Magic Software Enterprises

Magic Software Enterprises is a global software development company that specializes in app development platforms and data integration solutions. With over 30 years of experience, the company provides a range of products and services designed to enhance enterprise logic and data management across multiple channels, including on-premise, web, mobile, and SaaS. Its offerings emphasize a metadata-driven approach, allowing for streamlined development and deployment with minimal effort. The company operates through two main segments: Software Services and IT Professional Services, with the latter generating the majority of its revenue. Magic Software Enterprises serves a diverse client base, leveraging strategic alliances with technology leaders such as IBM, Microsoft, and Oracle to facilitate the adoption of innovative technologies. With a presence in more than 50 countries, including significant operations in the United States, Israel, Europe, and Japan, the company collaborates closely with customers and business partners to enhance their operational performance.

Eitan Naor

CEO and President

5 past transactions

Appush

Acquisition in 2022
Appush is a business focused on connecting advertisers with mobile gaming publishers through its specialized advertising platform. The company collaborates with game developers to create in-app video ad experiences that are both data-driven and creatively designed for maximum effectiveness. By developing tools that deliver actionable insights, Appush aims to support advertisers and agencies in achieving accelerated growth. Its services encompass app monetization, user acquisition, branding, and marketing, all tailored to enhance the mobile gaming ecosystem.

PowWow Mobile

Acquisition in 2019
PowWow Mobile is a company specializing in mobile application development, focused on transforming enterprise processes for enhanced accessibility and efficiency. Its flagship offering, the SmartUX Platform, allows organizations to modernize and extend their existing business applications to mobile devices, creating seamless omnichannel experiences for users. The platform leverages existing enterprise data and integrates new data sources, enabling clients to access critical applications and information on the go. With a user-friendly, low-code, drag-and-drop interface, SmartUX facilitates rapid development and deployment of secure, cross-platform mobile apps. This innovative solution fosters collaboration between IT and business teams, streamlining workflows and significantly reducing development backlogs while accelerating the time to achieve value from mobile initiatives.

Roshtov Software Industries

Acquisition in 2016
Roshtov Software Industries specializes in developing Electronic Medical Records solutions tailored for managed care and healthcare providers across various medical environments. The company focuses on creating a comprehensive medical information platform that enhances patient charting, streamlines documentation processes, and manages lab orders, referrals, and laboratory test requests. In addition to software development, Roshtov is involved in application design, system implementation, and customer support, ensuring that healthcare organizations can effectively integrate clinical, financial, and administrative functions. Through its innovative technology, Roshtov aims to support healthcare providers in establishing efficient management and control systems essential for delivering quality care.

Cloud Valley

Acquisition in 2016
Cloud is our home. At Cloud Valley we aim to make every person and organization on the planet to succeed on Cloud platforms. Everyone who works here is a cloud ninja. We help people use cloud technology to achieve more. Always striving for ways to make great ideas even better. We are the No.1 Managed Cloud Service Provider worldwide. If you are interested or thinking about the cloud, let us know and you will receive our best services to achieve your goals.

Magix Integration

Acquisition in 2010
Magix Integration (Pty) Ltd is an IT veteran, built on the premise of technology-assisted enterprise risk management and business integration services, with many years’ experience both in South Africa and on the global stage. In 2007, the Conexus Investment Fund purchased 20% of the company in a private equity deal and became an equal partner with the company's existing shareholders – driving forward Magix' aim to pursue future non-organic growth.
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