PRSONAS

Founded in 1999, nuMedia Innovations, Inc. specializes in utilizing imaginative technologies to deliver high-impact customer experiences, bringing business initiatives to life. They focus on changing the digital landscape of marketing and enterprise software by leveraging their experience in traditional media and engaging game technologies. The award-winning team consists of professionals with backgrounds in Computer Sciences, Electrical Engineering, Multimedia, and Advanced 3D Animation. nuMedia Innovations is known for providing ultimate digital solutions for campaign experiences and bringing global enterprise platforms to market, such as the PRSONAS Digital Personality Engine.

Andrew Smoak

Senior Technical Director

2 past transactions

nuMedia Health

Acquisition in 2020
Humanizing the digital patient journey through artificial intelligence and advanced cognitive services.

PRSONAS (Previous)

Acquisition in 2019
Prsonas, Inc. specializes in developing interactive self-service holograms that enhance customer engagement for brands. The company offers smart virtual presenters equipped with advanced motion and proximity sensors, artificial intelligence, and user-friendly touchscreen interfaces. These holograms can perform a variety of functions, including delivering marketing messages, facilitating commerce transactions, providing live video chat support, and gathering user analytics. Notable applications include virtual receptionists, product specialists, and concierges, each designed to assist customers with information and services while collecting data on engagement and conversion rates. Prsonas' technology supports multiple languages and allows brands to customize the appearance, voice, and overall experience of their virtual presenters through a cloud-based platform. Founded in 2013 and headquartered in Durham, North Carolina, Prsonas aims to revolutionize customer interactions by creating immersive human-like experiences in various settings such as retail and trade shows.
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