QualSights
Series A in 2022
QualSights is an immersive consumer insights platform that helps brands, agencies, and consulting firms gather authentic insights from consumers globally in a fast and cost-effective manner. Founded in 2012 and based in Chicago, Illinois, with additional offices in the United States and India, QualSights utilizes proprietary technology to enable remote observation and interaction with consumers in their natural environments while they shop, use, or consume products. The platform uniquely integrates various research methodologies, combining the depth of qualitative research with the efficiency of quantitative approaches. It also features a suite of AI tools and a user-friendly presentation builder, allowing brands to quickly analyze data and present compelling narratives. QualSights was previously known as Georama, Inc.
Trainual, Inc. is a software company founded in 2018 and based in Scottsdale, Arizona, that specializes in training and process management solutions for businesses. Its platform allows organizations to create comprehensive playbooks that centralize knowledge and streamline the onboarding and training processes. The software integrates various processes, policies, and standard operating procedures into a single system, enhancing efficiency in employee training. Key features include automated onboarding, custom branding, built-in screen recording, and the ability to connect with other applications, making it easier for small and growing businesses to optimize knowledge transfer and accelerate the training of new employees.
Tiv is a rewards and loyalty platform tailored for the gaming community, enabling gamers to earn money through their gaming activities. The platform integrates with major global gaming platforms and marketplaces, allowing users to connect their player accounts, earn rewards, and discover new games within a unified experience. Tiv specializes in creating a play-to-earn environment, where gamers can monetize their skills while game publishers and studios utilize the platform for advertising and marketing. By leveraging user-specific gaming data, Tiv aims to influence player behavior and increase engagement, offering intelligent incentives that benefit both gamers and the gaming industry.
Cortex Sustainability Intelligence
Series A in 2021
Cortex Sustainability Intelligence is a developer of building analytics software aimed at reducing carbon emissions in commercial buildings, which account for a significant portion of global emissions. The company's machine-learning platform provides insights into equipment performance under various operating conditions by analyzing meter data, billing history, occupancy levels, and weather forecasts. This information equips building owners and operators with the necessary tools to enhance operational efficiency, improve tenant comfort, and achieve sustainability goals. By offering a cost-effective solution that avoids the need for expensive equipment investments, Cortex helps its clients increase asset value while mitigating potential penalties from regulatory bodies.
HealthBridge
Series B in 2021
HealthBridge is an Insurtech company focused on transforming healthcare payments by addressing the financial challenges associated with patient deductibles and coinsurance in employer-sponsored insurance. The company collaborates with employers and healthcare providers to enhance financial security and flexibility for patients. By covering costs upfront on behalf of patients, HealthBridge facilitates a smoother claims process and offers consolidated monthly statements with manageable repayment options. This approach aims to alleviate the financial burden on individuals while improving the overall healthcare ecosystem.
Fluree is a developer of a data management platform that focuses on secure data sharing and data-driven insights. Its platform utilizes a blockchain-secured semantic graph database to organize data, providing a scalable solution that establishes a foundational layer of trusted information for connected and intelligent ecosystems. By reducing the need for custom code and excessive APIs, Fluree enables data-first development across the entire technology stack, ensuring a single source of data truth. This approach allows clients to make their data tamper-proof while benefiting from a cloud-native architecture.
UPshow, Inc. is a company that specializes in digital signage and social TV software, transforming traditional televisions in businesses into interactive marketing and entertainment platforms. The technology enables patrons to display their social media posts on screens within venues, promoting products, events, trivia, and interactive games. UPshow serves various industries, including bars, restaurants, retail, automotive, entertainment, fitness, and healthcare. Founded in 2015 and based in Chicago, Illinois, UPshow aims to enhance audience engagement by connecting TV screens and mobile devices, thereby improving customer experiences and driving business profitability. The platform also supports businesses in building customer databases and optimizing their marketing strategies, ultimately enhancing both customer and employee experiences.
Trainual, Inc. is a software company founded in 2018 and based in Scottsdale, Arizona, that specializes in training and process management solutions for businesses. Its platform allows organizations to create comprehensive playbooks that centralize knowledge and streamline the onboarding and training processes. The software integrates various processes, policies, and standard operating procedures into a single system, enhancing efficiency in employee training. Key features include automated onboarding, custom branding, built-in screen recording, and the ability to connect with other applications, making it easier for small and growing businesses to optimize knowledge transfer and accelerate the training of new employees.
Fluree is a developer of a data management platform that focuses on secure data sharing and data-driven insights. Its platform utilizes a blockchain-secured semantic graph database to organize data, providing a scalable solution that establishes a foundational layer of trusted information for connected and intelligent ecosystems. By reducing the need for custom code and excessive APIs, Fluree enables data-first development across the entire technology stack, ensuring a single source of data truth. This approach allows clients to make their data tamper-proof while benefiting from a cloud-native architecture.
Understory
Series B in 2019
Understory, Inc. is a weather infrastructure and analytics company that specializes in real-time data collection and analysis of weather events, including rain, hail, and wind, directly at the earth's surface. Founded in 2012 and based in Madison, Wisconsin, Understory builds and operates networks of patented RTi weather stations that deliver precise measurements at an unprecedented frequency. These stations provide critical data for insurance companies, property owners, and academic institutions, enabling enhanced property-level analytics and accurate weather risk assessment. The company's offerings include precision reports on hail, wind, and precipitation, as well as weather verification reports detailing various weather conditions. Understory's advanced technology, which features wireless data transmission and cloud-based artificial intelligence, aims to transform the understanding of weather globally, while also providing parametric insurance services to help businesses mitigate financial risks associated with severe weather.
Understory
Series A in 2018
Understory, Inc. is a weather infrastructure and analytics company that specializes in real-time data collection and analysis of weather events, including rain, hail, and wind, directly at the earth's surface. Founded in 2012 and based in Madison, Wisconsin, Understory builds and operates networks of patented RTi weather stations that deliver precise measurements at an unprecedented frequency. These stations provide critical data for insurance companies, property owners, and academic institutions, enabling enhanced property-level analytics and accurate weather risk assessment. The company's offerings include precision reports on hail, wind, and precipitation, as well as weather verification reports detailing various weather conditions. Understory's advanced technology, which features wireless data transmission and cloud-based artificial intelligence, aims to transform the understanding of weather globally, while also providing parametric insurance services to help businesses mitigate financial risks associated with severe weather.
Avid Ratings
Series A in 2018
Avid Ratings Co. is a customer loyalty management company based in Madison, Wisconsin, specializing in the home building industry. Founded in 1992, the company offers a range of services designed to enhance customer experiences and loyalty. Avid Ratings conducts enterprise-level surveys to assess customer satisfaction and loyalty, performs organizational audits to identify rating issues, and develops strategic plans for operational improvement. Additionally, the company provides employee training programs aimed at reducing turnover, preparing for succession, and enhancing leadership capabilities. Through its proprietary customer experience platform, Avid Ratings empowers construction companies to gain valuable consumer insights and feedback, ultimately helping them improve customer engagement and profitability.
HealthMyne
Series B in 2018
HealthMyne, Inc. is a healthcare informatics company based in Madison, Wisconsin, established in 2013. It specializes in providing innovative imaging solutions and analytics primarily for cancer care providers. The company's technology enhances clinical decision-making by offering real-time, evidence-based imaging insights that facilitate improved patient care while also reducing delivery costs. HealthMyne's platform includes features such as tumor image manipulation, automatic tumor staging, specialized reporting, and management of incidental findings, all aimed at streamlining clinical workflows. By integrating electronic health records and image repositories, HealthMyne supports physicians in diagnosing and treating patients more effectively, ultimately enhancing clinical collaboration and quality assurance in patient management.
SwervePay
Venture Round in 2018
SwervePay, LLC is a provider of cloud-based payment and customer service solutions tailored for various industries, including healthcare, automotive, fitness, and veterinary services. Founded in 2010 and based in Lake Villa, Illinois, the company offers a range of products designed to streamline payment processes. These include SwervePay Auto for the auto service industry, SwervePay Health, a patient payment application that integrates with electronic health records, and SwervePay Fitness for health clubs. Additionally, SwervePay provides solutions for storage facilities and veterinary services, as well as a registration system payment solution. The company's technology enables efficient transaction processing, enhancing the customer experience and improving business operational efficiencies.
Level Ex, Inc. is a Chicago-based company that develops virtual surgery mobile applications aimed at enhancing the skills of physicians through immersive training experiences. The company offers a platform called Virtual Technique Guides, which leverages cloud gaming technology to facilitate interactive surgical training. This platform allows surgeons to perform virtual procedures alongside medical device sales representatives in a web conferencing environment. Additionally, Level Ex has developed Airway EX, an app tailored for mastering critical endoscopic and interventional airway procedures. This application addresses various medical scenarios, including managing obstructing tumors, vocal cord injuries, and complex intubations in both adult and pediatric patients. Founded in 2015, Level Ex combines video game technology and cognitive neuroscience to provide physicians with tools to navigate rare medical cases, new medical devices, and evolving drug therapies.
HealthMyne
Venture Round in 2017
HealthMyne, Inc. is a healthcare informatics company based in Madison, Wisconsin, established in 2013. It specializes in providing innovative imaging solutions and analytics primarily for cancer care providers. The company's technology enhances clinical decision-making by offering real-time, evidence-based imaging insights that facilitate improved patient care while also reducing delivery costs. HealthMyne's platform includes features such as tumor image manipulation, automatic tumor staging, specialized reporting, and management of incidental findings, all aimed at streamlining clinical workflows. By integrating electronic health records and image repositories, HealthMyne supports physicians in diagnosing and treating patients more effectively, ultimately enhancing clinical collaboration and quality assurance in patient management.
PhysIQ, Inc. is a health technology company based in Chicago, Illinois, that specializes in a cloud-based predictive platform for personalized physiology analytics. The company has developed a platform that analyzes multiple data streams to establish individual baseline norms for patients, allowing clinicians to monitor vital signs and detect clinically significant changes. This innovative approach helps manage chronic illnesses by predicting acute medical events before symptoms arise and empowers consumers to take control of their health and fitness. PhysIQ's solution is applicable in both regulated healthcare and unregulated health and fitness markets, and it can be integrated into other patient monitoring devices, enhancing their capabilities. Founded in 2013, PhysIQ was previously known as VGBio, Inc.
Networked Insights
Series E in 2017
Networked Insights, Inc. specializes in analytics and audience targeting tools designed for marketers and agencies. Founded in 2006 and headquartered in Chicago, Illinois, the company provides software solutions such as Kairos, which delivers real-time insights into target audiences, marketing campaigns, and brand health. Additionally, it offers social monitoring software that analyzes and organizes data from the social web, enabling brands to make informed marketing decisions. Networked Insights also features Audience.ai, an artificial intelligence-driven platform that enhances marketing efficiency. Its services are utilized by various notable clients, including MTV, Samsung, and Kraft, to optimize media spending, uncover content opportunities, and refine marketing strategies. As of December 2017, Networked Insights operates as a subsidiary of American Family Mutual Insurance Company, S.I., with additional offices in New York and Madison, Wisconsin.
HealthMyne
Venture Round in 2016
HealthMyne, Inc. is a healthcare informatics company based in Madison, Wisconsin, established in 2013. It specializes in providing innovative imaging solutions and analytics primarily for cancer care providers. The company's technology enhances clinical decision-making by offering real-time, evidence-based imaging insights that facilitate improved patient care while also reducing delivery costs. HealthMyne's platform includes features such as tumor image manipulation, automatic tumor staging, specialized reporting, and management of incidental findings, all aimed at streamlining clinical workflows. By integrating electronic health records and image repositories, HealthMyne supports physicians in diagnosing and treating patients more effectively, ultimately enhancing clinical collaboration and quality assurance in patient management.
Rentable is an internet company founded in 2011 and based in Madison, Wisconsin, that focuses on enhancing the apartment rental search experience. Its web-based platform offers users a variety of tools, including localized flat listings, map-based searches, and shortlisting features, allowing for easy navigation through available properties. Additionally, Rentable provides an affordability calculator to assist users in determining suitable rental options based on their budget. By leveraging modern technology and an intuitive user interface, Rentable aims to streamline the process of finding apartments, making it more efficient and user-friendly for individuals seeking rental accommodations.
Understory
Series A in 2016
Understory, Inc. is a weather infrastructure and analytics company that specializes in real-time data collection and analysis of weather events, including rain, hail, and wind, directly at the earth's surface. Founded in 2012 and based in Madison, Wisconsin, Understory builds and operates networks of patented RTi weather stations that deliver precise measurements at an unprecedented frequency. These stations provide critical data for insurance companies, property owners, and academic institutions, enabling enhanced property-level analytics and accurate weather risk assessment. The company's offerings include precision reports on hail, wind, and precipitation, as well as weather verification reports detailing various weather conditions. Understory's advanced technology, which features wireless data transmission and cloud-based artificial intelligence, aims to transform the understanding of weather globally, while also providing parametric insurance services to help businesses mitigate financial risks associated with severe weather.
EatStreet
Series C in 2015
EatStreet, Inc. is an online and mobile food ordering service that connects customers with local restaurants across the United States. Founded in 2009 and headquartered in Madison, Wisconsin, the company caters primarily to college students and young professionals, offering a straightforward and affordable way to order delivery and takeout. The platform serves as a centralized hub, providing users with access to a comprehensive listing of partnered restaurants in their area, enabling quick and convenient food ordering. For restaurant owners, EatStreet offers a one-stop solution for online ordering and marketing, helping them attract new customers and increase sales. Through its web, mobile, and social products, EatStreet enhances the dining experience for consumers while supporting local businesses.
Rentable
Venture Round in 2015
Rentable is an internet company founded in 2011 and based in Madison, Wisconsin, that focuses on enhancing the apartment rental search experience. Its web-based platform offers users a variety of tools, including localized flat listings, map-based searches, and shortlisting features, allowing for easy navigation through available properties. Additionally, Rentable provides an affordability calculator to assist users in determining suitable rental options based on their budget. By leveraging modern technology and an intuitive user interface, Rentable aims to streamline the process of finding apartments, making it more efficient and user-friendly for individuals seeking rental accommodations.
HealthMyne
Series A in 2015
HealthMyne, Inc. is a healthcare informatics company based in Madison, Wisconsin, established in 2013. It specializes in providing innovative imaging solutions and analytics primarily for cancer care providers. The company's technology enhances clinical decision-making by offering real-time, evidence-based imaging insights that facilitate improved patient care while also reducing delivery costs. HealthMyne's platform includes features such as tumor image manipulation, automatic tumor staging, specialized reporting, and management of incidental findings, all aimed at streamlining clinical workflows. By integrating electronic health records and image repositories, HealthMyne supports physicians in diagnosing and treating patients more effectively, ultimately enhancing clinical collaboration and quality assurance in patient management.
Networked Insights
Series D in 2014
Networked Insights, Inc. specializes in analytics and audience targeting tools designed for marketers and agencies. Founded in 2006 and headquartered in Chicago, Illinois, the company provides software solutions such as Kairos, which delivers real-time insights into target audiences, marketing campaigns, and brand health. Additionally, it offers social monitoring software that analyzes and organizes data from the social web, enabling brands to make informed marketing decisions. Networked Insights also features Audience.ai, an artificial intelligence-driven platform that enhances marketing efficiency. Its services are utilized by various notable clients, including MTV, Samsung, and Kraft, to optimize media spending, uncover content opportunities, and refine marketing strategies. As of December 2017, Networked Insights operates as a subsidiary of American Family Mutual Insurance Company, S.I., with additional offices in New York and Madison, Wisconsin.
Rentable is an internet company founded in 2011 and based in Madison, Wisconsin, that focuses on enhancing the apartment rental search experience. Its web-based platform offers users a variety of tools, including localized flat listings, map-based searches, and shortlisting features, allowing for easy navigation through available properties. Additionally, Rentable provides an affordability calculator to assist users in determining suitable rental options based on their budget. By leveraging modern technology and an intuitive user interface, Rentable aims to streamline the process of finding apartments, making it more efficient and user-friendly for individuals seeking rental accommodations.
EatStreet
Series B in 2014
EatStreet, Inc. is an online and mobile food ordering service that connects customers with local restaurants across the United States. Founded in 2009 and headquartered in Madison, Wisconsin, the company caters primarily to college students and young professionals, offering a straightforward and affordable way to order delivery and takeout. The platform serves as a centralized hub, providing users with access to a comprehensive listing of partnered restaurants in their area, enabling quick and convenient food ordering. For restaurant owners, EatStreet offers a one-stop solution for online ordering and marketing, helping them attract new customers and increase sales. Through its web, mobile, and social products, EatStreet enhances the dining experience for consumers while supporting local businesses.