Wellstreet Partners

Wellstreet Partners is a venture capital firm established in 2016 and located in Sollentuna, Sweden. The firm focuses on investing in early-stage Nordic-based companies across various sectors, including direct-to-consumer, software as a service, business-to-business services, infrastructure technology, e-commerce, fintech, marketing technology, greentech, and proptech. Wellstreet is dedicated to fostering innovation and entrepreneurship by challenging the status quo and facilitating the transformation of small businesses into significant players in their respective fields. The firm has been instrumental in the success of numerous startups, emphasizing the development of a supportive ecosystem to enhance value propositions and disrupt traditional markets. Through its commitment to driving progress and embracing change, Wellstreet Partners aims to contribute to a better future filled with opportunities and advancements.

Armando Coppola

Partner and Fund Manager Fintech I

Jessica Rameau

Partner and Fund Manager

Mikael Wintzell

Founder, Partner and Chairman

Past deals in Sweden

Lesslie

Pre Seed Round in 2024
Lesslie is a fintech company based in Sweden that specializes in providing payment solutions tailored for import and export businesses. The company focuses on facilitating cross-border payments, helping clients save time and reduce costs associated with currency exchange fees. Lesslie's platform streamlines the payment process through a single BankID login, enabling quick access to international payments and automating bookkeeping tasks for better financial management. With the capability to hold up to 37 different currencies, the platform allows businesses to conduct transactions in over 180 countries, ensuring faster payments to suppliers and efficient processing of international invoices. Through its extensive network of banks, Lesslie aims to enhance the financial operations of its customers, making cross-border transactions simpler and more cost-effective.

Habity

Venture Round in 2018
Habity AB, established in 2017 and based in Stockholm, Sweden, operates a comprehensive mobile application focused on the housing market. The platform allows users to buy, sell, and rent homes while providing additional functionalities such as mortgage management and property comparisons. Habity emphasizes accessibility by featuring all homes in Sweden, regardless of their sale status, and aims to simplify the process of home ownership and rental management. Users can create detailed housing profiles, register rental properties, and track leads, making it easier to find and manage their living arrangements. The app also includes resources related to relocation services and other home-related products, enhancing its utility for both current and prospective homeowners and renters.

Steven

Seed Round in 2017
Steven is a mobile application based in Stockholm, Sweden, that facilitates group payments and expense management. Founded in 2016, the app allows users to track personal finances, settle debts among friends or group members, and automatically sends reminders for pending payments. By simplifying the process of managing shared expenses, Steven helps users avoid awkward situations related to collecting debts, ensuring timely payments and a smoother financial experience for all involved.

Tibber

Venture Round in 2017
Tibber is a European digital electricity supplier established in 2016, operating in Norway, Sweden, and Germany. It specializes in providing smart, sustainable energy solutions to households, aiming to reduce residential electricity consumption by 20%. Tibber replaces traditional utilities with innovative technology, offering renewable energy at fair and transparent prices. Its user-friendly app provides real-time energy usage analytics and integrates with various smart home devices to help customers minimize their consumption and costs. Additionally, Tibber sells energy-efficient tech gadgets and has been licensed to balance the main power grid in Sweden using electric vehicles.

Regily

Venture Round in 2017
Regily applies advanced technologies to make it enjoyable for users to sign up for new services online. The company is on a mission to fix one of the truly broken processes of the web. The solution allows users to control data while making great services grow faster. Regily evaluates current forms, set up workflow, and provide front-end integration to keep services up and running within a day. The company was founded in January 2017 by Kristoffer Cassel and Alexey Kuznetsov. It is based in Stockholm, Sweden.

Swiftr

Venture Round in 2017
Swiftr AB, founded in 2016 and headquartered in Stockholm, Sweden, offers a subscription-based membership service that connects users to a diverse network of gyms, studios, and training facilities. The platform allows members to access a wide range of fitness options, including CrossFit, yoga, and traditional gym workouts, all while maintaining high standards of quality and affordability. Swiftr emphasizes flexibility in training, enabling users to explore various activities without limitations. The company's mission focuses on promoting the enjoyment of exercise and providing a seamless experience for fitness enthusiasts seeking to diversify their training routines.

WHUT

Venture Round in 2017
Wetail is a comprehensive solution for e-retailers who want to focus on developing business. Together with WooCommerce and WordPress, it also reduces production costs as far as possible and deliver a system that not only follows development but actually leads. The company guarantees that the flow from placed orders to delivery of the goods is automated and automatically connects the purchase to the accounting. It gives retailers the freedom by minimizing administration and reducing possible margin of error due to manual handling. Wetail was founded on 2015 and is headquartered in Stockholm, Sweden.

Hyber

Venture Round in 2017
Hyber Group AB, founded in 2015 and based in Stockholm, Sweden, operates a subscription-based rental service for children's outdoor clothing. The company aims to create a sustainable and convenient solution for families by prolonging the life of children's products, making them more affordable and environmentally friendly. Through its platform, Hyber facilitates the rental of outerwear, offering services such as washing, reconditioning, and repacking to ensure high-quality garments for each family. As children grow, Hyber allows for size replacements at no additional cost, fostering a circular economy. With thousands of families participating, Hyber has made a significant impact by reducing carbon emissions and promoting responsible consumption habits among families.

Zalster

Venture Round in 2017
Zalster AB, established in 2015 and based in Gothenburg, Sweden, specializes in automating and optimizing Facebook and Instagram advertisements. Its platform streamlines bidding, budgeting, targeting, and creative management across multiple marketing channels, including Facebook, Instagram, Messenger, and WhatsApp. Zalster also offers a Slack bot, Emma, for real-time campaign monitoring and analysis. As a Facebook Marketing Partner, the company empowers advertisers to make better, automated decisions.

Ocast

Seed Round in 2017
Ocast is a SaaS platform designed to enhance the advertising experience for media publishers and influencers. It offers a real-time, easily editable digital media kit and advertising page, streamlining the process for both advertisers and media professionals. By providing an integrated toolkit, Ocast aims to attract advertising agencies and media planners, thereby improving conversion rates and operational efficiency. The platform enables publishers and influencers to automatically create sales materials, facilitating easier connections with potential advertisers. Ocast collaborates with prominent global brands, including eBay Classifieds, Discovery, and Spotify for Brands. Established in 2016, the company is headquartered in Stockholm, Sweden.

Touchize

Venture Round in 2017
Touchize Sweden AB, founded in 2014 and based in Malmö, Sweden, specializes in developing e-commerce solutions that enhance mobile shopping experiences. The company's platform allows customers to seamlessly convert mobile traffic into mobile sales by offering an easy-to-use interface compatible with various e-commerce platforms, including WooCommerce, PrestaShop, Magento, and others. Touchize's unique Drag-to-Buy feature simplifies the purchasing process, enabling users to add products to their shopping carts with a single gesture. This streamlined approach not only improves the shopping experience but also increases conversion rates and average order values. By providing ready-to-go integration modules, Touchize facilitates quick implementation for businesses seeking to optimize their online sales through mobile channels.

Checkin.com

Venture Round in 2017
Checkin.com is a Swedish technology company focused on transforming the online check-in process for services worldwide. The company develops unique software that leverages advanced technologies to facilitate seamless connections between consumers and various brands and services. Through its innovative approach, Checkin.com aims to enhance user experiences by simplifying how individuals engage with online offerings.

Simpliday

Seed Round in 2016
Simpliday AB is a Swedish company that develops a mobile application aimed at enhancing daily planning and organization. Founded in 2013 and headquartered in Malmö, the application consolidates users' meetings, to-do lists, and emails into a single interface, eliminating the need to switch between multiple apps. It offers features such as calendar reminders, meeting invitations through various platforms, and the ability to convert emails into tasks or meetings. Users can also share reminders, attach files, and manage checklists, making it easier to navigate their daily commitments. By providing a comprehensive overview of daily activities, Simpliday aims to streamline the planning process and reduce the likelihood of missed appointments or tasks.

Suavoo

Venture Round in 2016
Suavoo is a Sweden-based on-demand beauty service application that connects users with professional hairstylists and makeup artists at their chosen location. Founded in 2016 by Christian Zanders and Linda Absberg, Suavoo aims to enhance the customer experience by offering a personalized styling service. Users can browse a lookbook of various hair and makeup styles to select the perfect look for any occasion. The platform carefully curates a network of freelance beauty professionals to ensure high-quality results, allowing customers to enjoy beauty services conveniently in their own homes. This innovative approach addresses the evolving demands of the beauty industry, providing a streamlined booking experience that prioritizes personalization and customer satisfaction.

Returnado

Seed Round in 2016
Returnado is a company that specializes in streamlining the returns process for online retailers. Founded in 2016 and headquartered in Stockholm, Sweden, Returnado offers a digitization platform that automates returns and complaint management, allowing customers to easily address issues related to their purchases. By standardizing returns and optimizing them for re-conversion, Returnado transforms what is typically a loss for retailers into a competitive advantage, generating new revenue opportunities. The platform facilitates a user-friendly experience, enabling customers to find answers to common questions, make product replacements, and connect with e-merchants. This innovative approach not only enhances customer satisfaction but also reduces administrative costs for retailers, making the returns process more efficient and effective.

AddTruly

Seed Round in 2016
Addtruly AB is a Swedish company that provides a digital corporate social responsibility (CSR) platform designed for e-commerce businesses. The platform facilitates donations to various social projects, allowing customers to contribute to local non-profit organizations during the checkout process of their online purchases. By integrating CSR into the shopping experience, Addtruly aims to enhance brand loyalty and create meaningful connections between consumers and companies. The service not only helps e-commerce and booking sites to strengthen their brand identities but also enables them to engage customers in social causes relevant to their products and services. Additionally, Addtruly provides updates on the impact of donations, fostering ongoing communication between businesses and their customers. Through its innovative approach, Addtruly supports the growth of responsible commerce while contributing to global development efforts.

Wacay

Venture Round in 2016
Wacay is a lifestyle brand based in Sweden, established in 2016, that focuses on sustainable clothing designed for lasting style rather than fleeting fashion trends. The company offers a diverse collection of apparel for both men and women, including t-shirts, jackets, pants, dresses, sweaters, and accessories. Wacay emphasizes the use of durable materials, a comfortable fit, and functional designs, ensuring that its products provide quality and longevity for customers seeking reliable clothing options.

ValueQard

Seed Round in 2016
ValueQard is a Swedish startup focused on the development and management of applications and services for digital gift cards. Launched in Fall 2016, the company's platform allows users to create, manage, and market digital gift cards, incorporating unique designs and artwork. This functionality enables individuals to send personalized messages and wishes to friends and relatives from various locations, enhancing the experience of giving and receiving gifts in a digital format.
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