Flatiron Partners is a venture capital firm founded in August 1996 by Fred Wilson and Jerry Colonna, based in New York, New York. Initially focused on early-stage investments in the technology sector, the firm specialized in emerging technologies, software, and services. Named after the Flatiron District, it became notable for its follow-on investments during the Dot-com bubble, engaging with various high-profile companies such as Alacra, comScore Networks, and New York Times Digital. The firm raised a total of $650 million across two funds, one of which had Chase Capital Partners as its sole active limited partner. Although it was once a prominent player in venture capital, Flatiron Partners ceased new investments around 2001, and its founders have since managed the remaining portfolio, reflecting on past challenges and missteps in their investment strategies.
Green Check Verified, Inc. is a company that specializes in providing a cloud-based regulatory compliance platform tailored for legal cannabis-related businesses and financial institutions. Founded in 2016 and based in North Haven, Connecticut, the company offers a software-as-a-service platform that includes compliance monitoring and reporting tools. This platform allows cannabis businesses to access traditional banking services while effectively managing and sharing their compliance history. By enabling transparent and verifiable banking solutions, Green Check Verified helps dispensaries and other cannabis enterprises foster stable and productive banking relationships, streamlining their operations and ensuring adherence to regulatory requirements.
PathogenDx
Series B in 2019
PathogenDx, Inc. specializes in innovative DNA-based pathogen testing solutions tailored for the botanical, food, and agricultural sectors. Founded in 2014 and headquartered in Scottsdale, Arizona, with an additional office in Tucson, the company offers a range of products including nucleic acid microarray diagnostic assays, which facilitate the detection of pathogens in food and agricultural products. Its technology allows laboratories to conduct multiple tests simultaneously, significantly reducing testing time and costs compared to traditional methods. The company's offerings include the PathogenDx series of assays, the EnviroX detection solution, and the QuantX microarray for quantifying pathogen loads. PathogenDx's advanced processes streamline testing by eliminating the need for extensive sample preparation steps, thus enhancing efficiency and affordability for laboratories. With strategic partnerships, the company aims to establish new standards in microbial testing, providing real-time data that supports quality assurance for growers, processors, and consumers.
Willow Industries
Venture Round in 2019
Willow Industries, LLC is a technology company based in Denver, Colorado, specializing in the decontamination of cannabis and hemp. Founded in 2016, the company provides a unique solution for post-harvest microbial decontamination through its patent-pending machine, WillowPure. This machine employs ozone-based oxidation to effectively reduce harmful contaminants such as mold, yeast, mildew, Aspergillus, Salmonella, and E. Coli, without compromising the flower's medicinal properties, aroma, potency, or visual appearance. In addition to its decontamination technology, Willow Industries offers consulting services related to compliance, regulations, and testing procedures, as well as evaluations of dry and curing rooms.
comScore
Series E in 2003
comScore, Inc. is an information and analytics company that specializes in measuring audiences, consumer behavior, and advertising across various media platforms worldwide. The company provides a comprehensive suite of products and services, such as Media Metrix and Mobile Metrix for measuring web and app performance, Video Metrix for tracking digital video consumption alongside TV metrics, and Plan Metrix for consumer lifestyle insights. Additionally, comScore offers validated Campaign Essentials, which ensures the visibility and safety of digital ad impressions, and Campaign Ratings for evaluating cross-platform campaigns. Its offerings also include TV Essentials, StationView Essentials, and OnDemand Essentials for understanding viewing patterns and transactional tracking. Furthermore, the company provides analytics and optimization tools for advertising campaigns and brand protection. comScore's capabilities extend to movie reporting and analytics, delivering insights into box office performance and audience trends. Founded in 1999 and headquartered in Reston, Virginia, comScore serves over 3,200 clients across more than 75 countries, positioning itself as a leader in audience measurement and analytics.
comScore
Series D in 2002
comScore, Inc. is an information and analytics company that specializes in measuring audiences, consumer behavior, and advertising across various media platforms worldwide. The company provides a comprehensive suite of products and services, such as Media Metrix and Mobile Metrix for measuring web and app performance, Video Metrix for tracking digital video consumption alongside TV metrics, and Plan Metrix for consumer lifestyle insights. Additionally, comScore offers validated Campaign Essentials, which ensures the visibility and safety of digital ad impressions, and Campaign Ratings for evaluating cross-platform campaigns. Its offerings also include TV Essentials, StationView Essentials, and OnDemand Essentials for understanding viewing patterns and transactional tracking. Furthermore, the company provides analytics and optimization tools for advertising campaigns and brand protection. comScore's capabilities extend to movie reporting and analytics, delivering insights into box office performance and audience trends. Founded in 1999 and headquartered in Reston, Virginia, comScore serves over 3,200 clients across more than 75 countries, positioning itself as a leader in audience measurement and analytics.
Bigfoot Interactive
Series C in 2002
Bigfoot Interactive has developed successful permission-based email programs for more than 150 top companies. As a major innovator in email communications since the industry’s inception, Bigfoot Interactive has established many of the original email communications philosophies and best practices widely used today. Over time, Bigfoot Interactive’s leading email technology has evolved to meet and exceed the demands of marketers and communicators. Today, Bigfoot Interactive's technology platform is available in a wide range of offerings, from full-service broadcast to ASP/collaborative ASP to enterprise-level integrated solutions. Surrounding the company’s technology platform is a suite of blue-ribbon professional services that help drive maximum results. These services include list acquisition, strategic consulting, creative design and production, data solutions and analytics/modeling.
comScore
Series C in 2001
comScore, Inc. is an information and analytics company that specializes in measuring audiences, consumer behavior, and advertising across various media platforms worldwide. The company provides a comprehensive suite of products and services, such as Media Metrix and Mobile Metrix for measuring web and app performance, Video Metrix for tracking digital video consumption alongside TV metrics, and Plan Metrix for consumer lifestyle insights. Additionally, comScore offers validated Campaign Essentials, which ensures the visibility and safety of digital ad impressions, and Campaign Ratings for evaluating cross-platform campaigns. Its offerings also include TV Essentials, StationView Essentials, and OnDemand Essentials for understanding viewing patterns and transactional tracking. Furthermore, the company provides analytics and optimization tools for advertising campaigns and brand protection. comScore's capabilities extend to movie reporting and analytics, delivering insights into box office performance and audience trends. Founded in 1999 and headquartered in Reston, Virginia, comScore serves over 3,200 clients across more than 75 countries, positioning itself as a leader in audience measurement and analytics.
Vindigo
Series B in 2001
Vindigo is one of the industry's leading mobile media companies. The company publishes and distributes mobile media through a network of partnerships that includes all tier-one U.S. wireless carriers, with combined reach of more than 140 million mobile subscribers. Vindigo sells mobile content including wallpaper, ringtones, local information, maps, news, entertainment and sports. Vindigo also provides a full suite of mobile marketing solutions to more than 100 advertisers including Cadillac and MasterCard. Vindigo is a wholly owned subsidiary of For-Side.com, one of the largest mobile media companies in the world. Vindigo understands the mobile user—and consumers love our products. Since 1999, millions of subscribers have downloaded our content, and Vindigo continues to deliver fun and easy-to-use mobile media services to consumers today. To learn more about how to add life to your phone, or how to extend your brand to mobile media, contact us today.
Planetout Partners
Series D in 2001
Based in San Francisco, PlanetOut Partners is the premier online community services and media company serving gay, lesbian, bisexual and transgender people and their families and friends. The company's two largest online portals, Gay.com and PlanetOut.com, leverage the distribution power and reach of the Internet to provide products and services to more than 4.3 million consumers each month (DoubleClick DART) and more than 2.4 million registered members. The Gay.com portal offers an extensive global network that provides interactive services including chat, message boards, email, Kleptomaniac ecommerce services and original content channels. The Gay.com network includes sites in the U.S., France, the United Kingdom, Latin America, and Italy. The PlanetOut.com portal offers premium services such as the popular PersonalsPlus matchmaking service, as well as news, entertainment, travel, Kleptomaniac ecommerce services, Internet radio, online cinema and advice columns. PlanetOut.com has key distribution partnerships with America Online, Netscape, ICQ, Yahoo, RealNetworks, CompuServe, MSN and other major Web companies.
PlanetOut
Series D in 2001
PlanetOut, Inc. is a leading global online media company serving the lesbian, gay, bisexual and transgendered, or LGBT, community, a market with reported buying power of approximately $485 billion annually in the United States alone. Their network of websites, including their flagship websites Gay.com and PlanetOut allows their members, or those visitors who registered on their websites by providing them with a name, e-mail address and other personal data, to connect with other members of the LGBT community around the world. According to Nielsen NetRatings, in June 2004, Gay.com ranked second in terms of average time online per person and sixteenth in terms of visits per person among all websites measured. They generate most of their revenue from subscription fees for premium membership services that they offer in English, French, German, Italian, Portuguese and Spanish to their members who identify themselves as residing in more than 100 countries. They also generate revenue from online advertising and e-commerce targeted to the LGBT community.
PortalPlayer
Series C in 2001
PortalPlayer is a fabless semiconductor company based in Santa Clara, California, specializing in the design, development, and marketing of comprehensive platform solutions for the consumer electronics industry. The company offers a system-on-chip platform that integrates a central processing unit, memory interfaces, and various other components. This technology supports manufacturers in creating feature-rich personal media players and notebook computers with secondary displays. By providing both hardware and software solutions, PortalPlayer enables its clients to deliver advanced media playback capabilities in their products.
comScore
Venture Round in 2000
comScore, Inc. is an information and analytics company that specializes in measuring audiences, consumer behavior, and advertising across various media platforms worldwide. The company provides a comprehensive suite of products and services, such as Media Metrix and Mobile Metrix for measuring web and app performance, Video Metrix for tracking digital video consumption alongside TV metrics, and Plan Metrix for consumer lifestyle insights. Additionally, comScore offers validated Campaign Essentials, which ensures the visibility and safety of digital ad impressions, and Campaign Ratings for evaluating cross-platform campaigns. Its offerings also include TV Essentials, StationView Essentials, and OnDemand Essentials for understanding viewing patterns and transactional tracking. Furthermore, the company provides analytics and optimization tools for advertising campaigns and brand protection. comScore's capabilities extend to movie reporting and analytics, delivering insights into box office performance and audience trends. Founded in 1999 and headquartered in Reston, Virginia, comScore serves over 3,200 clients across more than 75 countries, positioning itself as a leader in audience measurement and analytics.
SportsYA
Venture Round in 2000
SportsYA is a sports portal that caters to the Hispanic market by providing comprehensive news and content related to sports, video games, and esports, as well as tourism, technology, and economic analysis. The company specializes in producing and broadcasting sports and radio content in both Spanish and English, covering a wide range of sports, including esports, baseball, basketball, boxing, football, soccer, and bullfighting. Through its diverse offerings, SportsYA aims to engage and inform Latin American and Hispanic communities, ensuring they have access to relevant and timely sports information and analysis.
AppGenesys
Venture Round in 2000
AppGenesys, an eInfrastructure management services provider, focuses on the complex process of staging, systems testing and deploying Web initiatives for Fortune-class clients. The company offers a scaleable suite of standardized hardware and software management solutions that accelerate implementation and improve site performance. AppGenesys manages clients' Internet infrastructure operations through a global framework. Headquartered in San Jose, Calif., AppGenesys was spun-out of iXL Ventures' managed network services business with $50 million in funding from a dynamic investor coalition comprising Chase Capital Partners, DynaFund Ventures, Flatiron Partners, Inktomi Corporation, Kelso & Company, NeoCarta Ventures and Softbank Venture Capital.
Powerful Media
Venture Round in 2000
Powerful Media, Inc. operates an online portal Inside.com which provides business-to-business online information services to the entertainment and media industries. The company was founded in 1999 and is headquartered in New York, New York.
MercadoLibre
Series B in 2000
MercadoLibre, Inc. is the leading online commerce platform in Latin America, offering a suite of services designed to facilitate buying and selling across various categories. Founded in 1999 and headquartered in Buenos Aires, Argentina, the company operates the MercadoLibre Marketplace, which allows businesses and individuals to list and sell products through a fixed-price or auction format. It also provides MercadoPago, an integrated payment solution that enables users to send and receive payments both on its marketplace and externally. Additional offerings include MercadoEnvios for logistics services, MercadoCredito for lending solutions, and MercadoFondo for asset management. The company also features a classifieds service for listings related to vehicles, real estate, and services, alongside MercadoLibre Advertising for brand promotion. Further, it offers MercadoShops, a software-as-a-service solution that helps users create and manage their online stores. With over 218 million active users and 1 million sellers, MercadoLibre operates in 18 countries, positioning itself as a comprehensive e-commerce and fintech ecosystem in the region.
Scout Electromedia
Venture Round in 2000
Scout Electromedia is a consumer wireless company dedicated to creating innovative lifestyle products. Through user-centric product design, stable technology and critical content, Scout is pioneering a new space in the wireless industry termed "Electromedia". Grounded in the belief that technology should be enabling, not frustrating, Scout creates wireless products that are intuitive, reliable, useful and fun. Working with a variety of partners, Scout is committed to leading the development of consumer-friendly products that add value to people's lives.
Answers Corporation
Series D in 2000
Answers’ mission is to connect businesses, organizations and consumers with the right answers. The Answers Platform comprises a suite of cloud-based solutions that enable companies to engage their customers throughout the entire customer lifecycle, helping both brands and consumers alike make better-informed decisions about products and services. The key components of the platform - content publisher, customer analytics and advertising solutions via the top-20 comScore site Answers.com - enable brands to engage their customers in dialogue at key moments of their decision-making journey, across multiple channels and devices.
Alacra
Series C in 2000
Alacra, Inc. is a provider of compliance workflow, reference data, and business research solutions, catering primarily to financial institutions, professional service firms, and corporations. Established in 1996 and headquartered in New York, with an additional office in London, the company was originally named Data Downlink Corporation before rebranding in 2001. Alacra offers innovative tools that aggregate and filter critical business information from over 75 premium publishers and a curated selection of more than 3,000 web-based sources. Its solutions support clients in conducting regulatory searches and streamline customer identification, due diligence, and credit investigations. By delivering user-ready results, Alacra helps its clients stay informed about their customers, prospects, investments, and competition, thereby enhancing business development and operational efficiency. The company employs over 60 professionals specializing in content, technology, sales, and marketing.
Vindigo
Series A in 2000
Vindigo is one of the industry's leading mobile media companies. The company publishes and distributes mobile media through a network of partnerships that includes all tier-one U.S. wireless carriers, with combined reach of more than 140 million mobile subscribers. Vindigo sells mobile content including wallpaper, ringtones, local information, maps, news, entertainment and sports. Vindigo also provides a full suite of mobile marketing solutions to more than 100 advertisers including Cadillac and MasterCard. Vindigo is a wholly owned subsidiary of For-Side.com, one of the largest mobile media companies in the world. Vindigo understands the mobile user—and consumers love our products. Since 1999, millions of subscribers have downloaded our content, and Vindigo continues to deliver fun and easy-to-use mobile media services to consumers today. To learn more about how to add life to your phone, or how to extend your brand to mobile media, contact us today.
FusionOne
Venture Round in 2000
FusionOne is a technology company specializing in mobile content portability, enabling users to transfer and synchronize information between mobile devices. Founded in 1998 and headquartered in San Jose, California, with an additional office in Tallinn, Estonia, FusionOne's software allows subscribers to store, manage, and transfer various types of mobile content, including contacts, photos, messages, and purchased items. The company's solutions support millions of users across major carriers worldwide, facilitating the organization of address books through a unified interface and promoting sharing across different social networks.
Expression Engines
Series B in 2000
Expression Engines is a leading provider of end-to-end direct e-mail marketing solutions, specializing in enhancing online marketing investments for businesses. The company offers a comprehensive suite of services that includes the integration of graphics into e-mails and strategies aimed at improving customer acquisition and retention rates. By leveraging direct marketing expertise and innovative technology, Expression Engines adopts a full-service approach to help clients achieve higher revenue through effective and cost-efficient online marketing efforts. The company's flagship product, Favemail, exemplifies its commitment to delivering high-response marketing solutions tailored to meet the specific needs of its clients.
New York Times Digital
Venture Round in 2000
New York Times Digital is a subsidiary of The New York Times Company, founded in 1999 and based in New York, United States. The company specializes in developing and managing newspaper websites, providing digital copies of newspapers, and licensing archive databases for electronic information providers. Initially known as Times Company Digital, it rebranded to New York Times Digital in March 2000. Through its digital platforms, the company enhances access to news and information while maintaining a commitment to quality journalism.
Electron Economy
Series B in 2000
Electron Economy is a commerce enabler integrating critical components of commerce operations for traditional and e-business companies. Electron Economy works with clients to design, deploy and run their e-commerce operations, joining advanced technology, expertise and managed services to meet the evolving demands of Internet business. Electron Economy's Internet TONE is an open and extensible Internet Transaction Operations Network that allows businesses to leverage common services and infrastructures for e-business operations. The E-Commerce Operations Management service runs on the Internet TONE and provides an outsourced management solution integrating a company's online storefront with all back-end logistics processes, including order processing, customer interaction, warehousing, fulfillment, shipping and delivery.
gay.com
Series A in 2000
Gay.com is the largest online community of gay men. Gay.com is the best gay dating website for gay men looking for a connection. Discover local gay guys in their free gay chat rooms where singles mingle in the digital world. Make virtual reality an actual reality in the world’s largest online community of gay guys. Millions have logged onto their free gay website to find romance, love, and more with other local gay men. Browse hot bodies as well as the hottest news that is relevant to members of the gay community.
Internet Appliance Network
Series B in 2000
Internet Appliance Network is a marketing and media services company.
Quixi
Series A in 2000
Quixi is a personal bandwidth company that enhances the personal bandwidth levels of its subscribers through innovative services. In addition to its core offerings, Quixi has developed a Customer Relationship Management (CRM) platform designed to streamline the management of customer data. This platform features a user-friendly phone-based service that includes live sales support representatives who assist in capturing, updating, and retrieving CRM information. The data collected is seamlessly integrated into clients' existing CRM systems, allowing businesses to maximize the value of their CRM investments and improve overall efficiency.
Small World
Venture Round in 2000
SmallWorld.com (www.smallworld.com) is the largest independent developer of online fantasy sports games and is host to one of the "stickiest" sites on the Internet. Founded in 1994, Small World was recently ranked by Media Metrix as the number one fastest growing web site and by Nielsen Net Ratings as the stickiest site on the Internet. They will soon offer new games that expand beyond sports into other areas of interest, including politics.
Urban Box Office Network
Series B in 2000
UBO is a next generation media company that provides a unique on and off-line cultural and commercial platform for the Urban Mindset. UBO defines the Urban Mindset as a global community that shares common interests in music, arts, sports, and fashion and establishes trends for the emerging worldwide market. UBO aggregates this community by providing a network of vertical properties for the creation and distribution of cutting-edge music, animation, information, sports, events, live-action series, as well as direct access to urban cultural icons and celebrities. UBO aims to be the leading destination for both producers and consumers of the Urban Mindset.
SportsYA
Venture Round in 2000
SportsYA is a sports portal that caters to the Hispanic market by providing comprehensive news and content related to sports, video games, and esports, as well as tourism, technology, and economic analysis. The company specializes in producing and broadcasting sports and radio content in both Spanish and English, covering a wide range of sports, including esports, baseball, basketball, boxing, football, soccer, and bullfighting. Through its diverse offerings, SportsYA aims to engage and inform Latin American and Hispanic communities, ensuring they have access to relevant and timely sports information and analysis.
Submarino
Series B in 2000
Submarino is an online seller of Spanish- and Portuguese-language books, CDs and toys.
PlanetFeedback
Series A in 1999
PlanetFeedback is a developer of an online community platform that facilitates effective communication between consumers and businesses. The company enables brands and enterprises to gather, analyze, and utilize consumer feedback in real-time, enhancing customer service and reducing operational costs. By leveraging the power of the Internet, PlanetFeedback supports businesses in understanding consumer sentiments, thereby fostering improved engagement and satisfaction.
Mainspring
Venture Round in 1999
Mainspring designs and develops digital business strategies. The company provides consulting services focusing on digital technologies, business optimization, and technology enablement. Mainspring, formerly known as Mainspring Communications Inc., was founded in 1996 and is based in Cambridge, Massachusetts.
MercandoLivre.com
Venture Round in 1999
MercandoLivre.com is an e-commerce technology company providing solutions to individuals and companies buying, selling, advertising, and paying for goods online. It serves millions of users and creates a market for a wide variety of goods and services in a safe and efficient way. The platform is among the top 50 in the world in terms of page views and is a retail platform with unique visitors in each country, which it operates according to metrics provided by comScore Networks. MercandoLivre.com was launched in 1999 and is based in Santana De Parnaíba.
Kozmo.com
Series A in 1999
Kozmo.com is an online delivery service that specializes in providing a wide range of products, including groceries, entertainment, food, and convenience items. The company is known for its rapid delivery model, aiming to deliver orders within approximately 30 minutes. By leveraging the internet for its operations, Kozmo.com offers customers a convenient solution to access everyday necessities and entertainment without the need to leave their homes.
Starbelly.com
Private Equity Round in 1999
Starbelly.com is a U.S.-based company specialized in promotional products. It manufactures branded t-shirts, key chains, and coffee mugs for promotions by client companies. Starbelly.com was co-founded by Eric Lefkofsky and [Brad Keywell](https://www.crunchbase.com/person/brad-keywell) in 1999. It was sold to Halo Industries in 2000 before filing for bankruptcy.
Alacra
Venture Round in 1999
Alacra, Inc. is a provider of compliance workflow, reference data, and business research solutions, catering primarily to financial institutions, professional service firms, and corporations. Established in 1996 and headquartered in New York, with an additional office in London, the company was originally named Data Downlink Corporation before rebranding in 2001. Alacra offers innovative tools that aggregate and filter critical business information from over 75 premium publishers and a curated selection of more than 3,000 web-based sources. Its solutions support clients in conducting regulatory searches and streamline customer identification, due diligence, and credit investigations. By delivering user-ready results, Alacra helps its clients stay informed about their customers, prospects, investments, and competition, thereby enhancing business development and operational efficiency. The company employs over 60 professionals specializing in content, technology, sales, and marketing.
Acurian
Series A in 1998
Acurian provides solutions needed to recruit, enroll, and retain patients for clinical trials. The company offers recruitment feasibility, site identification and selection, patient recruitment and retention, and cancer solutions. Acurian was founded in 1998 and is based in Horsham, Pennsylvania.
GeoCities
Series C in 1997
Yahoo! GeoCities was a free web hosting provider that launched in 1994. GeoCities offered a free website and all the tools required to build a hosted, dynamic personal site, and it was one of the most popular websites on the Internet. Yahoo! officially shut down GeoCities on October 26, 2009.
GeoCities
Series B in 1996
Yahoo! GeoCities was a free web hosting provider that launched in 1994. GeoCities offered a free website and all the tools required to build a hosted, dynamic personal site, and it was one of the most popular websites on the Internet. Yahoo! officially shut down GeoCities on October 26, 2009.
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