Axfood

MatHem is an e-commerce company based in Stockholm, Sweden, specializing in the online delivery of groceries and household consumables. Founded in 2009, it serves over half of Swedish households by providing a comprehensive online grocery store that includes a wide variety of products, ready-made grocery bags, and recipe suggestions. MatHem operates a user-friendly platform that streamlines grocery shopping and enhances the cooking experience through subscription plans and helpful tips. Deliveries are made seven days a week using temperature-controlled vehicles to maintain product freshness. The company's commitment to quality has earned it recognition, including awards for being the Grocery Website of the Year by a Swedish online magazine.

Apohem is an online retailer specializing in pharmaceuticals and health-related products for humans and pets. It offers a wide range of medications, personal care items, and healthcare products at competitive prices, with a focus on efficient and secure delivery directly to customers' doorsteps. The company aims to contribute to healthier lifestyles by providing convenient access to essential health products.

Middagsfrid AB is a grocery delivery service based in Stockholm, Sweden, specializing in meal kits that offer ready-packed grocery bags with predefined recipes. Founded in 2007, the company caters to individuals with busy schedules by delivering fresh, pre-portioned ingredients directly to customers' doors. Middagsfrid operates in Sweden and has expanded its services to Norway, Denmark, Germany, Switzerland, and Belgium. With a workforce of approximately 20 employees, Middagsfrid serves around 300 locations throughout Sweden, providing a convenient solution for those looking to simplify meal planning and preparation while enjoying healthy, home-cooked meals. As of December 31, 2017, Middagsfrid operates as a subsidiary of Matse Holding AB.

Eurocash is the second-largest food retailer along Sweden's border with Norway, with eight stores and sales of approximately SEK 1.2 billion. The group has good profitability and approximately 280 employees.

Matse Holding AB, an online grocery store offering home delivery to consumers in Sweden. Matse Holding is a group consisting of Matse, Cold Cargo Sweden, concoct Media and Spisa Now in Gothenburg. Matse Holding will work to capitalize on synergies between the companies with the vision to "Inspire and simplify the lives of our customers everyday."