Target Media Partners

Target Media Partners, Inc. develops and provides measurable, integrated online and mobile advertising (ad) solutions for auto dealers and other SMBs, as well as private parties. It offers integrated portfolio of performance-based digital ad solutions to produce e-mail leads, phone calls, profile views, and traffic to Websites, which include smart ads, mobile geo-fencing and behavioral solutions, contextual and geo-retargeting solutions, and run-of-network display advertising; Smart Ads, an algorithm that dynamically chooses relevant cars in an auto dealer’s inventory to circulate through a rich-media carousel in real-time and direct traffic to vehicle detail pages; geo-fencing display ads that provide real-time targeting to consumers using applications on their mobile phones, based on the consumers’ current locations; a local search network solution that provides a one-stop, listing experience on local digital directory sites and mobile applications; and The TMP Automotive Network, a lead generation program, which promotes automobile inventory listings across auto and classified Websites. The company also provides automotive advertising publications, such as local publications that are distributed in local markets through high traffic outlets, such as supermarkets, convenience stores, and street racks. In addition, it offers trucking industry solutions, which include national employment digests; various specialty publications; The Trucker, a newspaper for truck drivers that is distributed in truck stops and travel centers in the United States; and trucking Websites, such as Truck Job Seekers and The Trucker. Further, the company provides Recycler, a classified community marketplace that connects private parties and local businesses with motivated buyers in every major online marketplace category. Target Media Partners, Inc. was founded in 1998 and is based in North Hollywood, California.