Harley-Davidson
Harley-Davidson, Inc., established in 1903, is a prominent global manufacturer of heavyweight motorcycles, specializing in custom, cruiser, and touring models. The company operates through two segments: Motorcycles and Related Products, and Financial Services. The Motorcycles segment designs, manufactures, and sells motorcycles, parts, accessories, and related services through a network of independent dealers and e-commerce channels worldwide. The Financial Services segment offers wholesale and retail financing, including motorcycle loans, insurance, and protection plans, primarily for Harley-Davidson products. The company's captive finance arm, Harley-Davidson Financial Services, Inc., supports dealers and customers with financing and insurance services. Harley-Davidson is renowned for its iconic brand and held a market share of approximately 38% in the domestic heavyweight motorcycle market in 2023.
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