and Merkle.
Delighted
Seed Round in 2014
Delighted Inc., established in 2013 and headquartered in Palo Alto, California, specializes in online customer feedback solutions. The company offers its flagship product, Delighted, which employs the Net Promoter System to collect real-time, actionable feedback from customers through a single question survey. This enables organizations to understand their customers' experiences better and drive business growth accordingly. As of March 15, 2018, Delighted operates as a subsidiary of Qualtrics International Inc.
Dyspatch
Seed Round in 2014
Dyspatch is an email production platform designed to assist enterprise organizations in efficiently creating and managing transactional and triggered emails. The platform centralizes the processes of template creation, approval, and publishing, enabling businesses to build engaging and interactive emails quickly without the need for coding. With advanced template management, users can collaborate within the platform, localize templates, and conduct device testing to ensure consistent branding and legal compliance. The integration capabilities with existing email service providers further streamline and scale email workflows, making Dyspatch a powerful tool for enhancing email strategy and execution across various teams and departments.
Niche is a provider of a social media management platform aimed at engaging and monetizing social media accounts, particularly for the younger generation. The company operates a community of influential social media creators active on emerging platforms such as Vine, Instagram, and Tumblr. Niche offers both software and services that help these creators thrive and interact with their audiences effectively. By collaborating with leading brands, studios, start-ups, and agencies, Niche enhances their partners' social media presence, facilitating user acquisition, audience development, and engagement. Through its comprehensive approach, Niche supports creators in building strong online communities while providing valuable resources for brands looking to generate buzz and foster meaningful connections with their target audiences.
URX is a developer of a mobile application retargeting platform that enhances the connection between users and relevant commerce experiences. The company specializes in deep linking technology, which directs users to specific pages within applications. This innovative approach allows mobile retailers to maximize the value of their applications by delivering targeted and interactive display advertisements. URX serves a diverse clientele, empowering publishers to effectively monetize mobile content while enabling advertisers to drive mobile commerce.
Boostable
Seed Round in 2014
Boostable, Inc. is a San Francisco-based company founded in 2013 that operates an online marketplace enabling sellers to preview and launch their ads. The company provides a cooperative digital advertising solution designed for ecommerce marketplaces, retailers, and platforms, allowing them to offer digital advertising as a service. Boostable's innovative model focuses on the strategic sharing of costs, data, and resources among companies, which enhances the efficiency and performance of digital ad campaigns. The leadership team at Boostable comprises experienced professionals from reputable digital advertising organizations, bringing expertise from companies such as Amazon, Facebook, MediaMath, Turn, and Merkle.
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.
Dyspatch
Seed Round in 2014
Dyspatch is an email production platform designed to assist enterprise organizations in efficiently creating and managing transactional and triggered emails. The platform centralizes the processes of template creation, approval, and publishing, enabling businesses to build engaging and interactive emails quickly without the need for coding. With advanced template management, users can collaborate within the platform, localize templates, and conduct device testing to ensure consistent branding and legal compliance. The integration capabilities with existing email service providers further streamline and scale email workflows, making Dyspatch a powerful tool for enhancing email strategy and execution across various teams and departments.
Simon Data
Seed Round in 2013
Simon Data develops a customer data platform designed to enhance campaign performance via precise segmentation and personalization. Its platform identifies purchase intent, predicts churn, estimates customer lifetime value, and enables brands to deliver personalized experiences across channels.
Usermind, Inc. is a technology company that specializes in creating a unified orchestration platform aimed at enhancing business operations and customer experiences. Founded in 2013 and headquartered in Seattle, Washington, Usermind addresses the challenges posed by siloed enterprise systems and fragmented customer data. Its platform integrates various SaaS applications and on-premise systems, facilitating entity mapping and the automation of complex customer journeys. By providing a customer data platform alongside a customer journey orchestration engine and analytics capabilities, Usermind enables organizations to deliver data-driven, omnichannel engagement throughout the customer lifecycle. This comprehensive approach empowers businesses to increase revenue, enhance customer engagement, and optimize costs.
URX is a developer of a mobile application retargeting platform that enhances the connection between users and relevant commerce experiences. The company specializes in deep linking technology, which directs users to specific pages within applications. This innovative approach allows mobile retailers to maximize the value of their applications by delivering targeted and interactive display advertisements. URX serves a diverse clientele, empowering publishers to effectively monetize mobile content while enabling advertisers to drive mobile commerce.
Vungle, Inc. operates a performance marketing platform focused on in-app video advertisements for mobile businesses, advertisers, and publishers globally. Founded in 2011 and headquartered in San Francisco, California, with additional offices in major cities including London, Berlin, Beijing, Seoul, Tokyo, and Singapore, Vungle aims to connect advertisers with high-value users through engaging video ads. The company provides a range of services, including creative and lifetime value (LTV) optimization technologies, programmatic buying solutions for agencies, and mobile attribution tools that help users assess the effectiveness of their ad campaigns. By leveraging its innovative technologies and insights, Vungle allows publishers to monetize their applications effectively while delivering high-definition video ads to target audiences.
Sift Limited, established in 1996, is a digital media solutions provider headquartered in Bristol, UK, with offices in Dublin, Ireland, and the United States. The company offers online business consultancy and services to various organizations, including member bodies, not-for-profits, publishers, and corporates. Sift's portfolio comprises nine online business communities, such as AccountingWEB and BusinessCloud9, and it organizes related face-to-face business events. Additionally, Sift provides PracticeWEB, a SaaS platform for UK accounting firms, and SiftGroups, which offers hosted online community solutions to publishers, corporates, and public sector bodies. Since 2011, Sift has expanded its services to include digital trust and safety solutions, helping over 34,000 sites and apps prevent fraud and build customer trust.
Amaze Software
Series A in 2013
Amaze Software is a platform empowering creators to transform their ideas into marketable products. It offers tools for product design, social commerce integrations, and streamlined sales processes, allowing creators to focus on their passions.
Toro, founded in March 2012 and based in San Francisco, California, is a company that specializes in providing marketing services for app developers. Established by former developers and product managers from popular social games, Toro focuses on equipping app companies with essential tools for mobile marketing. The company's mission is to democratize access to effective marketing strategies, thereby enabling developers to optimize their campaign setups. Toro's marketing plans are primarily executed through the Facebook advertising platform, ensuring that clients can leverage one of the largest social media networks to reach their target audience effectively.
Nomi is an omni-channel marketing platform designed to enhance customer engagement for retailers. By analyzing and optimizing the return on investment from offline marketing and store operations, Nomi quantifies the effectiveness of marketing campaigns in driving foot traffic and assesses customer lifetime value. The platform helps retailers evaluate how well stores convert visitors into buyers, identify underperforming staff, and measure the impact of training and management investments on customer behavior. Nomi offers a comprehensive view of the customer conversion funnel, enabling retailers to predict store performance and diagnose operational issues proactively. Founded in September 2012 by Marc Ferrentino, Corey Capasso, Wesley Barrow, Peter Quintas, and Robert Balousek, the company is headquartered in New York, United States.
Tubular Labs
Series A in 2012
Tubular Labs is a leading video measurement and analytics platform that serves broadcasters, publishers, and brands by providing insights into video consumption patterns. The platform tracks over 4 billion videos and 1 trillion views, analyzing a vast array of data that includes 10 million influencers and 90,000 brands. It offers a comprehensive view of the social video ecosystem, allowing businesses to create effective content and scale their audiences more rapidly. Tubular Labs delivers valuable ratings and context for digital video, helping companies refine their content strategies, enhance distribution, and optimize paid media campaigns. The platform is trusted by several top global media companies, who rely on its analytics to make informed strategic decisions in the dynamic landscape of video content.
M.dot enables all businesses and individuals to be accessible & discoverable on mobile devices.
With M.dot, small businesses can create and promote their mobile presence in minutes using a smartphone app. No technical skills required.
160 million websites are still not mobile ready – websites will eventually be replaced and mobile presence will become primary.
M.dot makes the transition from www. to m. simple yet rich in features.
Perfect Audience
Seed Round in 2012
Perfect Audience is a retargeting platform that specializes in helping businesses reconnect with lost customers and boost sales through targeted advertising. The company provides a user-friendly software-as-a-service (SaaS) application that enables advertisers to effectively retarget audiences across various online channels, including websites, Facebook, and Twitter. In addition to retargeting capabilities, the platform measures the impact of ad views and clicks on conversions and revenue, allowing clients to assess the effectiveness of their advertising efforts. By integrating with popular applications such as Facebook and Shopify, Perfect Audience empowers businesses to enhance their marketing strategies and ultimately increase revenue.
Booshaka
Seed Round in 2012
Booshaka Inc. is a marketing technology company based in Redwood City, California, that provides a word of mouth marketing platform tailored for the social web. Founded in 2010, the company offers a suite of tools designed to help marketers analyze customer interactions and optimize engagement through various data sources, including social media, email databases, and mobile applications. Booshaka's primary product enables Facebook marketers to gain insights into their audience, recognize engaged fans, and identify trending content and keywords. This functionality allows businesses to enhance their marketing campaigns and improve customer experiences. In 2015, Booshaka became a subsidiary of Sprinklr Inc., further expanding its capabilities in the marketing automation landscape.
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.
Zenreach
Venture Round in 2012
Zenreach, Inc., founded in 2012 and based in San Francisco, California, specializes in online marketing solutions tailored for businesses with physical locations. The company's flagship product, Walk-Through Marketing, integrates digital marketing efforts with in-store results to enhance customer acquisition and lifetime value. Zenreach Engage tracks customer visits and builds detailed customer profiles, while Zenreach Attract optimizes ad performance by targeting audiences based on a business's best customers. The effectiveness of these campaigns is measured using the Walk-Through Rate™, a proprietary metric that indicates when someone exposed to an ad visits a location. Zenreach serves thousands of independent merchants and notable brands such as Peet’s Coffee, Ruth’s Chris, and BCBG Max Azria.
LeadGenius
Seed Round in 2012
LeadGenius, Inc. is a lead generation and outreach company that serves businesses, development organizations, nonprofits, and researchers in the United States and globally. Founded in 2011 and based in Berkeley, California, LeadGenius offers a comprehensive suite of services that includes customer research to create lead lists, data enrichment to ensure accuracy, and lead qualification to identify viable prospects. The company employs advanced software to streamline the sales process, automating the delivery of accurate contact information and essential data points. This enables organizations to effectively generate, qualify, and convert leads, thus enhancing their overall sales efforts. LeadGenius was previously known as MobileWorks, Inc.
Vungle, Inc. operates a performance marketing platform focused on in-app video advertisements for mobile businesses, advertisers, and publishers globally. Founded in 2011 and headquartered in San Francisco, California, with additional offices in major cities including London, Berlin, Beijing, Seoul, Tokyo, and Singapore, Vungle aims to connect advertisers with high-value users through engaging video ads. The company provides a range of services, including creative and lifetime value (LTV) optimization technologies, programmatic buying solutions for agencies, and mobile attribution tools that help users assess the effectiveness of their ad campaigns. By leveraging its innovative technologies and insights, Vungle allows publishers to monetize their applications effectively while delivering high-definition video ads to target audiences.
Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.
Locu is a platform that assists local businesses in managing and publishing their listings and offerings online. By allowing businesses to input essential information such as street address, phone number, hours of operation, and service menus, Locu ensures that they are easily discoverable by over 200 million potential customers. The platform simplifies the process of updating business information, enabling users to make changes in one central location. These updates are then disseminated in real-time to various partner sites, including Yelp, Foursquare, OpenTable, YP, TripAdvisor, and Facebook. This streamlined approach helps businesses maintain accurate and consistent online presence without the need to individually manage multiple listings across different platforms.
Dojo helps Facebook fan page administrators to create sweepstakes, bonus coupons, welcome tabs, and more.
Backplane
Series A in 2012
Backplane is a platform designed to facilitate connections among individuals who share common interests. Its initial community, LittleMonsters.com, centered around Lady Gaga, has grown to nearly one million members. The company emphasizes the importance of meaningful interactions between consumers and brands, aiming to foster authentic communities. Backplane advocates for the development of niche social networks that serve specific purposes, rather than a singular, overarching network. By partnering with leading brands, Backplane seeks to create environments where members can engage more deeply and purposefully.
Endorse is a mobile offline marketing platform designed for consumer product companies, enabling them to connect with shoppers on an individual level. The company allows consumers to earn rewards for their loyalty to favorite brands, effectively closing the online-to-offline purchase loop. By utilizing item-level receipt data, Endorse provides personalized offers tailored to consumers' purchase histories and social media profiles. This approach helps brands enhance their marketing strategies and engage customers more effectively, ultimately driving proven retail sales in physical stores.
Custora
Seed Round in 2012
Custora is a leader in advanced customer analytics tailored for the retail sector. The company offers a Customer Intelligence Platform that equips marketing professionals with essential insights to drive immediate results while fostering long-term profitable growth. By compiling comprehensive customer profiles and employing predictive analytics, Custora identifies critical customer segments and journeys. The platform also provides prescriptive recommendations aimed at enhancing customer lifetime value, addressing the daily challenges faced by marketing leaders. Through its data-driven approach, Custora enables brands to understand customer behavior better and develop strategic marketing programs that facilitate more relevant and effective communication with their audiences.
Percolate
Seed Round in 2011
Percolate is a provider of a content marketing platform that enhances global marketing visibility and collaboration. The company's software integrates various marketing functions, including governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and customer interactions, Percolate empowers marketers to effectively build and manage complex marketing programs. This enables brands to efficiently organize integrated campaigns and deliver personalized content, ensuring that marketing efforts are aligned with customer engagement across all platforms and locations. With a focus on increasing productivity and driving sales, Percolate facilitates comprehensive control and agility for marketing teams.
Chloe + Isabel
Series A in 2011
Chloe + Isabel, established in 2011, is a New York-based social commerce jewelry company that empowers women through entrepreneurship. It offers a wide range of hand-crafted jewelry, as well as accessories and beauty products, sold through independent Merchandisers in the U.S. and online. The company's innovative platform enables Merchandisers to create personalized digital boutiques, earn commissions, and access training, trends, and insights to support their businesses. Founder and CEO Chantel Waterbury, with over 14 years of experience in jewelry design for major retailers, aims to empower women by providing an entrepreneurial opportunity in the direct sales model.
Vidyard
Seed Round in 2011
Vidyard is a business-focused video platform that enhances engagement and converts views into action. It offers video hosting, management, and analytics features, helping global companies like Honeywell and Lenovo drive revenue through online video strategies.
Fullscreen
Seed Round in 2011
Fullscreen Media is a media company based in Culver City, California, that specializes in social-first entertainment experiences. Founded in 2011, Fullscreen provides technology and services that facilitate the creation and sharing of video content, catering to a connected generation. Its offerings include marketing services designed to help companies engage and monetize their social audiences, as well as creative strategies that enhance brand awareness. Additionally, Fullscreen provides merchandise for men, women, and children, along with various accessories available online. The company operates as a subsidiary of Otter Media, focusing on empowering artists, creators, brands, and agencies to effectively connect with and entertain their audiences.
Swrve Inc., established in 2009, specializes in mobile marketing automation, engagement, and customer relationship management. Headquartered in San Francisco with offices in Dublin, London, Irvine, and Sydney, the company provides an integrated platform supporting various aspects of mobile engagement, retention, and monetization. Swrve's solutions include push and SMS messaging, in-app messaging, email and web push notifications, OTT messaging, AI-driven cross-channel experiences, customer data segmentation, and A/B testing. Serving diverse industries such as airlines, hospitality, media, finance, gaming, telecom, e-marketplaces, and retail, Swrve helps enterprises enhance customer engagement and monetization by delivering personalized mobile experiences.
Sift Limited, established in 1996, is a digital media solutions provider headquartered in Bristol, UK, with offices in Dublin, Ireland, and the United States. The company offers online business consultancy and services to various organizations, including member bodies, not-for-profits, publishers, and corporates. Sift's portfolio comprises nine online business communities, such as AccountingWEB and BusinessCloud9, and it organizes related face-to-face business events. Additionally, Sift provides PracticeWEB, a SaaS platform for UK accounting firms, and SiftGroups, which offers hosted online community solutions to publishers, corporates, and public sector bodies. Since 2011, Sift has expanded its services to include digital trust and safety solutions, helping over 34,000 sites and apps prevent fraud and build customer trust.
Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.
Backplane
Angel Round in 2011
Backplane is a platform designed to facilitate connections among individuals who share common interests. Its initial community, LittleMonsters.com, centered around Lady Gaga, has grown to nearly one million members. The company emphasizes the importance of meaningful interactions between consumers and brands, aiming to foster authentic communities. Backplane advocates for the development of niche social networks that serve specific purposes, rather than a singular, overarching network. By partnering with leading brands, Backplane seeks to create environments where members can engage more deeply and purposefully.
Videopixie
Seed Round in 2011
Videopixie is an online marketplace that connects users with video production professionals, offering services across various price points to accommodate different budgets. The platform caters to a diverse clientele, including retailers who require weekly product videos, game companies looking to create national television trailers from in-game footage, and newlyweds who wish to edit extensive wedding footage into concise highlights. By facilitating connections between clients and top video professionals, Videopixie streamlines the video production process for a wide array of projects, ensuring quality and efficiency.
Offermatic
Series A in 2011
Offermatic is a free service that matches offers to you based on what you buy. Offers are loaded onto your credit or debit cards so they're always with you when you're ready to use them, and you can save money without dealing with coupons or vouchers.
Pipewise Inc. is a company that specializes in delivering Customer Relationship Management (CRM) solutions tailored for modern cloud-based businesses. Founded in 2010 and headquartered in San Francisco, California, Pipewise offers a software-as-a-service solution that includes a cloud-based user database, landing page signup forms, reporting and segmentation tools, and integration with various campaign management and support products. The company's focus is on helping businesses attract, engage, convert, and support their customers through both web and mobile channels.
Crowdbooster
Seed Round in 2011
Crowdbooster is an internet company that specializes in social analytics software aimed at enhancing social media marketing strategies. The platform allows advertisers and content creators to transact in sponsored content, while also providing tools to measure and optimize their marketing efforts. By equipping marketers with actionable insights, Crowdbooster enables them to make informed decisions regarding their content sharing practices, ensuring they connect effectively with their target audiences.
Topguest is redefining loyalty program engagement for a mobile, social world. There are $48 billion of loyalty program points in US circulation, and Topguest is pioneering the use of these points to drive beneficial actions on social applications.
Topguest gives users points from established loyalty programs for their check-ins on Facebook Places, Foursquare, Twitter, Instagram and Gowalla.
Loyalty programs integrate with Topguest in order to automatically measure engagement and respond to customer actions on social applications.
The Company was founded in mid-2010 and was backed by Founders Fund and leading angel investors.
Topguest was acquired by Switchfly in December, 2011. Switchfly plans to invest in the product's continued growth and expansion.
Vox Media
Series C in 2010
Vox Media is a prominent media company that specializes in creating, publishing, and distributing online content tailored to young adults globally. Founded in 2012, it operates a diverse portfolio of brands, including SB Nation, which focuses on sports and fan communities; The Verge, a technology publication; Polygon, aimed at adult gamers; Vox.com, which covers news and interests; Eater, centered on food and dining; Racked, which focuses on shopping, beauty, and fashion; Curbed, dedicated to real estate and home; and Re/code, a tech business publication. Additionally, Vox Media encompasses Vox Creative, a division that develops marketing narratives for brands, and offers advertising services through Vox Advertising and the Concert advertising solution. Headquartered in Washington, D.C., with offices in New York City, Vox Media is committed to sustainable editorial practices and responsible industry leadership.
Bitly offers a link management platform enabling businesses to shorten, brand, optimize links, track analytics, gather audience insights, and measure campaign performance. Its solution supports cross-device and channel usage, with tools including browser plugins and software applications.
Loyalty Lab
Venture Round in 2010
Loyalty Lab, Inc. is a company that specializes in customer relationship management (CRM) solutions, offering a comprehensive CRM suite designed as a software-as-a-service. Founded in 2003 and headquartered in San Francisco, California, Loyalty Lab provides a web-based platform that enables online travel retailers and service companies to manage loyalty programs effectively. The company's integrated offerings include email messaging, promotions and incentives management, and campaign management solutions, all aimed at enhancing marketing efforts and customer engagement. Previously known as InStorecard, Inc., Loyalty Lab continues to focus on delivering innovative CRM solutions to its clients.
TellApart
Series A in 2010
TellApart, Inc. is a company that specializes in personalized predictive marketing, providing a platform designed to enhance customer engagement and drive sales for retailers. Founded in 2009 and based in San Francisco, California, TellApart's offerings include an identity network service that amalgamates online and offline data to create comprehensive customer profiles, as well as a predictive engine that assists shoppers in discovering relevant products. The platform enables personalized marketing across various digital channels, including display ads, social media, and email, ensuring that retailers can deliver tailored messages in real-time. TellApart's solutions encompass cross-device and native advertisement retargeting, audience targeting, and promotions, significantly contributing to increased revenue for numerous prominent retail brands. As of 2015, TellApart operates as a subsidiary of Twitter, Inc.
Founded in 2008, Inadco is a platform that facilitates two-way communication between marketers and consumers through native ads. It enables advertisers to build cost-per-lead campaigns and buy media on a CPL basis, while allowing publishers to sell ad inventory on the same model.
TellApart
Seed Round in 2009
TellApart, Inc. is a company that specializes in personalized predictive marketing, providing a platform designed to enhance customer engagement and drive sales for retailers. Founded in 2009 and based in San Francisco, California, TellApart's offerings include an identity network service that amalgamates online and offline data to create comprehensive customer profiles, as well as a predictive engine that assists shoppers in discovering relevant products. The platform enables personalized marketing across various digital channels, including display ads, social media, and email, ensuring that retailers can deliver tailored messages in real-time. TellApart's solutions encompass cross-device and native advertisement retargeting, audience targeting, and promotions, significantly contributing to increased revenue for numerous prominent retail brands. As of 2015, TellApart operates as a subsidiary of Twitter, Inc.
CoTweet is a business front-end for Twitter, enabling companies to engage in proactive marketing and response-oriented customer service activities.
On March 2, 2010 CoTweet was acquired by ExactTarget.
Topsy Labs
Venture Round in 2009
Topsy Labs is a social analytics company that specializes in real-time analysis of public conversations on social media. It operates the world's only comprehensive index of the public social web, allowing organizations to access instant insights into various business questions. Topsy's services are utilized by major marketing, news, entertainment, and financial entities to track breaking news, assess customer satisfaction, evaluate TV programming responses, and gauge political sentiment. Many leading brands rely on Topsy as their social dashboard to monitor trending topics and predict future events. The company is headquartered in San Francisco and is supported by notable investors.
StumbleUpon
Series A in 2009
StumbleUpon is a content discovery platform designed to help users find new and interesting web and mobile content tailored to their preferences. With a user base exceeding 25 million, the platform allows individuals to share their favorite webpages, submit ratings and reviews, and receive personalized recommendations. StumbleUpon also offers a Paid Discovery service, utilized by over 80,000 brands and marketers to promote their products and services effectively. By combining user engagement with innovative content curation, StumbleUpon aims to enhance the online experience, making it easier for users to explore a diverse range of information and entertainment.
Bitly offers a link management platform enabling businesses to shorten, brand, optimize links, track analytics, gather audience insights, and measure campaign performance. Its solution supports cross-device and channel usage, with tools including browser plugins and software applications.
AdReady, a division of CPXi, specializes in providing a comprehensive programmatic display advertising platform tailored for mid-size to large advertisers and agencies. The company integrates the efficiency and precision of programmatic display with innovative creative solutions, enhancing the effectiveness of marketing campaigns. AdReady's platform facilitates campaign creation and management for advertisers, while also assisting publishers with advertisement operations, trafficking, and billing. By collaborating with leading demand sources, major display publishers, and advanced data providers, AdReady ensures that display advertising is accessible to a wide range of marketers, agencies, and publishers, thereby maximizing marketing budgets and return on investment.
YuMe, Inc. is a digital video brand advertising company that provides solutions for advertisers to reach targeted audiences across various internet-connected devices. Founded in 2004 and headquartered in Redwood City, California, with additional offices globally, YuMe specializes in programmatic brand advertising that enhances brand favorability and drives sales. The company offers a technology platform designed to simplify the complexities of delivering effective digital video advertising campaigns. It also provides software for monetizing professionally-produced content and applications for digital media properties. By matching relevant audiences through partnerships with digital media properties, YuMe enables advertisers to effectively connect with their target demographics. In 2018, YuMe became a subsidiary of RhythmOne plc.
Vitrue is a provider of social media marketing solutions designed for marketers, agencies, and publishers. The company offers a comprehensive cloud-based platform that enables brands to effectively manage their social marketing efforts across various networks, including Facebook, Twitter, Google+, and YouTube. Vitrue's award-winning Social Relationship Management (SRM) platform supports over one billion social connections globally, managing more than 4,500 social accounts in over 100 countries. Its services include promotional programs, branded community development, and syndicated brand applications, along with centralized data and member management, strategic consultation, and event marketing integration. Vitrue aims to maximize the marketing potential of social media for its clients while ensuring security and scalability in its operations.
Meta is a social technology company that facilitates connections among individuals, communities, and businesses. Originally founded as Facebook in 2004 by Mark Zuckerberg in Menlo Park, California, the company rebranded to Meta on October 28, 2021, to reflect its broader focus beyond social networking. Meta operates various applications and services, positioning itself as a leader in the social media landscape, with over 1.32 billion monthly active users. The company has continuously evolved, integrating features that enhance user engagement and community building. Meta's strategic initiatives also include partnerships aimed at advancing marketing and commercial efforts in the digital and mobile sectors. As it explores new technologies, including virtual and augmented realities, Meta aims to redefine how people interact and share experiences online.
ExactTarget
Series A in 2004
ExactTarget is a provider of on-demand email marketing software solutions, specializing in enhancing customer engagement through targeted communication. The company offers a suite of marketing applications that allow clients to send critical business messages and event-triggered communications, ultimately aimed at increasing sales and optimizing marketing investments. In addition to its core software, ExactTarget provides integrated solutions designed for platforms like AppExchange and Microsoft Dynamics CRM. The company's focus on one-to-one marketing applications enables businesses to build and strengthen customer relationships effectively.
Topica
Venture Round in 2000
Topica has been helping thousands of satisfied customers use email marketing to grow and improve their businesses - with no software required. Their pay-as-you-go online application allows you to:
Grow your list of subscribers with signup forms for your website.
Create a professional eye-catching HTML newsletter and send it out to a targeted audience.
Deliver your emails. Our service is backed by whitelisting, feedback loops and reputation monitoring.