The Gramercy Fund

The Gramercy Fund is a venture capital firm founded in 2006, with its headquarters in New York, New York, and additional offices in La Jolla, California, and Minneapolis, Minnesota. The firm specializes in seed and early-stage investments across various sectors, including web services, mobile payment, social media, edtech, biotech, SaaS, direct-to-consumer, and marketplace businesses. It typically invests up to $2.5 million per company, participating as both a solo investor and alongside other investors. The Gramercy Fund is dedicated to supporting innovative companies in their formative stages, leveraging its expertise and resources to foster growth and success.

Trent Gegax

CEO and Co-Founder

17 past transactions

Any Distance

Pre Seed Round in 2022
Any Distance is an online fitness platform that allows users to share their workouts using customizable story templates. The application focuses on user privacy while providing features to track fitness goals and earn achievements. It is compatible with popular fitness applications, enabling users to share their workout status and engage with a supportive community. By offering unique story templates and collectibles in the form of achievement medals, Any Distance encourages users to create an active lifestyle and foster social connections through their fitness journeys.

HAAS Alert

Seed Round in 2021
HAAS Alert is a prominent provider of mobility and smart city data services focused on enhancing safety for emergency crews, drivers, and the general public through Cellular Vehicle-to-Vehicle (V2V) communication. The company's Safety Cloud delivers real-time data that connects first responders and various fleets with motorists and autonomous vehicles, helping to prevent collisions and minimize traffic delays. HAAS Alert's platform issues preemptive notifications to drivers, alerting them to the approach of emergency vehicles via their car dashboards or smartphones. Additionally, the service supports smart city initiatives by providing valuable traffic information to government officials, aiding in infrastructure planning and real-time traffic management. HAAS Alert collaborates with the U.S. Department of Homeland Security on innovative safety solutions and has garnered support from notable safety organizations.

Till Financial

Venture Round in 2021
Till Financial, Inc. is a financial management platform founded in 2018 and located in Nantucket, Massachusetts. The company offers a collaborative financial platform designed specifically for families and their support communities, enabling children to learn about spending, saving, and investing. Till Financial promotes experiential learning by replacing difficult conversations about money with practical actions, teaching kids how to manage their finances wisely in everyday situations. The platform allows teenagers to track their money movements with detailed insights, fostering independence in managing savings and investments. Families can utilize this service without a monthly subscription fee, making it accessible to all. Banking services are provided through Coastal Community Bank, Member FDIC, under a license from Visa U.S.A. Inc.

Windmill

Seed Round in 2021
Windmill develops a smart ecosystem of modern, eco-friendly air care products. Its air conditioners offer antimicrobial filters and activated carbon filters to provide an environmentally savvy and device-compatible machine.

Deep Labs

Series A in 2020
Deep Labs, Inc. is a San Francisco-based company specializing in persona-based artificial intelligence aimed at enhancing consumer experiences and mitigating risks in the Payments, Retail, and Financial Services sectors. Established in 2016, the company offers a suite of advanced software products, including DeepDecision, DeepIdentity, DeepRisk, DeepConsumer, and DeepCredit, which leverage sophisticated algorithms and machine learning to authenticate customers, reduce fraud, and streamline digital transactions. Deep Labs' technology enables real-time risk assessment and decision-making, helping businesses optimize customer experiences while minimizing identity theft and fraud. By providing dynamic, context-aware insights into user behavior, Deep Labs supports various applications, including account security, anti-money laundering measures, and targeted marketing strategies, ultimately driving revenue growth and operational efficiency for its clients.

Petal

Series C in 2020
Petal Card, Inc. is a credit card company focused on providing financial access to individuals without traditional credit histories, such as students and immigrants. Founded in 2015 and based in New York, the company utilizes machine learning to analyze users' digital financial records, allowing for cash flow underwriting as an alternative to conventional credit scoring. This innovative approach enables Petal to offer higher credit limits and lower rates compared to competing credit cards. The company's flagship product, the Petal Visa, is designed to promote responsible spending and credit-building, accompanied by a user-friendly digital application for managing payments. Petal aims to make credit more honest, simple, and accessible, fostering a financial environment that encourages users to succeed.

Yada

Pre Seed Round in 2019
Yada is a United States-based platform designed for teenagers to share and receive advice. The company offers an application that facilitates the creation and sharing of "threads," which are interactive cards combining written content with expandable media. This approach allows users to easily gather and disseminate information in a format that is engaging and user-friendly.

SelfMade

Series A in 2019
SelfMade, Inc. is a New York-based technology company that specializes in image transformation and sharing, particularly tailored for social media. Established in 2015, it provides a members-only mobile application that employs artificial intelligence and proprietary technology to connect users with professional photo editors and social media strategists. This platform enables individuals and brands to enhance their online presence by offering personalized photo editing services and strategic social media support. Users can determine their brand aesthetic, develop growth strategies, and optimize posting schedules, making professional-grade marketing accessible to a broader audience. By democratizing access to high-quality image editing and social media management, SelfMade empowers its members to effectively express and grow their personal brands.

For Days

Seed Round in 2018
For Days is a company focused on reducing textile waste through its innovative recycling and rewards platform, Trashie. This unique platform incentivizes customers to participate in clothing recycling by providing tangible rewards, effectively promoting a circular economy in the fashion industry. By connecting customers with fashion retailers, For Days makes it convenient and affordable for consumers to access recyclable clothing options, thereby encouraging sustainable practices in apparel consumption. The company's mission is to transform the traditional fashion model, emphasizing sustainability while maintaining a commitment to quality and style.

LoanStreet

Series A in 2018
LoanStreet Inc. operates an integrated online platform that simplifies the sharing, managing, and originating of loans for credit unions, banks, and direct lenders. Founded in 2013 and based in New York, the company provides a marketplace that facilitates the efficient syndication of loans of any size. LoanStreet automates and standardizes the entire loan process, allowing lenders and investors to buy, sell, and manage loans directly through its platform. The service includes features such as real-time reporting, standardized agreements, and enhanced balance sheet management, which help users optimize capital and reduce administrative costs. By offering deep insights into loan distribution and performance, LoanStreet enables financial institutions to grow and diversify their portfolios effectively.

Downstream.ai (Acq. by Snap, Inc.)

Seed Round in 2018
Founded by mobile ad industry veterans, Downstream.ai is building the most scalable, self-serve mobile programmatic advertising solution for the world’s fastest growing businesses. Downstream’s proprietary software allows companies to control mobile RTB with powerful plug-and-play access to in-app and connected TV traffic on the largest mobile ad exchanges through a single dashboard with no coding required. Downstream leverages secure first and third party data to help marketers build scalable campaigns in minutes and at a fraction of the cost. Advertisers benefit from more transparent, granular control of their real time bidding, with a pricing model that scales better for both agencies and direct advertisers. Downstream is backed by London Venture Partners, Otter Consulting, Olive Tree Capital, Ride Ventures, The Gramercy Fund, Rising Tide Fund and a group of prominent industry angel investors. Downstream is headquartered in San Francisco with an office in New York City.

Petal

Series A in 2018
Petal Card, Inc. is a credit card company focused on providing financial access to individuals without traditional credit histories, such as students and immigrants. Founded in 2015 and based in New York, the company utilizes machine learning to analyze users' digital financial records, allowing for cash flow underwriting as an alternative to conventional credit scoring. This innovative approach enables Petal to offer higher credit limits and lower rates compared to competing credit cards. The company's flagship product, the Petal Visa, is designed to promote responsible spending and credit-building, accompanied by a user-friendly digital application for managing payments. Petal aims to make credit more honest, simple, and accessible, fostering a financial environment that encourages users to succeed.

Petal

Seed Round in 2017
Petal Card, Inc. is a credit card company focused on providing financial access to individuals without traditional credit histories, such as students and immigrants. Founded in 2015 and based in New York, the company utilizes machine learning to analyze users' digital financial records, allowing for cash flow underwriting as an alternative to conventional credit scoring. This innovative approach enables Petal to offer higher credit limits and lower rates compared to competing credit cards. The company's flagship product, the Petal Visa, is designed to promote responsible spending and credit-building, accompanied by a user-friendly digital application for managing payments. Petal aims to make credit more honest, simple, and accessible, fostering a financial environment that encourages users to succeed.

LoanStreet

Seed Round in 2016
LoanStreet Inc. operates an integrated online platform that simplifies the sharing, managing, and originating of loans for credit unions, banks, and direct lenders. Founded in 2013 and based in New York, the company provides a marketplace that facilitates the efficient syndication of loans of any size. LoanStreet automates and standardizes the entire loan process, allowing lenders and investors to buy, sell, and manage loans directly through its platform. The service includes features such as real-time reporting, standardized agreements, and enhanced balance sheet management, which help users optimize capital and reduce administrative costs. By offering deep insights into loan distribution and performance, LoanStreet enables financial institutions to grow and diversify their portfolios effectively.

EnergySavvy

Series D in 2016
EnergySavvy, Inc. is a cloud software company that specializes in developing utility cloud solutions aimed at enhancing customer intelligence and engagement for utility providers. Established in 2008 and based in Seattle, Washington, with additional offices in Boulder, Denver, and Cambridge, the company offers a cloud-based home energy platform that enables users to monitor energy consumption and reduce utility costs. Its key products include Program Optix and Online Audit software applications, along with program management services tailored for energy efficiency initiatives. EnergySavvy also provides valuable information about home energy rebates, tax credits, incentives, and financing options. Serving nearly 40 utility clients and state programs across the United States, the company leverages a combination of software expertise, user experience design, and analytics to foster customer transformation in the utility sector. EnergySavvy, formerly known as Evoworx Inc., became a subsidiary of Tendril Networks, Inc. in 2019.

Mattermark

Series A in 2014
Mattermark is a data platform that specializes in researching and tracking private companies to facilitate deal-making for professionals in venture capital, private equity, corporate development, sales, and marketing. Launched in 2012 and based in San Francisco, the platform allows users to search, filter, and analyze private companies, providing insights into key performance metrics and growth signals such as web traffic, employee count, and social media activity. Mattermark enables users to conduct side-by-side comparisons, track investor portfolios, and generate leads for business development. The platform is designed to support a data-driven approach to deal sourcing and due diligence, catering to the needs of both individual professionals and teams. As of early 2018, Mattermark operates as a subsidiary of FullContact Inc.

Mattermark

Seed Round in 2014
Mattermark is a data platform that specializes in researching and tracking private companies to facilitate deal-making for professionals in venture capital, private equity, corporate development, sales, and marketing. Launched in 2012 and based in San Francisco, the platform allows users to search, filter, and analyze private companies, providing insights into key performance metrics and growth signals such as web traffic, employee count, and social media activity. Mattermark enables users to conduct side-by-side comparisons, track investor portfolios, and generate leads for business development. The platform is designed to support a data-driven approach to deal sourcing and due diligence, catering to the needs of both individual professionals and teams. As of early 2018, Mattermark operates as a subsidiary of FullContact Inc.
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