Julep Media
Acquisition in 2022
Julep Media GmbH is a podcast marketing company based in Munich, Germany, with additional offices in Berlin and Hamburg. Founded in 2019, Julep Media specializes in providing platforms for the monetization, hosting, and distribution of podcasts. The company supports both publishers and advertisers by facilitating ad placements in various podcasts, allowing advertisers to effectively reach targeted audience segments. Julep Media also offers publishers a suite of tools for editing, optimizing, and analyzing their podcast content, thereby enhancing their monetization efforts. Through its comprehensive services, Julep Media aims to maximize the potential of podcasting for all stakeholders involved.
Glow Technologies Inc. operates an online platform designed to support podcasters in building their media businesses. Established in 2019 and based in Seattle, Washington, Glow provides tools that enable podcast creators to foster direct relationships with their listeners. The platform allows users to create custom marketing web pages that align with their brand, while listeners can subscribe to premium content or make one-time payments directly from their preferred podcast player. By facilitating these subscriptions, Glow helps podcasters access new revenue streams, enhancing their content offerings and audience engagement beyond traditional advertising and sponsorships.
Libsyn Ads
Acquisition in 2021
Libsyn Ads is a platform facilitating podcast advertising. It simplifies campaign creation and management through proprietary software, reducing complexities typically associated with podcast advertising. The platform serves advertising agencies, brands, and podcasters, helping them execute successful campaigns that benefit both advertisers and publishers by maximizing returns.
Auxbus
Acquisition in 2021
Auxbus, Inc. is a company based in Asheville, North Carolina, that specializes in podcast creation software. Founded in 2019 and previously known as Podcraft, Inc., Auxbus offers a comprehensive podcasting tool designed to streamline the entire process of audio content creation. Its software allows users to record and rearrange podcast segments easily, incorporates automated voice adjustments, and facilitates the addition of music and episode assembly. Furthermore, Auxbus simplifies the distribution of podcasts to major platforms like Apple, Google, and Spotify, eliminating the challenges associated with using multiple tools. In 2021, Auxbus was acquired by Libsyn, a podcast hosting company, further enhancing its capabilities in the podcasting landscape.