Wayra

Wayra UK Limited, established in 2012 and headquartered in London, is a tech startup accelerator specializing in early venture investments. It runs industry-specific acceleration programs, providing funding and resources to innovative digital product and service startups in sectors such as healthcare, information technology, cybersecurity, smart transport, and 5G. Wayra UK invests up to €0.25 million per startup, offering direct cash investment, office space, mentorship, and access to global networks. It also operates targeted programs like Velocity Health and GCHQ Cyber Accelerator, tailored to specific industries. Wayra UK is a subsidiary of Wayra Investigación y Desarrollo, S.L.U., and is part of Telefónica's global open innovation hub, connecting entrepreneurs with the company and generating joint business opportunities.

Marta Antunez

Investment Director Wayra Spain

Bruno Moraes

Managing Director

Agustin Rotondo

Managing Director

Paloma Castellano Sanz

Director - Wayra Madrid

Gary Stewart

Director

Past deals in Marketing

Celes

Seed Round in 2024
Celes provides AI-powered solutions designed to address key challenges in marketing, finance, sales, and supply chain for retailers. The company focuses on helping clients gain a deeper understanding of their customers, which enhances their campaigns, promotions, and communications. This understanding leads to improved customer retention, increased average ticket prices, and higher units sold per transaction. By analyzing and processing extensive data, Celes enables retailers to optimize their stock levels, determine optimal pricing, and deliver effective promotions. The firm's goal is to serve as a comprehensive operating system that transforms complex data into actionable insights, facilitating better cash flow management for businesses in the retail sector.

Celes

Seed Round in 2023
Celes provides AI-powered solutions designed to address key challenges in marketing, finance, sales, and supply chain for retailers. The company focuses on helping clients gain a deeper understanding of their customers, which enhances their campaigns, promotions, and communications. This understanding leads to improved customer retention, increased average ticket prices, and higher units sold per transaction. By analyzing and processing extensive data, Celes enables retailers to optimize their stock levels, determine optimal pricing, and deliver effective promotions. The firm's goal is to serve as a comprehensive operating system that transforms complex data into actionable insights, facilitating better cash flow management for businesses in the retail sector.

Ritmo

Seed Round in 2021
RITMO is a cash flow management platform designed specifically for e-commerce businesses in Europe and Latin America. The company offers an all-in-one financial solution that facilitates efficient management of cross-border payments and provides access to flexible funding. By supporting entrepreneurs in the digital economy, RITMO enables them to focus on growing their businesses rather than managing financial complexities. In addition to funding, RITMO analyzes company data and the effectiveness of digital marketing campaigns using artificial intelligence, allowing e-commerce and SaaS companies to scale their operations without equity dilution. This comprehensive approach helps businesses optimize their marketing investments and enhance overall performance.

Swipii

Venture Round in 2019
Swipii Labs Ltd., established in 2012 and headquartered in Glasgow, UK, operates a customer loyalty and marketing platform tailored for small businesses. The company offers tools to enhance online reviews, attract new customers, and track customer data. Its key services include digital loyalty programs, email marketing, and loyalty technology solutions, enabling customers to collect points and earn rewards. Swipii aims to empower local businesses with technology to compete on par with global brands, helping consumers discover local offers, save money, and share them with their community.

Ativa Propaganda

Seed Round in 2019
Ativa Propaganda offers creative solutions in communication, corporate events, promotional actions, and social media. The experience and the innovative spirit make the company an agency that is always ready for new challenges, offering the best creative solutions for business of segments. It is founded on 2000 and is headquartered in Feira de Santana, Brazil.

Pobuca

Non Equity Assistance in 2018
Pobuca Ltd is a software development and IT integration company that specializes in providing business solutions for marketing, sales, and customer service sectors. Founded in 2016 and headquartered in London, the company has additional offices in Gdansk, Dubai, and a research and development facility in Athens. Pobuca offers a go-to-market platform designed to enhance customer experiences for brands and retailers, enabling them to engage effectively with their customers and streamline operations. The platform includes features such as customer segmentation, journey mapping, and loyalty program management, all aimed at improving customer satisfaction and loyalty. As a Microsoft Gold Certified Partner, Pobuca has been recognized as a leading provider in digital transformation, operating in 30 countries globally and supporting businesses in leveraging technology to achieve growth.

Popertee

Funding Round in 2018
Popertee Ltd. operates an online marketplace that connects brands and businesses with vacant spaces in Ireland, enabling property owners to list their available locations for short-term marketing and retail campaigns. Founded in 2016 in Dublin by CEO Lucinda Kelly, the platform has evolved to focus on providing data-driven insights to help brands and marketing agencies optimize their physical campaigns. By utilizing artificial intelligence and behavioral data, Popertee facilitates the matching of brands with ideal locations, while also offering support in marketing, fit-out, and insurance. The company serves a diverse clientele, ranging from small startups to global brands, aiming to enhance the effectiveness and measurement of experiential marketing efforts.

Social Miner

Seed Round in 2018
Social Miner is a marketing automation platform headquartered in Sao Paulo, Brazil, founded in 2013. The company specializes in utilizing artificial intelligence and big data to enhance People Marketing, enabling businesses to identify and engage with website visitors based on their interests and behaviors. By analyzing data collected from social networks and user navigation, Social Miner provides insights into consumer profiles and interactions. This approach allows companies to automate their communication strategies and foster closer connections with their customers. As of September 2020, Social Miner operates as a subsidiary of Locaweb Serviços de Internet S.A.

Vensy

Venture Round in 2018
Vensy Limited operates a sports marketing platform that connects brands with sports influencers, facilitating sponsorship opportunities and marketing campaigns. The platform leverages machine learning and artificial intelligence to enhance the discovery of athletes for brand sponsorships. Established in 2016 and based in London, Vensy focuses on providing a streamlined and objective approach for brands to identify suitable athletes, while also assisting athletes in building and monetizing their marketability. By using data-driven technology, Vensy aims to enhance visibility and accessibility for both brands and sports talent, ultimately fostering strong connections between athletes and their engaged fanbases.

Decidata

Seed Round in 2017
Decidata specializes in providing marketing software that enables brands to effectively manage and optimize their advertising campaigns across various channels. Their proprietary technology offers real-time analytics for television commercials, allowing clients to detect, monitor, and analyze their impact. By synchronizing TV advertising with digital marketing efforts, Decidata helps companies integrate their online and offline strategies seamlessly. This innovative approach includes features for comparing, buying, and controlling campaigns, ultimately enhancing advertisers' ability to maximize returns on their investments.

Genially

Seed Round in 2017
Genially is a leading platform in interactive visual communication, offering an all-in-one online tool for creating engaging presentations, infographics, quizzes, and more. The platform allows users to enrich their content with interactivity and animation effects, making it accessible for individuals without design or programming skills. With over 1,000 customizable templates, users can easily produce striking visual media that captivates audiences. Genially caters to a diverse community of millions, including business professionals, educators, marketers, and designers, and is utilized by well-known companies such as Hulu, Danone, Michelin, and Heineken. The platform aims to transform the way information is communicated, allowing for impactful engagement through easily distributable, layered content.

Datagran

Venture Round in 2017
Datagran, Inc. is a company that specializes in developing artificial intelligence solutions aimed at enhancing digital marketing strategies. Founded in 2017 and headquartered in New York, with additional offices in several international locations, Datagran offers a suite of tools designed to streamline and optimize digital campaigns. Key products include adOptimizer for campaign optimization, adAnalyzer for audience insights, adCreator for automated creative content generation, and bigdataAnalysis for trend analysis and return on investment insights. These tools empower marketing teams by centralizing sales and marketing data, allowing for real-time performance analysis and predictive capabilities. Notable clients of Datagran include Coors Light, Subway, Audi, Bic, and Honda.

lyra. | Digital Agency

Seed Round in 2017
lyra. is a digital agency specialized in strategy, design and development. Our goal is to improve your customer's experience and optimize your business channels. We cover the full cycle of any digital business, working hand by hand with our clients in the areas of Strategy, Design, Development, UI/UX, Analytics, Marketing and Operations.

Codec

Seed Round in 2017
Codec is a cultural intelligence platform that combines artificial intelligence with human creativity to explore cultural trends that drive business growth. The company analyzes vast amounts of digital content engagement to identify and categorize audiences into meaningful cultural communities, united by common interests and identities. By providing actionable insights, Codec enables brands to develop emotionally resonant content that enhances their marketing strategies. Its platform facilitates collaboration among global teams and agencies, positioning cultural intelligence at the core of brand development. Codec has received recognition for its innovative approach, being named the Best Artificial Intelligence Product in Marketing and listed among the 50 most disruptive businesses in the UK. The company partners with prominent brands such as Unilever, L’Oreal, and P&G to help them track and grow their communities effectively.

Hexagon Data

Pre Seed Round in 2017
Hexagon Data is a prominent Customer Data Strategy firm based in Latin America, with offices in Mexico and Bogotá. The company specializes in assisting businesses in effectively reaching their audiences and consumers through optimal communication channels. By emphasizing the importance of understanding customer preferences and behaviors, Hexagon Data helps clients enhance their customer experiences. Their services encompass data acquisition, management, activation, and monetization, all aligned with the clients' overarching strategies and marketing goals. The firm employs a team of strategic and technical consultants who collaborate closely with clients' in-house teams to facilitate the adoption of new customer data technologies and optimize the use of their Marketing Cloud Stack. Additionally, Hexagon Data provides managed services and implementation support, enabling organizations to navigate the complexities of customer data and improve their business performance through audience-based intelligence.

DATAHOLICS

Venture Round in 2017
DATAHOLICS is a company based in Sao Paulo that specializes in social score credit and ID marketing services. It develops innovative technologies aimed at analyzing the credit risk of individuals and businesses. The company's platform evaluates the credit profiles of various companies by leveraging a wide range of data, including demographics and legal statements. Through its unique SocialScore system, DATAHOLICS provides a comprehensive analysis of potential customers, allowing clients to enhance the profitability and security of their credit operations.

Playrcart

Venture Round in 2016
Playrcart Ltd., established in 2011 and headquartered in London, operates a unique platform that integrates e-commerce within video content. The company's technology enables retailers to market and sell products directly through video players on mobile and web, reducing online purchasing friction by 75% on average. Playrcart's network of publishing partners and brands benefits from increased user engagement and improved return on advertising spend. The company has been recognized for its innovative approach, winning awards such as the Performance Marketing Awards 2022 and Reimagining Fundraising 2021, and has been endorsed by global organizations like the UN and UNICEF.

Codec

Non Equity Assistance in 2016
Codec is a cultural intelligence platform that combines artificial intelligence with human creativity to explore cultural trends that drive business growth. The company analyzes vast amounts of digital content engagement to identify and categorize audiences into meaningful cultural communities, united by common interests and identities. By providing actionable insights, Codec enables brands to develop emotionally resonant content that enhances their marketing strategies. Its platform facilitates collaboration among global teams and agencies, positioning cultural intelligence at the core of brand development. Codec has received recognition for its innovative approach, being named the Best Artificial Intelligence Product in Marketing and listed among the 50 most disruptive businesses in the UK. The company partners with prominent brands such as Unilever, L’Oreal, and P&G to help them track and grow their communities effectively.

Store Level

Grant in 2016
StoreLevel offers next-generation omni-channel solutions. Audit, panels and field surveys to ensure the effectiveness of your marketing strategies in a precise manner, on a large scale and at a national level.

Swipii

Seed Round in 2016
Swipii Labs Ltd., established in 2012 and headquartered in Glasgow, UK, operates a customer loyalty and marketing platform tailored for small businesses. The company offers tools to enhance online reviews, attract new customers, and track customer data. Its key services include digital loyalty programs, email marketing, and loyalty technology solutions, enabling customers to collect points and earn rewards. Swipii aims to empower local businesses with technology to compete on par with global brands, helping consumers discover local offers, save money, and share them with their community.

Pixoneye

Series A in 2016
Pixoneye is a data analytics SaaS company, which analyses and provides consumer insights via platform dashboard by using machine learning on mobile users' photo-galleries to create advanced user segmentations. They harness the full potential of image understanding on mobile devices to provide the ultimate key to capture the consumer's ever-changing needs. They redefine personalized marketing by offering unparalleled predictive accuracy and actionable clustering and can be integrated with client's CRM system, marketing automation, and/or ad-serving platform, etc. Pixoneye's picture-perfect solutions ensure you'll never be left out of the consumer's picture.

OrbitalAds

Venture Round in 2016
OrbitalAds is a software-as-a-service (SaaS) platform that specializes in optimizing keyword management for Google Search campaigns. It offers a language-agnostic tool designed to enhance decision-making for paid advertising efforts. The platform employs proprietary technology to facilitate real-time management and optimization of online marketing campaigns. Key features include automated advertisement generation, bidding strategies, reporting capabilities, and a target URL scoring tool, all aimed at helping clients effectively create and refine their online advertising initiatives. By streamlining these processes, OrbitalAds enables businesses to save time and reduce costs in their marketing efforts.

Incubapps

Convertible Note in 2016
We help unskilled retailers to build their mobile presence seamlessly and effortless. Our key differentiator factors are: Subscription free; apps built in minutes and same day live; no need to upload apps to mobile stores; focus on known customers; location and geofence; push last minute offers instantly; booking and marketing platforms; mobile payments and loyalty campaigns.

OhmyFi

Venture Round in 2016
OhmyFi is a web platform that specializes in real-time marketing, communication, and customer engagement through WiFi technology. Founded in 2014 and headquartered in Bogota, Colombia, the platform transforms WiFi into a tool for businesses to customize their interactions with clients. By leveraging cloud technology, OhmyFi helps companies build user profiles, enabling them to tailor advertising and marketing strategies to align with customer interests and preferences. The platform is designed to enhance customer loyalty and improve overall sales strategies by creating high-quality experiences that resonate with users across various industries.

Inkpact

Seed Round in 2016
Inkpact is a UK-based company that specializes in personalized handwritten communication on branded stationery for businesses. Through its secure online platform, companies can integrate their CRM systems to design and execute handwritten mail marketing campaigns. Inkpact employs a community of writers who create tailored notes in various formats, including A4 letters, A5 notecards, A6 notecards, and wax seals. This service aims to help businesses cut through digital clutter by fostering personal connections with their customers, ultimately enhancing customer engagement throughout the journey. By combining technology with the personal touch of handwritten notes, Inkpact provides an effective means for companies to stand out and strengthen their customer relationships.

Swipii

Angel Round in 2015
Swipii Labs Ltd., established in 2012 and headquartered in Glasgow, UK, operates a customer loyalty and marketing platform tailored for small businesses. The company offers tools to enhance online reviews, attract new customers, and track customer data. Its key services include digital loyalty programs, email marketing, and loyalty technology solutions, enabling customers to collect points and earn rewards. Swipii aims to empower local businesses with technology to compete on par with global brands, helping consumers discover local offers, save money, and share them with their community.

Pixoneye

Seed Round in 2015
Pixoneye is a data analytics SaaS company, which analyses and provides consumer insights via platform dashboard by using machine learning on mobile users' photo-galleries to create advanced user segmentations. They harness the full potential of image understanding on mobile devices to provide the ultimate key to capture the consumer's ever-changing needs. They redefine personalized marketing by offering unparalleled predictive accuracy and actionable clustering and can be integrated with client's CRM system, marketing automation, and/or ad-serving platform, etc. Pixoneye's picture-perfect solutions ensure you'll never be left out of the consumer's picture.

Socialgest

Venture Round in 2015
SocialGest is a comprehensive suite of tools designed for the professional management of social media networks. The platform provides real-time analytics that can be exported, enabling users to track their performance effectively. It allows for automated content publishing and engagement generation, facilitating a streamlined approach to social media marketing. By leveraging technology, SocialGest helps clients enhance their online presence and generate leads, ultimately aiming to increase revenues through improved social media strategies.

Genwords

Grant in 2015
Genwords is a digital marketing agency based in Cordoba, Argentina, founded in 2013. The company specializes in content writing services, offering a range of products that include articles, blog posts, and product reviews tailored for online engagement. In addition to content creation, Genwords provides services in content marketing, inbound marketing, web positioning, and e-commerce solutions. The agency aims to help businesses enhance their online presence by generating relevant and original content that increases traffic and conversion rates. Furthermore, Genwords operates an online marketplace where users can find over 600 premium digital tools, including WordPress plugins and website templates, to assist in web design and development.

Matchinguu

Seed Round in 2015
Matchinguu is a mobile advertising technology company that specializes in real-time, targeted engagement. It offers a platform for app publishers and advertisers to send highly relevant push and proximity-based marketing messages, enhancing user experience and driving conversions. By connecting apps within its network, Matchinguu facilitates traffic growth and innovative monetization strategies, optimizing return on investment for its clients without intrusive user experiences.

Localistico

Grant in 2015
Localistico Ltd. operates a cloud-based platform that assists businesses in managing their online presence and location data across various local and mapping platforms. Founded in 2014 and based in London, the company enables users to optimize their profiles, safeguard essential information like opening hours and services, and monitor multiple locations for accuracy. Localistico's platform aims to enhance foot traffic to physical stores by facilitating locally targeted searches and gathering analytics on online-to-offline interactions. It serves a diverse clientele, including retailers, hotels, restaurants, and other service-oriented businesses, helping them better assess their marketing efforts and improve their online reputation through centralized management of reviews and user-generated content. With support teams located in London and Madrid, Localistico has established a strong presence in the local marketing sector, catering to notable clients such as Starbucks and Morrisons.

Harpoon Connect

Seed Round in 2015
Harpoon Connect, based in Ireland, provides a cloud-based platform that enhances local shopping experiences by enabling Facebook users to purchase gift vouchers for their friends at favorite local shops and venues. The company initially focused on the entertainment sector by integrating its services with Facebook Events, allowing bars, restaurants, and other venues to create events and issue promotional vouchers for drinks and special offers. This dual approach not only supports local businesses but also offers consumers new ways to engage with their communities through digital promotions.

Usheru

Venture Round in 2015
Usheru operates a technology platform designed to facilitate direct ticketing and provide marketing data insights for film distributors. Its innovative technology connects film websites to the point-of-sale systems of cinemas, allowing consumers to book tickets easily. For film distributors, Usheru offers tools to link marketing expenditures to ticket sales through conversion tracking, alongside an analytics platform that delivers real-time visibility into the effectiveness of marketing campaigns. This direct-to-consumer framework enables distributors to build a database of film enthusiasts and addresses the industry's challenge of rising marketing costs, which can often exceed production expenses. By providing valuable data insights and a responsive advertising option, Usheru helps distributors better understand and engage with their audiences.

Lobster

Angel Round in 2015
Lobster is a platform that facilitates the licensing of visual content directly from social media users to brands, agencies, and the media. Utilizing advanced AI technology, Lobster searches major social networks and cloud storage providers to access billions of authentic images and videos. This service addresses the challenge of sourcing relevant content for media campaigns by streamlining the process of finding high-quality, real-time visuals. By employing image recognition and metadata analysis, Lobster identifies original content created by everyday individuals, offering an alternative to traditional stock photography. This approach not only enhances the authenticity of visual storytelling but also simplifies the content acquisition process for users, allowing them to showcase their work without copyright concerns.

Frockadvisor

Convertible Note in 2015
Frockadvisor is a social commerce platform based in Ireland that connects fashion enthusiasts with their communities and favorite retailers. The platform facilitates dialogue between users and stores, enhancing customer engagement and retention through its content channel. Frockadvisor provides visibility for retailers by mapping the fashion sector and generating sales leads through its "fotocon" feature. The company's revenue model includes subscription fees for retailers to join its "Circle of Excellence," brand-integrated content, and commissions on sales made through the platform. Additionally, Frockadvisor employs embedded tracking technology to monitor interactions from the platform to physical stores, allowing them to measure increases in foot traffic and sales.

BuddyBounce

Seed Round in 2015
BuddyBounce is a digital advocacy platform to identify, engage and leverage online influencers. On one side is a community for fans to support the people and things they love by creating and sharing content around their favourite celebrities and brands or entering fan missions. On the other side is a powerful analytics dashboard that allows celebrities and brands to engage with fans on a personal level, set up fan missions, syndicate content and monitor fan activities across all of their social media networks. - Shortlisted at the BAA as ‘Best Female Investment of the Year’ 2014 - Winner of Music Tech Pitch 4.5 2014 - Selected for BBCW Labs 2014 - Finalist at the Digital Innovation Contest: Cross-Sector Exploration 2014 - Finalist at EMI Innovation Challenge 2013 - Second Place at Grammy Music Technology Lab Los Angeles 2013 - WayraUK Alumni 2012 - Winner of Shortlist Tech Startup Competition 2012 - Winner at Startup weekend 2010

Harpoon Connect

Convertible Note in 2015
Harpoon Connect, based in Ireland, provides a cloud-based platform that enhances local shopping experiences by enabling Facebook users to purchase gift vouchers for their friends at favorite local shops and venues. The company initially focused on the entertainment sector by integrating its services with Facebook Events, allowing bars, restaurants, and other venues to create events and issue promotional vouchers for drinks and special offers. This dual approach not only supports local businesses but also offers consumers new ways to engage with their communities through digital promotions.

Geenapp

Seed Round in 2015
Geenapp is a mobile application discovery platform that streamlines app promotion for developers. It offers an intelligent system that aggregates various app campaigns, making the promotion process more accessible and efficient. By automating key processes and tracking the popularity of downloads based on factors such as device, operating system, geographical location, and user interests, Geenapp provides valuable insights to application developers. This enables them to effectively acquire users through various pricing models, including cost per install, cost per engagement, and cost per action. Ultimately, Geenapp aims to enhance the transparency and quality of app promotion, facilitating a more reliable and profitable experience for developers.

Master Kiwi

Seed Round in 2014
Master Kiwi is an innovative platform that streamlines the creation of video games for designers and marketers, enhancing marketing campaigns. It offers a comprehensive catalog of pre-designed games, allowing users to generate customized games quickly through a simple and intuitive interface. This capability enables companies to align the games with their branding and image effectively. The platform supports major mobile operating systems, including Android and Apple, as well as touchscreen devices, making it accessible for a wide audience. By eliminating the need for programming skills, Master Kiwi empowers advertisers to engage their target markets creatively and efficiently.

Geenapp

Seed Round in 2014
Geenapp is a mobile application discovery platform that streamlines app promotion for developers. It offers an intelligent system that aggregates various app campaigns, making the promotion process more accessible and efficient. By automating key processes and tracking the popularity of downloads based on factors such as device, operating system, geographical location, and user interests, Geenapp provides valuable insights to application developers. This enables them to effectively acquire users through various pricing models, including cost per install, cost per engagement, and cost per action. Ultimately, Geenapp aims to enhance the transparency and quality of app promotion, facilitating a more reliable and profitable experience for developers.

Beautifeye

Seed Round in 2014
Beautifeye is an image analysis SaaS platform capable of automatically extracting marketing insights from social network photos. We believe that there is a vast reserve of untapped data widely available online. There are more than two billion images uploaded on social networks each and every day. We know that brands using exclusively text-based analytics cannot see these images - Beautifeye can. With our tools, brands can see their customers' engagement with their product, and elicit actionable marketing insights from these images. We sell to brands to help them measure the sentiment of their customers. Currently, they are struggling with exclusively text-based tools that cannot see the 2Bn+ images shared every day on social networks. Images are the most engaging, powerful & common media on social networks. Beautifeye gives marketers powerful eyes to see their customers' images. We analyse these images and provide actionable insights about products and consumers. We use a highly novel approach involving cutting edge Computer Vision & Machine Learning and we use the abundant images that are already out there, shared by the consumers themselves. We process and analyse images on a large scale, with significant savings on time and cost for our customers. The market for image-mining is newer and more interesting than text-mining because people react in a deeper way to images and images are open to more interpretation than text.

DINO - Divulgador de Notícias

Grant in 2014
DINO - Divulgador de Notícias is a web-based platform for online content distribution. It also distributes and publishes the content in more than 150 websites, news portals, and blogs. The platform helps companies, PR agencies, and marketing professionals to distribute and automatically publish their contents on our network with more than 150 news portals, websites, and blogs. Additionally, Din sends content to journalist database with more than 25,000 professionals. By using DINO, any business is able to distribute its contents easily. The company writes and send themselves their content cutting the costs related to PR Agencies. Using our intuitive online platform, the company can add and send contents with photos, videos, and attachments. In a few minutes, we guarantee the content will be published in at least 40 websites, blogs, and news portals. DINO was founded in 2013 and is headquartered in Sao Paulo, Brazil.

Plazapoints (Cuponium)

Seed Round in 2014
PlazaPoints allows you to reward your customers for choosing your business. You will be able to meet them and interact with them 24x7 across all digital media in real time. Request more information here.

FLUVIP

Convertible Note in 2014
Fluvip LLC is an influencer marketing company operating in Latin America and the United States, specializing in connecting brands with social content influencers through a technology platform. Founded in 2013, the company provides tools that utilize artificial intelligence to help advertisers identify the most suitable influencers for their campaigns. Fluvip's platform spans multiple channels, including Twitter, Instagram, Vine, Facebook, and blogs, enabling brands to effectively engage with their target audiences. Additionally, the company measures user reactions and behaviors on social networks to produce segmentation results that enhance campaign effectiveness. Headquartered in Redwood City, California, with roots in Bogotá, Colombia, Fluvip aims to streamline the advertising process for brands by facilitating informed decision-making through detailed analytics.

Seenapse

Seed Round in 2014
Seenapse is an artificial intelligence-based platform designed to enhance brainstorming and ideation processes by generating divergent ideas quickly and efficiently. It combines human lateral thinking with the rapid processing capabilities of AI, allowing marketers, innovators, and advertisers to produce hundreds of original concepts in a matter of minutes. Seenapse aims to outperform traditional AI tools by focusing on creativity and originality, making it a valuable resource for professionals in creative industries seeking to foster innovation.

Joinnus

Grant in 2014
Joinnus is an online platform designed to simplify the process of creating, promoting, and managing events for organizers and companies. It enables users to quickly set up events, sell tickets, and share them across social networks to enhance visibility and engagement. By facilitating instant ticket sales and promotion, Joinnus helps organizers attract attendees and fill event capacities while allowing participants to connect with friends and discover local happenings. The platform serves as a bridge between event organizers and attendees, leveraging technology to transform fans of various events—such as concerts, conferences, and parties—into effective promoters for those events.

Quantico AI

Convertible Note in 2014
Quantico AI creates value from millions of social media conversations. We believe social media is transforming the world: It’s mandatory to listen to it. Big data and Quantico make it possible, with useful and easy indicators for marketing and sales, business intelligence, communications, quality and customer service. It's SAAS, accessible from cloud and sends automated alerts and reports by email.

Wayin

Series C in 2014
Wayin, Inc. is a digital marketing company that specializes in creating interactive brand experiences for marketers and agencies. Founded in 2010 and headquartered in Denver, Colorado, with additional offices in major global cities, Wayin offers a range of services including strategy planning, creative design, campaign management, and analytics. The company's platform allows users to ideate, create, and publish interactive campaigns across various digital channels, enabling more than 300 brands in over 80 countries to engage with their audiences effectively. Wayin's clientele includes notable organizations such as CNN, Coca-Cola, and MLB, demonstrating its capability to deliver authentic and interactive marketing experiences. As of July 2019, Wayin operates as a subsidiary of Cheetah Digital, Inc.

Social & Beyond

Convertible Note in 2014
Social & Beyond transforms the free wifi at your POS into a social media marketing tool to reach both your customers and their friends. Easily create campaigns to attract followers and likes to your Facebook page, boost downloads of your iOS and Android apps, viralize coupons and promotions, poll your customers, etc.

Mobiliz

Seed Round in 2014
Mobiliz is a developer of a mobile payment and targeted marketing platform that allows users to make secure transactions directly from their mobile phones or wireless devices, independent of their carrier or financial institution. The service caters to both banked and unbanked individuals, as it does not require a bank account, enabling payments to be made nationally and internationally. Users can send and receive funds through various means, including IVR, SMS, web apps, or a standard web browser, with immediate access to their funds. Mobiliz provides an alternative to cash for local and remote payments, eliminating the need for costly POS hardware and maintenance. The platform also incorporates location and time-based targeted marketing, allowing businesses to engage customers effectively and efficiently. Overall, Mobiliz offers a versatile and secure solution for mobile payments, meeting the needs of a diverse clientele.

Cuiker

Grant in 2014
Social network based on mobile that allows you to discover the best city data and share them with friends, in a very simple and fun. Cuiker allows vitrinear the "chips" of your favorite stores in the city, discovering the latest promotions and news.

Winclap

Pre Seed Round in 2014
Winclap is a Growth Transformation company focused on enhancing how brands attract, acquire, retain, and monetize users, particularly within the mobile app sector. The company offers a range of services designed to transition marketing from data-driven approaches to AI-driven strategies. Its offerings include consultative media buying to optimize marketing channels, a creative studio that develops effective content, and an AI-powered budget allocation tool aimed at maximizing return on investment. Winclap integrates technology, expertise, and creator input to deliver tailored growth solutions that help mobile app marketers improve user acquisition, engagement, and retention.

Venddo.com

Seed Round in 2014
We do the hard part for you. Our algorithms will show profiles with high interest in your product or service, so you just put yourself in contact with them and even can close the sale on our platform. Monitoring your brand Monitoring your competition Provide technical support super fast Meet the opinion leaders in your niche Establishes a quality relationship with your customers

Cinemad

Seed Round in 2014
Cinemad specializes in interactive video advertising, aiming to enhance customer engagement and awareness. Recognizing the growing demand for effective video marketing, Cinemad offers a platform that allows users to enrich their videos with interactive elements, such as buy buttons and registration forms. Users can easily upload videos from their devices or import them from popular platforms like YouTube. The company's technology supports cross-device functionality, enabling videos to be displayed across various channels, including social media and websites. Additionally, Cinemad provides performance metrics to help clients measure and optimize their interactive campaigns, ultimately improving return on investment and user engagement.

Popdeem

Seed Round in 2014
Popdeem is a social rewards platform designed to enhance customer engagement for local businesses by leveraging social media to drive word-of-mouth marketing. The company offers a Software Development Kit (SDK) that integrates seamlessly with existing loyalty programs, allowing businesses to reward their customers for sharing brand experiences on social platforms. This functionality enables brands to identify influential customers within their loyalty programs, thereby amplifying authentic marketing efforts. By encouraging customers to share their experiences, Popdeem helps businesses increase spending and visit frequency. To date, the company has secured over €1.1 million in funding from various investors, including venture capital firms and angel investors.

FLUVIP

Convertible Note in 2014
Fluvip LLC is an influencer marketing company operating in Latin America and the United States, specializing in connecting brands with social content influencers through a technology platform. Founded in 2013, the company provides tools that utilize artificial intelligence to help advertisers identify the most suitable influencers for their campaigns. Fluvip's platform spans multiple channels, including Twitter, Instagram, Vine, Facebook, and blogs, enabling brands to effectively engage with their target audiences. Additionally, the company measures user reactions and behaviors on social networks to produce segmentation results that enhance campaign effectiveness. Headquartered in Redwood City, California, with roots in Bogotá, Colombia, Fluvip aims to streamline the advertising process for brands by facilitating informed decision-making through detailed analytics.

Sqwiz

Convertible Note in 2014
Sqwiz Limited is a London-based company that offers a platform for small local business owners and entrepreneurs to easily create and manage their websites. Established in 2014, Sqwiz allows users to build personalized, fully responsive websites by utilizing information already available on their Facebook Pages, such as business name, location, contact details, operating hours, and photos. This streamlined process enables businesses to establish a digital presence quickly and efficiently, while ensuring their sites are optimized for search engines. The platform is designed to be user-friendly, making it accessible for those with limited technical expertise.

GreenPark

Venture Round in 2014
Greenpark is a global brand publishing agency that specializes in performance-driven content creation. The company focuses on helping brands connect with their audiences through meaningful content that leverages data-driven insights and machine learning. Its services include an in-house studio for tailored content production, search engine optimization, and ongoing adjustments to enhance website performance. Greenpark aims to engage customers effectively by utilizing techniques such as keyword segmentation and journalist training, ensuring content remains relevant and impactful. Through its innovative approach, Greenpark has established itself as a leader in the content marketing industry.

Harpoon Connect

Seed Round in 2014
Harpoon Connect, based in Ireland, provides a cloud-based platform that enhances local shopping experiences by enabling Facebook users to purchase gift vouchers for their friends at favorite local shops and venues. The company initially focused on the entertainment sector by integrating its services with Facebook Events, allowing bars, restaurants, and other venues to create events and issue promotional vouchers for drinks and special offers. This dual approach not only supports local businesses but also offers consumers new ways to engage with their communities through digital promotions.

Videobot

Grant in 2014
Videobot Limited, based in Dublin, Ireland, specializes in a smart video platform called VBOT, which facilitates the recording, management, and playback of mobile videos. The platform caters to broadcasters, publishers, mobile operators, eCommerce businesses, and brands, enabling them to curate and syndicate user-generated content across various devices, including smartphones, tablets, and smart TVs. VBOT offers a comprehensive suite of solutions designed to enhance audience engagement, highlight products, and optimize video marketing strategies. With its customizable and scalable features, the platform allows enterprises to maintain control over their video assets from recording to delivery, significantly reducing deployment time and costs. VBOT's capabilities include real-time video applications, advanced video encoding, and the generation of branded video players that improve click rates and lower streaming expenses. This innovative approach positions Videobot at the forefront of the evolving online video landscape, empowering businesses to create compelling storytelling experiences for their audiences.

FoneSense

Seed Round in 2014
FoneSense Ltd. is a mobile marketing company based in Carriganore, Ireland, that offers a platform for advertisers to engage with consumers through advertising jingles on smartphones. The application enables brands to enhance recognition within specific demographics by compensating smartphone users whenever their phone rings and plays the jingle. In addition to facilitating brand promotion, FoneSense provides advertising and marketing agencies with valuable statistics related to the effectiveness of their campaigns. Established in 2009, FoneSense aims to create meaningful connections between brands and consumers through innovative mobile engagement strategies.

Frockadvisor

Grant in 2014
Frockadvisor is a social commerce platform based in Ireland that connects fashion enthusiasts with their communities and favorite retailers. The platform facilitates dialogue between users and stores, enhancing customer engagement and retention through its content channel. Frockadvisor provides visibility for retailers by mapping the fashion sector and generating sales leads through its "fotocon" feature. The company's revenue model includes subscription fees for retailers to join its "Circle of Excellence," brand-integrated content, and commissions on sales made through the platform. Additionally, Frockadvisor employs embedded tracking technology to monitor interactions from the platform to physical stores, allowing them to measure increases in foot traffic and sales.

Lobster

Seed Round in 2014
Lobster is a platform that facilitates the licensing of visual content directly from social media users to brands, agencies, and the media. Utilizing advanced AI technology, Lobster searches major social networks and cloud storage providers to access billions of authentic images and videos. This service addresses the challenge of sourcing relevant content for media campaigns by streamlining the process of finding high-quality, real-time visuals. By employing image recognition and metadata analysis, Lobster identifies original content created by everyday individuals, offering an alternative to traditional stock photography. This approach not only enhances the authenticity of visual storytelling but also simplifies the content acquisition process for users, allowing them to showcase their work without copyright concerns.

BuddyBounce

Venture Round in 2014
BuddyBounce is a digital advocacy platform to identify, engage and leverage online influencers. On one side is a community for fans to support the people and things they love by creating and sharing content around their favourite celebrities and brands or entering fan missions. On the other side is a powerful analytics dashboard that allows celebrities and brands to engage with fans on a personal level, set up fan missions, syndicate content and monitor fan activities across all of their social media networks. - Shortlisted at the BAA as ‘Best Female Investment of the Year’ 2014 - Winner of Music Tech Pitch 4.5 2014 - Selected for BBCW Labs 2014 - Finalist at the Digital Innovation Contest: Cross-Sector Exploration 2014 - Finalist at EMI Innovation Challenge 2013 - Second Place at Grammy Music Technology Lab Los Angeles 2013 - WayraUK Alumni 2012 - Winner of Shortlist Tech Startup Competition 2012 - Winner at Startup weekend 2010

Wayin

Venture Round in 2014
Wayin, Inc. is a digital marketing company that specializes in creating interactive brand experiences for marketers and agencies. Founded in 2010 and headquartered in Denver, Colorado, with additional offices in major global cities, Wayin offers a range of services including strategy planning, creative design, campaign management, and analytics. The company's platform allows users to ideate, create, and publish interactive campaigns across various digital channels, enabling more than 300 brands in over 80 countries to engage with their audiences effectively. Wayin's clientele includes notable organizations such as CNN, Coca-Cola, and MLB, demonstrating its capability to deliver authentic and interactive marketing experiences. As of July 2019, Wayin operates as a subsidiary of Cheetah Digital, Inc.

MobAppCreator

Grant in 2013
MobAppCreator is a powerful self-service app platform that allows anyone to quickly and inexpensively build their own iPhone and Android applications and connect directly with consumers. You can create, customize and manage mobile apps in just 3 Steps: -1- Build: Build your app by dragging modules and adding your content -2- Try : Try it in your device without waiting for the publishing process -3- Publish: Distribute your app by publishing it on the Google Play & Apple Store MobAppCreator is Fast, Easy, and Powerful MobAppCreator apps can be instantly updated from anywhere in the world with the online content management system. Built-in MobAppCreator features include media (music, photos, video, catalogs), events, and customer interaction (with Facebook/Twitter viral spread). Musicians, conferences, authors, athletes, politicians, hotels, bars restaurants and churches have use MobAppCreator's highly customizable tools to build powerful mobile apps.

Social Tools

Convertible Note in 2013
Social Tools is a Social Marketing Suite, that enables Agencies and Marketers to run low-cost promotions and contests on Facebook. Social Tools allows brands to build and Run any kind of promotion such as sweepstakes, image contest, coupons, giveaways, and much more, on any Facebook page, website or mobile device, on a very easy way. Social Tools enables brands grow their social audience, engage consumers, and drive sales reducing the CPA and increasing the ROI in Social Media.

SuperLikers

Grant in 2013
SuperLikers is a company based in Colombia that offers a social and gamified loyalty platform aimed at enhancing social media marketing strategies for agencies, brands, and small businesses. The platform provides an online, self-service tool that enables clients to create and manage comprehensive loyalty programs and gamified campaigns. By leveraging the communities of customers, distributors, and employees, SuperLikers helps businesses boost customer engagement and drive consumption through innovative loyalty initiatives.

Platter

Seed Round in 2013
Platter is an online platform that facilitates the sharing of culinary ideas through photos, allowing cooks to tag their dishes with ingredients, cookbooks, and suppliers. This tagging system enables users to discover new recipes based on the ingredients they have on hand, making it a valuable tool for home cooks seeking inspiration. By revealing the creative process behind the dishes, Platter aims to create an open environment for food discovery. The platform aspires to become a comprehensive resource for both home cooks looking for ideas and food brands seeking insights into consumer preferences.

Popdeem

Grant in 2013
Popdeem is a social rewards platform designed to enhance customer engagement for local businesses by leveraging social media to drive word-of-mouth marketing. The company offers a Software Development Kit (SDK) that integrates seamlessly with existing loyalty programs, allowing businesses to reward their customers for sharing brand experiences on social platforms. This functionality enables brands to identify influential customers within their loyalty programs, thereby amplifying authentic marketing efforts. By encouraging customers to share their experiences, Popdeem helps businesses increase spending and visit frequency. To date, the company has secured over €1.1 million in funding from various investors, including venture capital firms and angel investors.

Cuiker

Convertible Note in 2013
Social network based on mobile that allows you to discover the best city data and share them with friends, in a very simple and fun. Cuiker allows vitrinear the "chips" of your favorite stores in the city, discovering the latest promotions and news.

Omnigy

Seed Round in 2013
Omnigy is a digital service company based in Peru that specializes in marketing and advertising solutions for businesses of all sizes. The company offers an online platform designed to help clients develop and manage their digital strategies effectively. This platform enables users to plan, manage, and analyze their digital initiatives, facilitating a comprehensive approach to digital strategy management. Through its innovative application, Omnigy aims to enhance the ability of organizations to navigate the digital landscape and achieve their marketing goals.

tipple.me

Seed Round in 2013
Tipple.me – from Voucherlink – generates enhanced marketing data for global drink brands by using social platforms to facilitate purchase, gifting and product promotion transactions. And the App makes payment easier for consumers. Tipple.me is a direct consumer social interaction tool, allowing Brands/Off-Licences/Nightclubs & Pubs to promote their products and events. Tipple is committed to promoting responsible drinking at all times and discourages irresponsible consumption of alcohol. To find out more about responsible consumption you can visit drinkaware.ie

Videobot

Seed Round in 2013
Videobot Limited, based in Dublin, Ireland, specializes in a smart video platform called VBOT, which facilitates the recording, management, and playback of mobile videos. The platform caters to broadcasters, publishers, mobile operators, eCommerce businesses, and brands, enabling them to curate and syndicate user-generated content across various devices, including smartphones, tablets, and smart TVs. VBOT offers a comprehensive suite of solutions designed to enhance audience engagement, highlight products, and optimize video marketing strategies. With its customizable and scalable features, the platform allows enterprises to maintain control over their video assets from recording to delivery, significantly reducing deployment time and costs. VBOT's capabilities include real-time video applications, advanced video encoding, and the generation of branded video players that improve click rates and lower streaming expenses. This innovative approach positions Videobot at the forefront of the evolving online video landscape, empowering businesses to create compelling storytelling experiences for their audiences.

Frockadvisor

Seed Round in 2013
Frockadvisor is a social commerce platform based in Ireland that connects fashion enthusiasts with their communities and favorite retailers. The platform facilitates dialogue between users and stores, enhancing customer engagement and retention through its content channel. Frockadvisor provides visibility for retailers by mapping the fashion sector and generating sales leads through its "fotocon" feature. The company's revenue model includes subscription fees for retailers to join its "Circle of Excellence," brand-integrated content, and commissions on sales made through the platform. Additionally, Frockadvisor employs embedded tracking technology to monitor interactions from the platform to physical stores, allowing them to measure increases in foot traffic and sales.

Lanzaloya.com

Seed Round in 2013
Lanzaloya.com is an online platform designed to assist businesses in creating their websites efficiently. It enables users to select essential features for their virtual stores, including logos, typography, payment methods, and shipping systems. The platform connects users with experienced tech advisors who provide guidance throughout the website development process. By managing the technical aspects such as infrastructure and maintenance, Lanzaloya.com allows businesses to focus on their core operations while ensuring a seamless online presence for marketing their products.

Joinnus

Convertible Note in 2013
Joinnus is an online platform designed to simplify the process of creating, promoting, and managing events for organizers and companies. It enables users to quickly set up events, sell tickets, and share them across social networks to enhance visibility and engagement. By facilitating instant ticket sales and promotion, Joinnus helps organizers attract attendees and fill event capacities while allowing participants to connect with friends and discover local happenings. The platform serves as a bridge between event organizers and attendees, leveraging technology to transform fans of various events—such as concerts, conferences, and parties—into effective promoters for those events.

MobAppCreator

Seed Round in 2013
MobAppCreator is a powerful self-service app platform that allows anyone to quickly and inexpensively build their own iPhone and Android applications and connect directly with consumers. You can create, customize and manage mobile apps in just 3 Steps: -1- Build: Build your app by dragging modules and adding your content -2- Try : Try it in your device without waiting for the publishing process -3- Publish: Distribute your app by publishing it on the Google Play & Apple Store MobAppCreator is Fast, Easy, and Powerful MobAppCreator apps can be instantly updated from anywhere in the world with the online content management system. Built-in MobAppCreator features include media (music, photos, video, catalogs), events, and customer interaction (with Facebook/Twitter viral spread). Musicians, conferences, authors, athletes, politicians, hotels, bars restaurants and churches have use MobAppCreator's highly customizable tools to build powerful mobile apps.

Harpoon Connect

Convertible Note in 2013
Harpoon Connect, based in Ireland, provides a cloud-based platform that enhances local shopping experiences by enabling Facebook users to purchase gift vouchers for their friends at favorite local shops and venues. The company initially focused on the entertainment sector by integrating its services with Facebook Events, allowing bars, restaurants, and other venues to create events and issue promotional vouchers for drinks and special offers. This dual approach not only supports local businesses but also offers consumers new ways to engage with their communities through digital promotions.

Wayin

Series B in 2013
Wayin, Inc. is a digital marketing company that specializes in creating interactive brand experiences for marketers and agencies. Founded in 2010 and headquartered in Denver, Colorado, with additional offices in major global cities, Wayin offers a range of services including strategy planning, creative design, campaign management, and analytics. The company's platform allows users to ideate, create, and publish interactive campaigns across various digital channels, enabling more than 300 brands in over 80 countries to engage with their audiences effectively. Wayin's clientele includes notable organizations such as CNN, Coca-Cola, and MLB, demonstrating its capability to deliver authentic and interactive marketing experiences. As of July 2019, Wayin operates as a subsidiary of Cheetah Digital, Inc.

BrandMe

Seed Round in 2013
Global technology, digital advertising and marketing. We create technology and tools that connect brands with influential content creators. We create the most influential hispanic influencer marketing platform with tools like: * Marketplace with more than 1M creators * Global Searcher of Creators ( more than 50 M ) * Profile analytics of any user in the digital universe with demographic data and fake followers * IA section with tools for the influencer marketing * Work with Fortune 500 Brands directly in the region

Predictvia

Non Equity Assistance in 2013
Predictvia is a developer of a predictive analytics platform that focuses on enhancing marketing efforts and providing deep market insights. The company specializes in training automatic-learning systems, or "learners," that continually acquire knowledge about consumer markets. This enables clients to monitor critical variables, identify trends proactively, and derive insights as needed. By leveraging advanced technology, Predictvia processes large data sets to classify and group participants in social networks, and it creates algorithms that facilitate the extraction and evaluation of content attributes. This comprehensive approach allows clients to gain valuable market insights efficiently.

Red Innova

Seed Round in 2013
Red Innova is a prominent conference focused on innovation, technology, and entrepreneurship in Latin America, serving as a platform for connecting local and international stakeholders. It brings together media leaders, entrepreneurs, executives, investors, academics, developers, and bloggers for two days of sharing experiences, ideas, and projects. The event fosters a vibrant social community dedicated to promoting creativity and collaboration within the innovation landscape, enabling participants to engage with the latest trends and developments in their fields. Through these gatherings, Red Innova plays a significant role in bridging the gap between Latin America and the global market.

Social & Beyond

Seed Round in 2013
Social & Beyond transforms the free wifi at your POS into a social media marketing tool to reach both your customers and their friends. Easily create campaigns to attract followers and likes to your Facebook page, boost downloads of your iOS and Android apps, viralize coupons and promotions, poll your customers, etc.

Plazapoints (Cuponium)

Seed Round in 2013
PlazaPoints allows you to reward your customers for choosing your business. You will be able to meet them and interact with them 24x7 across all digital media in real time. Request more information here.

EventsTag

Seed Round in 2013
We are EventsTag, a rapidly growing start-up: passionate about connecting brands and customers through original, innovative and irresistibly shareable social media content, powered by our own advanced experiential tech platform.

Nethub

Convertible Note in 2013
Cloud based tool to centralize consumer information from any type of marketing interaction of B2C companies, that let do a natural and intuitive consumer data knowledge and profiling based on innovate semantic tagging system.

Predictvia

Non Equity Assistance in 2013
Predictvia is a developer of a predictive analytics platform that focuses on enhancing marketing efforts and providing deep market insights. The company specializes in training automatic-learning systems, or "learners," that continually acquire knowledge about consumer markets. This enables clients to monitor critical variables, identify trends proactively, and derive insights as needed. By leveraging advanced technology, Predictvia processes large data sets to classify and group participants in social networks, and it creates algorithms that facilitate the extraction and evaluation of content attributes. This comprehensive approach allows clients to gain valuable market insights efficiently.

Lanzaloya.com

Convertible Note in 2013
Lanzaloya.com is an online platform designed to assist businesses in creating their websites efficiently. It enables users to select essential features for their virtual stores, including logos, typography, payment methods, and shipping systems. The platform connects users with experienced tech advisors who provide guidance throughout the website development process. By managing the technical aspects such as infrastructure and maintenance, Lanzaloya.com allows businesses to focus on their core operations while ensuring a seamless online presence for marketing their products.

Viralica

Grant in 2012
Viralica is an online advertising platform designed to simplify the creation and management of AdWords campaigns for e-commerce stores. By enabling users to set up effective advertising campaigns in just minutes, Viralica alleviates the complexities often associated with online advertising. The platform provides valuable insights, allowing businesses to track which ads generate traffic and how many sales result from their campaigns. Additionally, Viralica offers optimization advice to enhance campaign performance and increase sales. The service integrates seamlessly with major e-commerce platforms such as Shopify, Big Commerce, and Magento Go, making it accessible to a wide range of online retailers.

Nethub

Seed Round in 2012
Cloud based tool to centralize consumer information from any type of marketing interaction of B2C companies, that let do a natural and intuitive consumer data knowledge and profiling based on innovate semantic tagging system.

BuddyBounce

Seed Round in 2012
BuddyBounce is a digital advocacy platform to identify, engage and leverage online influencers. On one side is a community for fans to support the people and things they love by creating and sharing content around their favourite celebrities and brands or entering fan missions. On the other side is a powerful analytics dashboard that allows celebrities and brands to engage with fans on a personal level, set up fan missions, syndicate content and monitor fan activities across all of their social media networks. - Shortlisted at the BAA as ‘Best Female Investment of the Year’ 2014 - Winner of Music Tech Pitch 4.5 2014 - Selected for BBCW Labs 2014 - Finalist at the Digital Innovation Contest: Cross-Sector Exploration 2014 - Finalist at EMI Innovation Challenge 2013 - Second Place at Grammy Music Technology Lab Los Angeles 2013 - WayraUK Alumni 2012 - Winner of Shortlist Tech Startup Competition 2012 - Winner at Startup weekend 2010

Cuiker

Grant in 2012
Social network based on mobile that allows you to discover the best city data and share them with friends, in a very simple and fun. Cuiker allows vitrinear the "chips" of your favorite stores in the city, discovering the latest promotions and news.

Iencuentra

Seed Round in 2012
Iencuentra, located in Miraflores, Peru, specializes in mobile application development services aimed at helping clients leverage personalized marketing strategies with measurable outcomes. The company focuses on creating mobile applications that can be utilized in various contexts, including marketing campaigns, seminars, online stores, and contests. Additionally, Iencuentra offers a content management system that allows clients to create and update information for smartphones, enabling them to tailor their applications to meet specific needs effectively. By facilitating quick and easy access to desired information through mobile technology, Iencuentra supports businesses in gaining a competitive advantage.

Mobiliz

Seed Round in 2012
Mobiliz is a developer of a mobile payment and targeted marketing platform that allows users to make secure transactions directly from their mobile phones or wireless devices, independent of their carrier or financial institution. The service caters to both banked and unbanked individuals, as it does not require a bank account, enabling payments to be made nationally and internationally. Users can send and receive funds through various means, including IVR, SMS, web apps, or a standard web browser, with immediate access to their funds. Mobiliz provides an alternative to cash for local and remote payments, eliminating the need for costly POS hardware and maintenance. The platform also incorporates location and time-based targeted marketing, allowing businesses to engage customers effectively and efficiently. Overall, Mobiliz offers a versatile and secure solution for mobile payments, meeting the needs of a diverse clientele.

Social Tools

Seed Round in 2012
Social Tools is a Social Marketing Suite, that enables Agencies and Marketers to run low-cost promotions and contests on Facebook. Social Tools allows brands to build and Run any kind of promotion such as sweepstakes, image contest, coupons, giveaways, and much more, on any Facebook page, website or mobile device, on a very easy way. Social Tools enables brands grow their social audience, engage consumers, and drive sales reducing the CPA and increasing the ROI in Social Media.

Social & Beyond

Grant in 2012
Social & Beyond transforms the free wifi at your POS into a social media marketing tool to reach both your customers and their friends. Easily create campaigns to attract followers and likes to your Facebook page, boost downloads of your iOS and Android apps, viralize coupons and promotions, poll your customers, etc.

Discreetic

Grant in 2012
Discreetic focuses on the development and design of online and offline marketing initiatives.

Platter

Seed Round in 2012
Platter is an online platform that facilitates the sharing of culinary ideas through photos, allowing cooks to tag their dishes with ingredients, cookbooks, and suppliers. This tagging system enables users to discover new recipes based on the ingredients they have on hand, making it a valuable tool for home cooks seeking inspiration. By revealing the creative process behind the dishes, Platter aims to create an open environment for food discovery. The platform aspires to become a comprehensive resource for both home cooks looking for ideas and food brands seeking insights into consumer preferences.

Popdeem

Seed Round in 2012
Popdeem is a social rewards platform designed to enhance customer engagement for local businesses by leveraging social media to drive word-of-mouth marketing. The company offers a Software Development Kit (SDK) that integrates seamlessly with existing loyalty programs, allowing businesses to reward their customers for sharing brand experiences on social platforms. This functionality enables brands to identify influential customers within their loyalty programs, thereby amplifying authentic marketing efforts. By encouraging customers to share their experiences, Popdeem helps businesses increase spending and visit frequency. To date, the company has secured over €1.1 million in funding from various investors, including venture capital firms and angel investors.
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