PE&HR

PE&HR Co., Ltd. is a venture capital and private equity firm based in Tokyo, Japan, with additional offices in Nagano and Higashimatsuyama. Established in 2003, the firm focuses on investing in incubation, start-up, and early-stage companies, primarily in sectors such as human resources, internet, healthcare, IT, mobile, and social commerce. PE&HR typically allocates investments ranging from ¥10 million to ¥50 million in its portfolio companies, emphasizing growth potential in innovative and emerging industries.

Ryojiro Yamamoto

Representative Director and Founder

Past deals in Tokyo

Sarah

Series D in 2023
SARAH Inc. is a Tokyo-based company established in 2014 that focuses on developing a mobile application designed for exploring and sharing restaurant menu images. This application allows users to discover culinary options by searching through menu-based posts and offers a platform for users to share recommendations and suggestions regarding various dishes. By listing restaurants that serve diverse cuisines, SARAH Inc. facilitates a unique dining experience, enabling users to select their dining destinations based on specific menu items and personal preferences.

Sarah

Venture Round in 2021
SARAH Inc. is a Tokyo-based company established in 2014 that focuses on developing a mobile application designed for exploring and sharing restaurant menu images. This application allows users to discover culinary options by searching through menu-based posts and offers a platform for users to share recommendations and suggestions regarding various dishes. By listing restaurants that serve diverse cuisines, SARAH Inc. facilitates a unique dining experience, enabling users to select their dining destinations based on specific menu items and personal preferences.

CoCooking

Seed Round in 2021
CoCooking Co.Ltd is a Tokyo-based company founded in 2015 that operates the online platform Tabete, aimed at reducing food wastage. The platform connects users with restaurants, take-out food stores, and bakeries that have excess food nearing expiration, allowing them to sell it at discounted prices rather than disposing of it. This approach helps both consumers and businesses reduce global food waste while promoting sustainability and creating a positive social impact. Additionally, CoCooking organizes events and workshops focused on food conservation and uses food and cooking as a means to foster creativity, diversity, and well-being within individuals and communities.

CoCooking

Venture Round in 2020
CoCooking Co.Ltd is a Tokyo-based company founded in 2015 that operates the online platform Tabete, aimed at reducing food wastage. The platform connects users with restaurants, take-out food stores, and bakeries that have excess food nearing expiration, allowing them to sell it at discounted prices rather than disposing of it. This approach helps both consumers and businesses reduce global food waste while promoting sustainability and creating a positive social impact. Additionally, CoCooking organizes events and workshops focused on food conservation and uses food and cooking as a means to foster creativity, diversity, and well-being within individuals and communities.

Sarah

Venture Round in 2019
SARAH Inc. is a Tokyo-based company established in 2014 that focuses on developing a mobile application designed for exploring and sharing restaurant menu images. This application allows users to discover culinary options by searching through menu-based posts and offers a platform for users to share recommendations and suggestions regarding various dishes. By listing restaurants that serve diverse cuisines, SARAH Inc. facilitates a unique dining experience, enabling users to select their dining destinations based on specific menu items and personal preferences.

CoCooking

Seed Round in 2018
CoCooking Co.Ltd is a Tokyo-based company founded in 2015 that operates the online platform Tabete, aimed at reducing food wastage. The platform connects users with restaurants, take-out food stores, and bakeries that have excess food nearing expiration, allowing them to sell it at discounted prices rather than disposing of it. This approach helps both consumers and businesses reduce global food waste while promoting sustainability and creating a positive social impact. Additionally, CoCooking organizes events and workshops focused on food conservation and uses food and cooking as a means to foster creativity, diversity, and well-being within individuals and communities.

Virtusize

Venture Round in 2018
Virtusize AB is a company that specializes in providing a virtual fitting solution designed for online retailers in Europe and Asia. Founded in 2011 and headquartered in Stockholm, Sweden, with additional offices in Berlin and Tokyo, the company offers a garment-to-garment comparison tool that allows shoppers to measure clothing items they already own against potential purchases. This innovative approach addresses a significant challenge in online fashion retail by ensuring customers find their correct size, thereby enhancing their shopping experience. Virtusize's technology not only facilitates informed purchasing decisions but also helps retailers increase sales while reducing fit-related returns. The company partners with a growing number of notable global brands, including Uniqlo, New Balance, and Kate Spade, among others.

Sarah

Venture Round in 2017
SARAH Inc. is a Tokyo-based company established in 2014 that focuses on developing a mobile application designed for exploring and sharing restaurant menu images. This application allows users to discover culinary options by searching through menu-based posts and offers a platform for users to share recommendations and suggestions regarding various dishes. By listing restaurants that serve diverse cuisines, SARAH Inc. facilitates a unique dining experience, enabling users to select their dining destinations based on specific menu items and personal preferences.
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