True Ventures

True Ventures, established in 2005, is a prominent venture capital firm based in Palo Alto, California, with an additional office in San Francisco. The firm specializes in early-stage technology investments, focusing on seed and Series A financing. True Ventures invests in a broad range of sectors, including commerce, consumer, hardware, health, and infrastructure technologies, as well as emerging markets such as e-commerce, mobile, and software services. The firm typically invests between $0.25 million and $3 million per round, aiming for a stake of approximately 20%. With over $3.8 billion under management and a team of over 40 professionals, True Ventures has supported more than 350 companies, creating over 85,000 jobs worldwide. The firm was recognized as Venture Firm of the Year by the National Venture Capital Association in 2018.

Philip Black

Co-Founder

Caroline Ciaramitaro

Associate

Gus Coldebella

Partner

Adam D'Augelli

Partner

Sahiti Enjeti

Associate

Ulrike Kellmereit

CFO

Om Malik

Partner

Fiona McCarthy

Principal

John O'Connell

Associate

Toni Schneider

Partner

Natasha Sharma

Principal

Jim Stewart

COO

Christiaan Vorkink

Vice President

Ann Weiss

Partner

Ariel Winton-Jones

Principal

Past deals in Peer to Peer

Ditto

Series B in 2025
Ditto Technologies, Inc., established in 2011 and headquartered in Oakland, California, specializes in two distinct yet complementary business areas. Primarily, it offers an innovative eyewear recommendation and virtual try-on technology platform for retailers, brands, and eye care professionals worldwide. This platform uses advanced facial mapping and machine learning algorithms to provide personalized, precise, and vividly realistic recommendations based on each customer's unique facial features and style preferences. Additionally, Ditto develops resilient edge device connectivity solutions, including an edge-native, mobile database that enables real-time data synchronization between devices through peer-to-peer and mesh networking, even in challenging network conditions. This technology caters to various industries, enhancing operational efficiency and reliability by reducing reliance on cloud-based services.

Ditto

Series A in 2023
Ditto Technologies, Inc., established in 2011 and headquartered in Oakland, California, specializes in two distinct yet complementary business areas. Primarily, it offers an innovative eyewear recommendation and virtual try-on technology platform for retailers, brands, and eye care professionals worldwide. This platform uses advanced facial mapping and machine learning algorithms to provide personalized, precise, and vividly realistic recommendations based on each customer's unique facial features and style preferences. Additionally, Ditto develops resilient edge device connectivity solutions, including an edge-native, mobile database that enables real-time data synchronization between devices through peer-to-peer and mesh networking, even in challenging network conditions. This technology caters to various industries, enhancing operational efficiency and reliability by reducing reliance on cloud-based services.

Ditto

Seed Round in 2021
Ditto Technologies, Inc., established in 2011 and headquartered in Oakland, California, specializes in two distinct yet complementary business areas. Primarily, it offers an innovative eyewear recommendation and virtual try-on technology platform for retailers, brands, and eye care professionals worldwide. This platform uses advanced facial mapping and machine learning algorithms to provide personalized, precise, and vividly realistic recommendations based on each customer's unique facial features and style preferences. Additionally, Ditto develops resilient edge device connectivity solutions, including an edge-native, mobile database that enables real-time data synchronization between devices through peer-to-peer and mesh networking, even in challenging network conditions. This technology caters to various industries, enhancing operational efficiency and reliability by reducing reliance on cloud-based services.

Syndicate

Series A in 2021
Syndicate is a decentralized asset management platform and social network designed to democratize investing. It facilitates the creation of investing syndicates, allowing users to raise and invest capital quickly and efficiently. The platform supports the formation of decentralized autonomous organizations, empowering communities to engage in collaborative investment opportunities. By streamlining the investment process, Syndicate aims to transform traditional value creation methods and enhance accessibility for a broader audience.

Hitch

Seed Round in 2021
Hitch is solving intercity transportation by offering an affordable, personal, and safe ride-sharing service to consumers.

Hitch

Seed Round in 2018
Hitch is solving intercity transportation by offering an affordable, personal, and safe ride-sharing service to consumers.

Pulse

Seed Round in 2018
Pulse Q&A Inc. is an innovative company specializing in an artificial intelligence-based platform that delivers crowdsourced data aimed at technology executives. Founded in 2017 and headquartered in San Francisco, the company enables users, particularly Chief Information Officers, to gather insights by creating questions and sharing them with peers, customers, or prospects. This process allows users to test messaging and positioning in real time before launching new products or refreshing existing messages. By providing access to relevant conversations and data, Pulse Q&A empowers decision-makers to make informed choices that drive meaningful outcomes in innovation and spending.

Pose.com

Series A in 2011
Pose is a mobile-first fashion platform that enhances the shopping experience by allowing users to share and discover outfits in real time. Founded in 2010 and based in Santa Monica, California, Pose enables women worldwide to upload and showcase their fashion choices, while also facilitating the buying, selling, and trading of clothing items within a trusted peer-to-peer network. The platform features over 3.5 million interactive fashion photos contributed by influencers and everyday users alike, creating a vibrant community focused on self-expression and style. By tracking the latest releases from top brands and retailers, Pose empowers users to curate a personal style feed and engage in discussions about fashion. This unique blend of social interaction and commerce positions Pose at the intersection of the sharing economy and fashion, fostering meaningful connections among like-minded shoppers.

Pose.com

Venture Round in 2011
Pose is a mobile-first fashion platform that enhances the shopping experience by allowing users to share and discover outfits in real time. Founded in 2010 and based in Santa Monica, California, Pose enables women worldwide to upload and showcase their fashion choices, while also facilitating the buying, selling, and trading of clothing items within a trusted peer-to-peer network. The platform features over 3.5 million interactive fashion photos contributed by influencers and everyday users alike, creating a vibrant community focused on self-expression and style. By tracking the latest releases from top brands and retailers, Pose empowers users to curate a personal style feed and engage in discussions about fashion. This unique blend of social interaction and commerce positions Pose at the intersection of the sharing economy and fashion, fostering meaningful connections among like-minded shoppers.
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